Spin
Spin operates a shared electric micromobility fleet of e-scooters and e-bikes across 70+ cities and 25+ university campuses in North America and Europe, serving riders via a mobile app and partnering with municipalities under operating permits.
- Company typePrivate
- Founded2016
- HeadquartersSan Francisco, United States
- Headcount1,001–5,000
- GTM typeB2B and B2C
- OfferingServices
What Spin does
Spin is a stationless, shared electric micromobility operator providing dockless e-scooters and e-bikes to riders in 70+ cities and 25+ university campuses, primarily across North America with select European operations. The company deploys a fleet of proprietary vehicles including the S-100 (5th, 6th, and 7th editions), S-200 three-wheeled e-scooter, Spin 6, and S-300 electric bicycle, connected through an iOS/Android mobile app that enables location, reservation, and unlock. Spin Insight Level 2, powered by Drover technology, processes real-time geospatial data to detect sidewalk riding, bike lane compliance, and proper parking — features that are central to the company's regulatory relationships with municipalities.
Spin's business model combines B2B operating agreements with cities and universities (subscription-style, recurring permits) with B2C per-ride usage fees collected through the mobile app. The company runs an equity-focused sub-program, Spin Access, providing free or 50%-discounted rides to low-income individuals and underserved neighborhoods. Spin is now a subsidiary of Third Lane Mobility, which also controls Bird Global after Bird's 2023 bankruptcy; Third Lane Mobility reported $220M in combined 2024 gross receipts and approximately $20M adjusted EBITDA. In January 2026, Third Lane raised $20M from existing investors as the first tranche of a capital plan to deploy 35,000 vehicles across Atlanta, Los Angeles, Nashville, Seattle, Tel Aviv, and Rome.
Spin firmographics
Firmographics- Name
- Spin
- Legal name
- Blue Jay Transit Inc.
- Website
- https://spin.app
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- Spin operates a shared electric micromobility fleet of e-scooters and e-bikes across 70+ cities and 25+ university campuses in North America and Europe, serving riders via a mobile app and partnering with municipalities under operating permits.
- Ownership category
- akta.pro rank
Spin industry classification
Industry- Product category
- Shared Micromobility Services
- NAICS
- Motorcycle, Bicycle, and Parts Manufacturing (336991)
- SIC
- Motorcycles, Bicycles & Parts (3751)
- akta.pro primary industry
- Shared Mopeds/Motorbike Share (TLAFAMAH)
- akta.pro secondary industries
- E-Scooters (Stand-Up) (CRACASAB), E-scooters & E-mopeds Manufacturing (IMACAOAB), Moped & E-Moped Rentals (THADAGAF)
Keywords
Where Spin is headquartered
LocationHeadquarters
- HQ city
- San Francisco
- HQ country
- United States
- HQ region
- North America
Offices4 records
Markets served
Spin business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Supply Chain
Revenue model
- Per-Ride Usage Fees: Customers pay per ride or per minute for using Spin vehicles through the mobile app. Usage-based pricing model.
- City and Campus Partnerships: Operating agreements with municipal governments and universities for deployment of micromobility fleets in designated service areas.
- Spin Access Equity Program: Free rides for eligible low-income individuals enrolled in government assistance programs, subsidized through partnership agreements.
- Geographic Discount Revenue: 50% discounted trips in lower income equity zones, generating volume-based revenue from high-usage access areas.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Usage-based | Pay-as-you-go | Standard Per-Ride Pricing |
| Freemium | Pay-as-you-go | Spin Access - Low Income Program |
| Subscription | Monthly | Corporate/University Accounts |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels6 records
Spin product offering
Product offeringCore offering
Spin operates a shared electric micromobility fleet of e-scooters and e-bikes deployed through operating agreements with cities and university campuses, rented to individual consumers on a per-ride basis via the Spin mobile app. The fleet includes proprietary vehicle models (S-100 in multiple editions, S-200 three-wheeled scooter, S-300 e-bike, Spin 6) equipped with safety features and Spin Insight Level 2 computer-vision technology, supported by equity (Spin Access) and safety (Spin Safe) programs.
Product overview
Spin is a shared micromobility operator offering a unified platform of electric vehicles for urban transportation. The core product portfolio includes multiple e-scooter models (S-100 in 5th, 6th, and 7th Editions; S-200 three-wheel scooter; Spin 6) and the S-300 electric bicycle. Vehicles connect through the Spin mobile app, with Spin Insight Level 2 providing AI-powered compliance detection. Spin serves cities, university campuses, and charging station hubs through programs like Spin Access (equity-focused pricing) and Spin Safe (safety infrastructure). The company operates across 70+ cities and campuses in North America following its merger with Bird Global.
