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SOFTSWISS

Full company profile

uuid0000egx

Namestring
SOFTSWISS
Legal namestring
Stable Aggregator Limited
Websiteurl
softswiss.com
Company typeenum
Private
Founded yearint
2008
Descriptiontext

SOFTSWISS is a privately held B2B iGaming software provider founded in 2008 and headquartered in Valletta, Malta (operating as Stable Aggregator Limited), that supplies online casino operators, sportsbooks, and crypto-first gambling brands with a modular platform spanning casino management, sports betting, game content aggregation, affiliate marketing, and prediction markets. Its product suite comprises the Casino Platform (powering 250+ casinos with 6M+ monthly active players), Sportsbook Platform (200+ sports, 2,000+ markets, 100,000+ live events monthly), Game Aggregator (single API access to 40,000+ games from 300+ providers), Affilka affiliate platform (490+ brands, 495,000+ affiliate partners), the April 2026-launched Prediction Markets Platform, plus supplementary engagement and infrastructure modules including Jackpot Aggregator, Sportsbook Network Jackpot, Tournament Tool, Partner API Tester, and the proprietary Pipeguard CI/CD security platform. Core technology is built primarily in Go (Game Aggregator, Sportsbook) and Ruby (Casino Platform, Affilka) with React-based frontends, Cloudflare-protected cloud infrastructure, and ISO 27001, GLI-33, GLI-19, PCI DSS, GDPR, and SOC 2 certifications.

Revenue is generated through enterprise B2B licensing and subscription fees combined with transaction-based pricing on aggregated game content, sportsbook volume, and affiliate processing, with quote-based contracts and entry-level white-label deployment costs starting at €35,000+ for crypto-first brands. The company serves 1,400+ iGaming brands globally via a direct enterprise sales motion executed through dedicated account managers and business development teams, supported by presence at major industry events (SiGMA, SBC, iGB L!VE), an annual iGaming Trends Report, and the proprietary Tech Race Summit 2026 conference in Warsaw. Operating presence spans four offices in Malta, Poland, Georgia, and South Africa, with active customer bases in Europe, Latin America (including Brazil-certified operations), Africa, and Asia-Pacific.

Short descriptiontext

SOFTSWISS is a Malta-headquartered B2B software provider supplying online casino, sportsbook, game aggregation, affiliate, and prediction market platforms to 1,400+ iGaming brands globally, operating with 2,000+ employees across regulated markets in Europe, Latin America, Africa, and Asia-Pacific.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
1,001–5,000
akta.pro rankint
HeadquartersSliema, Malta
HQ citystring
Sliema
HQ countrystring
Malta
HQ regionstring
Europe
Markets served

Serves global market

Offices3 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
iGaming software, online casino platform, sportsbook solutions, game aggregation, affiliate marketing software
Industry4 codes
1iGaming Platform Providers (Turnkey/Casino & Sportsbook Platforms)
CodeMPAEAKAAPrimaryYes
2Sportsbook Platform & PAM Providers (B2B)
CodeMPAEACACPrimaryNo
3Online Casino Platform Providers (PAM, Wallet, CMS, Back Office)
CodeMPAEABAKPrimaryNo
4iCasino Compliance, KYC/AML & Responsible Gaming Services
CodeMPAEABANPrimaryNo
Product category
iGaming Software Platform
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model4 records
1iGaming Software Licensing
TypeSubscription Recurring
Description

B2B licensing of casino platform, sportsbook, game aggregator, and affiliate management software to iGaming operators. Revenue generated through platform fees and transaction-based arrangements across regulated markets globally.

softswiss.com
2Game Aggregator API Access
TypeTransaction Fee
Description

Single API integration providing access to 40,000+ casino games from 300+ providers. Revenue derived from usage-based access and game provider partnerships.

softswiss.com
3Affilka Affiliate Platform
TypeSubscription Recurring
Description

Affiliate marketing software with built-in payment processing. Revenue generated through platform fees and transaction processing for casino and sportsbook affiliate programs.

