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Datto

Full company profile

uuid0000ajj

Namestring
Datto
Legal namestring
Datto, LLC
Websiteurl
datto.com
Company typeenum
Private
Founded yearint
2007
Descriptiontext

Datto is a Norwalk, Connecticut-based software company founded in 2007 that builds backup, disaster recovery, endpoint management, and security products sold almost exclusively through managed service providers (MSPs) serving small and mid-sized business clients. Its flagship offerings are Datto SIRIS and Datto ALTO — appliance-based business continuity and disaster recovery (BCDR) solutions that combine on-device image backup with cloud virtualization, patented Inverse Chain Technology for bootable incremental snapshots, patented Screenshot Verification for automated proof of recovery integrity, and patented Cloud Deletion Defense against agent removal. The company has extended this BCDR franchise into SaaS Protection+ (Microsoft 365 and Google Workspace backup), Endpoint Backup with Disaster Recovery, and Backup for Microsoft Azure and Microsoft Entra ID, creating coverage across on-prem, endpoint, SaaS, cloud workload, and identity-layer data.

Beyond backup, Datto sells Datto RMM (cloud-based remote monitoring and management with native Microsoft 365 management and built-in ransomware detection), Autotask PSA (a professional services automation platform with AI-assisted Cooper Copilot and 170+ third-party integrations), and a security stack consisting of Datto EDR (behavior-based endpoint detection with deep memory analysis), Datto AV (AI-driven next-gen antivirus), and Datto Managed SOC (white-labeled 24/7 monitoring powered by RocketCyber). A networking portfolio (Datto Wi-Fi, Switches, Managed Power, Secure Edge SASE) and an upcoming firewall round out the platform. Datto generated revenue primarily through recurring monthly subscriptions — flat-fee pricing for BCDR (hardware plus cloud bundled), per-license pricing for SaaS Protection with volume discounts, and subscription pricing for RMM/PSA/EDR — sold through a global channel of more than 30,000 active MSP partners with free unlimited 24/7 support. The company was acquired by Kaseya in 2022 for approximately $6.2 billion and now operates as a wholly-owned subsidiary within the Kaseya IT Complete platform, with no public ticker; legal entity is Datto, LLC.

Short descriptiontext

Datto is a software vendor that builds backup, disaster recovery, endpoint management, PSA, and cybersecurity products sold through a global channel of more than 30,000 managed service providers serving SMB and mid-market clients; a Kaseya subsidiary since 2022.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
1,001–5,000
akta.pro rankint
HeadquartersNorwalk, United States
HQ citystring
Norwalk
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices9 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
business continuity software, managed service provider software, endpoint detection and response, remote monitoring management, professional services automation
Industry5 codes
1Backup & DR Software Implementation & Managed Platforms
CodeBPAEALAIPrimaryYes
2Remote Monitoring & Management (RMM) Services
CodeBPAEABAAPrimaryNo
3Endpoint & Device Management (UEM/MDM) Services
CodeBPAEABAFPrimaryNo
4Unified Endpoint Management (UEM/MDM/MAM) Security
CodeHDADAEAEPrimaryNo
5Virtual Desktop & Application Delivery (VDI/DaaS, Remote Apps)
CodeBPAEAIACPrimaryNo
NAICS code3 codes
  • Computer Systems Design and Related Services54151
  • Computer Facilities Management Services541513
  • Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services5182
SIC code3 codes
  • Services-Prepackaged Software7372
  • Services-Computer Programming, Data Processing, Etc.7370
  • Services-Computer Integrated Systems Design7373
Product category
Business Continuity and IT Management Software
Social media profiles3 records
GTM motion3 records

Each record includes

Type, Description, Source

Revenue model8 records
1RMM Software Subscriptions
TypeSubscription Recurring
Description

Cloud-based Remote Monitoring and Management software sold as subscription to MSPs, featuring automation, patch management, and endpoint security capabilities.

datto.com
2Backup and BCDR Solutions
TypeSubscription Recurring
Description

Business continuity and disaster recovery solutions including Datto SIRIS (appliance-based), ALTO (small business), Endpoint Backup, and cloud backup services. Includes flat-fee pricing with hardware and cloud storage bundled.

