3Beaches
3Beaches is an Australian designer and wholesaler of indoor/outdoor woven performance fabrics milled with Sunbrella® acrylic, complemented by cushion covers, inserts, and bean bags. The company serves residential, marine, and hospitality end-markets through trade, distributor, and direct e-commerce channels.
- Company typePrivate
- Founded2014
- HeadquartersGold Coast, Australia
- Headcount1–10
- GTM typeB2B
- OfferingHardware or Manufacturing
What 3Beaches does
3Beaches Textiles Pty Ltd is an Australian designer and wholesaler of indoor/outdoor woven performance fabrics and complementary lifestyle products, headquartered on the Gold Coast, Queensland. The company develops, sources and distributes solution-dyed acrylic textiles manufactured under partnership with Sunbrella®, serving residential, commercial/hospitality and marine end-markets through a trade/stockist network and direct e-commerce. Founded with the stated vision of producing Australian-designed performance fabrics without compromise, the business is privately held, founder-led by Director and Co-founder Niamh Brennan alongside Designer and Co-founder Sonya Romeo, and operates with a small headcount of 1-10 employees.
The core product line is performance fabric woven with Sunbrella® solution-dyed acrylic fibers, delivering UV resistance, fade resistance, mould and mildew resistance, bleach cleanability, stain resistance, breathability and water resistance. The portfolio spans five named collections (Sabi Sands, Auchenflower, Jewel, Cocoon and Coast) covering 52+ fabric variants, complemented by cushion covers (76 designs), cushion inserts in feather, CloudFill and polyester fills, bean bags in three styles (triangle, square, ottoman), and a window sheers sub-line. The proprietary 3B ShellGuard Liner is a non-PFAS PET water-repellent inner liner reported to deliver 25-40% greater moisture repellency than industry standard, designed to protect foam inserts in marine, outdoor and commercial upholstery applications.
The business model is wholesale-driven, combining a trade registration program (targeting interior designers, furniture manufacturers, yacht builders and other trade professionals) with direct consumer e-commerce at retail pricing and an authorised stockist/dealer network. Distribution is performed through appointed distributors in Australia and the United States, with stocked SKUs dispatched within 24-48 hours and indent/custom orders manufactured to order. Finished cushion covers and bean bags carry 3-5 week lead times. The line is backed by certifications including GREENGUARD Gold, ISO 14001:2015, STANDARD 100 by OEKO-TEX and the WAIT Program durability testing, and sold with a 5-Year Limited Sunbrella Warranty.
3Beaches firmographics
Firmographics- Name
- 3Beaches
- Legal name
- 3Beaches Textiles Pty Ltd
- Website
- https://3beaches.com.au
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- 3Beaches is an Australian designer and wholesaler of indoor/outdoor woven performance fabrics milled with Sunbrella® acrylic, complemented by cushion covers, inserts, and bean bags. The company serves residential, marine, and hospitality end-markets through trade, distributor, and direct e-commerce channels.
- Ownership category
- akta.pro rank
Where 3Beaches is headquartered
LocationHeadquarters
- HQ city
- Gold Coast
- HQ country
- Australia
- HQ region
- Oceania
Offices3 records
Markets served
3Beaches business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Fabric Sales (by the metre): Woven performance fabrics sold by the metre to trade customers and consumers. Fabrics are available in stocked rolls (45-55 meters per roll) or indent/custom orders. Prices visible after trade login registration.
- Finished Products (Cushion Covers, Bean Bags, Inserts): Handcrafted finished products including cushion covers (made to order, 3-5 weeks lead time), bean bags (made to order), and cushion inserts (stocked items). Products sold through trade partners and direct e-commerce.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Bean Bags - Made to Order |
| Unit Pricing | Pay-as-you-go | Cushion Inserts - Stocked Items |
| Unit Pricing | Pay-as-you-go | Cushion Covers - Made to Order |
| Unit Pricing | Pay-as-you-go | Fabrics by the Metre - Trade Only |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
3Beaches product offering
Product offeringCore offering
3Beaches designs and wholesales Australian-designed woven performance fabrics for indoor, outdoor, and marine applications, manufactured in partnership with Sunbrella using solution-dyed acrylic fibres. Fabrics are organised into five collections (Sabi Sands, Auchenflower, Jewel, Cocoon, Coast) and sold by the metre to trade customers and direct consumers, complemented by finished products including cushion covers, cushion inserts, performance bean bags, and the proprietary 3B ShellGuard water-repellent liner. Distribution is via appointed distributors in Australia and the USA, a stockist network, a trade registration program, and direct e-commerce.
