asei pymes ticketbai
Asei Pymes TicketBAI is a Basque Country-based sole proprietorship founded in 1997 that resells and implements AHORA ERP, sector-specific vertical modules, TicketBAI compliance software, cloud remote desktop, and Kit Digital government-subsidized solutions for SMEs across northern Spain.
- Company typePrivate
- Founded1997
- HeadquartersZarautz, Spain
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What asei pymes ticketbai does
Asei Pymes TicketBAI (legal name: Gregorio Portularrume Elorza) is a sole proprietorship founded in 1997 and headquartered in Zarautz, Gipuzkoa, that delivers ERP software, IT services, and cloud infrastructure to small and medium enterprises primarily in the Basque Country. Its core offering is built around the AHORA ERP platform — a partner-sold suite comprising AHORA ERP, AHORA ONE (a cloud micro-ERP for freelancers and TicketBAI compliance), AHORA CRM, and AHORA TPV — augmented by eight sector-specific verticals covering transport/logistics (TransCore), chemical, agricultural, graphic arts (co-developed with Palmart), ceramic, machinery rental, distribution, and installation/maintenance. Technical infrastructure is anchored on remote desktop and virtual server services hosted in ISO 27001-certified Interxion (MAD1) and Equinix (MAD2) data centers in Madrid, with NetApp all-flash storage and a 99.99% SLA, alongside integrations into bank accounts (Milagros Conciliación Bancaria), RoutingMaps, Oonlive, and weighing-scale vendors.
The company generates revenue through a mix of recurring subscriptions (ERP licensing, cloud remote desktop from €54/month, IT maintenance contracts), one-time license sales (legacy custom software, Kit Digital web/e-commerce), and professional services (Kit Digital implementation, customization). GTM combines direct sales to Basque SMEs, channel partnerships (Certified AHORA ERP partner with 55+ certified partner network), and approved-agent status under the Spanish Kit Digital government subsidy program, which funnels subsidized digitalization demand through the acelererapyme.es portal. All solutions are registered in the Basque Government's TicketBAI/BATUZ Guarantee Software Registry, positioning ASEI as an officially sanctioned IT collaborator for fiscal compliance mandates in Gipuzkoa, Bizkaia, and Araba.
ASEI's served base comprises 1,500+ installations and 30,000+ users referenced across the AHORA partner footprint, with named customers spanning manufacturing, food & beverage, energy, retail, printing, and agricultural cooperatives — all SMEs. The firm has pursued a sequential expansion strategy: launching AHORA ONE for micro-SMEs (2022), Milagros for automated bank reconciliation (2023), and server/personal-equipment virtualization services (2023–2024), while deepening its regulatory-compliance franchise across TicketBAI, Ley Antifraude, VERI*FACTU, and Facturae electronic invoicing standards.
asei pymes ticketbai firmographics
Firmographics- Name
- asei pymes ticketbai
- Legal name
- Gregorio Portularrume Elorza
- Website
- https://asei-pymes.com
- Company type
- Private
- Founded year
- 1997
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Asei Pymes TicketBAI is a Basque Country-based sole proprietorship founded in 1997 that resells and implements AHORA ERP, sector-specific vertical modules, TicketBAI compliance software, cloud remote desktop, and Kit Digital government-subsidized solutions for SMEs across northern Spain.