datto.com
3SaaS Protection
TypeSubscription Recurring
Description

Per-license pricing model for backing up Microsoft 365 and Google Workspace data, with volume discounts applied across all clients.

datto.com
4Backup for Microsoft Azure
TypeSubscription Recurring
Description

Azure backup solution at 30% lower cost than native Azure solutions, with flat-fee BCDR pricing covering egress and virtualization.

datto.com
5Managed SOC
TypeManaged Services
Description

White-labeled managed detection and response service powered by RocketCyber, providing 24/7 threat monitoring and response.

datto.com
6Datto EDR and Antivirus
TypeSubscription Recurring
Description

Endpoint detection and response software combined with next-gen antivirus, validated by Miercom testing for malware detection rates.

datto.com
7Autotask PSA
TypeSubscription Recurring
Description

Professional services automation software with AI capabilities, integrated with RMM and backup solutions for unified IT operations management.

datto.com
8Quote Manager
TypeSubscription Recurring
Description

MSP quoting and procurement automation platform enabling suppliers to streamline sales processes.

datto.com
Marketing channels9 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels5 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components6 values
Personnel, Technology or R&D, Infrastructure, Operations, Marketing or Sales, Supply Chain
Pricing details5 tiers
1SaaS Protection per-license pricing with volume discounts
ModelSubscriptionBilling cadenceMonthly
Notes

Simple per license pricing with discounts applied to total number of licenses across all clients. The more licenses sold, the lower the effective cost per license.

datto.com
2Azure Backup at 30% cost reduction vs native Azure
ModelSubscriptionBilling cadenceMonthly
Notes

Flat-fee solution covering all BCDR expenses including egress and virtualization at 30% lower cost than native Azure solutions.

datto.com
3Endpoint Backup with Disaster Recovery flat-fee pricing
ModelSubscriptionBilling cadenceMonthly
Notes

Simple flat-fee pricing with no hidden fees: no cloud storage fees, no hosting fees, no DR fees, no self-service DR testing fees, no extra support fees.

datto.com
4Datto RMM cloud-based subscription
ModelSubscriptionBilling cadenceMonthly
Notes

Cloud-based RMM with no hardware to maintain. Free trials available. 99.99% availability guaranteed.

datto.com
5Datto SIRIS appliance with bundled cloud services
ModelSubscriptionBilling cadenceMonthly
Notes

Free-to-use hardware with flat-fee service combining backup, disaster recovery, and cloud storage under one predictable pricing model.

datto.com
GTM typeB2B
B2B
Offering typeSoftware
Software
Brand1 of 12 records shown
1Datto SIRIS
Description

High performance business continuity and disaster recovery solution

datto.com
+11 more records
Core offering1 text field

Datto provides a unified platform of backup, disaster recovery, endpoint management, professional services automation, networking, and cybersecurity solutions purpose-built for managed service providers (MSPs) serving SMB clients. The platform centers on flagship products including Datto SIRIS (all-in-one BCDR appliance), Datto RMM (cloud-based remote monitoring and management), Autotask PSA (AI-powered service delivery), and SaaS Protection+ (Microsoft 365 and Google Workspace backup). Solutions integrate natively to enable MSPs to protect, manage, and automate multi-tenant client environments at scale.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 5 values shown
  • 99.62% malware detection rate for Datto EDR combined with Datto AV (Miercom)
+4 more records
Product overview1 text field

Datto is an MSP-focused technology company offering a unified platform of backup, disaster recovery, endpoint management, professional services automation, networking, and cybersecurity solutions. The core product portfolio includes Datto SIRIS (flagship BCDR appliance), Datto ALTO (small business BCDR), and SaaS Protection+ (Microsoft 365/Google Workspace backup) for backup and continuity; Datto RMM (cloud-based remote monitoring and management) and Autotask PSA (AI-powered professional services automation) for operations management; Datto EDR and Datto AV for endpoint security; Datto Managed SOC for 24/7 threat monitoring; and Datto Wi-Fi, Switches, Secure Edge, and upcoming Firewalls for networking. Products integrate natively with each other (e.g., Datto RMM with Autotask PSA, Datto EDR with Datto AV) and support 170+ third-party integrations through the open API architecture. The company was acquired by Kaseya in 2022 for $6.2 billion.