Product overview
3Beaches is an Australian-designed textile company offering indoor/outdoor woven performance fabrics and lifestyle products. The core offering centres on performance fabrics made with Sunbrella solution-dyed acrylic technology, supplemented by finished goods including cushion covers (76 designs), cushion inserts (feather fill, cloud fill, and polyester options), bean bags (triangle, square, and ottoman styles), and the 3B ShellGuard protective liner. Fabrics are organized into five main collections: Sabi Sands, Auchenflower, Jewel, Cocoon, and Coast. All products share performance attributes of UV resistance, fade resistance, mould and mildew resistance, bleach cleanability, and water resistance.
Differentiator
Problem solved
Functional benefit
Brands
- ShellGuard: Water-repellent fabric liner technology used in cushion and upholstery products for moisture protection.
Products and services
- Performance Woven Indoor/Outdoor Fabrics Australian-designed woven performance fabrics made with Sunbrella solution-dyed acrylic, offering UV resistance, fade resistance, mould and mildew resistance, bleach cleanability, water resistance, and breathability for residential, commercial, hospitality, and marine applications. Sold by the metre through trade registration, stockists, and direct e-commerce; organised into five collections: Sabi Sands, Auchenflower, Jewel, Cocoon, and Coast.
- Cushion Covers Handcrafted cushion covers made from 3Beaches performance fabrics across 76 designs with multiple colourways, available made to order with a 3–5 week production time for indoor and outdoor use in residential, hospitality, and marine settings.
- Cushion Inserts (Indoor/Outdoor) Cushion inserts in Feather Fill, Outdoor CloudFill, and Outdoor Polyester variants with water-repellent fabric wraps, priced from approximately $29.50 to $64.00 and dispatched within 48 hours for outdoor comfort and durability.
- Performance Bean Bags Performance bean bags available in Triangle, Square, and Ottoman styles, upholstered in 3Beaches performance fabrics with removable machine-washable covers and water-repellent inner linings; made to order with 3–5 week production time and priced from $621.60 to $1,687.00 (beans not included).
- 3B ShellGuard Liner Lightweight, breathable, water-repellent fabric liner made from non-PFAS PET fabric, designed to protect foam inserts from moisture, mould, mildew, oil, and stains, delivering 25–40% greater moisture repellency than industry standard with high-strength woven construction and tear resistance suitable for outdoor, marine, commercial, and residential applications.
- Window Fabrics (Sheers) Window treatments and sheer fabrics designed for indoor and outdoor use, complementing the performance fabric collection across residential, hospitality, and marine interiors.
Quantifiable outcome
- 25-40% greater moisture repellency than industry standard (3B ShellGuard Liner)
- +1 more outcomes
Companies that use 3Beaches
Customer profileNamed customers6 records
Segments4 records
Ideal customer profiles3 records
3Beaches technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
3Beaches partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- Sunbrella®coreStrategic manufacturing partnership with Sunbrella®, the global leader in performance textiles. 3Beaches fabrics are milled in partnership with Sunbrella®, leveraging their solution-dyed acrylic technology. Sunbrella is deeply committed to sustainability and embeds environmental practices at every stage from fibers to finished fabrics. This partnership provides 5-Year Limited Sunbrella Warranty and access to Sunbrella's global quality standards and certifications.
- Appointed Distributors (Australia & USA)coreInternational distribution through appointed distributors in Australia and USA. Stocked fabrics are dispatched from distribution warehouses within 24-48 hours, while indent and custom orders are made to order.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
3Beaches competitors and assessment
Company assessmentBroad incumbents
- Sunbrella (Glen Raven): Sunbrella is the global leader in performance textiles and the milling partner behind 3Beaches fabrics. Comparable because it sets the industry benchmark for UV/fade/mould-resistant solution-dyed acrylic fabrics across residential, marine, and hospitality applications, but operates as a broad incumbent with a much wider portfolio and global distribution.