Differentiator
Problem solved
Functional benefit
Brands
- Spin Access: Low-income equity program offering free rides to eligible individuals enrolled in government assistance programs.
- Spin Safe
Products and services
- Spin Mobile App Consumer-facing mobile application (iOS and Android) that enables riders to locate, unlock, reserve, and pay for Spin e-scooters and e-bikes in served markets.
- S-100 Electric Kick Scooter Spin's flagship electric kick scooter, available in 5th, 6th, and 7th Editions; the 7th Edition features dual kickstand, three independent braking systems, dual suspension, and Spin Insight Level 2 real-time sidewalk/bike-lane/parking detection powered by Drover. Certified for UL 2272, ASTM F2641, CE, UL, KBA, and EMC standards.
- S-200 Three-Wheeled E-Scooter Three-wheeled e-scooter featuring enhanced suspension, larger wheelbase, turn signals, three independent braking systems (regenerative rear brake, front and rear drum brakes), and embedded front/rear-facing cameras that allow remote operators to reposition the vehicle.
- S-300 Electric Bicycle Electric bicycle with pedal-assist motor, long-range swappable battery compatible with the e-scooter fleet, and a familiar bicycle form factor that expands trip range while reducing carbon footprint.
- Spin 6 E-Scooter Robust e-scooter designed for frequent urban use with turn signals, bigger wheels, wider base board, and an integrated phone mount with wireless charging for navigation and safety instructions.
- Spin Charging Station Hubs Physical charging hubs that keep Spin's fleet charged and operational, equipped with digital screens providing wayfinding and safety information to the public; deployed in partnership with real estate and venue hosts.
Quantifiable outcome
- 1.6M trips taken in Baltimore in 2024, with roughly 1/3 replacing car or rideshare trips
- +2 more outcomes
Companies that use Spin
Customer profileNamed customers5 records
Segments4 records
Ideal customer profiles3 records
Spin technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
AI capability2 records
Feature7 records
Spin partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and minor.
- Fastport (Honda)coreBird and Spin partnered with Fastport, Honda's micromobility venture, to deploy Fastport eQuad four-wheel electric cargo bikes for urban fleet operations. Vehicles used for battery swapping, vehicle rebalancing, and maintenance in select U.S. university campus and metropolitan markets.
- The SMART Tire CompanyminorBusiness partnership for bicycle tire product line using NASA-derived air-free tire technology. Spin is listed as a partner alongside NASA Glenn Research Center, Felt Bicycles, and Hyundai Motor Group.
- Third Lane MobilitycoreThird Lane Mobility is the parent company of Bird and Spin. Spin joined forces with Bird, becoming the #1 micromobility player in North America. The company raised $20M from existing investors in January 2026.
- Transportation Advisory BoardminorIndependent advisory board chaired by former Federal Joint Office of Energy and Transportation Executive Director Gabe Klein to support cities in managing shared micromobility programs.
- Baltimore City Department of Transportation (BCDOT)coreStrong regulatory framework partnership prioritizing equity through district-based distribution requirements and equity zone minimum deployments. Partnership enables equitable ridership growth with 1.6M trips in 2024.
- BikemoreminorPartnership with Baltimore's transportation advocacy organization to directly enroll individuals in Spin Access program, reducing barriers and expanding reach through local partnerships.
- Michigan State UniversitycoreCollaborative partnership to address e-scooter waterway pollution through geofencing, immediate relocation policies, and river cleanup initiatives. Partnership transformed a vandalism-plagued program into a model success story.
- AccessSFUSD and SFMTAminorPartnership with San Francisco Unified School District and Municipal Transportation Agency for adaptive device testing events serving 60+ people with mobility needs through the Complimentary Adaptive Program.
Scale indicators10 records
Recent moves7 records
Expansion highlights5 records
Spin competitors and assessment
Company assessmentDirect peers
- Lime: Lime is the largest direct competitor to Spin in shared e-scooter and e-bike rentals globally. Both operate stationless dockless fleets through city and campus partnerships with similar per-ride pricing models and target urban first/last-mile commuters. Lime has historically led in global market share prior to the Spin/Bird merger.
- Bird Global: Bird is now a sister brand under Third Lane Mobility following Bird's 2023 acquisition of Spin. Prior to merger, Bird was a direct e-scooter rental competitor; the two brands now operate jointly as the #1 North American micromobility player with overlapping service areas and product portfolios.
