Planned Parenthood

What Planned Parenthood does

Planned Parenthood Federation of America (PPFA) is a 501(c)(3) nonprofit founded in 1916 and headquartered in New York City, operating as the national umbrella organization for a federated network of 35+ independently incorporated affiliate organizations that collectively run hundreds of sexual and reproductive health centers across all 50 U.S. states. PPFA does not itself provide clinical care; rather, it supports affiliates that deliver in-person services spanning abortion care (medication and procedural), all FDA-approved contraceptive methods, STD/STI testing and treatment, gender-affirming hormone care, pregnancy testing and prenatal referrals, vaccines including HPV, vasectomy, and general wellness services. Digital infrastructure includes a telehealth platform (Planned Parenthood Direct mobile app), the MyChart patient portal, the AI-powered Roo sexual health chatbot co-developed with Northwestern University, and online appointment scheduling via DocASAP.

The organization's revenue model is a hybrid of healthcare reimbursement, government grants, and charitable contributions. Historically, federal Medicaid reimbursements and Title X family planning grants together represented approximately 39% of the $2.14 billion annual revenue base (~$792-832M), with private donations, state appropriations, and direct-pay services making up the remainder. Following the One Big Beautiful Bill Act's one-year ban on Medicaid payments to abortion providers enacted in July 2025, PPFA lost roughly $832M and closed 51-57 health centers across 20 states. In response, 11 states — led by California ($235M including $90M in SB 106 emergency grants) and New York ($35M) — committed to backfill funding, and certain affiliates (notably Planned Parenthood Mar Monte) launched cash-pay cosmetic services (Botox, dermal fillers, IV hydration) to diversify revenue.

Planned Parenthood serves more than 2 million patients annually, with 75-80% of California patients relying on Medi-Cal and approximately half of all patients nationwide covered by Medicaid or Title X. The customer base is overwhelmingly individual consumers (women and men of all ages seeking confidential reproductive healthcare), accessed via direct-to-consumer booking through the website, the 1-800-230-7526 call line, the MyChart portal, or walk-in visits. PPFA also operates advocacy, education, and public-affairs programs funded by donations, foundation grants, and partnerships with academic institutions and artists. The organization faces material ongoing legal exposure including a Florida attorney general suit seeking $350M in damages and potential organizational dissolution, plus multiple state-level regulatory battles over telehealth abortion access and mifepristone availability.

Name

Planned Parenthood

Legal name

Planned Parenthood Federation of America, Inc.

Website

https://plannedparenthood.org

Company type

Private

Founded year

1916

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Planned Parenthood is a 501(c)(3) nonprofit federation of 35+ affiliates operating hundreds of U.S. health centers delivering sexual and reproductive healthcare — including abortion, contraception, STD testing, and gender-affirming care — to over 2 million patients annually, funded via Medicaid, Title X, state appropriations, and donations.

Ownership category

akta.pro rank

Product category

Reproductive Healthcare Services

NAICS

Family Planning Centers (621410), Family Planning Centers (62141)

SIC

Services-Nursing & Personal Care Facilities (8050)

akta.pro primary industry

Sexual & Reproductive Health & Family Planning (SRH/FP) Programs (BPADAIAD)

akta.pro secondary industry

Maternal, Child & Family Health Departments (HLAJAAAK)

Keywords

• Reproductive healthcare
• Family planning services
• Sexual health education
• Abortion care
• STD testing treatment

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Offices5 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Healthcare Services Reimbursement: Planned Parenthood generates revenue primarily through reimbursement for healthcare services provided to patients covered by Medicaid, Title X family planning grants, and other insurance programs. The organization has historically received significant Medicaid reimbursements covering approximately 75-80% of its patient base in California. Federal funding through Title X has been a major revenue stream for family planning services.
2. Direct-Pay Healthcare Services: In response to federal funding restrictions, certain Planned Parenthood affiliates have expanded into direct-pay services including cosmetic procedures (Botox, fillers), IV hydration therapy, and other aesthetic services. These cash-paying services help offset revenue lost from Medicaid reimbursement cuts.
3. Donations and Charitable Contributions: Planned Parenthood receives donations from individual supporters, foundations, and corporate partners. The organization runs ongoing fundraising campaigns and accepts monthly recurring donations as well as one-time contributions.
4. Government Grants and Contracts: Federal, state, and local government grants including Title X family planning funds, Medicaid payments, and state-level backfill funding from states like California ($235 million total), New York ($35 million), and others to compensate for federal funding losses.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels8 records