- Ownership category
- akta.pro rank
asei pymes ticketbai industry classification
Industry- Product category
- ERP Software / Business Management Software
- NAICS
- Computer Systems Design and Related Services (5415), Computer Systems Design Services (541512), Custom Computer Programming Services (541511), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Integrated Systems Design (7373), Services-Computer Programming Services (7371)
- akta.pro primary industry
- ERP Implementation & Systems Integration Services (BPAEAGAA)
- akta.pro secondary industries
- ERP Managed Services & AMS (Application Management) (BPAEAGAB), Professional Services Automation (PSA) & Services ERP (HDAEAEAF), IT Procurement & Sourcing Services (Hardware/Software) (BPAEAOAG)
Keywords
Where asei pymes ticketbai is headquartered
LocationHeadquarters
- HQ city
- Zarautz
- HQ country
- Spain
- HQ region
- Europe
Offices2 records
Markets served
asei pymes ticketbai business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Infrastructure, Operations, Marketing or Sales
Revenue model
- ERP Software Licensing & Subscriptions: Sale and subscription of AHORA ERP, AHORA ONE, AHORA CRM, AHORA TPV software licenses to SMEs. Includes implementation, parametrization, and ongoing support.
- IT Maintenance Contracts: Formal maintenance contracts for computer systems covering hardware repairs, software fixes, virus removal, and system updates. Also includes home computer maintenance (VIP Particular) services.
- Cloud / Remote Desktop Services: Hosted desktop and server services delivered via cloud infrastructure in Madrid data centers. Includes remote desktop, virtual servers, VPN, firewall, backup, and security services. Billed monthly.
- Custom Software Development: Custom management application development for SMEs (ASEI-PYMES), initially the company's own 100% proprietary product.
- Kit Digital Implementation Services: ASEI is an approved agent for the Spanish Kit Digital program, implementing solutions across categories (web, e-commerce, CRM, ERP, cybersecurity, etc.) funded by government subsidies for SMEs.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Kit Digital Ciberseguridad - €125/device/year across all segments |
| Subscription | Multi-year contract | Kit Digital Gestión de Procesos AHORA ONE - €2,000-€6,000 per segment |
| Subscription | Multi-year contract | Kit Digital Gestión de Procesos AHORA ERP - from €4,500 |
| Subscription | Multi-year contract | Kit Digital Gestión de Clientes AHORA CRM - €2,000-€4,000 per segment |
| One time/ perpetual license | Annual | Kit Digital Web Corporativa - from €2,500 |
| One time/ perpetual license | Multi-year contract | Kit Digital Comercio Electrónico - from €4,000 (€2,000 bonus) |
| Subscription | Multi-year contract | Kit Digital Facturación Electrónica AHORA ONE - from €500 |
| Subscription | Annual | Kit Digital Oficina Virtual Microsoft 365 Business - from €60/user/year |
| Subscription | Monthly | Cloud Remote Desktop - Windows 2019 Server from €54.02/month |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels6 records
asei pymes ticketbai product offering
Product offeringCore offering
ASEI sells, implements, and supports the AHORA ERP software family and its vertical modules for small and medium-sized enterprises, complemented by IT maintenance contracts, cloud-hosted remote desktop and virtual server services, and electronic invoicing (TicketBAI/Facturae/VERI*FACTU/Ley Antifraude) modules. It also acts as an approved agent delivering subsidized digitalization solutions (CRM, ERP, e-commerce, cybersecurity, web, virtual office) under the Spanish Kit Digital government program, and develops proprietary tools such as ASEI-PYMES, ASEI-MOBILE, and Milagros Conciliación Bancaria.
Product overview
ASEI is an ERP and IT services company founded in 1997 in Zarautz, Spain, specializing in solutions for small and medium enterprises (PYMES). The product portfolio centers on the AHORA ERP platform with modules for CRM (AHORA CRM), Point of Sale (AHORA TPV), and the cloud-based AHORA ONE for TicketBAI compliance. The company offers sector-specific ERP solutions including TransCore for transportation/logistics, Chemical Industry ERP, Agricultural ERP, Graphic Arts ERP with Palmart, Machinery Rental ERP, Ceramic Industry ERP, Installation/Maintenance ERP, and Distribution ERP. Supporting products include Milagros Conciliación Bancaria for bank reconciliation, TicketBAI/electronic invoicing modules, and cloud desktop services. Under the Kit Digital program, ASEI offers seven digitalization solutions: Web Corporate, E-commerce, Customer Management, Process Management (both AHORA ONE and AHORA ERP variants), Electronic Invoicing, Virtual Office, and Cybersecurity. The company also provides remote technical support services and operates data centers in Madrid with ISO 27001 compliance.