Product and service5 records
1Datto SIRIS
CategoryBusiness Continuity and Disaster Recovery
Description

Flagship all-in-one business continuity and disaster recovery (BCDR) appliance combining backup with integrated cloud disaster recovery for MSPs serving SMB clients. Includes hardware, software, and disaster recovery cloud with AI-powered screenshot verification, immutable backups, ransomware protection, and rapid virtualization capabilities.

2Datto ALTO
CategoryBusiness Continuity and Disaster Recovery
Description

Business continuity and disaster recovery solution for small businesses, providing enterprise-level data protection in a desktop-size appliance. Offers automated image-based backups, verification of backups and bootability, rapid flexible restores, and one-click disaster recovery virtualization.

3SaaS Protection+
CategorySaaS Backup and Recovery
Description

Comprehensive backup and recovery solution for Microsoft 365 and Google Workspace with integrated advanced threat protection. Provides 3x daily automated backups, one-click restore functionality, and protection against ransomware and user-error for SaaS applications including Teams, SharePoint, OneDrive, and Google Drive.

4Datto Endpoint Backup
CategoryCloud Endpoint Backup
Description

Cloud backup solution for protecting servers, virtual machines, cloud instances, desktops, and laptops. Direct-to-cloud, image-based backup that eliminates hardware procurement, supporting Windows and macOS with centralized policy-based management and integration with MSP tools.

5Endpoint Backup with Disaster Recovery
Scale indicator12 records

Each record includes

Type, Value, Description, Source

Partnership1 partner
Strategic tierCoreTypeStrategic or Co-development PartnerAnnounced on2022-01-20
Description

Datto acquired Infocyte, a threat detection and response company based in Austin, Texas, to enhance endpoint security capabilities for MSPs. The acquisition integrated Infocyte's EDR and MDR technologies into Datto's security offerings, expanding security services for SMB clients globally.

Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight7 records

Each record includes

Type, Description

Peers10 records
TypeBroad incumbent
Description

Microsoft's native backup, retention, and security features for Azure, Microsoft 365, and Entra ID set the baseline against which Datto's Backup for Microsoft Azure, SaaS Protection, and Entra ID Backup must differentiate.

TypeBroad incumbent
Description

Rubrik is a larger, established enterprise data security and backup vendor expanding into the mid-market and MSP segments. Overlaps with Datto's cloud workload protection and competes for larger MSP and enterprise customers.

TypeDirect peer
Description

NinjaOne is a cloud-native RMM and endpoint management platform purpose-built for MSPs. Directly competes with Datto RMM and is one of the fastest-growing alternatives cited in G2 RMM rankings alongside Datto.

TypeDirect peer
Description

Acronis combines backup with integrated cybersecurity (anti-ransomware, EDR) targeting MSPs and SMBs. Directly competes with Datto across BCDR and EDR/AV, and is a frequent alternative on MSP shortlists.

TypeDirect peer
Description

ConnectWise offers PSA (ConnectWise PSA), RMM (ConnectWise Automate/ScreenConnect), and security built for MSPs. Directly competes with both Autotask PSA and Datto RMM, often appearing in MSP vendor consolidation decisions against Datto.

TypeDirect peer
Description

Axcient is a pure-play BCDR vendor for MSPs, offering x360Recover and similar appliance-and-cloud solutions. Directly competes with Datto SIRIS and ALTO for MSP backup and disaster recovery business.

TypeDirect peer
Description

Veeam is the leading backup and disaster recovery vendor with a strong MSP program (Veeam Service Provider Console / Veeam Cloud & Service Providers). Directly comparable to Datto SIRIS, ALTO, and SaaS Protection across on-prem, cloud, and SaaS workloads.

TypeBroad incumbent
Description

Cohesity is a broad data management and backup incumbent serving enterprise and increasingly mid-market accounts. Adjacent to Datto in BCDR positioning and competitive against larger MSP opportunities.

TypeDirect peer
Description

N-able (formerly SolarWinds MSP) provides RMM, backup (Cove Data Protection), and security for MSPs. Cove is a direct competitor to Datto SIRIS/ALTO, and N-able RMM competes with Datto RMM in the same MSP channel.