Core offering

Planned Parenthood Federation of America (PPFA) is a 501(c)(3) nonprofit organization that operates through a federated network of independently incorporated affiliates delivering sexual and reproductive healthcare services across the United States. Core offerings include abortion care, all FDA-approved birth control methods, STD/STI testing and treatment, gender-affirming hormone care, pregnancy testing and planning, prenatal and postpartum services, emergency contraception, vaccines, and general wellness services delivered through physical health centers and telehealth platforms.

Product overview

Planned Parenthood Federation of America operates a network of affiliated health centers providing sexual and reproductive healthcare services across the United States. The organization offers a comprehensive suite of in-person services through approximately 600+ health center locations nationwide, supplemented by telehealth platforms for remote care delivery. Core services include abortion care (medication and procedural), birth control, STD testing and treatment, gender-affirming care, pregnancy services, vaccines, and emergency contraception. Digital offerings include the Roo AI-powered sexual health chatbot and MyChart patient portal. Recent expansions include vasectomy services and cosmetic/aesthetic services (Botox, fillers, IV hydration) at select affiliates to offset federal funding losses. The organization also conducts education programs, advocacy campaigns, and operates the 'Just In Case Abortion Pills' advance provision program in Washington and Hawai'i.

Differentiator

Problem solved

Functional benefit

Brands

• Planned Parenthood Direct: Mobile application for telehealth services and prescription management
• Roo

Products and services

• Abortion Care Safe, legal abortion services including medication abortion (mifepristone and misoprostol), procedural abortions, and the 'Just In Case Abortion Pills' advance provision program available to patients in select states.
• Birth Control Comprehensive contraceptive services including all FDA-approved birth control methods such as pills, patches, rings, shots, implants, IUDs, condoms, diaphragms, emergency contraception, and fertility awareness methods.
• STD Testing and Treatment Testing, treatment, and prevention services for sexually transmitted infections including HIV, with rapid testing options and partner notification services.
• Gender-Affirming Care Healthcare services for transgender and non-binary individuals including hormone therapy, puberty blockers, and related support services.
• Pregnancy Services Pregnancy testing, pregnancy planning, prenatal care referrals, and postpartum support services.
• Emergency Contraception Morning-after pill and emergency contraception services available same-day at health centers or through telehealth.
• Vaccines Immunization services including HPV (human papillomavirus) vaccines administered in single or multiple dose series.
• Telehealth Services Remote healthcare delivery through video, phone, or messaging for consultations, prescription refills, follow-ups, and medication abortion services accessible across multiple states.
• Just In Case Abortion Pills Program Advance provision program allowing patients in Washington and Hawai'i to receive abortion pills in advance for future use, providing reproductive autonomy and preparedness.
• Cosmetic/Aesthetic Services Aesthetic medical services including Botox injections ($9/unit), dermal fillers, IV hydration drips, laser hair removal, and menopause care offered at select Planned Parenthood Mar Monte clinics.
• Vasectomy Services Sterilization procedures for men offered at Planned Parenthood League of Massachusetts clinics, with approximately $700 out-of-pocket cost and coverage by MassHealth and major insurers.

Quantifiable outcome

• Serving over 2 million patients annually across the United States
• +3 more outcomes

Named customers2 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration12 records

AI capability2 records

Feature1 record

Partnerships

Four partnerships are on record, tiered core, flagship and minor.