Differentiator
Problem solved
Functional benefit
Brands
- ASEI-PYMES: Original proprietary commercial management software for SMEs
- Asei ERP Pymes
- MyAsei
- ASEI-MOBILE
- AHORA ERP
- AHORA ONE
- TransCore
Products and services
- AHORA ERP Full ERP solution for SMEs featuring Business Intelligence, Accounting, Purchases, Sales, Stock and Warehouse Management, Document Management, and Project Management in an agile environment. Resold and implemented by ASEI under its Certified Partnership.
- AHORA CRM CRM tool for commercial teams providing 360-degree customer view, objectives, lead management, opportunity tracking, and real-time business opportunity visibility.
- AHORA TPV Point of Sale (TPV) system for retail operations integrated with the AHORA ERP platform.
- AHORA ONE Cloud-based online solution for freelancers and small SMEs to comply with TicketBAI electronic invoicing requirements economically.
- TransCore (Transport & Logistics ERP Module) Vertical software for transport and logistics companies built on AHORA ERP with fleet control, cargo management, work order planning, driver mobile app, and integration with RoutingMaps and Oonlive.
- Chemical Industry ERP ERP functionality for chemical companies including production route management, automatic manufacturing orders from sales orders, batch traceability, SGA warehouse management, production formulas, GMAO maintenance, and quality control.
- Agricultural ERP Sector-specific ERP for agriculture covering transformation management, harvest labor management, farm plot management, daily price updates, pesticide treatment tracking, scale/weighbridge integration (Bizerba, Dibal, Epelsa, Mettler Toledo), and dual-unit stock control.
- Graphic Arts ERP (with Palmart) Web-to-print solution co-developed with Palmart for the printing and graphic communications industry, featuring online budgets, production planning, job costing, mobile CRM for sales teams, and print estimation.
- Installation and Maintenance ERP ERP for installation and maintenance companies covering work orders, preventive and corrective maintenance, project management, and certifications.
- Distribution ERP ERP for distribution sector with stock control, reservations, multi-order management, routes, and partial shipments.
- Ceramic Industry ERP ERP for the ceramic sector with production models for tiles, glazes, samples, and quality control by batches, tones, and calibers.
- Machinery Rental ERP ERP for machinery rental including cranes, containers, scaffolding, event equipment, with contract management and fleet control.
- Milagros Conciliación Bancaria Bank reconciliation tool that connects to company bank accounts, downloads transactions, and automatically reconciles them against accounts receivable, accounts payable, and accounting records in AHORA ERP.
- TicketBAI Module Electronic invoicing module for compliance with Basque Country TicketBAI regulations, sending TBAI files to tax authorities with QR codes.
- Factura Electrónica (Electronic Invoice) Electronic invoicing module for sending invoices in Facturae XML format to public administrations with advanced electronic signatures.
- Ley Antifraude Anti-fraud law compliance module for digital invoice integrity and audit trails.
- VERI*FACTU Verification system for electronic invoices as required by Spanish tax authorities.
- Cloud Desktop (Escritorio Remoto) Remote desktop service (Windows 2019 Server from €54.02/month) allowing access to business applications from any device via browser, with secure infrastructure, daily backups, VPN, firewall, and 99.99% SLA.
- IT Maintenance and Remote Support Contracts Formal maintenance contracts covering hardware repairs, software fixes, virus removal, system updates, and home computer maintenance (VIP Particular). Remote support delivered via TeamViewer, AnyDesk, Iperius Remote, AeroAdmin, and Supremo Control with Freshdesk ticketing.