TypeDirect peer
Description

Barracuda MSP provides backup, security, and email protection tailored to MSPs. Competes with Datto SaaS Protection, EDR/AV, and broader security offerings for the same MSP customer base.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat6 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers17 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment1 record

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
Yes

Docs URL, Description

Integration30 records

Each record includes

Title, Type, Description, Source

AI capability6 records

Each record includes

Type, Description, Source

AI maturity
App detail

Has app

Feature10 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles9 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

Subsidiaries1 record

Each record includes

Name, Acquired on, Relationship type, Type, Business focus

Compliance6 records

Each record includes

Name, Class, Description

Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds3 records

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors2 records

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A6 records

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Datto

Business Continuity and IT Management Softwaredatto.com

Datto is a software vendor that builds backup, disaster recovery, endpoint management, PSA, and cybersecurity products sold through a global channel of more than 30,000 managed service providers serving SMB and mid-market clients; a Kaseya subsidiary since 2022.

What Datto does

Datto is a Norwalk, Connecticut-based software company founded in 2007 that builds backup, disaster recovery, endpoint management, and security products sold almost exclusively through managed service providers (MSPs) serving small and mid-sized business clients. Its flagship offerings are Datto SIRIS and Datto ALTO — appliance-based business continuity and disaster recovery (BCDR) solutions that combine on-device image backup with cloud virtualization, patented Inverse Chain Technology for bootable incremental snapshots, patented Screenshot Verification for automated proof of recovery integrity, and patented Cloud Deletion Defense against agent removal. The company has extended this BCDR franchise into SaaS Protection+ (Microsoft 365 and Google Workspace backup), Endpoint Backup with Disaster Recovery, and Backup for Microsoft Azure and Microsoft Entra ID, creating coverage across on-prem, endpoint, SaaS, cloud workload, and identity-layer data.

Beyond backup, Datto sells Datto RMM (cloud-based remote monitoring and management with native Microsoft 365 management and built-in ransomware detection), Autotask PSA (a professional services automation platform with AI-assisted Cooper Copilot and 170+ third-party integrations), and a security stack consisting of Datto EDR (behavior-based endpoint detection with deep memory analysis), Datto AV (AI-driven next-gen antivirus), and Datto Managed SOC (white-labeled 24/7 monitoring powered by RocketCyber). A networking portfolio (Datto Wi-Fi, Switches, Managed Power, Secure Edge SASE) and an upcoming firewall round out the platform. Datto generated revenue primarily through recurring monthly subscriptions — flat-fee pricing for BCDR (hardware plus cloud bundled), per-license pricing for SaaS Protection with volume discounts, and subscription pricing for RMM/PSA/EDR — sold through a global channel of more than 30,000 active MSP partners with free unlimited 24/7 support. The company was acquired by Kaseya in 2022 for approximately $6.2 billion and now operates as a wholly-owned subsidiary within the Kaseya IT Complete platform, with no public ticker; legal entity is Datto, LLC.

Datto firmographics

Firmographics
Name
Datto
Legal name
Datto, LLC
Website
https://datto.com
Company type
Private
Founded year
2007
Operating status
Operating
Headcount range
1,001–5,000 employees
Short description
Datto is a software vendor that builds backup, disaster recovery, endpoint management, PSA, and cybersecurity products sold through a global channel of more than 30,000 managed service providers serving SMB and mid-market clients; a Kaseya subsidiary since 2022.
Ownership category
akta.pro rank

Datto industry classification

Industry
Product category
Business Continuity and IT Management Software
NAICS
Computer Systems Design and Related Services (54151), Computer Facilities Management Services (541513), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182)
SIC
Services-Prepackaged Software (7372), Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Integrated Systems Design (7373)
akta.pro primary industry
Backup & DR Software Implementation & Managed Platforms (BPAEALAI)
akta.pro secondary industries
Remote Monitoring & Management (RMM) Services (BPAEABAA), Endpoint & Device Management (UEM/MDM) Services (BPAEABAF), Unified Endpoint Management (UEM/MDM/MAM) Security (HDADAEAE), Virtual Desktop & Application Delivery (VDI/DaaS, Remote Apps) (BPAEAIAC)

