duffle
Duffle is a Tennessee-based web platform that lets college sports fans support student athletes and collectives through one-time donations, monthly sponsorships (with a 75/25 athlete/Duffle revenue split), and 3D digital trading cards, avoiding app-store fees via browser-based distribution.
- Company typePrivate
- Founded2023
- HeadquartersFranklin, United States
- Headcount—
- GTM typeB2C
- OfferingSoftware
What duffle does
Duffle (legally NIL Duffle LLC) is a Franklin, Tennessee-based web platform that enables college sports fans to financially support student athletes and their affiliated collectives through one-time contributions, recurring monthly sponsorships, and limited-edition 3D digital trading cards. Founded in 2023, the platform serves four user segments — fans, athletes, collectives, and schools — and is structured as a progressive web app accessible on any browser, deliberately avoiding native app stores to bypass the 30% platform fee and maximize the share of donations reaching athletes. Core features include Pulse real-time chat rooms, school leaderboards, squad-based multi-athlete support, and Stripe-integrated payment processing with Google Pay and Apple Pay support.
The company's technology is a React-based web application centered on transaction processing and community engagement, with no disclosed AI/ML components, no public API, and no proprietary model or training pipeline. Monetization is exclusively transaction-based: Duffle retains a 25% revenue share on monthly athlete sponsorships (athletes receive 75%), takes processing fees on one-time donations, and earns from digital trading card sales; all user tiers are free. Distribution is single-country (USA) with explicit geographic restrictions excluding the EU, EEA, Cuba, Iran, North Korea, Syria, and Crimea. Stripe provides 1099 tax documentation to athletes and collectives at year-end.
Strategically, NIL Duffle LLC is currently soliciting new ownership and is publicly listed as available for purchase. The company has no disclosed venture funding, no management team roster, no patent or award record, and no revenue disclosure. The combination of a single-state operating footprint, transaction-only monetization, two-year operating history, and an active sale process points to an early-stage asset whose independent scaling trajectory has not yet been validated, and which is being shopped to potential acquirers.
duffle firmographics
Firmographics- Name
- duffle
- Legal name
- NIL Duffle LLC
- Website
- https://nilduffle.com
- Company type
- Private
- Founded year
- 2023
- Operating status
- Operating
- Short description
- Duffle is a Tennessee-based web platform that lets college sports fans support student athletes and collectives through one-time donations, monthly sponsorships (with a 75/25 athlete/Duffle revenue split), and 3D digital trading cards, avoiding app-store fees via browser-based distribution.
- Ownership category
- akta.pro rank
duffle industry classification
Industry- Product category
- College Sports NIL Platform
- NAICS
- Sporting Goods, Hobby, and Musical Instrument Retailers (4591)
- SIC
- Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- NIL Representation & Compliance Services (Student-Athletes) (MPAKAMAE)
- akta.pro secondary industries
- Sports Fundraising & Development Services (Foundations, NIL Collectives Support) (MPAKAKAK), Athletics Fundraising, Sponsorships & NIL Support (EDALAIAN), Performance & Incentive-Based Endorsements (Bonuses, Royalties, Affiliate/CPA Deals) (MPAKALAI), Digital Sports Collectibles Retail (NFTs) (CRAMAOAK)
Keywords
Where duffle is headquartered
LocationHeadquarters
- HQ city
- Franklin
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
duffle business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- Transaction Processing Fees: Duffle charges minimal processing fees on single donations. The platform acts as an intermediary for fan-to-athlete and fan-to-collective donations, taking a cut on transaction processing.
- Monthly Sponsorship Revenue Share: Duffle takes a 25% revenue split on monthly sponsorships from fans to athletes, with athletes receiving the remaining 75%. This is the primary monetization mechanism for athlete recurring income.
- Digital Trading Card Sales: Fans can purchase 3D sports cards featuring athletes and teams, generating revenue through digital collectible transactions on the platform.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free tier for fans with access to exclusive content, trading cards, and donation capabilities |
| Transaction based/ take rate | Monthly | Athlete monetization with 75/25 revenue split on monthly sponsorships |
| Transaction based/ take rate | Monthly | Collective fundraising platform with Stripe integration |
Go-to-market motion3 records
Distribution channels2 records
Marketing channels4 records
duffle product offering
Product offeringCore offering
Duffle is a free, web-based NIL (Name, Image, and Likeness) platform that connects college sports fans with student athletes, school collectives, and educational institutions. Fans can support athletes and collectives through recurring monthly or annual sponsorships, one-time donations, and purchases of limited-edition 3D digital trading cards, while engaging via Pulse real-time chat rooms, fan profiles, Squad-based athlete support, and a school leaderboard. The company monetizes by retaining a 25% revenue share on monthly sponsorships, processing fees on donations, and transaction fees on trading-card sales, with the remaining 75% paid out to athletes via Stripe.
Product overview
Duffle is a web-based NIL (Name, Image, Likeness) engagement platform for college sports that connects four user segments: fans, athletes, collectives, and schools. The core Duffle Platform serves as the central hub enabling fans to support athletes through a 75/25 revenue-split sponsorship model and one-time donations, purchase 3D digital trading cards, and participate in real-time chat via Pulse. Athletes monetize through exclusive content posting (required monthly) and accepting financial support. Collectives fundraise using Stripe integration with restricted fund management for recruited athletes. Schools gain NIL brand visibility and administrator oversight. The platform operates as a progressive web app accessible via browser on any device, avoiding app store 30% transaction fees to maximize donor impact.
