Deliverr
Deliverr was a San Francisco-based e-commerce fulfillment company that provided next-day delivery services to online merchants across the United States through a distributed fulfillment center network. Acquired by Shopify for $2.1 billion in 2022, its assets were subsequently divested to Flexport.
- Company typePrivate
- Founded2012
- HeadquartersSan Francisco, United States
- Headcount1,001–5,000
- GTM typeB2B
- OfferingServices
What Deliverr does
Deliverr was a San Francisco-based e-commerce fulfillment company that operated a distributed network of fulfillment centers across the United States to provide next-day fulfillment services to e-commerce merchants. Founded in 2012, the company targeted horizontal segments of online retailers who needed fast, reliable shipping to compete with major e-commerce players. Its core offering centered on rapid pick-pack-ship throughput, with next-day delivery positioned as the primary performance differentiator.
The underlying technology was an e-commerce fulfillment platform that managed inventory routing and order processing across the network. The business model was B2B fulfillment-as-a-service: Deliverr took ownership of inventory flow for merchants and monetized through fulfillment fees, with go-to-market executed via direct sales and platform integrations rather than traditional marketing channels. The company served a broad base of e-commerce merchants in the United States, with pricing not publicly disclosed.
Deliverr's standalone existence ended in 2022 when Shopify acquired it for $2.1 billion as part of a strategy to build an integrated logistics network. However, the logistics arm incurred over $822 million in operating losses in 2022 and the Deliverr acquisition was effectively written off. By 2024, Shopify divested its logistics assets — including the former Deliverr operations — to Flexport in exchange for an equity stake, winding down the Deliverr brand. Across its funding history, Deliverr raised approximately $490 million cumulatively, culminating in a $250 million Series E led by Tiger Global in November 2021 at a $2 billion post-money valuation.
Deliverr firmographics
Firmographics- Name
- Deliverr
- Legal name
- Deliverr Inc.
- Website
- https://deliverr.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Acquired
- Headcount range
- 1,001–5,000 employees
- Short description
- Deliverr was a San Francisco-based e-commerce fulfillment company that provided next-day delivery services to online merchants across the United States through a distributed fulfillment center network. Acquired by Shopify for $2.1 billion in 2022, its assets were subsequently divested to Flexport.
- Ownership category
- akta.pro rank
Deliverr industry classification
Industry- Product category
- E-commerce Fulfillment Services
- NAICS
- Couriers and Express Delivery Services (49211), Couriers and Express Delivery Services (4921), Couriers and Messengers (492)
- SIC
- Trucking & Courier Services (No Air) (4210), Arrangement Of Transportation Of Freight & Cargo (4731)
- akta.pro primary industry
- Seller-Fulfilled Prime / Same-Day & Rapid Delivery Fulfillment Centers (TLALADAE)
- akta.pro secondary industries
- Dropshipping & Supplier Fulfillment Services (CRAFAMAJ), E-commerce Parcel Consolidation & Injection (Zone-Skipping, USPS/Postal Injection) (TLAAAFAL)
Keywords
Where Deliverr is headquartered
LocationHeadquarters
- HQ city
- San Francisco
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Deliverr business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Operations, Infrastructure, Personnel, Technology or R&D, Supply Chain
Deliverr product offering
Product offeringCore offering
Deliverr was a San Francisco-based e-commerce fulfillment company that provided next-day fulfillment services for online merchants across the United States. The company operated a network of fulfillment centers that stored inventory and shipped orders on behalf of e-commerce sellers, enabling merchants to offer rapid shipping options such as next-day delivery to their customers.
Product overview
Deliverr was an e-commerce fulfillment company that provided next-day fulfillment services for e-commerce merchants across the United States. The company operated as a standalone fulfillment platform before being acquired by Shopify in 2022 for $2.1 billion. Following Shopify's strategic pivot away from capital-intensive logistics operations, Deliverr's assets were subsequently sold to Flexport as part of a transaction where Shopify acquired an equity stake in Flexport. As a product entity, Deliverr no longer exists as an independent brand; its fulfillment infrastructure and customer base were absorbed into Flexport's e-commerce fulfillment operations.
Differentiator
Problem solved
Functional benefit
Products and services
- Next-Day E-commerce Fulfillment Service
Companies that use Deliverr
Customer profileSegments1 record
Ideal customer profiles1 record
Deliverr technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Deliverr partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- FlexportcoreFlexport acquired Shopify's logistics assets including the former Deliverr operations as part of Shopify's strategic pivot away from fulfillment infrastructure. Shopify received an equity stake in Flexport in return.