Direct peers
- Perennials Fabrics: Perennials is a direct peer producing 100% solution-dyed performance indoor/outdoor fabrics for high-end residential, hospitality, and commercial interiors. Comparable because it competes in the same premium performance fabric category with similar design-led collections, fade/mildew resistance, and trade/wholesale GTM.
- Bella-Dura: Bella-Dura is a direct peer in premium performance indoor/outdoor upholstery fabrics with documented stain, fade, and mildew resistance. Comparable because it targets the same residential, hospitality, and contract interiors trade customers with solution-dyed performance woven fabrics.
- Outdura: Outdura is a direct peer specializing in solution-dyed outdoor performance fabrics for residential and commercial upholstery. Comparable because it sells through a similar trade/wholesale model with UV, mildew, and water resistance claims for outdoor living, marine, and hospitality end uses.
- Crypton Home: Crypton is a direct peer in performance indoor/outdoor upholstery fabrics with proprietary stain, moisture, and microbial-resistant finishes. Comparable because it targets the same residential, hospitality, and healthcare interiors channels with performance-treated woven fabrics backed by warranty programs.
- Serge Ferrari: Serge Ferrari is a direct peer producing coated, laminated, and solution-dyed performance technical textiles for outdoor furniture, marine, and architectural applications. Comparable because it competes in outdoor upholstery and marine performance fabrics with proprietary coating technology analogous to 3B ShellGuard.
- Pindler: Pindler is a direct peer and US-based wholesale distributor of decorative indoor/outdoor performance fabrics to the interior design trade. Comparable because it uses a similar trade registration, designer-focused GTM and distributes performance upholstery fabrics into residential and hospitality projects.
- Greenhouse Fabrics: Greenhouse Fabrics is a direct peer and wholesale distributor of indoor/outdoor performance upholstery fabrics to the trade. Comparable because it supplies interior designers and furniture manufacturers with performance fabrics using a similar trade/wholesale model and stocking/distribution infrastructure.
Regional players
- Agora: Agora is a European producer of performance indoor/outdoor woven fabrics widely distributed in Australia and internationally. Comparable because it offers solution-dyed acrylic fabrics with similar fade, water, and mildew resistance targeting the same residential, hospitality, and marine segments.
- Warwick Fabrics: Warwick Fabrics is an Australian designer and wholesaler of indoor/outdoor performance and decorative textiles. Comparable as a regional peer because it operates from Australia, serves residential and hospitality interiors, and competes for trade customers with performance fabric collections.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
3Beaches social profiles
Digital presence3Beaches compliance and trust
Trust signalCompliance5 records
3Beaches financial estimates
Financial estimateRevenue estimate
Valuation estimate
3Beaches leadership team
Management profileNumber of profiles
Profiles2 records
3Beaches funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
3Beaches M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about 3Beaches
What does 3Beaches do?
3Beaches designs and wholesales Australian-designed woven performance fabrics for indoor, outdoor, and marine applications, manufactured in partnership with Sunbrella using solution-dyed acrylic fibres. Fabrics are organised into five collections (Sabi Sands, Auchenflower, Jewel, Cocoon, Coast) and sold by the metre to trade customers and direct consumers, complemented by finished products including cushion covers, cushion inserts, performance bean bags, and the proprietary 3B ShellGuard water-repellent liner. Distribution is via appointed distributors in Australia and the USA, a stockist network, a trade registration program, and direct e-commerce.
Is 3Beaches a public or private company?
3Beaches is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was 3Beaches founded?
3Beaches was founded in 2014. It employs 1 to 10 people.
Where is 3Beaches based?
3Beaches is headquartered in Gold Coast, Australia, in the Oceania region.
How does 3Beaches make money?
Two revenue lines are on record. Fabric Sales (by the metre) is the primary driver. The others are finished Products (Cushion Covers, Bean Bags, Inserts).
Who are 3Beaches's main competitors?
Sunbrella (Glen Raven) is listed as a broad incumbent. Direct peers are Perennials Fabrics, Bella-Dura, Outdura, Crypton Home, Serge Ferrari, Pindler and Greenhouse Fabrics. Regional players are Agora and Warwick Fabrics.
Does 3Beaches have an API?
No public API is recorded for 3Beaches.