- ASEI-PYMES Proprietary ERP ASEI's original proprietary ERP for SMEs. Includes document management (added 2015), advanced warehouse management (added 2016), and BI capabilities (added 2018). ASEI migrated billing clients to AHORA ERP in 2021 for expanded functionality.
- ASEI-MOBILE App Mobile application for Android devices providing client, CRM, and warehouse functionality.
- MyAsei Cloud Platform Cloud platform enabling clients to save on server costs and access ERP from any device and operating system.
- Kit Digital Solution Bundles Approved agent delivering seven Kit Digital government-subsidized digitalization solutions: Web Corporativa, Comercio Electrónico, Gestión de Clientes (AHORA CRM), Gestión de Procesos (AHORA ERP/ONE), Facturación Electrónica, Oficina Virtual (Microsoft 365), and Ciberseguridad.
- AHORA Control de Presencia Employee time-tracking application with biometric device integration for check-in/out, usable in-office or remotely.
- AHORA ERP SAT Mobile application for Android devices for technical service staff to view client data and save work reports even without internet connection.
Quantifiable outcome
- 1,500+ installations and 30,000+ users served across 55+ certified partners
- +2 more outcomes
Companies that use asei pymes ticketbai
Customer profileNamed customers8 records
Segments3 records
Ideal customer profiles3 records
asei pymes ticketbai technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration8 records
Feature8 records
asei pymes ticketbai partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered minor and core.
- JoteluluminorASEI was featured as a cloud services success story by Jotelulu, a Spanish cloud startup recognized among the 50 most innovative Spanish startups of 2021. The case study highlights ASEI's cloud migration journey and the benefits of cloud solutions for IT service providers.
- AHORA ERPcoreASEI is a Certified Partner of AHORA ERP, part of the AHORA distribution network. The company resells, implements, and supports AHORA ERP, AHORA ONE, AHORA CRM, and AHORA TPV solutions. ASEI was recognized as a certified AHORA partner in 2020 and has migrated customers from its own ASEI-PYMES product to AHORA ERP.
- Interxion (MAD1 Data Center)coreASEI hosts its cloud infrastructure (remote desktop and virtual server services) in Interxion's Madrid data center (MAD1), leveraging the facility's high-security standards, redundant power, and environmental controls.
- Equinix (MAD2 Data Center)coreASEI also hosts cloud infrastructure in Equinix's Madrid data center (MAD2), providing redundant data center capacity and ensuring business continuity for its remote desktop and server services.
- Gobierno Vasco / Basque GovernmentcoreASEI is an official IT collaborator with the Basque Government on the TicketBAI/BATUZ fiscal compliance project. ASEI participated in the pilot phase in November 2019, contributed to specification reviews, and has been an approved IT collaborator for TicketBAI implementation since 2020.
- PalmartminorASEI collaborates with Palmart, a Valencia-based market leader in software for the graphic arts industry. Together they developed a vertical ERP solution for printing and graphic communications companies, combining AHORA ERP technology with Palmart's sector expertise.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
asei pymes ticketbai competitors and assessment
Company assessmentBroad incumbents
- SEIDOR: Large Spanish ERP and IT services firm (SAP, Infor, Maximo partner) serving SMEs and enterprises across Spain and LATAM. Comparable to Asei as a national-scale ERP/SI player targeting the same Spanish SME ERP-buyer, but with much broader portfolio and headcount.
- Ibermática: Spanish IT services and systems integrator with deep ERP and cloud practices for SMEs and large enterprises. Operates as a regional/national incumbent competing against Asei for the same Basque and northern Spanish SME customers but with significantly larger delivery capacity.
- VASS: Spanish digital transformation consultancy and systems integrator serving enterprise and mid-market clients. Comparable as a broad Spanish IT/ERP incumbent with overlapping capabilities in cloud, ERP implementation, and managed services for SMEs.
- Sage Spain: Global accounting and SME ERP vendor with a strong Spanish direct and partner channel. Competes with Asei for Spanish SME back-office and accounting software wallet share and serves as a benchmark for SME-ERP commercial models.