- ShopifycoreShopify acquired Deliverr in 2022 for $2.1 billion as part of its strategy to build in-house logistics and fulfillment capabilities. Deliverr was later wound down as Shopify pivoted away from capital-intensive logistics operations, selling its logistics assets to Flexport.
Scale indicators3 records
Recent moves4 records
Expansion highlights3 records
Deliverr competitors and assessment
Company assessmentDirect peers
- ShipBob: Tech-enabled e-commerce fulfillment provider operating a distributed network of fulfillment centers across the US and internationally, offering similar next-day and 2-day delivery capabilities to mid-market e-commerce merchants.
- Flexport: Global freight forwarding and logistics platform that acquired Deliverr's assets from Shopify in 2024. Flexport now operates eCommerce Fulfillment (the inherited Deliverr network) alongside ocean, air, and trucking, making it the most direct functional successor.
- ShipMonk: Multi-channel e-commerce fulfillment 3PL serving SMB and mid-market merchants with warehouse locations across the US, Canada, Europe, and Mexico. Competes directly with Deliverr on fulfillment speed and technology platform integrations.
Emerging players
- Radial: E-commerce fulfillment and omnichannel commerce solutions provider (formerly Radial and iGoDigital) serving enterprise retailers and brands. Comparable to Deliverr in serving e-commerce merchants needing distributed fulfillment and technology integration.
- Stord: Cloud supply chain provider combining warehousing, fulfillment, and transportation with proprietary technology. Targets similar mid-market and enterprise e-commerce customers with an asset-light hybrid fulfillment model.
Regional players
- Cubyn: France-based e-commerce fulfillment provider operating a network of warehouses with integrated last-mile delivery. Provides similar end-to-end fulfillment services to European merchants and serves as a regional analog of Deliverr's US model.
- Huboo: UK-based e-commerce fulfillment provider with a multi-client fulfillment center model and proprietary technology platform. Operates a comparable next-day fulfillment proposition for merchants but is geographically concentrated in the UK and Europe.
Broad incumbents
- FedEx Fulfillment: FedEx's e-commerce fulfillment service (including FedEx Fulfillment and Shop Runner) provides warehousing and delivery services to merchants, competing in the same SMB-to-enterprise merchant fulfillment market.
- Shopify Fulfillment Network: Shopify's in-house fulfillment offering that Deliverr was meant to anchor. Although Shopify pivoted away from running the network operationally, the broader Shopify commerce platform represents the demand-side ecosystem for which Deliverr's fulfillment was originally built.
- Amazon FBA (Fulfillment by Amazon): Amazon's dominant third-party fulfillment service offering Prime-eligible next-day delivery through Amazon's unmatched logistics network. Sets the benchmark for next-day fulfillment capabilities that Deliverr explicitly targeted.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks4 records
Key highlights6 records
Customer concentration
Deliverr social profiles
Digital presenceDeliverr financial estimates
Financial estimateRevenue estimate
Valuation estimate
Deliverr leadership team
Management profileNumber of profiles
Deliverr funding detail
Funding detailFunding overview
Funding rounds7 records
Investors10 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Deliverr M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Deliverr
What does Deliverr do?
Deliverr was a San Francisco-based e-commerce fulfillment company that provided next-day fulfillment services for online merchants across the United States. The company operated a network of fulfillment centers that stored inventory and shipped orders on behalf of e-commerce sellers, enabling merchants to offer rapid shipping options such as next-day delivery to their customers.
Is Deliverr a public or private company?
Deliverr is a private company. It is classified as venture growth investor backed and is currently acquired.
When was Deliverr founded?
Deliverr was founded in 2012. It employs 1,001 to 5,000 people.
Where is Deliverr based?
Deliverr is headquartered in San Francisco, United States, in the North America region.
Who are Deliverr's main competitors?
Direct peers on record are ShipBob, Flexport and ShipMonk. Emerging players are Radial and Stord. Regional players are Cubyn and Huboo. Broad incumbents are FedEx Fulfillment, Shopify Fulfillment Network and Amazon FBA (Fulfillment by Amazon).
Does Deliverr have an API?
No public API is recorded for Deliverr.
What industry is Deliverr in?
Deliverr's product category is E-commerce Fulfillment Services. Its primary akta.pro industry code is TLALADAE, Seller-Fulfilled Prime / Same-Day & Rapid Delivery Fulfillment Centers, with a secondary code of CRAFAMAJ, Dropshipping & Supplier Fulfillment Services. Its NAICS code is 49211 and its SIC code is 4210.