Differentiator
Problem solved
Functional benefit
Products and services
- Duffle Platform Free progressive web application that lets individual fans support collegiate athletes and school collectives via recurring sponsorships, one-time donations, and 3D digital trading-card purchases, while athletes, collectives, and schools each have dedicated account types for monetization, fundraising, and engagement.
- Monthly Athlete Sponsorships Recurring monthly (and annual) financial sponsorship product enabling fans to back specific athletes or collectives with predictable recurring payments. Operates on a 75/25 revenue split favoring the athlete and auto-renews until the fan cancels.
- One-Time Donations Non-refundable one-time financial contribution product that fans can direct to either an individual athlete or a school collective, with invoice receipts provided and processing fees retained by Duffle.
- 3D Digital Sports Trading Cards Limited-edition 3D digital collectible cards featuring collegiate athletes and teams that fans can purchase, collect, and display on their fan profiles to show support and earn bragging rights. Digital content is licensed to the user and is non-transferable and not resold.
- Collective Fundraising Account Dedicated collective account type that lets school-affiliated fundraising groups connect an existing Stripe account or create a new one through Duffle to accept monthly, yearly, and one-time donations and streamline NIL fundraising operations.
Quantifiable outcome
- Athletes receive 75% of monthly sponsorship revenue (75/25 split)
- +1 more outcomes
Companies that use duffle
Customer profileSegments4 records
Ideal customer profiles4 records
duffle technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
Feature5 records
duffle partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- StripecoreStripe serves as the payment processor for all transactions on the Duffle platform. Athletes and collectives must connect a Stripe account to receive payments. All donations, sponsorships, and payment processing flow through Stripe's infrastructure.
Scale indicators1 record
Recent moves5 records
Expansion highlights6 records
duffle competitors and assessment
Company assessmentDirect peers
- Opendorse: Opendorse is one of the leading NIL marketplace platforms connecting college athletes with brands and fans for endorsement deals and content monetization. It directly competes with Duffle in serving athletes, collectives, and schools for NIL transactions.
- INFLCR: INFLCR provides a NIL platform offering athlete-brand connections, content tools, and compliance infrastructure for college athletic programs. It competes with Duffle in enabling athlete monetization and institutional NIL management.
- MOGL: MOGL operates a NIL marketplace connecting athletes with local businesses, brands, and fans for endorsements and sponsorships. It directly overlaps Duffle's fan-to-athlete sponsorship model.
- NIL Network: NIL Network is a marketplace platform facilitating NIL deals between athletes and brands. It overlaps with Duffle's transaction-based athlete monetization model.
- Campus Ink: Campus Ink is a NIL agency and platform representing college athletes for endorsement and licensing deals. It competes with Duffle in serving the college athlete NIL market with monetization tools and brand matchmaking.
Emerging players
- Phantom (formerly StatusPro): StatusPro creates sports content and digital experiences, including AR/VR athlete experiences. It is comparable to Duffle in building sports-centric digital content and fan engagement, though it focuses on immersive experiences rather than NIL transactions.
- The Players' Tribune: The Players' Tribune is a content platform where professional athletes publish first-person stories and content. It overlaps with Duffle's exclusive athlete-generated content model, though it focuses on professional rather than college athletes.
- Snapbar: Snapbar is a NIL platform focused on photo and video content monetization for college athletes through brand partnerships. It is comparable to Duffle in enabling college athletes to monetize content directly, though via a different mechanism (brand deals vs. fan sponsorships).
Broad incumbents
- Fanatics Collectibles: Fanatics is a large sports merchandise and collectibles company with digital trading card products (Topps). It is comparable to Duffle's digital trading card feature, though it serves all major sports leagues at scale rather than focusing on college NIL.
- Topps Digital: Topps (now owned by Fanatics) is a major sports trading card company with digital collectible offerings. Its digital card products parallel Duffle's 3D sports cards feature, though at significantly larger scale and across professional sports.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
duffle social profiles
Digital presenceduffle financial estimates
Financial estimateRevenue estimate
Valuation estimate
duffle leadership team
Management profileNumber of profiles
duffle funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
duffle M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about duffle
What does duffle do?
Duffle is a free, web-based NIL (Name, Image, and Likeness) platform that connects college sports fans with student athletes, school collectives, and educational institutions. Fans can support athletes and collectives through recurring monthly or annual sponsorships, one-time donations, and purchases of limited-edition 3D digital trading cards, while engaging via Pulse real-time chat rooms, fan profiles, Squad-based athlete support, and a school leaderboard. The company monetizes by retaining a 25% revenue share on monthly sponsorships, processing fees on donations, and transaction fees on trading-card sales, with the remaining 75% paid out to athletes via Stripe.
Is duffle a public or private company?
duffle is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was duffle founded?
duffle was founded in 2023.
Where is duffle based?
duffle is headquartered in Franklin, United States, in the North America region.
How does duffle make money?
Three revenue lines are on record. Transaction Processing Fees are the primary driver. The others are monthly Sponsorship Revenue Share and digital Trading Card Sales.
Who are duffle's main competitors?
Direct peers on record are Opendorse, INFLCR, MOGL, NIL Network and Campus Ink. Emerging players are Phantom (formerly StatusPro), The Players' Tribune and Snapbar. Broad incumbents are Fanatics Collectibles and Topps Digital.
Does duffle have an API?
No public API is recorded for duffle.
What industry is duffle in?
duffle's product category is College Sports NIL Platform. Its primary akta.pro industry code is MPAKAMAE, NIL Representation & Compliance Services (Student-Athletes), with a secondary code of MPAKAKAK, Sports Fundraising & Development Services (Foundations, NIL Collectives Support). Its NAICS code is 4591 and its SIC code is 7900.