eventra

What eventra does

EVENTRA is a Germany-based software company that provides an AI-powered, cloud-based workforce management platform for large-scale event operations. It serves event organizers and staffing agencies managing employees, temporary workers, and volunteers across festivals, concerts, sports events, trade fairs, cultural and corporate events, public events, catering, security, and non-profit programs. The platform's scope runs from applicant intake and scheduling through deployment, time tracking, accreditation, monitoring, and billing.

EVENTRA's product is a unified SaaS suite with modules for intelligent recruiting, AI-powered shift planning, QR-code mobile time tracking, compliance and accreditation, live operations monitoring, automated billing, staff communication, digital personnel files, volunteer management, and application management. Disclosed AI functions include application analysis, preference-aware planning, demand calculation, and qualification matching; the platform also connects recorded time to DATEV and Stotax payroll workflows. EVENTRA states that it is GDPR-compliant, hosted in Europe, and designed around event-specific German labor and tax workflows.

EVENTRA monetizes the platform through SaaS subscriptions with organization-size tiers, a 30-day full-feature free trial, direct self-serve and enterprise sales, and a 20% non-profit subscription discount through Haus des Stiftens. It reports deployments at 30+ events and 10,000+ users, with dashboard metrics of 12,847 active employees and 2,340+ new applications per day; these are first-party operating claims, not independently validated financial data. Revenue, contract values, and customer-level retention figures are not disclosed in the supplied material.

Name

eventra

Legal name

EVENTRA GmbH

Website

https://eventra.app

Company type

Private

Founded year

2023

Operating status

Operating

Headcount range

1–10 employees

Short description

EVENTRA provides cloud-based workforce management software for large-scale event organizers and staffing agencies, integrating AI-powered recruiting, shift planning, time tracking, accreditation, live monitoring, billing, and personnel data in one SaaS platform.

Ownership category

akta.pro rank

Product category

Event Workforce Management Software

NAICS

Convention and Trade Show Organizers (561920)

SIC

Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Ticketing, Registration & Event Technology (Badging, Apps) (BPAFAGAL)

akta.pro secondary industry

Access Control, Credentialing & Entry Management (Scan/Turnstiles/RFID) (MPAGAJAG)

Keywords

• Workforce management software
• Event staffing platform
• Shift planning software
• Mobile time tracking
• Volunteer management system

Headquarters

HQ city

Pullach

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations

Revenue model

1. Software Subscription: SaaS subscription model for AI-powered workforce management platform. Pricing tiers available for different organization sizes. Includes 30-day free trial for web demo. Non-profit organizations receive 20% discount through Haus des Stiftens partnership.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

EVENTRA is an AI-powered workforce management SaaS platform designed specifically for large-scale events. It unifies intelligent recruiting, AI-driven shift planning, QR-code mobile time tracking, digital accreditation, real-time live monitoring, and automated payroll with native DATEV and Stotax integrations into a single system for event organizers, staffing agencies, and non-profit event hosts.

Product overview

EVENTRA is an AI-powered workforce management platform designed specifically for large-scale events. The platform operates as a unified SaaS solution combining multiple integrated modules: Intelligent Recruiting for AI-powered candidate selection, AI-Powered Shift Planning for workforce optimization, Mobile Time Tracking with QR code technology, Compliance and Accreditation for digital credentialing, Live Overview for real-time monitoring, Automated Billing with DATEV/Stotax integration, Staff App for mobile employee coordination, Shift Planner for complex team management, Digital Personnel Files for centralized data, Volunteer Management for non-profit coordination, and Application Management for recruitment. These modules work together as an integrated ecosystem, with all components sharing data across recruiting, scheduling, time tracking, accreditation, and payroll workflows.

Differentiator

Problem solved

Functional benefit

Products and services

• EVENTRA Workforce Management Platform Unified AI-powered SaaS platform for managing the entire event workforce lifecycle — from application and recruiting through shift planning, mobile time tracking, accreditation, live monitoring, and automated payroll — sold by subscription to event organizers, staffing agencies, and non-profit event hosts primarily in Germany and Europe.

Quantifiable outcome

• 12,847 active employees managed on platform
• +3 more outcomes

Named customers5 records

Segments10 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

AI capability4 records

Feature6 records

Partnerships

Three partnerships are on record, tiered core.

• Haus des StiftenscoreGTM or Marketing PartnerPartnership with Haus des Stiftens (German non-profit support organization) to provide 20% discount on all EVENTRA subscriptions for non-profit organizations. This partnership enables EVENTRA to serve the non-profit sector with special pricing while Haus des Stiftens provides its network of non-profit members access to professional event workforce management tools.
• DATEVcoreTechnology or IntegrationIntegration partnership for seamless data exchange between EVENTRA workforce management platform and DATEV German tax software. Enables automated payroll processing with error-free billing including allowances, directly exported to DATEV for tax compliance.
• StotaxcoreTechnology or IntegrationIntegration partnership for automated payroll processing and salary handling with Stotax tax software. Compliments DATEV integration for German tax compliance in event workforce management.

Scale indicators5 records

Recent moves4 records

Expansion highlights7 records

Direct peers

• Shiftboard: Shiftboard is a workforce scheduling and management platform purpose-built for shift-based and event-driven industries, including security, staffing, and event operations. It is directly comparable to EVENTRA's AI-powered shift planning, time tracking, and accreditation capabilities, and serves overlapping end-customers (event organizers, staffing agencies).
• Deputy: Deputy provides AI-driven shift scheduling, time tracking, and workforce management for shift-based businesses including hospitality, events, and retail. It competes head-to-head with EVENTRA on shift planning, mobile time tracking, and compliance for hourly/event workforces.
• Connecteam: Connecteam is an employee management app for deskless and shift-based workforces, covering scheduling, time tracking, training, and communication. It is a direct competitor to EVENTRA for festival, event, and security/catering staffing agencies managing dispersed hourly workers.
• WorkJam: WorkJam offers digital workplace and frontline workforce management with shift scheduling, task management, and communication tools. Its features overlap meaningfully with EVENTRA's shift planning, live overview, and staff app modules, particularly for hourly and event-based workforces.
• When I Work: When I Work is a shift scheduling, time tracking, and team messaging platform widely used by hourly workforces in hospitality, events, and retail. It competes with EVENTRA on the same core scheduling/time-tracking functionality for shift-based event and service workers.

Emerging players

• 7shifts: 7shifts provides employee scheduling, tip management, and team communication, primarily for restaurants but expanding into broader hourly/event use cases. It is comparable to EVENTRA on shift planning and time tracking, though with a stronger hospitality (vs. events) anchor.
• Sling (by Toast): Sling is a shift scheduling and team communication tool owned by Toast, focused on restaurants and hospitality. It overlaps with EVENTRA's shift planning and staff communication features for event-adjacent hourly workforces.
• Humanity (TCP Software): Humanity provides cloud-based employee scheduling and workforce management for shift-based industries including hospitality, healthcare, and events. It is comparable to EVENTRA on AI-assisted scheduling and time tracking for hourly and event-driven workforces.
• Ximble: Ximble offers online employee scheduling, time tracking, and shift management for small and mid-sized shift-based businesses. It overlaps with EVENTRA on shift planning and mobile time tracking for event and service staffing use cases.

Others

• Eventbrite: Eventbrite is a ticketing and event management platform widely used by festivals, concerts, and live event organizers. While not a workforce management SaaS, it is an adjacent ecosystem participant serving the same German/European event organizer buyer that EVENTRA targets.

Market position

Strengths1 record

Weaknesses1 record

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/eventraapp
• Instagraminstagram.com/eventra_app

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about eventra