What metariom soft does

Metariom Soft is a Turkish VR/AR/MR entertainment technology company founded in 2015 and headquartered in Istanbul. It builds a vertically integrated stack spanning 12 multiplayer VR experiences (Shooter, Zombie, Flight, Escape Room, Aqua Park, Plank Game, Rally Race, Roller Coaster, Ski Game, Bumper Car, Mixed Reality, Metariom Show) delivered in untethered 360° arenas, the Metariom Show venue-management software that orchestrates headsets, content, and real-time telemetry, and the MetaPresent Mixed Reality platform for enterprise product showcasing and education. The company also produces two locally manufactured hardware lines — METALOCK battery-free RFID electronic locks and Metacard MIFARE card readers — and has developed an artificial-neural-network-based Building Management System that delivers 30% energy savings.

The business model combines four revenue streams: licensing of the VR arena technology and content to franchise operators (10+ venues across Turkey, USA, UAE, Iraq, and Oman); direct consumer bookings of VR sessions; enterprise software and custom VR solutions (notably to Polin WaterParks and educational institutions); and hardware sales of METALOCK and Metacard to industrial and institutional buyers. Go-to-market mixes event-driven awareness (Teknofest, ATRAX, D.E.A.L 2024, IRA Expo, Dubai Invention Festival), organic social media, and an enterprise field-sales motion for the Own-a-Venue franchise program. Customer segments span VR entertainment venues (primary), trade shows and exhibitions, educational institutions, water parks and resorts, and corporate team-building groups. Recent 2024 awards — Bronze at Teknofest Adana for BMS, and Gold, Bronze, and a Leadership Title at the Dubai Invention Festival — alongside the strategic IT partnership with Dinar Holding Group for the Darfur region indicate active international expansion and product-line diversification beyond core VR entertainment.

Name

metariom soft

Legal name

Metariom

Website

https://metariom.com

Company type

Private

Founded year

2015

Operating status

Operating

Short description

Metariom Soft (Istanbul, founded 2015) is a VR/AR/MR entertainment technology company that develops untethered multiplayer VR experiences, venue management software, and MetaPresent Mixed Reality solutions, licensing them to franchisees across Turkey, USA, UAE, Iraq, and Oman, while also producing METALOCK smart locks and Metacard card readers.

Ownership category

akta.pro rank

Product category

Immersive VR Entertainment Software

NAICS

Amusement Arcades (713120), Doll, Toy, and Game Manufacturing (33993), Hobby, Toy, and Game Retailers (45912)

SIC

Games, Toys & Children's Vehicles (No Dolls & Bicycles) (3944), Retail-Hobby, Toy & Game Shops (5945)

akta.pro primary industry

Metaverse & Social Virtual Worlds (BPAMAKAF)

akta.pro secondary industry

Gaming & Virtual World Social Platforms (MPACAJAG)

Keywords

• VR entertainment software
• Mixed reality experiences
• VR venue management
• Smart electronic locks
• RFID card readers

Headquarters

HQ city

Istanbul

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Supply Chain, Infrastructure

Revenue model

1. VR Experience Bookings: Direct consumer bookings for VR/MR gaming experiences at Metariom venues. Customers pay for time slots and sessions, with pricing based on duration and group size.
2. Venue Licensing/Franchise: Metariom licenses its brand, technology platform, and content to venue operators. Franchisees pay for access to the Metariom system, games, and ongoing support while operating their own locations.
3. Software Licensing (Metariom Show): Professional VR management software sold/licensed to VR entertainment venues, cinemas, and gaming centers for managing headsets and content.
4. METALOCK Hardware Sales: Sale of electronic smart locks with RFID technology to industrial, organizational, and commercial customers.
5. Metacard Hardware Sales: Sale of MIFARE smart card readers to industrial, organizational, and university projects.
6. Enterprise VR Solutions: Custom VR/MR solutions for enterprises including product showcasing, training simulations, and business presentations (e.g., VR presentations for Polin WaterParks).