• Northwestern UniversitycoreStrategic or Co-development PartnerAcademic partnership for the development of Roo, an AI-powered sexual health chatbot. The collaboration involved participatory design studies with LGBTQ+ teenagers to improve the chatbot's content, usability, and trust features, leading to targeted updates including expanded LGBTQ+ content and revised inclusive language.
• Florence + the MachineflagshipGTM or Marketing PartnerTour-based partnership during the 'Dance Fever' tour where Planned Parenthood affiliates set up tables outside concert venues to speak with attendees about reproductive care. The partnership coincided with band member Florence Welch's personal experience with a life-threatening ectopic pregnancy and her support for reproductive rights.
• Sofia CoppolaminorGTM or Marketing PartnerFilmmaker attended the opening of 'No Matter What' immersive art installation by Planned Parenthood in Greenwich Village, highlighting the impact of Trump administration defunding efforts. Coppola is a longtime supporter following in her late mother Eleanor's footsteps.
• Undergraduate Student Government Downtown at Arizona State University (USGD)minorGTM or Marketing PartnerPartnership to provide free contraceptives, sexual wellness supplies and feminine hygiene products to students through a health and wellness cart in the USGD office, including condoms, pregnancy tests and menstrual products.

Scale indicators9 records

Recent moves10 records

Expansion highlights6 records

Direct peers

• Whole Woman's Health: Independent abortion and reproductive healthcare provider operating clinics in multiple states. Direct competitor to Planned Parenthood in core abortion services, with overlapping patient population and similar funding model reliant on donations and patient fees.
• Carafem: Reproductive health clinic chain specializing in abortion, contraception, and STI services with both in-person and telehealth offerings. Directly comparable business model to Planned Parenthood's direct-pay and telehealth services, with similar target demographic.
• FPA Women's Health: California-based reproductive health provider network offering abortion, contraception, and STI services across multiple clinic locations. Direct competitor to Planned Parenthood Mar Monte and other California affiliates with similar service mix and patient base.
• Advantia Health: Women's health provider network operating obstetric, gynecologic, and primary care practices across multiple states. Comparable integrated women's health model with similar patient demographic, though less concentrated on abortion and family planning services.

Emerging players

• Hey Jane: Telehealth-first abortion and sexual healthcare provider operating in states where medication abortion is legal. Competes directly with Planned Parenthood's telehealth and 'Just In Case Abortion Pills' program, representing the digital-native challenger to PP's clinical network.
• Wisp: Direct-to-consumer telehealth platform for sexual and reproductive health including UTIs, herpes, birth control, and emergency contraception. Overlaps with PP's telehealth and Planned Parenthood Direct offerings for non-abortion reproductive health services.
• Tia: Women's health clinic chain integrating primary care, gynecology, mental health, and wellness services with a membership model. Comparable to PP's expanded wellness and preventive care offering, targeting similar demographics of women seeking integrated reproductive and primary care.

Broad incumbents

• Maven Clinic: Digital women's and family health platform serving employers and health plans with reproductive health, pregnancy, and postpartum care. Overlaps with PP's enterprise-facing potential and digital health model, though focused on employer-sponsored benefits rather than direct consumer.
• CVS MinuteClinic: Retail health clinic inside CVS pharmacies offering contraception, STI testing, pregnancy testing, and other reproductive health services. Broad incumbent in the same patient-accessible care category with greater geographic footprint but limited reproductive health specialization.

Others

• National Abortion Federation: Professional association of abortion providers that supports member clinics with standards, training, and funding. Ecosystem partner rather than direct competitor; comparable in mission but operates as membership/advocacy organization rather than service provider.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/PPAdvocatesPA
• YouTubeyoutube.com/user/plannedparenthood
• Facebookfacebook.com/PlannedParenthood
• Instagraminstagram.com/plannedparenthood
• TikToktiktok.com/@plannedparenthood
• Pinterestpinterest.com/weareplannedparenthood
• LinkedInlinkedin.com/company/planned-parenthood-federation-of-america

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries40 records

Funding overview

Funding rounds8 records

Investors7 records

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M&A2 records

Investments

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Frequently asked questions about Planned Parenthood