Baselane
- Company typePrivate
- Founded2019
- HeadquartersNew York, United States
- Headcount51–100
- GTM typeB2C
- OfferingSoftware
Baselane firmographics
Firmographics- Name
- Baselane
- Legal name
- Skylight Financial Services Inc.
- Website
- https://baselane.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Ownership category
- akta.pro rank
Baselane industry classification
Industry- Product category
- Real Estate Investor Financial Software (Landlord Fintech)
- NAICS
- Depository Credit Intermediation (5221), Mortgage and Nonmortgage Loan Brokers (522310), Residential Property Managers (531311), Real Estate Property Managers (53131)
- SIC
- Functions Related To Depository Banking, Nec (6099), Loan Brokers (6163), Real Estate Agents & Managers (For Others) (6531)
- akta.pro primary industry
- Owner Services, Reporting & Portfolio Administration (THAMAKAI)
- akta.pro secondary industries
- Billing, Payments & Premium Finance Platforms (FSAGAGAI), Payables & Disbursements (ACH/SEPA, wires, checks, virtual cards) (FSABAIAB), Large Purchase & Lifestyle Personal Loans (Unsecured Installment) (FSAKAAAG)
Keywords
Where Baselane is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
Baselane business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Infrastructure, Operations
Revenue model
- Baselane Smart Subscription: Monthly subscription for AI-powered automation features including advanced auto-tag rules, AI auto-transaction tagging, AI auto-receipt matching, and automated transfers
- Rent Payment Processing: Transaction fees on rent payments: $2.00 ACH fee or 3.49% card fee per transaction
- Tenant Screening Services: One-time fees for tenant information services including identity verification, credit checks, criminal/eviction history, and income verification
- Lease Creation & E-Sign: One-time fees for state-specific lease agreement creation and electronic signature services via Rocket Lawyer partnership
- Rent Reporting: Monthly subscription to report tenant rental payments to credit bureaus (Experian, Equifax, TransUnion) via Boom Pay partnership
- Flexible Rent Payments: Service enabling alternative payment schedules for tenants via Livble partnership
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free tier with basic banking, bookkeeping, and rent collection features |
| Subscription | Monthly | Baselane Smart - AI-powered automation suite |
| Subscription | Monthly | Rent Reporting - Credit bureau reporting |
| Transaction based/ take rate | Pay-as-you-go | ACH Rent Payment Processing |
| Transaction based/ take rate | Pay-as-you-go | Card Rent Payment Processing |
| One time/ perpetual license | Pay-as-you-go | Tenant Screening |
| One time/ perpetual license | Pay-as-you-go | Lease Creation & E-Sign |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels7 records
Baselane product offering
Product offeringCore offering
Baselane provides an integrated banking and bookkeeping platform purpose-built for landlords and real estate investors. The core offering combines property-specific FDIC-insured bank accounts (via Thread Bank), AI-powered bookkeeping with automatic transaction categorization and receipt matching, automated rent collection via ACH and card, tax package generation, and a suite of add-on services such as tenant screening, lease creation, rent reporting, and landlord insurance — all delivered through web and mobile apps to U.S. real estate investors.
Product overview
Baselane is a financial technology platform providing integrated banking and financial management software for landlords and real estate investors. The platform operates as a unified suite combining a core landlord banking product with multiple integrated modules. The core offering centers on Baselane (the unified platform) combining Landlord Banking (FDIC-insured accounts via Thread Bank), Bookkeeping/Accounting (AI-powered transaction categorization and tax preparation), and Rent Collection (automated invoicing and payment processing). Premium capabilities are delivered through add-on subscription and per-use services including Baselane Smart (AI-powered automation tier), Rent Reporting (credit bureau integration via Boom Pay), Flexible Rent Payments (via Livble), Tenant Screening, Landlord Insurance, Rental Property Loans, Security Deposit Accounts, Savings Accounts, and Lease Creation (via Rocket Lawyer). The platform is available as both web and mobile applications (iOS and Android), with services primarily focused on the US market.
Differentiator
Problem solved
Functional benefit
Brands
- Baselane Smart: AI-powered subscription suite that automates banking and bookkeeping tasks such as transaction categorization, receipt matching, and smart fund transfers for landlords.
Products and services
- Landlord Banking Digital banking service for landlords providing unlimited property-specific FDIC-insured checking and savings accounts with no monthly maintenance fees, no minimums, APY interest on balances, and a Visa debit card issued by Thread Bank, Member FDIC. FDIC deposit insurance coverage up to $3,000,000 through the Thread Bank deposit sweep program.
- Bookkeeping / Landlord Accounting
Quantifiable outcome
- 900%+ growth since 2022
- +3 more outcomes
Companies that use Baselane
Customer profileNamed customers2 records
Segments5 records
Ideal customer profiles3 records
Baselane technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration9 records
AI capability3 records
Feature5 records
Baselane partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered core.
- Furnished FindercorePartnership to provide automated rent collection and financial management tools to mid-term rental owners. Targets over 240,000 property owners as mid-term rental demand surges 136%. Baselane's banking and bookkeeping integrated with Furnished Finder's mid-term rental platform.
