Ema

Enterprise Agentic AI Softwareema.co

Ema is a Mountain View-based enterprise AI company building autonomous "AI Employees" powered by its proprietary EmaFusion mixture-of-experts model and Generative Workflow Engine. It serves large enterprises and mid-market firms across HR, customer support, sales, finance, and healthcare with quote-based SaaS subscriptions.

Company typePrivate
Founded2023
HeadquartersMountain View, United States
Headcount251–500
GTM typeB2B
OfferingSoftware

What Ema does

Ema is a Mountain View, California-based enterprise AI company founded in March 2023 by former Google engineers, led by founder and CEO Surojit Chatterjee. The company builds a Universal AI Employee platform composed of configurable, autonomous AI agents that execute end-to-end enterprise workflows in HR, customer support, sales, finance operations, and healthcare-adjacent functions. Ema's reported customer base spans large enterprises (Wipro, Hitachi, ADP, NTT Data, Hospital for Special Surgery, Prime Therapeutics), mid-market firms (Bigblue, Artico Search, Moneyview, Skyflow, David Lloyd Clubs, TrueLayer, Envoy Global, AMS), and select vertical specialists (Lovu Health). Reported outcomes include reducing Wipro HR response time from 48 hours to 5 seconds across 240,000 associates, achieving 70%+ HR efficiency gains and 90%+ accuracy at Hitachi across 40,000+ employees, and lowering time-to-hire by 67% at Artico Search.

Ema's platform is built on two proprietary technical assets: EmaFusion™, a 2T+ parameter mixture-of-experts architecture that orchestrates more than 100 foundation and domain-specific language models to maximize accuracy at the lowest cost and latency, and the Generative Workflow Engine™ (GWE), which decomposes complex enterprise workflows into actionable subtasks. The product surface includes Ema Autopilot, a library of pre-built specialized AI agents, Ema Recruiter (powered by a ~700M-profile proprietary dataset), Voice AI Employee, Document Intelligence, Document Generation, Knowledge Insights, and an App Navigator for cross-application orchestration. The no-code AI Employee Builder (Persona Builder) and on-premises deployment option, combined with SOC 2, HIPAA, GDPR, ISO 42001, and ISO 27001 certifications, position the platform for regulated enterprise buyers.

Ema monetizes through quote-based enterprise SaaS subscriptions, supplemented by usage-based AI agent consumption and professional implementation services for multi-week enterprise rollouts. Go-to-market combines direct enterprise field sales (with named anchors like Wipro, Hitachi, ADP), channel partnerships with Teleperformance, KPMG, and ADP, the Microsoft for Startups Pegasus Program marketplace channel, and a product-led growth motion through the Builder Academy and developer documentation. By 2025 the company reported $15.2M in ARR with a 138-person team, having raised $61M+ across a $25M seed (March 2024) and a $50M Series A (July 2024) led by Accel and Section 32, plus strategic investments from KPMG, SCB 10X, and ADP Ventures.

Ema firmographics

Firmographics

Name: Ema
Legal name: Ema
Website: https://ema.co
Company type: Private
Founded year: 2023
Operating status: Operating
Headcount range: 251–500 employees
Short description: Ema is a Mountain View-based enterprise AI company building autonomous "AI Employees" powered by its proprietary EmaFusion mixture-of-experts model and Generative Workflow Engine. It serves large enterprises and mid-market firms across HR, customer support, sales, finance, and healthcare with quote-based SaaS subscriptions.
Ownership category
akta.pro rank

Ema industry classification

Industry

Product category: Enterprise Agentic AI Software
NAICS: Software Publishers (5132), Software Publishers (513210), Custom Computer Programming Services (541511)
SIC: Services-Prepackaged Software (7372), Services-Computer Programming Services (7371), Services-Computer Integrated Systems Design (7373)
akta.pro primary industry: AI Application Enablement Platforms (Copilot/Agent Frameworks, SDKs) (HDAEANAJ)
akta.pro secondary industries: End-to-End Enterprise AI Platforms (MLOps & Model Lifecycle Management) (HDAEANAA), Agents & Autonomous Workflows (Tool Use, Planning, Multi-Agent) (HDAAACAF), AI Integration & Orchestration Platforms (Connectors, Workflow, iPaaS for AI) (HDAEANAI)

Keywords

Enterprise AI agents
Agentic AI platform
AI workflow automation
Conversational AI employees
AI process automation

Where Ema is headquartered

Location

Headquarters

HQ city: Mountain View
HQ country: United States
HQ region: North America

Offices3 records

Markets served

Ema business model

Business model

GTM type: B2B
Offering type: Software
Cost components: Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations

Revenue model

Enterprise Subscription ARR: Subscription-based annual recurring revenue from enterprise SaaS contracts. Reported $15.2M ARR in 2025 across enterprise customer base including Wipro, Hitachi, ADP, and others.
Usage-Based AI Agent Consumption: Pricing tied to the actual work performed by AI agents, with industry trend moving toward role-based, outcome-based, and consumption-based models.
Professional Implementation Services: Phased multi-week enterprise rollouts including custom integrations with ServiceNow, Jira, Okta, Microsoft Teams, Google Chat, OCR, APIs, and database integration.