Direct peers
- Quonext: Spanish ERP consultancy and software reseller focused on SMEs and mid-market companies. One of the closest direct peers to Asei in business model — ERP VAR/SI for SMEs — competing for similar mid-market ERP implementations in Spain.
- SERESCO: Spanish IT services and systems integrator headquartered in Asturias, with strong presence in northern Spain including the Basque Country. Directly comparable regional ERP/SI peer competing for SME ERP and managed-services wins against Asei's home market.
- Grupo Aire: Spanish cloud, communications, and managed-services provider serving SMEs and mid-market accounts. Highly comparable to Asei's cloud + IT maintenance + subscription motion for northern Spanish SMEs, including Kit Digital-aligned offerings.
- Jotelulu: Spanish cloud-services startup named among Spain's top 50 innovative startups in 2021 and cited as a partner in Asei's case study. Provides cloud and infrastructure services for SMEs and competes directly with Asei's cloud-desktop / managed-services line.
- Zucchetti Spain: Spanish subsidiary of Italian ERP/software group Zucchetti, focused on HR, ERP, and SME digitalization. Directly comparable to Asei as an SME-targeted ERP and digital-transformation provider operating in the Spanish market.
Emerging players
- Aggity: Spanish data, AI, and digital-transformation consultancy with a growing mid-market SME practice. Comparable as an emerging, technology-led player pursuing the same Spanish SME digitization opportunity as Asei's AHORA + Kit Digital stack.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
asei pymes ticketbai social profiles
Digital presenceasei pymes ticketbai compliance and trust
Trust signalCompliance2 records
asei pymes ticketbai financial estimates
Financial estimateRevenue estimate
Valuation estimate
asei pymes ticketbai leadership team
Management profileNumber of profiles
Profiles1 record
asei pymes ticketbai funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
asei pymes ticketbai M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about asei pymes ticketbai
What does asei pymes ticketbai do?
ASEI sells, implements, and supports the AHORA ERP software family and its vertical modules for small and medium-sized enterprises, complemented by IT maintenance contracts, cloud-hosted remote desktop and virtual server services, and electronic invoicing (TicketBAI/Facturae/VERI*FACTU/Ley Antifraude) modules. It also acts as an approved agent delivering subsidized digitalization solutions (CRM, ERP, e-commerce, cybersecurity, web, virtual office) under the Spanish Kit Digital government program, and develops proprietary tools such as ASEI-PYMES, ASEI-MOBILE, and Milagros Conciliación Bancaria.
Is asei pymes ticketbai a public or private company?
asei pymes ticketbai is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was asei pymes ticketbai founded?
asei pymes ticketbai was founded in 1997. It employs 1 to 10 people.
Where is asei pymes ticketbai based?
asei pymes ticketbai is headquartered in Zarautz, Spain, in the Europe region.
How does asei pymes ticketbai make money?
Five revenue lines are on record. ERP Software Licensing & Subscriptions are the primary driver. The others are IT Maintenance Contracts, cloud / Remote Desktop Services, custom Software Development and kit Digital Implementation Services.
Who are asei pymes ticketbai's main competitors?
Broad incumbents on record are SEIDOR, Ibermática, VASS and Sage Spain. Direct peers are Quonext, SERESCO, Grupo Aire, Jotelulu and Zucchetti Spain. Aggity is listed as an emerging player.
Does asei pymes ticketbai have an API?
No public API is recorded for asei pymes ticketbai.
What industry is asei pymes ticketbai in?
asei pymes ticketbai's product category is ERP Software / Business Management Software. Its primary akta.pro industry code is BPAEAGAA, ERP Implementation & Systems Integration Services, with a secondary code of BPAEAGAB, ERP Managed Services & AMS (Application Management). Its NAICS code is 5415 and its SIC code is 7370.