Keywords

  • Business continuity software
  • Managed service provider software
  • Endpoint detection and response
  • Remote monitoring management
  • Professional services automation

Where Datto is headquartered

Location

Headquarters

HQ city
Norwalk
HQ country
United States
HQ region
North America

Offices9 records

Markets served

Datto business model

Business model
GTM type
B2B
Offering type
Software
Cost components
Personnel, Technology or R&D, Infrastructure, Operations, Marketing or Sales, Supply Chain

Revenue model

  1. RMM Software Subscriptions: Cloud-based Remote Monitoring and Management software sold as subscription to MSPs, featuring automation, patch management, and endpoint security capabilities.
  2. Backup and BCDR Solutions: Business continuity and disaster recovery solutions including Datto SIRIS (appliance-based), ALTO (small business), Endpoint Backup, and cloud backup services. Includes flat-fee pricing with hardware and cloud storage bundled.
  3. SaaS Protection: Per-license pricing model for backing up Microsoft 365 and Google Workspace data, with volume discounts applied across all clients.
  4. Backup for Microsoft Azure: Azure backup solution at 30% lower cost than native Azure solutions, with flat-fee BCDR pricing covering egress and virtualization.
  5. Managed SOC: White-labeled managed detection and response service powered by RocketCyber, providing 24/7 threat monitoring and response.
  6. Datto EDR and Antivirus: Endpoint detection and response software combined with next-gen antivirus, validated by Miercom testing for malware detection rates.
  7. Autotask PSA: Professional services automation software with AI capabilities, integrated with RMM and backup solutions for unified IT operations management.
  8. Quote Manager: MSP quoting and procurement automation platform enabling suppliers to streamline sales processes.

Pricing tiers

ModelBillingPrice
SubscriptionMonthlySaaS Protection per-license pricing with volume discounts
SubscriptionMonthlyAzure Backup at 30% cost reduction vs native Azure
SubscriptionMonthlyEndpoint Backup with Disaster Recovery flat-fee pricing
SubscriptionMonthlyDatto RMM cloud-based subscription
SubscriptionMonthlyDatto SIRIS appliance with bundled cloud services

Go-to-market motion3 records

Distribution channels5 records

Marketing channels9 records

Datto product offering

Product offering

Core offering

Datto provides a unified platform of backup, disaster recovery, endpoint management, professional services automation, networking, and cybersecurity solutions purpose-built for managed service providers (MSPs) serving SMB clients. The platform centers on flagship products including Datto SIRIS (all-in-one BCDR appliance), Datto RMM (cloud-based remote monitoring and management), Autotask PSA (AI-powered service delivery), and SaaS Protection+ (Microsoft 365 and Google Workspace backup). Solutions integrate natively to enable MSPs to protect, manage, and automate multi-tenant client environments at scale.

Product overview

Datto is an MSP-focused technology company offering a unified platform of backup, disaster recovery, endpoint management, professional services automation, networking, and cybersecurity solutions. The core product portfolio includes Datto SIRIS (flagship BCDR appliance), Datto ALTO (small business BCDR), and SaaS Protection+ (Microsoft 365/Google Workspace backup) for backup and continuity; Datto RMM (cloud-based remote monitoring and management) and Autotask PSA (AI-powered professional services automation) for operations management; Datto EDR and Datto AV for endpoint security; Datto Managed SOC for 24/7 threat monitoring; and Datto Wi-Fi, Switches, Secure Edge, and upcoming Firewalls for networking. Products integrate natively with each other (e.g., Datto RMM with Autotask PSA, Datto EDR with Datto AV) and support 170+ third-party integrations through the open API architecture. The company was acquired by Kaseya in 2022 for $6.2 billion.