softswiss.com
4Prediction Markets Platform
TypeTransaction Fee
Description

Fixed-odds betting solution for event-based wagering, enabling operators to offer political, economic, and technology outcome betting with automated risk management.

focusgn.com
Marketing channels7 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels1 record

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations
Pricing details1 tier
1Enterprise iGaming Platform - Quote-based pricing for full-suite solution
ModelSubscriptionBilling cadenceAnnual
Notes

Targeting crypto-first brands at €35,000+ with full platform access including casino, sportsbook, game aggregator, and affiliate management.

tech-insider.org
GTM typeB2B
B2B
Offering typeSoftware
Software
Brand1 of 6 records shown
1Affilka
Description

Advanced casino and iGaming affiliate software platform for managing affiliate marketing programs, launched in 2018.

softswiss.com
+5 more records
Core offering1 text field

SOFTSWISS develops and licenses B2B iGaming software solutions for online casino and sportsbook operators. Core products include the Casino Platform, Sportsbook Platform, Game Aggregator (single API to 40,000+ games from 300+ providers), Affilka (affiliate marketing platform), and the Prediction Markets Platform for event-based wagering. Solution packages such as Turnkey Casino, Crypto Casino, Turnkey Sportsbook, and Sportsbook Integration bundle the core products with hosting, payments, licensing support, and operational services for operators in regulated markets.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 7 values shown
  • 99.999% platform uptime across all solutions
+6 more records
Product overview1 text field

SOFTSWISS is a platform-plus-modules iGaming software provider with a modular architecture. The core platform consists of four main products: Casino Platform (online casino management launched 2013), Sportsbook Platform (sports betting launched 2020), Game Aggregator (casino game content hub launched 2015), and Affilka (affiliate marketing launched 2018), plus the newly launched Prediction Markets Platform (April 2026). These core products are supplemented by solution packages (Turnkey Casino, Crypto Casino, Turnkey Sportsbook, Sportsbook Integration) and add-on modules (Tournament Tool, Jackpot Aggregator, Sportsbook Network Jackpot, Pipeguard security platform, Partner API Tester). The platform serves 1,400+ brands with 2,000+ employees across 4 offices worldwide, offering both standalone deployment and integrated ecosystem combinations.

Product and service6 records
1Casino Platform
CategoryiGaming Software / Online Casino Platform
Description

Online casino management software for iGaming operators, providing player account management, payment service provider integration, bonus engine, game lobby management, anti-fraud system, and financial reporting through a comprehensive back office. Designed for online casino operators needing scalable, compliant infrastructure.

2Sportsbook Platform
CategoryiGaming Software / Sports Betting Platform
Description

High-performance sports betting platform for sportsbook operators, supporting pre-match and live betting across 200+ sports and esports with 2,000+ markets, 100,000+ live events monthly, managed trading services, real-time odds integration via Betradar and Oddin.gg, risk management, and gamification tools.

3Game Aggregator
CategoryiGaming Software / Content Aggregation
Description

Casino game content aggregation hub providing single API access to 40,000+ mobile-friendly games from 300+ providers, with built-in Tournament Tool, client back office, and 24/7 B2B technical support. Designed for casino operators and platforms needing aggregated content without multi-vendor management overhead.

4Affilka
CategoryiGaming Software / Affiliate Marketing Platform
Description

iGaming affiliate marketing platform providing performance tracking, flexible commission constructor, multi-brand management, built-in payment processing, server-to-server postbacks, and real-time analytics. Designed for iGaming brands running affiliate marketing programs across multiple brands. Handles 490+ casino/sportsbook brands and 495,000+ affiliate partners.

5Prediction Markets Platform
CategoryiGaming Software / Prediction Markets
Description

Fixed-odds event-based betting platform enabling wagering on real-world outcomes including politics, economics, cryptocurrency, technology, and entertainment. Features automated pricing, risk management, and multi-currency support with API and iFrame integration. Designed for operators seeking to expand beyond traditional sports betting into prediction markets.

