Name

Current Marketing

Legal name

Current Marketing (A Brand Fueled LLC Company)

Website

https://currentmarketing.com

Company type

Private

Founded year

2024

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Headquarters

HQ city

Golden

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Website Development Services: Custom website development for marine businesses including yacht brokerages, marinas, and recreational marine companies. Includes new builds, redesigns, and platform migrations.
2. SEO Services: Search engine optimization including website audits, local SEO, keyword research, technical SEO, and ongoing optimization services.
3. Content & Social Media Management: Content creation, social media strategy, and ongoing social media management for marine brands.
4. Marine Marketing Consulting: Strategic consulting engagements including website reviews, branding, SEO audits, and landing page consultations.
5. Paid Advertising Campaigns: Google Ads campaign management for marine businesses, generating targeted clicks and conversions.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels7 records

Core offering

Current Marketing is a marine-focused digital marketing agency that delivers custom website development, search engine optimization, content and social media management, and marine-specific marketing strategy consulting. Its signature capability is a proprietary BoatWizard/Yachtworld and Boat Trader API integration that pulls broker listings in near real-time onto client websites, supported by AI-assisted content production and responsive, mobile-first design tailored to yacht brokerages, marinas, marine lenders, and manufacturers.

Product overview

Current Marketing is a marine-focused digital marketing agency offering a unified suite of marketing services rather than a single product. The core offerings include Website Development, Search Engine Optimization (SEO), Content & Social Management, and Marine Marketing Consulting. A key specialized sub-product is the YachtWorld API Integration service that connects client websites to the BoatWizard MLS system for real-time boat listings. The company also offers Paid Advertising as an add-on service. All services are tailored specifically for the marine industry including yacht brokerages, marinas, manufacturers, and charter companies.

Differentiator

Problem solved

Functional benefit

Products and services

• Website Development Custom marine website creation, redesign, and platform migration services for yacht brokerages, marinas, and recreational marine companies, including new company websites from concept through launch with mobile-first responsive design.
• Search Engine Optimization (SEO) SEO services to improve marine website visibility in search rankings, including technical SEO, on-page optimization, local SEO, keyword research, and backlink building.
• Content & Social Media Management Strategic content creation and ongoing social media management services for marine brands, including landing pages, blog posts, social media strategy, content calendars, and analytics-driven optimization.
• Marine Marketing Consulting Marketing strategy consultations including website reviews, branding guidance, SEO audits, and landing page consultations tailored to marine businesses at various growth stages.
• YachtWorld/BoatWizard API Integration Custom integration of BoatWizard, Yachtworld, and Boat Trader APIs into client websites via an in-house WordPress plugin and Cloudflare-mediated sync, delivering near real-time boat listing updates, co-brokerage feeds, custom filters, and elimination of duplicate listings across third-party platforms.
• Paid Advertising Campaigns Managed Google Ads and paid social media advertising campaigns for marine businesses, delivering targeted clicks, impressions, and conversions (e.g., 51,901 clicks and 1,220 conversions for Azure Funding).

Quantifiable outcome

• 1,220 conversions generated for Azure Funding through Google Ads campaigns
• +2 more outcomes

Named customers14 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

AI capability4 records

Feature3 records

Partnerships

Six partnerships are on record, tiered core and minor.

• Brand Fueled LLCcoreOthersBrand Fueled LLC is the parent company of Current Marketing. Current operates as a brand under Brand Fueled LLC, expanding from the parent company's capabilities into specialized marine marketing services.
• BoatWizard/Boats GroupcoreTechnology or IntegrationCurrent Marketing has developed proprietary API integrations with BoatWizard (Yachtworld/Boat Trader) systems, enabling custom WordPress plugins that pull boat listings in near real-time for client websites.
• Lost Wave MediaminorGTM or Marketing PartnerListed as a media partner collaborating on marine marketing projects to deliver value to clients.
• Boats DailyminorGTM or Marketing PartnerMarine media partner collaborating with Current on marketing projects.
• VOIDminorGTM or Marketing PartnerDesign/marketing partner contributing to marine marketing projects.
• TEEM CreativeminorGTM or Marketing PartnerCreative agency partner for marine marketing initiatives.

Scale indicators5 records

Recent moves8 records

Expansion highlights6 records

Direct peers

• Boats Group: Boats Group operates YachtWorld, Boat Trader, and BoatWizard - the dominant marine MLS platforms - and sells digital marketing and lead-generation tools to boat dealers and brokerages. They are simultaneously the platform whose API Current Marketing integrates with and a direct competitor for marine marketing budgets.

Broad incumbents

• WebFX: WebFX is a large full-service digital marketing agency offering website development, SEO, content marketing, and paid advertising across many verticals, including marine and recreational clients. They compete with Current Marketing for marine digital marketing budgets but at much greater scale and across a much broader portfolio.
• Thrive Internet Marketing Agency: Thrive is a full-service digital agency offering web design, SEO, social media, and PPC services to SMB and mid-market clients across multiple verticals including marine. They represent the broader incumbent competitive set that vertical specialists like Current Marketing compete against for the same marine clients.
• Disruptive Advertising: Disruptive Advertising is a digital marketing agency with paid media management, SEO, and lifecycle marketing capabilities serving B2B and B2C clients including recreational and marine-adjacent verticals. They compete directly with Current Marketing for paid advertising and SEO budgets.
• OuterBox: OuterBox is a digital marketing agency focused on lead generation and e-commerce, providing SEO, paid media, and web development services similar to Current Marketing's offering, but across a broader vertical mix that includes some marine clients.
• SmartSites: SmartSites is a full-service digital agency offering web design, SEO, PPC, and social media management to clients across many industries. They compete with Current Marketing for the same marine business digital marketing budgets from a much larger generalist platform.
• Lyfe Marketing: Lyfe Marketing is a digital agency specializing in social media management, content creation, and PPC, serving clients across verticals. They compete with Current Marketing for the social media management line item that marine clients like Underway Yacht Charters and Sirena Yachts purchase.
• Big Sea: Big Sea is a digital marketing agency offering branding, web design, content strategy, and media buying to growth-stage and mid-market brands. They compete for the same digital marketing budgets that Current Marketing targets, though across broader verticals.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/currentmarketing

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Current Marketing