Pricing tiers

Model	Billing	Price
Other	—	Quote-based enterprise subscription, no public price list

Go-to-market motion5 records

Distribution channels7 records

Marketing channels8 records

Ema product offering

Product offering

Core offering

Ema sells an enterprise agentic AI platform (positioned as a Universal AI Employee) that deploys pre-built and custom AI agents to automate end-to-end workflows across HR, customer support, finance operations, and sales/marketing. The platform is powered by the proprietary EmaFusion model orchestration technology and the Generative Workflow Engine, with a no-code AI Employee Builder, on-premises deployment, voice/document/knowledge modules, and the Ema Recruiter sourcing product. Revenue is generated through enterprise subscriptions, usage-based consumption of AI agent work, and phased professional implementation services.

Differentiator

Problem solved

Functional benefit

Brands

Ema Autopilot: Product for building and running AI Employees
EmaFusion
Ema GWE (Generative Workflow Engine)
Ema Recruiter

Products and services

Ema Universal AI Employee platform Overarching enterprise agentic AI platform positioned as a Universal AI Employee that learns, adapts, and evolves to boost productivity across every role in the enterprise, spanning employee experience, customer experience, finance operations, and sales/marketing solutions.
Ema Autopilot Product module for building and running AI Employees, allowing customers to configure, deploy, and operate AI agents across enterprise workflows.
EmaFusion Proprietary 2T+ parameter model orchestration engine that intelligently blends 100+ public, private, and domain-specific language models to maximize accuracy at the lowest cost and latency.
Generative Workflow Engine (GWE) Workflow engine that breaks complex enterprise workflows into actionable subtasks and executes them in sequence, enabling conversational building of custom AI Employees 10x faster.
Pre-built AI Agent Library Library of 100s of pre-built specialized AI agents across categories including Planning & Resources, Generation, Evaluation & Formatting, Analytics, Sales & Marketing, Legal & Compliance, Healthcare & Life Sciences, BFSI, and Technology.
AI Employee Builder (Persona Builder) No-code conversational platform for building custom AI agents and AI Employees with configurable personas, supporting on-premises deployment for enterprise data residency.
Ema Recruiter AI-powered recruiting product that uses a proprietary dataset of ~700M profiles to source, enrich, evaluate, and rank candidates via natural language and structured filter search.
Document Intelligence AI module that transforms enterprise documents into decisions via extraction, summarization, and analysis across HR, legal, finance, and clinical documents.
Document Generation AI module that creates quality business documents faster using pre-built templates and generative workflows for proposals, contracts, and reports.
Knowledge Insights AI module that turns enterprise data into insights in seconds through conversational analytics, chart generation, and report synthesis.
Voice AI Employee Conversational AI Employee module for voice-based multi-turn interactions, delivering results-oriented dialogue for customer support and employee service.
App Navigator

Quantifiable outcome

67% reduction in time-to-hire and 30% lower cost-per-hire at Artico Search
+7 more outcomes

Companies that use Ema

Customer profile

Named customers14 records

Segments9 records

Ideal customer profiles4 records

Ema technology and API

Technology

Technology focussed Yes

API detail

Has API: Yes
API docs
API detail

Core technology

AI maturity

App detail

Integration10 records

AI capability16 records

Feature8 records

Ema partnerships and signals

Strategic signal

Partnerships

Nine partnerships are on record, tiered flagship, core and minor.

ADPflagshipStrategic or Co-development PartnerStrategic partnership to build and deploy AI agents across ADP's HCM platforms, with ADP Ventures making a strategic investment as part of the deal. Leverages Ema's EmaFusion™ technology to automate complex HR and payroll workflows for ADP's global client base.
Teleperformance (TP)flagshipChannel Partner/ Reseller/ DistributorTP partners with Ema to scale agentic AI for businesses, leveraging TP's global customer experience and BPO delivery network to deploy Ema's AI Employees across enterprise clients.
ParloacoreStrategic or Co-development PartnerParloa partnered with TP and Ema to scale agentic AI for businesses across conversational AI deployments.
Microsoft (Pegasus Program)flagshipGTM or Marketing PartnerEma was selected for Microsoft for Startups' Pegasus Program, which provides co-sell, marketplace distribution, and enterprise customer introductions through Microsoft's global salesforce.
Google CloudflagshipTechnology or IntegrationJoint solution for automating complex workflows using Ema and Google Cloud to easily create custom AI Employees, including deployment of Ema on Google Cloud infrastructure at Hitachi.
Lovu HealthcoreTechnology or IntegrationLovu Health integrated Ema AI into its patient platform to provide real-time, evidence-based support for pregnant patients and new mothers, addressing high message volume on OB-GYN care teams.
Hospital for Special Surgery (HSS)coreImplementation/ SI/ Consulting PartnerHSS collaboration to deploy Ema AI agents for patient scheduling, triage, and faster specialist connections to reduce wait times and enhance appointment accuracy.
CapgeminiminorImplementation/ SI/ Consulting PartnerCapgemini referenced Ema in thought leadership on agentic AI for businesses, indicating consulting partner engagement.
Insight PartnersminorGTM or Marketing PartnerInsight Partners published an analytical piece featuring Ema within the broader 'intelligence-first' application paradigm and AI Coworkers archetype.