6Turnkey Casino Solution
Scale indicator14 records

Each record includes

Type, Value, Description, Source

Partnership16 partners
Strategic tierStrategicTypeGTM or Marketing PartnerAnnounced on2026-09-10
Description

Confirmed speaker at Tech Race Summit 2026, addressing high-load infrastructure challenges alongside iGaming technology leaders.

Strategic tierStrategicTypeGTM or Marketing PartnerAnnounced on2026-09-10
Description

Confirmed speaker at Tech Race Summit 2026, contributing to discussions on high-load systems architecture and AI implementation.

Strategic tierStrategicTypeGTM or Marketing PartnerAnnounced on2026-09-10
Description

Confirmed speaker at Tech Race Summit 2026, addressing cloud infrastructure and cybersecurity topics for iGaming industry.

Strategic tierStrategicTypeGTM or Marketing PartnerAnnounced on2026-09-10
Description

Confirmed speaker at Tech Race Summit 2026, contributing to discussions on content delivery and infrastructure optimization.

Strategic tierStrategicTypeTechnology or IntegrationAnnounced on2026-03-31
Description

Web3 infrastructure partnership enabling 2.5M+ live sports and esports events on-chain annually. Integration offers gasless, non-custodial transactions and sports staking tied to $GCOIN token.

Strategic tierStrategicTypeTechnology or IntegrationAnnounced on2026-02-04
Description

Integration partnership enabling operators to add sports betting functionality without rebuilding core infrastructure. Provides full-featured sportsbook with broad sports coverage, live betting, and risk management.

Strategic tierMinorTypeGTM or Marketing PartnerAnnounced on2026-01-12
Description

Partnership for Affiliate Management Course targeting iGaming professionals. Curriculum covers recruiting partners, negotiating terms, performance evaluation, and regulatory compliance.

8PantherBet
Strategic tierCoreTypeStrategic or Co-development PartnerAnnounced on2025-12-29
Description

Partnership to launch new online gambling platform in South Africa, strengthening SOFTSWISS's presence in the regulated South African market.

news.cision.com
Strategic tierStrategicTypeGTM or Marketing PartnerAnnounced on2025-11-13
Description

Key Google partnership supporting licensed iGaming brands across 40+ jurisdictions. Partnership yielded 50% increase in brand awareness and improved organic brand searches since August 2024.

Strategic tierCoreTypeStrategic or Co-development PartnerAnnounced on2024-01-17
Description

SOFTSWISS acquired majority stake in South African wagering software provider Turfsport, marking entry into African market. Turfsport offers betting solutions used by over 40 operators with 1.5 billion bets placed annually, leveraging 35-year local expertise.

11Rubens Barrichello
Strategic tierCoreTypeOthers
Description

Non-Executive Director for Latin America since 2024. Formula 1 legend bringing racing mindset and Brazilian market expertise. Partnership driving significant 65% growth in bets and 64% GGR growth in Brazil Q1 2026 vs Q1 2025.

softswiss.com
Strategic tierCoreTypeTechnology or Integration
Description

Sports odds provider partnership providing real-time odds feeds for sportsbook platform across 200+ sports and 2,000+ markets.

Strategic tierCoreTypeTechnology or Integration
Description

Esports odds and data provider partnership for comprehensive esports coverage alongside traditional sports betting.

Strategic tierCoreTypeTechnology or Integration
Description

Crypto payment processing partnership powering cryptocurrency transactions for crypto casino solutions. Supports Bitcoin, Ethereum, Litecoin, Dogecoin, Tether, and other major cryptocurrencies.

Strategic tierCoreTypeTechnology or Integration
Description

PCI DSS certified payment system aggregator as affiliated brand, integrated into SOFTSWISS ecosystem.

Strategic tierStrategicTypeTechnology or Integration
Description

Game provider affiliated brand with 150+ game titles. Formerly proprietary games brand spun off in 2018, now independent game studio.

Recent move10 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight7 records

Each record includes

Type, Description

Peers10 records
TypeBroad incumbent
Description

Playtech is a global iGaming incumbent offering casino platform, sportsbook (via Snaitech and bet365 partnership), proprietary games, and PAM technology. While significantly larger and broader than SOFTSWISS, it competes in the same operator-platform category with overlapping capabilities.