Go-to-market motion4 records

Distribution channels4 records

Marketing channels6 records

Core offering

Metariom Soft develops and operates a comprehensive VR/AR/MR entertainment ecosystem, including proprietary multiplayer VR games (such as shooter, zombie, and flight titles), mixed reality experiences, venue management software (Metariom Show), and RFID-based smart hardware (METALOCK electronic locks and Metacard card readers). The company operates its own entertainment venues and licenses its technology and brand to franchisees across 14+ countries, providing an integrated hardware-software-service stack for the location-based entertainment industry.

Product overview

Metariom Soft is a VR/AR/MR entertainment technology company offering a comprehensive portfolio of products centered around immersive virtual reality experiences. The core offering consists of multiplayer VR games and experiences (Metariom Shooter, Zombie, Flight, Escape Room, Aqua Park, Plank, Rally Race, Roller Coaster, Ski Game, Bumper Car) delivered in venue-based arenas. Supporting this are MetaPresent Mixed Reality solutions for product showcasing and education, venue management software (Metariom Show), and two hardware product lines: METALOCK smart electronic locks and Metacard MIFARE card readers. The company operates over 10 venues globally and provides franchise/venue ownership opportunities.

Differentiator

Problem solved

Functional benefit

Brands

• METALOCK: New generation smart locks with elegant design and RFID technology
• Metacard
• MetaPresent
• Metariom Show
• Metariom Shooter
• Metariom Zombie
• Metariom Flight
• Escape Room

Products and services

• Metariom Shooter
• Metariom Zombie
• Metariom Flight
• Metariom Show
• Mixed Reality Game (MR Go-Kart & Bumper Fusion)
• MetaPresent for Products
• MetaPresent for Education
• METALOCK Electronic Lock
• Metacard Card Reader

Quantifiable outcome

• 30% energy savings with BMS using artificial neural intelligence
• +2 more outcomes

Named customers3 records

Segments5 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability10 records

Feature7 records

Partnerships

Two partnerships are on record, tiered core and minor.

• Dinar Holding GroupcoreStrategic or Co-development Partner · 1 January 2024Strategic IT collaboration and investment partnership with Dinar Group and Sultan of Darfur to explore new horizons in the IT sector in Darfur region. Metariom committed to establishing IT training centers, tech incubator programs, and undertaking joint IT projects focusing on innovation, efficiency, and sustainability.
• Polin WaterParks CominorStrategic or Co-development Partner · 1 January 2024Business session exploring VR applications for water park design and development. Metariom showcased how VR can elevate presentations, allowing stakeholders to experience park designs in a realistic and engaging manner.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• Two Bit Circus: Operator of micro-amusement parks combining VR, AR, and physical games. Comparable as a venue-based immersive entertainment operator, though US-centric and at an earlier scale.
• Vertigo Games: VR game publisher and developer with strong location-based entertainment titles (e.g., Arizona Sunshine). Comparable as a content developer feeding VR arcade operators, including potentially Metariom's venues.

Direct peers

• Zero Latency: Global operator of free-roam, untethered multiplayer VR arenas with a franchise/licensing model across dozens of countries. Directly comparable on arena technology, multiplayer VR experiences, and venue partnership GTM.
• Sandbox VR: Operator of location-based VR entertainment venues offering multiplayer immersive experiences with proprietary tracking and content. Comparable on venue-based VR entertainment model, customer experience focus, and franchise-style global expansion.
• HOLOGATE: Provider of turnkey VR/AR attraction systems and content to entertainment venues worldwide, including multiplayer arena setups. Closely aligned with Metariom on hardware-plus-software venue stack and enterprise venue sales motion.
• SPREE Interactive: Germany-based provider of location-based VR entertainment systems sold to FECs, arcades, and family entertainment centers. Comparable as a VR entertainment vendor to venues with multiplayer arena experiences.
• Immotion Group: Public operator and licensor of VR and immersive experiences to family entertainment centers and aquariums. Similar location-based VR entertainment business model and venue licensing/operator hybrid.
• Anvio VR: Provider of free-roam multiplayer VR arena solutions for entertainment venues, with a comparable licensing/installation model to FECs and arcades.

Broad incumbents

• Meta (Quest platform): Owner of the Quest 3 headset platform on which Metariom's MetaPresent and arena experiences depend. A platform incumbent rather than a direct competitor, but central to Metariom's hardware stack economics.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/metariom-soft
• Instagraminstagram.com/metariomsoft

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about metariom soft