GreyLabs AI
GreyLabs AI builds an Agentic AI platform for India's BFSI sector, deploying Voice AI Agents and Speech Analytics across banks, insurers, NBFCs, and fintechs to automate telesales, collections, customer service, and compliance — serving 50+ clients including RBL Bank, AU Small Finance Bank, SBI Life, PhonePe, and Groww.
- Company typePrivate
- Founded2023
- HeadquartersMumbai, India
- Headcount51–100
- GTM typeB2B
- OfferingSoftware
What GreyLabs AI does
GreyLabs AI, founded in 2023 and headquartered in Mumbai, builds an Agentic AI platform purpose-built for BFSI (Banking, Financial Services, and Insurance) institutions in India. Its product suite centers on Voice AI Agents — autonomous, human-like conversational agents deployed across telesales, collections, customer service, and renewals — supplemented by a Speech Analytics Solution that converts 100% of customer calls into structured intelligence (sentiment, intent, compliance, agent scoring) and an Email Analytics Platform applying NLP to written communications. The platform is differentiated by native Hindi/English/Hinglish speech synthesis with sub-second latency, BFSI-specific conversation templates, and enterprise-grade compliance (ISO 27001, SOC 2 Type 2, DPDP Act).
The company serves 50+ BFSI clients including RBL Bank, AU Small Finance Bank, SBI Life Insurance, Axis Finance, PhonePe, Groww, and BharatPe, having processed hundreds of millions of conversations since its first major pilot with RBL Bank in March 2024. The founding team — led by Aman Goel (CEO) and Harshita Srivastava (CPO), who previously built and sold Cogno AI to Exotel in 2021 — combines prior BFSI-AI execution experience with IIT pedigree. The go-to-market is direct enterprise sales with consultative demo-led pilots converting into platform deployments, sold on quote-based subscription and usage-linked pricing typical for Indian BFSI SaaS.
GreyLabs has raised approximately ₹100 Crore ($11.5M) to date, including a $1.5M seed led by Z47 in June 2024 and a $10M Series A led by Elevation Capital in October 2025. The Series A is earmarked for Voice AI platform expansion, geographic buildout (planned Bengaluru and Delhi offices), and scaling the client base from 40-50+ toward 300. Revenue model combines recurring SaaS platform subscriptions with usage-based billing tied to call volumes and conversation analyses.
GreyLabs AI firmographics
Firmographics- Name
- GreyLabs AI
- Legal name
- GreyLabs AI Private Limited
- Website
- https://greylabs.ai
- Company type
- Private
- Founded year
- 2023
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- GreyLabs AI builds an Agentic AI platform for India's BFSI sector, deploying Voice AI Agents and Speech Analytics across banks, insurers, NBFCs, and fintechs to automate telesales, collections, customer service, and compliance — serving 50+ clients including RBL Bank, AU Small Finance Bank, SBI Life, PhonePe, and Groww.
- Ownership category
- akta.pro rank
GreyLabs AI industry classification
Industry- Product category
- Conversational AI and Speech Analytics for BFSI
- NAICS
- Software Publishers (51321)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Contact Center Speech AI (agent assist, IVR automation) (HDAAAFAL)
- akta.pro secondary industries
- Conversational AI Platforms (chat/voice bots, orchestration) (HDAAAFAC), Generative AI & LLM Solutions Services (RAG, Agents, Copilots) (BPAEAHAG), AI Application Enablement Platforms (Copilot/Agent Frameworks, SDKs) (HDAEANAJ)
Keywords
Where GreyLabs AI is headquartered
LocationHeadquarters
- HQ city
- Mumbai
- HQ country
- India
- HQ region
- Asia
Offices3 records
Markets served
GreyLabs AI business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- SaaS/Software Platform Licensing: Subscription-based SaaS model providing access to Voice AI Agents, Speech Analytics, and Email Analytics platforms for BFSI enterprises. Pricing likely tiered based on usage volume, number of agents, or call minutes processed.
- Platform Usage Fees: Usage-based revenue likely tied to call volumes processed, number of conversations analyzed, or campaign executions. The company mentions processing hundreds of millions of conversations, suggesting consumption-based billing.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Monthly | Enterprise custom pricing |
Go-to-market motion2 records
Distribution channels1 record
Marketing channels5 records
GreyLabs AI product offering
Product offeringCore offering
GreyLabs AI builds an Agentic AI platform for BFSI enterprises that autonomously runs customer interactions across voice and email channels. The core offering comprises Voice AI Agents that handle telesales, collections, customer service, and renewals with human-like conversation in Hindi, English, and Hinglish, supplemented by Speech Analytics and Email Analytics modules that convert 100% of customer conversations into structured intelligence for compliance, agent scoring, and operational efficiency.
Product overview
GreyLabs AI is an Agentic AI platform for BFSI enterprises that processes customer conversations across voice and email channels. The core platform consists of Voice AI Agents — autonomous AI agents that handle telesales, collections, customer service, and renewals with human-like conversation — supplemented by two analytics modules: the Speech Analytics Solution (which converts all inbound/outbound calls into structured intelligence, scoring agent performance and detecting compliance issues) and the Email Analytics Platform (which applies NLP to email communications for sentiment and intent insights). All three products share a unified analytics layer, enabling cross-channel customer intelligence for BFSI institutions.
Differentiator
Problem solved
Functional benefit
Products and services
- Voice AI Agents Autonomous conversational AI voice agents that handle BFSI customer interactions across telesales, collections, customer service, and renewals with human-like speech in Hindi, English, and Hinglish at near-zero latency; includes multi-channel deployment, industry-specific conversation templates, campaign monitoring, automated lead qualification, and adaptive retention strategies. Targeted at enterprise banks, NBFCs, insurers, and fintechs in India.