- Anderson Business AdvisorscoreCollaboration to provide real estate investors with integrated banking and asset protection services. Includes entity structuring, tax strategies, and banking solutions with benefits like tax savings and financial management tools.
- UnitcoreUnit helped Baselane build an all-in-one platform providing landlords with integrated banking, rent collection, bookkeeping, analytics, and tax reporting, while providing access to business loans and insurance.
- Thread BankcoreBanking services provided by Thread Bank, Member FDIC. FDIC deposit insurance up to $3,000,000 through deposit sweep program. Baselane Visa debit card issued by Thread Bank.
- StripecoreThird-party payment service provider for payment services including card acceptance, merchant settlement, and related services. Processes all payment transactions through Stripe infrastructure.
- PlaidcoreUsed to gather user data from financial institutions. Enables Baselane to access and transmit personal and financial information from users' banks.
- Boom PaycoreThird-party provider for rent reporting service that reports on-time tenant rental payments to Experian, Equifax, and Transunion credit bureaus.
- LivblecoreProvides flexible rent payments service allowing tenants to pay rent on alternative or more flexible schedules based on location or credit profile.
- Rocket LawyercoreThird-party provider for lease creation and document e-signature features, offering state-specific lease agreements through Baselane platform.
Scale indicators9 records
Recent moves6 records
Expansion highlights6 records
Baselane competitors and assessment
Company assessmentOthers
- BiggerPockets: BiggerPockets is the largest real estate investing community and content platform, and Baselane's official banking partner — adjacent ecosystem player driving distribution rather than competing.
Direct peers
- Stessa: Stessa (owned by Roofstock) provides banking, bookkeeping, and portfolio analytics for real estate investors — the closest direct competitor to Baselane's integrated platform with very similar target customers and feature set.
- RentRedi: RentRedi offers landlords rent collection, tenant screening, accounting, and listing tools — a direct SMB-focused competitor in the small/mid landlord software market.
- Landlord Studio: Landlord Studio provides bookkeeping, rent collection, and tax reporting for small landlords — directly comparable in product scope and target segment to Baselane.
- Hemlane: Hemlane offers landlords full-service property management software including rent collection, leasing, and accounting — overlapping functionality with Baselane's core suite.
- TurboTenant: TurboTenant provides free and paid landlord software for rent collection, tenant screening, and listings — a direct competitor targeting the same SMB landlord segment with a freemium model.
- Avail: Avail (owned by CoStar) provides landlord software for listings, applications, screening, and rent collection — a direct competitor with strong real estate industry backing.
Emerging players
- DoorLoop: DoorLoop is a fast-growing property management platform serving both SMB landlords and larger portfolios — overlaps Baselane in accounting and rent collection but extends to full PM workflows.
Broad incumbents
- Buildium: Buildium (RealPage) is an established property management platform with accounting and rent collection for landlords and property managers — a broader incumbent with deeper PM features.
- AppFolio: AppFolio is a publicly traded, large-scale property management software provider serving mid-market and enterprise property managers — broader incumbent with deeper feature set and capital.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Baselane social profiles
Digital presenceBaselane financial estimates
Financial estimateRevenue estimate
Valuation estimate
Baselane leadership team
Management profileNumber of profiles
Profiles3 records
Baselane funding detail
Funding detailFunding overview
Funding rounds4 records
Investors11 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Baselane M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Baselane
What does Baselane do?
Baselane provides an integrated banking and bookkeeping platform purpose-built for landlords and real estate investors. The core offering combines property-specific FDIC-insured bank accounts (via Thread Bank), AI-powered bookkeeping with automatic transaction categorization and receipt matching, automated rent collection via ACH and card, tax package generation, and a suite of add-on services such as tenant screening, lease creation, rent reporting, and landlord insurance — all delivered through web and mobile apps to U.S. real estate investors.
Is Baselane a public or private company?
Baselane is a private company. It is classified as venture growth investor backed and is currently operating.
When was Baselane founded?
Baselane was founded in 2019. It employs 51 to 100 people.
Where is Baselane based?
Baselane is headquartered in New York, United States, in the North America region.
How does Baselane make money?
Six revenue lines are on record. Baselane Smart Subscription is the primary driver. The others are rent Payment Processing, tenant Screening Services, lease Creation & E-Sign, rent Reporting and flexible Rent Payments.
Who are Baselane's main competitors?
BiggerPockets is listed as an others. Direct peers are Stessa, RentRedi, Landlord Studio, Hemlane, TurboTenant and Avail. DoorLoop is listed as an emerging player. Broad incumbents are Buildium and AppFolio.
Does Baselane have an API?
No public API is recorded for Baselane.
What industry is Baselane in?
Baselane's product category is Real Estate Investor Financial Software (Landlord Fintech). Its primary akta.pro industry code is THAMAKAI, Owner Services, Reporting & Portfolio Administration, with a secondary code of FSAGAGAI, Billing, Payments & Premium Finance Platforms. Its NAICS code is 5221 and its SIC code is 6099.