Scale indicators13 records

Recent moves6 records

Expansion highlights6 records

Ema competitors and assessment

Company assessment

Direct peers

Moveworks: Enterprise AI platform that deploys AI agents for HR, IT support, and employee experience workflows. Directly competes with Ema in the agentic AI employee space, targeting similar Fortune 500 buyers with multi-system workflow automation.
Aisera: Provider of AI agent platforms for enterprise IT, HR, customer service, and operations. Competes head-to-head with Ema in autonomous AI agents for enterprise workflows, with similar target buyer personas and use cases.
Kore.ai: Enterprise conversational and agentic AI platform powering customer service, HR, and IT automation. Direct competitor offering AI agents across similar enterprise workflows with comparable GTM approach.
Amelia (SoundHound AI): Enterprise AI agent platform for customer experience, IT support, and HR automation. Competes with Ema in deploying conversational AI employees for large enterprises with comparable compliance and on-prem positioning.
Yellow.ai: Enterprise AI agent platform for customer service and employee experience automation. Targets the same enterprise buyers as Ema with multi-LLM agentic architecture and similar vertical focus on BFSI and healthcare.
Cognigy: Enterprise conversational AI platform with agentic capabilities for customer service automation. Competes with Ema's Customer Experience vertical, particularly in multilingual contact center deployments in Europe.

Emerging players

Parloa: Berlin-based AI agent platform for enterprise customer service. Partners with Teleperformance alongside Ema; comparable in conversational AI focus but with narrower enterprise footprint and European geographic concentration.
Workato: Enterprise automation and integration platform (iPaaS) that competes in the workflow orchestration and integration layer adjacent to Ema's Generative Workflow Engine. Overlaps in connecting enterprise systems but lacks Ema's agentic LLM-orchestration capability.
Capacity: AI-powered support automation platform for customer service and HR workflows. Smaller-scale competitor to Ema with overlap in mid-market customer support and HR automation deployments.

Broad incumbents

UiPath: Public RPA and automation incumbent expanding into agentic AI with UiPath Autopilot. Competes for enterprise automation budgets but at broader scope; serves as a comparable for where Ema could be positioned if it scales its workflow engine into traditional RPA territory.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

Ema compliance and trust

Trust signal

Compliance5 records

Ema financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Ema leadership team

Management profile

Number of profiles

Profiles6 records

Ema subsidiaries and ownership

Company hierarchy

Subsidiaries1 record

Ema funding detail

Funding detail

Funding overview

Funding rounds3 records

Investors16 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Ema M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ema

What does Ema do?

Is Ema a public or private company?

Ema is a private company. It is classified as venture growth investor backed and is currently operating.

When was Ema founded?

Ema was founded in 2023. It employs 251 to 500 people.

Where is Ema based?

Ema is headquartered in Mountain View, United States, in the North America region.

How does Ema make money?

Three revenue lines are on record. Enterprise Subscription ARR is the primary driver. The others are usage-Based AI Agent Consumption and professional Implementation Services.

Who are Ema's main competitors?

Direct peers on record are Moveworks, Aisera, Kore.ai, Amelia (SoundHound AI), Yellow.ai and Cognigy. Emerging players are Parloa, Workato and Capacity. UiPath is listed as a broad incumbent.

Does Ema have an API?

Yes. Ema provides developer-facing Builder Docs at builder.ema.ai supporting the AI Employee Builder platform. Ema's External Tool Caller agent supports thousands of actions across 100+ apps through API integrations, and the platform is pre-integrated with over 200 enterprise applications including HR systems, ticketing tools, identity providers, and communication channels. Developer documentation is at builder.ema.ai.

What industry is Ema in?

Ema's product category is Enterprise Agentic AI Software. Its primary akta.pro industry code is HDAEANAJ, AI Application Enablement Platforms (Copilot/Agent Frameworks, SDKs), with a secondary code of HDAEANAA, End-to-End Enterprise AI Platforms (MLOps & Model Lifecycle Management). Its NAICS code is 5132 and its SIC code is 7372.