- Tier Mobility: Tier is a leading European shared e-scooter operator competing in many of the same European markets where Spin has expanded (e.g., Germany). Both offer multi-modal fleets of e-scooters and e-bikes through city partnerships and have emphasized safety and compliance as differentiators.
- Dott: Dott is a European shared micromobility operator offering e-scooter and e-bike rentals across multiple European cities. Dott competes directly with Spin in markets like Germany and has similar city partnership models with emphasis on durable vehicles and equitable access.
- Voi Technology: Voi is a major European shared e-scooter operator with a presence in cities like Rome, where Spin is also expanding. Both companies serve the same urban first/last-mile use case through per-ride rental pricing and city operating agreements.
Broad incumbents
- Lyft (with Lyft Bikes and Citi Bike): Lyft operates bike-share systems (Citi Bike, Bay Wheels, Divvy) and has previously operated shared scooters in select markets. As a much larger rideshare and mobility platform, Lyft competes for the same municipal micromobility contracts and riders, though its core business is ride-hailing rather than dockless scooter rentals.
- Uber (with JUMP legacy and Lime partnership): Uber is a broad mobility incumbent that previously operated JUMP e-bikes/scooters and now integrates Lime scooters into its app. Uber competes for the same urban mobility demand and city partnerships, leveraging a much larger user base and capital position than Spin.
- Bolt Technology: Bolt is a European mobility super-app offering ride-hailing, food delivery, car rental, and shared micromobility (scooters and e-bikes). Bolt competes in similar European markets and increasingly in micromobility, with a broader platform and integrated user base than Spin.
Emerging players
- Superpedestrian: Superpedestrian designs and operates its own proprietary e-scooters with advanced safety features (similar to Spin's vertically integrated approach). It operates shared micromobility fleets in select U.S. and European cities and competes with Spin for city operating permits.
- Helbiz: Helbiz is a smaller shared micromobility operator offering e-scooters, e-bikes, and mopeds in U.S. and European cities. It competes with Spin in selected markets and represents a niche player focusing on multi-modal shared mobility services.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Spin social profiles
Digital presenceSpin compliance and trust
Trust signalCompliance6 records
Spin financial estimates
Financial estimateRevenue estimate
Valuation estimate
Spin leadership team
Management profileNumber of profiles
Profiles9 records
Spin funding detail
Funding detailFunding overview
Funding rounds2 records
Investors3 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Spin M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Spin
What does Spin do?
Spin operates a shared electric micromobility fleet of e-scooters and e-bikes deployed through operating agreements with cities and university campuses, rented to individual consumers on a per-ride basis via the Spin mobile app. The fleet includes proprietary vehicle models (S-100 in multiple editions, S-200 three-wheeled scooter, S-300 e-bike, Spin 6) equipped with safety features and Spin Insight Level 2 computer-vision technology, supported by equity (Spin Access) and safety (Spin Safe) programs.
Is Spin a public or private company?
Spin is a private company. It is classified as corporate owned and is currently operating.
When was Spin founded?
Spin was founded in 2016. It employs 1,001 to 5,000 people.
Where is Spin based?
Spin is headquartered in San Francisco, United States, in the North America region.
How does Spin make money?
Four revenue lines are on record. Per-Ride Usage Fees are the primary driver. The others are city and Campus Partnerships, spin Access Equity Program and geographic Discount Revenue.
Who are Spin's main competitors?
Direct peers on record are Lime, Bird Global, Tier Mobility, Dott and Voi Technology. Broad incumbents are Lyft (with Lyft Bikes and Citi Bike), Uber (with JUMP legacy and Lime partnership) and Bolt Technology. Emerging players are Superpedestrian and Helbiz.
Does Spin have an API?
Yes. Spin offers a public API for accessing General Bikeshare Feed Specification (GBFS) data, providing access to real-time vehicle availability, station information, and trip data. The GBFS Terms govern access and use of the Spin API and Spin Data for internal business purposes or in products/services when providing information about Spin vehicles. The API is subject to use restrictions including no personal data display, no dataset creation, and no data mining or bulk feeds. Developer documentation is at www.spin.app/policies/gbfs-terms.
What industry is Spin in?
Spin's product category is Shared Micromobility Services. Its primary akta.pro industry code is TLAFAMAH, Shared Mopeds/Motorbike Share, with a secondary code of CRACASAB, E-Scooters (Stand-Up). Its NAICS code is 336991 and its SIC code is 3751.