- Speech Analytics Solution Speech analytics platform that automatically transcribes and analyzes 100% of customer calls for sentiment, intent, keywords, and compliance, replacing the industry practice of manually auditing less than 1% of calls. Produces agent performance scoring, anomaly and compliance alerts, and aggregated trend dashboards for BFSI call center operations.
- Email Analytics Platform NLP-powered email analytics platform that analyzes email communications for sentiment, intent, and content quality to improve response rates, reduce response times, and ensure compliance with communication policies for BFSI customer service and operations teams.
Quantifiable outcome
- Process 100% of calls automatically (vs. <1% manual review)
- +4 more outcomes
Companies that use GreyLabs AI
Customer profileNamed customers17 records
Segments2 records
Ideal customer profiles1 record
GreyLabs AI technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability12 records
Feature9 records
GreyLabs AI partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- National Black MBA Association (NBMBAA)minorNBMBAA partnered with Grey AI (GreyLabs AI) to offer members access to Grey AI's products and training programs. Partnership includes membership benefits activation with preferred pricing, personalized AI assessments, community access, and training courses.
Scale indicators8 records
Recent moves4 records
Expansion highlights6 records
GreyLabs AI competitors and assessment
Company assessmentDirect peers
- Uniphore: US-headquartered enterprise conversational AI and contact center automation platform with explicit BFSI vertical focus. Most directly comparable peer to GreyLabs in terms of BFSI-led voice AI strategy, though at significantly larger scale and global footprint.
- Yellow.ai: Indian enterprise conversational AI platform offering voice bots and automation across customer service, sales, and support. Directly competes with GreyLabs in Indian enterprise and BFSI voice AI deals; broader horizontally but overlapping core capability.
- Haptik: Mumbai-based conversational AI company (Reliance Jio subsidiary) offering enterprise chatbots and voice AI. Directly competes in Indian enterprise and BFSI for conversational automation; larger scale and broader vertical coverage.
- Observe.AI: US-based contact center AI platform providing speech analytics, agent assist, and conversational intelligence for enterprises including financial services. Direct peer on the speech analytics and agent-assist side; smaller BFSI-specific focus than GreyLabs.
- Exotel: Indian cloud telephony and contact center platform that acquired GreyLabs' founders' previous company (Cogno AI) in 2021. Now offers AI-driven customer engagement solutions competing in the same BFSI voice AI category.
- Ozonetel: Indian cloud contact center and AI platform serving BFSI and enterprise customers with voice automation and analytics. Directly comparable in Indian BFSI voice AI positioning and channel-based GTM.
Emerging players
- Mihup: Indian conversational AI startup focused on speech analytics and voice agents for BFSI and customer service use cases. Comparable technology stack and vertical focus, but smaller scale than GreyLabs.
Broad incumbents
- NICE (CXone): Global enterprise contact center software leader offering AI-powered analytics, agent assist, and automation. Broad incumbent that competes with GreyLabs in enterprise BFSI voice analytics, especially in global banking accounts.
- Genesys: Global cloud contact center platform with embedded AI for routing, analytics, and conversational automation. Broad incumbent that competes for large BFSI voice transformation mandates, especially with global banks.
- Verint: Global enterprise customer engagement analytics vendor with strong speech analytics and workforce optimization offerings. Broad incumbent that overlaps with GreyLabs' speech analytics module in BFSI deployments.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
GreyLabs AI social profiles
Digital presenceGreyLabs AI compliance and trust
Trust signalCompliance3 records
GreyLabs AI financial estimates
Financial estimateRevenue estimate
Valuation estimate
GreyLabs AI leadership team
Management profileNumber of profiles
Profiles6 records
GreyLabs AI funding detail
Funding detailFunding overview
Funding rounds2 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
GreyLabs AI M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about GreyLabs AI
What does GreyLabs AI do?
GreyLabs AI builds an Agentic AI platform for BFSI enterprises that autonomously runs customer interactions across voice and email channels. The core offering comprises Voice AI Agents that handle telesales, collections, customer service, and renewals with human-like conversation in Hindi, English, and Hinglish, supplemented by Speech Analytics and Email Analytics modules that convert 100% of customer conversations into structured intelligence for compliance, agent scoring, and operational efficiency.
Is GreyLabs AI a public or private company?
GreyLabs AI is a private company. It is classified as venture growth investor backed and is currently operating.
When was GreyLabs AI founded?
GreyLabs AI was founded in 2023. It employs 51 to 100 people.
Where is GreyLabs AI based?
GreyLabs AI is headquartered in Mumbai, India, in the Asia region.
How does GreyLabs AI make money?
Two revenue lines are on record. SaaS/Software Platform Licensing is the primary driver. The others are platform Usage Fees.
Who are GreyLabs AI's main competitors?
Direct peers on record are Uniphore, Yellow.ai, Haptik, Observe.AI, Exotel and Ozonetel. Mihup is listed as an emerging player. Broad incumbents are NICE (CXone), Genesys and Verint.
Does GreyLabs AI have an API?
No public API is recorded for GreyLabs AI.
What industry is GreyLabs AI in?
GreyLabs AI's product category is Conversational AI and Speech Analytics for BFSI. Its primary akta.pro industry code is HDAAAFAL, Contact Center Speech AI (agent assist, IVR automation), with a secondary code of HDAAAFAC, Conversational AI Platforms (chat/voice bots, orchestration). Its NAICS code is 51321 and its SIC code is 7372.