Differentiator

Problem solved

Functional benefit

Brands

  • Datto SIRIS: High performance business continuity and disaster recovery solution
  • Datto ALTO
  • Datto RMM
  • Autotask PSA
  • Datto SaaS Protection
  • Datto EDR
  • Datto AV
  • Datto Managed SOC
  • Datto Workplace
  • Datto Endpoint Backup
  • Quote Manager
  • Datto Networking

Products and services

  • Datto SIRIS Flagship all-in-one business continuity and disaster recovery (BCDR) appliance combining backup with integrated cloud disaster recovery for MSPs serving SMB clients. Includes hardware, software, and disaster recovery cloud with AI-powered screenshot verification, immutable backups, ransomware protection, and rapid virtualization capabilities.
  • Datto ALTO Business continuity and disaster recovery solution for small businesses, providing enterprise-level data protection in a desktop-size appliance. Offers automated image-based backups, verification of backups and bootability, rapid flexible restores, and one-click disaster recovery virtualization.
  • SaaS Protection+ Comprehensive backup and recovery solution for Microsoft 365 and Google Workspace with integrated advanced threat protection. Provides 3x daily automated backups, one-click restore functionality, and protection against ransomware and user-error for SaaS applications including Teams, SharePoint, OneDrive, and Google Drive.
  • Datto Endpoint Backup Cloud backup solution for protecting servers, virtual machines, cloud instances, desktops, and laptops. Direct-to-cloud, image-based backup that eliminates hardware procurement, supporting Windows and macOS with centralized policy-based management and integration with MSP tools.
  • Endpoint Backup with Disaster Recovery

Quantifiable outcome

  • 99.62% malware detection rate for Datto EDR combined with Datto AV (Miercom)
  • +4 more outcomes

Companies that use Datto

Customer profile

Named customers17 records

Segments1 record

Ideal customer profiles1 record

Datto technology and API

Technology

Technology focussed Yes

API detail

Has API
Yes
API docs
API detail

Core technology

AI maturity

App detail

Integration30 records

AI capability6 records

Feature10 records

Datto partnerships and signals

Strategic signal

Partnerships

One partnership is on record.

  • InfocytecoreStrategic or Co-development Partner · 20 January 2022Datto acquired Infocyte, a threat detection and response company based in Austin, Texas, to enhance endpoint security capabilities for MSPs. The acquisition integrated Infocyte's EDR and MDR technologies into Datto's security offerings, expanding security services for SMB clients globally.

Scale indicators12 records

Recent moves6 records

Expansion highlights7 records

Datto competitors and assessment

Company assessment

Broad incumbents

  • Microsoft (Azure Backup / M365 native): Microsoft's native backup, retention, and security features for Azure, Microsoft 365, and Entra ID set the baseline against which Datto's Backup for Microsoft Azure, SaaS Protection, and Entra ID Backup must differentiate.
  • Rubrik: Rubrik is a larger, established enterprise data security and backup vendor expanding into the mid-market and MSP segments. Overlaps with Datto's cloud workload protection and competes for larger MSP and enterprise customers.
  • Cohesity: Cohesity is a broad data management and backup incumbent serving enterprise and increasingly mid-market accounts. Adjacent to Datto in BCDR positioning and competitive against larger MSP opportunities.

Direct peers

  • NinjaOne: NinjaOne is a cloud-native RMM and endpoint management platform purpose-built for MSPs. Directly competes with Datto RMM and is one of the fastest-growing alternatives cited in G2 RMM rankings alongside Datto.
  • Acronis: Acronis combines backup with integrated cybersecurity (anti-ransomware, EDR) targeting MSPs and SMBs. Directly competes with Datto across BCDR and EDR/AV, and is a frequent alternative on MSP shortlists.
  • ConnectWise: ConnectWise offers PSA (ConnectWise PSA), RMM (ConnectWise Automate/ScreenConnect), and security built for MSPs. Directly competes with both Autotask PSA and Datto RMM, often appearing in MSP vendor consolidation decisions against Datto.
  • Axcient: Axcient is a pure-play BCDR vendor for MSPs, offering x360Recover and similar appliance-and-cloud solutions. Directly competes with Datto SIRIS and ALTO for MSP backup and disaster recovery business.
  • Veeam Software: Veeam is the leading backup and disaster recovery vendor with a strong MSP program (Veeam Service Provider Console / Veeam Cloud & Service Providers). Directly comparable to Datto SIRIS, ALTO, and SaaS Protection across on-prem, cloud, and SaaS workloads.
  • N-able: N-able (formerly SolarWinds MSP) provides RMM, backup (Cove Data Protection), and security for MSPs. Cove is a direct competitor to Datto SIRIS/ALTO, and N-able RMM competes with Datto RMM in the same MSP channel.
  • Barracuda MSP: Barracuda MSP provides backup, security, and email protection tailored to MSPs. Competes with Datto SaaS Protection, EDR/AV, and broader security offerings for the same MSP customer base.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

