circle m trailers
Circle M Trailers is a family-owned horse trailer dealership in Kaufman, Texas, serving as the exclusive Texas dealer for Platinum Coach trailers with Outlaw Conversions. It sells new and used horse, livestock, stock, bumper pull, and living quarter trailers to individual buyers.
- Company typePrivate
- Founded-
- HeadquartersKaufman, United States
- Headcount—
- GTM typeB2C
- OfferingServices
What circle m trailers does
Circle M Trailers is a family-owned and operated horse trailer dealership headquartered at a single physical sales lot located at 5242 US-175 in Kaufman, Texas. The company sells new and pre-owned horse, livestock, stock, bumper pull, and living quarter trailers through in-person visits, phone sales, website inquiry forms, and email. Its core product portfolio centers on Platinum Coach trailers — for which it holds exclusive Texas dealer authorization — featuring Outlaw Conversions interior packages (Outlaw, Outlaw Select Series, Proline XP) that add residential-style living quarters with custom cabinetry, appliances, and finishes. Pricing for living quarter units with Outlaw Conversions ranges from approximately $66,999 to $199,999, while stock and combo trailers range from approximately $49,399 to $79,999.
The business is operated by co-owners Alex and Rachel Rossler and targets three primary customer segments: individual horse owners and equestrian enthusiasts, ranchers and cattle operators, and professional rodeo competitors and trainers. The company differentiates through brand exclusivity (Platinum Coach / Outlaw Conversions authorization), the ability to design custom coaches with unique interiors, and a physical sales lot where customers can inspect inventory directly. No online purchasing or third-party reseller channels are used; sales are processed at the Kaufman lot with financing facilitated through a long-standing partnership with Priority One Financial Services, established in 1987.
Revenue is generated through one-time unit sales (with financing options) rather than recurring contracts. The company maintains no parent organization, no institutional investors, and no disclosed funding rounds. Operating geography is limited to Texas via the single Kaufman dealership, with distribution advantages derived primarily from territorial exclusivity for the Platinum Coach and Outlaw Conversions brands rather than scale or multi-location reach.
circle m trailers firmographics
Firmographics- Name
- circle m trailers
- Legal name
- Circle M Trailers
- Website
- https://circlemtrailers.com
- Company type
- Private
- Operating status
- Operating
- Short description
- Circle M Trailers is a family-owned horse trailer dealership in Kaufman, Texas, serving as the exclusive Texas dealer for Platinum Coach trailers with Outlaw Conversions. It sells new and used horse, livestock, stock, bumper pull, and living quarter trailers to individual buyers.
- Ownership category
- akta.pro rank
circle m trailers industry classification
Industry- Product category
- Trailer Dealership
- NAICS
- Other Motor Vehicle Dealers (4412)
- SIC
- Retail-Auto Dealers & Gasoline Stations (5500)
- akta.pro primary industry
- Trailer Manufacturing (Utility/Enclosed/Flatbed/Car Hauler) (IMACAGAA)
Keywords
Where circle m trailers is headquartered
LocationHeadquarters
- HQ city
- Kaufman
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
circle m trailers business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Trailer Sales: Primary revenue from selling new and pre-owned horse trailers, livestock trailers, stock trailers, bumper pull trailers, and living quarter trailers. Revenue is generated through one-time purchases with financing options available through partnered lenders.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Living Quarter Horse Trailers with Outlaw Conversions |
| Unit Pricing | Pay-as-you-go | Stock/Livestock/Combo Trailers |
| Other | Monthly | Financing through Priority One Financial Services |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
circle m trailers product offering
Product offeringCore offering
Circle M Trailers is a family-owned horse trailer dealership in Kaufman, Texas, selling new and pre-owned horse, livestock, stock, bumper pull, and living quarter trailers. The dealership is the exclusive Texas dealer for Platinum Coach trailers featuring Outlaw Conversions luxury interior packages, and offers custom coach design services along with retail financing through Priority One Financial Services.
Product overview
Circle M Trailers is a family-owned horse trailer dealership in Kaufman, Texas, serving as the only Texas Platinum Coach dealer featuring Outlaw Conversions. The company offers a portfolio of trailer products including Living Quarter trailers, Gooseneck trailers, Livestock/Stock trailers, Bumper Pull trailers, and Pre-Owned/used trailers. The product lineup centers on Platinum Coach trailers with optional Outlaw Conversions luxury interior packages. Financing services are available through Priority One Financial Services partnership. The company also offers custom coach design services for buyers with specific requirements.
Differentiator
Problem solved
Functional benefit
Products and services
- Living Quarter Trailers Horse trailers with built-in living quarters offering sleeping accommodations, kitchen facilities, bathroom facilities, climate control, and entertainment systems for extended travel. Featured at Circle M with Outlaw, Outlaw Select Series, and Proline XP conversion packages.
- Gooseneck Trailers Heavy-duty trailers with gooseneck hitches that attach to a hitch in the truck bed, offering improved stability and weight distribution for transporting livestock and horses.
- Livestock / Stock Trailers Trailers designed for transporting cattle, livestock, and other farm animals with various configurations for different herd sizes and loading requirements, including stock combo options that haul both horses and cattle.
- Bumper Pull Trailers Trailers that connect via a bumper hitch to the rear of a vehicle, suitable for lighter loads and compatible with standard receiver hitches.
- Pre-Owned / Used Trailers Previously owned horse, livestock, and living quarter trailers available at varied price points including certified pre-owned options with verified condition and history.
- Platinum Coach Trailers Premium horse trailer brand manufactured by Platinum Coach Manufacturing, featuring high-quality construction, aluminum framing, and customizable floor plans. Circle M Trailers is the only authorized Platinum Coach dealer in Texas.