Datto social profiles

Digital presence

Datto compliance and trust

Trust signal

Compliance6 records

Datto financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Datto leadership team

Management profile

Number of profiles

Profiles9 records

Datto subsidiaries and ownership

Company hierarchy

Subsidiaries1 record

Datto funding detail

Funding detail

Funding overview

Funding rounds3 records

Investors2 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Datto M&A and investment

M&A and investment

M&A6 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Datto

What does Datto do?

Datto provides a unified platform of backup, disaster recovery, endpoint management, professional services automation, networking, and cybersecurity solutions purpose-built for managed service providers (MSPs) serving SMB clients. The platform centers on flagship products including Datto SIRIS (all-in-one BCDR appliance), Datto RMM (cloud-based remote monitoring and management), Autotask PSA (AI-powered service delivery), and SaaS Protection+ (Microsoft 365 and Google Workspace backup). Solutions integrate natively to enable MSPs to protect, manage, and automate multi-tenant client environments at scale.

Is Datto a public or private company?

Datto is a private company. It is classified as corporate owned and is currently operating.

When was Datto founded?

Datto was founded in 2007. It employs 1,001 to 5,000 people.

Where is Datto based?

Datto is headquartered in Norwalk, United States, in the North America region.

How does Datto make money?

Eight revenue lines are on record. RMM Software Subscriptions are the primary driver. The others are backup and BCDR Solutions, saaS Protection, backup for Microsoft Azure, managed SOC, datto EDR and Antivirus, autotask PSA and quote Manager.

Who are Datto's main competitors?

Broad incumbents on record are Microsoft (Azure Backup / M365 native), Rubrik and Cohesity. Direct peers are NinjaOne, Acronis, ConnectWise, Axcient, Veeam Software, N-able and Barracuda MSP.

Does Datto have an API?

Yes. Datto offers a Developer Program and API for partners to integrate their tools with Datto's platform. The API enables integration with Datto's backup, RMM, and PSA products. Documentation is available through the Developer Program portal at https://www.datto.com/developers/. Developer documentation is at www.datto.com/developers.

What industry is Datto in?

Datto's product category is Business Continuity and IT Management Software. Its primary akta.pro industry code is BPAEALAI, Backup & DR Software Implementation & Managed Platforms, with a secondary code of BPAEABAA, Remote Monitoring & Management (RMM) Services. Its NAICS code is 54151 and its SIC code is 7372.