- Outlaw Conversions Luxury interior conversion package for horse trailers featuring high-end cabinetry, premium appliances, comfortable seating, advanced climate control, and residential-style amenities, offered exclusively at Circle M Trailers in Texas through the Outlaw, Outlaw Select Series, and Proline XP tiers.
- Trailer Financing Services Retail financing for trailer purchases facilitated through a partnership with Priority One Financial Services, offering multiple lender options, specialized financing, and insurance packages.
- Custom Coach Design Custom coach design service allowing buyers to create trailers with one-of-a-kind interior configurations to match specific needs not met by standard inventory.
Companies that use circle m trailers
Customer profileSegments3 records
Ideal customer profiles3 records
circle m trailers technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
circle m trailers partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- Platinum Coach / Platinum ManufacturingcoreCircle M Trailers is the only authorized Platinum Coach trailer dealer in Texas. They feature the complete Platinum Coach lineup including Outlaw Conversions interior packages. As an authorized dealer, they have access to the full range of custom configurations and receive priority allocation for in-demand models.
- Outlaw ConversionscoreOutlaw Conversions is featured exclusively at Circle M Trailers in Texas. Their premium interior conversion packages (Outlaw, Outlaw Select Series, Proline XP) are offered as part of the trailer customization options. These conversions include residential-style living quarters with custom cabinetry, appliances, and finishes.
- Trailers USAminorProud Member of Trailers USA, a trailer dealer network that provides marketing support and visibility for member dealerships.
Scale indicators1 record
Recent moves3 records
Expansion highlights2 records
circle m trailers competitors and assessment
Company assessmentDirect peers
- 4 Star Trailers: Manufacturer of premium aluminum gooseneck horse trailers with extensive custom and living quarter options; competes with Platinum Coach/Outlaw for the same high-end equestrian buyer and is sold through regional dealers overlapping with Circle M's customer base.
- Bison Coach: Manufacturer of premium living quarter horse and livestock trailers offering custom floorplans; directly competes with Circle M's Platinum Coach/Outlaw product line at comparable ASPs in the equestrian and rodeo segments.
- Sundowner Trailers: Established manufacturer of horse, livestock, and living quarter trailers sold through a regional dealer network; directly competes in the same product categories (LQ, gooseneck, bumper pull, stock) as Circle M.
- Featherlite Trailers: Long-standing aluminum horse and livestock trailer manufacturer with a national dealer footprint; competes with Circle M for premium horse trailer buyers through authorized regional dealers across Texas and beyond.
- Lakota Trailers: Manufacturer focused on premium living quarter horse trailers and ranch/rodeo models; competes head-to-head with Circle M's Platinum Coach/Outlaw positioning in the high-end equestrian and ranch segments.
- Exiss / Exiss Sooner Trailers: Large-volume manufacturer of aluminum horse and livestock trailers including living quarter models; competes in the same dealer-based go-to-market as Circle M and serves overlapping Texas ranching and rodeo customers.
- Trails West Trailers: Manufacturer of horse, livestock, and living quarter trailers sold through a dealer network; comparable product mix (LQ, gooseneck, bumper pull) and similar buyer overlap with Circle M's Texas customer base.
- Cimarron Trailers: Manufacturer and dealer of gooseneck and living quarter horse trailers, particularly strong in the Texas/Oklahoma market; competes directly with Circle M for ranch, rodeo, and equestrian buyers in the same regional geography.
- Twister Trailer: Manufacturer of custom horse trailers including living quarter and stock configurations; competes in the same premium equestrian segment as Circle M and is sold through regional dealers across the South and Midwest.
Broad incumbents
- Elite Trailers (horse division): Broader trailer manufacturer with horse/livestock products alongside cargo and specialty lines; overlaps with Circle M in the equestrian segment but operates at significantly larger scale with a wider product portfolio.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat2 records
Key risks5 records
Key highlights5 records
Customer concentration
circle m trailers social profiles
Digital presencecircle m trailers financial estimates
Financial estimateRevenue estimate
Valuation estimate
circle m trailers leadership team
Management profileNumber of profiles
Profiles2 records
circle m trailers funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
circle m trailers M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about circle m trailers
What does circle m trailers do?
Circle M Trailers is a family-owned horse trailer dealership in Kaufman, Texas, selling new and pre-owned horse, livestock, stock, bumper pull, and living quarter trailers. The dealership is the exclusive Texas dealer for Platinum Coach trailers featuring Outlaw Conversions luxury interior packages, and offers custom coach design services along with retail financing through Priority One Financial Services.
Is circle m trailers a public or private company?
circle m trailers is a private company. It is classified as family owned and is currently operating.
When was circle m trailers founded?
circle m trailers was founded in -1.
Where is circle m trailers based?
circle m trailers is headquartered in Kaufman, United States, in the North America region.
How does circle m trailers make money?
One revenue line is on record: trailer Sales.
Who are circle m trailers's main competitors?
Direct peers on record are 4 Star Trailers, Bison Coach, Sundowner Trailers, Featherlite Trailers, Lakota Trailers, Exiss / Exiss Sooner Trailers, Trails West Trailers, Cimarron Trailers and Twister Trailer. Elite Trailers (horse division) is listed as a broad incumbent.
Does circle m trailers have an API?
No public API is recorded for circle m trailers.
What industry is circle m trailers in?
circle m trailers's product category is Trailer Dealership. Its primary akta.pro industry code is IMACAGAA, Trailer Manufacturing (Utility/Enclosed/Flatbed/Car Hauler). Its NAICS code is 4412 and its SIC code is 5500.