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Live signals
BleepingcomputerThe true cost of a ransomware attack, with and without BCDRThe average total cost of a ransomware incident is $5.08 million, while the median ransom payment is $139,875. Only 35% of organizations can recover in under a day, and Datto's BCDR strategy aims to reduce downtime and recovery complexity.Hartford Business JournalDatto founder McChord is back in the backup business — and the company he built is suing himDatto, owned by Kaseya, is suing Slide, a backup software startup co-founded by former Datto executive Austin McChord, over trade secrets and patent infringement. The Delaware Chancery case centers on confidentiality and noncompete agreements, while federal court alleges Slide infringed eight patents. Trial in the Chancery case is set for June 2027.Learn HubMy 5 Best RMM Software in 2026 for MSPs and IT TeamsThe author evaluated over 20 Remote Monitoring and Management (RMM) software tools and selected five as the best options for Managed Service Providers (MSPs) and IT teams: NinjaOne, Acronis Cyber Protect Cloud, Atera, Datto RMM, and TeamViewer. The article reviews each product's key features, pricing structures, strengths, and weaknesses based on G2 user reviews and the author's analysis. The author concludes that the best RMM tools are those that provide reliable, predictable performance with fewer alerts and faster issue resolution.KaseyaBest server backup software in 2026: Top solutions for MSPs and IT teamsThis article is a 2026 buyer's guide ranking the top 10 server backup software solutions for MSPs and IT teams, evaluating products including Datto SIRIS, Unitrends, Veeam, Acronis, MSP360, NAKIVO, Cohesity, Rubrik, Commvault, and Veritas NetBackup against criteria such as recovery speed, ransomware protection, and scalability. The guide highlights that over 90% of large enterprises report a single hour of server downtime costs at least $300,000, emphasizing the critical importance of reliable backup solutions. Each product is positioned for different use cases, from SMB-focused MSP360 and NAKIVO to enterprise platforms like Cohesity DataProtect and Commvault Complete Data Protection.KaseyaBest EDR Solutions in 2026: Ranked for MSPs and IT teamsKaseya published a ranked comparison of 10 endpoint detection and response (EDR) solutions for MSPs and IT teams, calibrating its evaluation around Datto EDR as the benchmark product. The article assesses solutions including CrowdStrike, SentinelOne, Microsoft Defender, and others based on criteria such as detection quality, operational ease, multi-tenant capability, and SMB value. The comparison highlights Datto EDR’s features including patented deep memory analysis, MITRE ATT&CK-mapped alerts, and integration with Datto RMM and Kaseya VSA, noting a combined malware detection rate of 99.62% per Miercom testing.ZDNET JapanThe future of IT service delivery is built on AI and automationKaseya is promoting AI-powered IT management and cybersecurity solutions as the future of IT service delivery, arguing that fragmented tool ecosystems create operational inefficiencies and security vulnerabilities. According to Freshworks' Global AI Workplace Report, fragmented IT environments in the United States result in $2.38 trillion in lost value annually, while an ESG survey found that enterprises using more tools to manage endpoints had worse security outcomes. The article claims that unified platforms like Kaseya 365 Endpoint and Datto RMM can reduce costs by 30%, save technicians 20+ hours per month, and boost engineer efficiency by 35%.Cyber PressPhishing Attacks Leverage Zoom, Teams, Google Meet InvitesA surge in phishing campaigns has targeted users of video conferencing tools like Zoom, Microsoft Teams, and Google Meet by sending fake meeting invites. Attackers deploy malicious updates and remote management tools such as Datto RMM, LogMeIn Unattended, and ScreenConnect to gain remote access and potentially steal data or deploy ransomware.AIMultiple: High Tech Use Cases & Tools to Grow Your BusinessTop 10 Backup Management Software: Key Features & BenefitsAIMultiple published a comparative analysis of the top 10 backup management software solutions, evaluating vendors on features such as disk imaging, RMM integration, recovery capabilities, and user ratings. The market for backup software is projected to reach $18.2 billion by 2032, growing at an 8.9% CAGR, driven by rising cybercrime costs. All 10 vendors featured (NinjaOne, Acronis, Veeam, Druva, MSP360, Commvault, Datto SIRIS, Rubrik, Bacula Enterprise, and AWS Backup) were selected based on having over 50 reviews and an average rating above 4/5 across major software review platforms.AIMultiple: High Tech Use Cases & Tools to Grow Your BusinessTop 6 SaaS Backup Solutions in 2026AIMultiple published a comparative analysis of six SaaS backup solutions for 2026, evaluating vendors including NinjaOne SaaS Backup, Spanning Backup, AvePoint Cloud Backup, Acronis Cyber Protect Cloud, Datto SaaS Protection, and CloudAlly against features such as platform support, ransomware detection, backup frequency, granular recovery, compliance certifications, and MSP-centric multi-tenant management capabilities with RMM and PSA integrations.Hartford Business Journal2025 Innovator: Austin McChord built one of CT’s biggest tech success stories — his next acts include smart toilets, robot combat, more startups and transforming a polluted power plantAustin McChord, founder of Datto—a Connecticut-based data backup company he built from his parents' basement and grew into the state's first unicorn valued at over $1 billion—sold the business to Vista Partners for $1.5 billion in 2017, securing favorable terms for his nearly 900 employees. Since stepping away from Datto in 2019, McChord has launched multiple new ventures including venture capital firm Outsiders Fund, smart toilet seat maker Casana (currently seeking FDA approval), data backup company Slide, and the National Havoc Robot League, while pursuing with his wife Allison a major environmental restoration project to transform the contaminated Manresa Island power plant site in Norwalk, Connecticut into a public nature park, with remediation costs potentially reaching $100 million.