TypeDirect peer
Description

SoftGamings provides turnkey and white-label online casino software, game aggregation, and platform solutions to iGaming operators. Directly comparable to SOFTSWISS's Turnkey Casino Solution and Game Aggregator offerings.

TypeDirect peer
Description

Digitain provides B2B sportsbook and casino platform technology, including its iGaming Pulse PAM platform, serving operators across Europe, LATAM, and Africa. Overlaps with SOFTSWISS's multi-jurisdictional operator-facing product portfolio.

TypeDirect peer
Description

NSoft is a B2B betting and iGaming software provider offering sportsbook platform, casino, and retail betting solutions to operators in emerging markets. Comparable to SOFTSWISS in serving operator customers with turnkey platform technology and a strong emerging-market focus.

TypeDirect peer
Description

EveryMatrix is the closest direct comparable — a B2B iGaming platform provider offering casino PAM, sportsbook (OddsMatrix), game aggregation, affiliate platform, and turnkey solutions to operators globally. Overlaps directly with SOFTSWISS's full-stack product strategy and target customer base.

TypeDirect peer
Description

Pragmatic Solutions provides a B2B iGaming PAM (Player Account Management) platform serving casino and sportsbook operators with back-office, CRM, payments, and compliance tooling. Highly comparable in offering a modular, API-driven operator platform targeting licensed iGaming brands.

TypeDirect peer
Description

BetConstruct is a B2B platform provider offering sportsbook, casino, live dealer, and PAM solutions to iGaming operators across regulated and emerging markets. Directly competes with SOFTSWISS in turnkey sportsbook and casino platform deployments.

TypeBroad incumbent
Description

Light & Wonder is a major iGaming incumbent combining proprietary slot content, iGaming platform technology (post-Aspire Global acquisition), and sports tech. Overlaps with SOFTSWISS at the platform/PAM level while also operating as a content supplier to SOFTSWISS's aggregator ecosystem.

TypeEmerging player
Description

Relax Gaming is a casino content and aggregation platform provider (Pontoon, Relax Aggregation) competing with SOFTSWISS's Game Aggregator in third-party game distribution and increasingly offering its own platform technology. Comparable in content breadth and aggregator-centric go-to-market.

TypeDirect peer
Description

Aspire Global, now part of Light & Wonder's iGaming division, offers a B2B PAM and platform solution powering casino and sportsbook brands in regulated markets. Directly comparable to SOFTSWISS's Casino Platform and Affilka in operator platform functionality.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat6 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers7 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment5 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile5 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
Yes

Docs URL, Description

Integration20 records

Each record includes

Title, Type, Description, Source

AI capability6 records

Each record includes

Type, Description, Source

AI maturity
App detail

Has app

Feature8 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles10 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

Subsidiaries5 records

Each record includes

Name, Acquired on, Relationship type, Type, Business focus

Compliance5 records

Each record includes

Name, Class, Description

Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

SOFTSWISS

iGaming Software Platformsoftswiss.com

SOFTSWISS is a Malta-headquartered B2B software provider supplying online casino, sportsbook, game aggregation, affiliate, and prediction market platforms to 1,400+ iGaming brands globally, operating with 2,000+ employees across regulated markets in Europe, Latin America, Africa, and Asia-Pacific.

What SOFTSWISS does

SOFTSWISS is a privately held B2B iGaming software provider founded in 2008 and headquartered in Valletta, Malta (operating as Stable Aggregator Limited), that supplies online casino operators, sportsbooks, and crypto-first gambling brands with a modular platform spanning casino management, sports betting, game content aggregation, affiliate marketing, and prediction markets. Its product suite comprises the Casino Platform (powering 250+ casinos with 6M+ monthly active players), Sportsbook Platform (200+ sports, 2,000+ markets, 100,000+ live events monthly), Game Aggregator (single API access to 40,000+ games from 300+ providers), Affilka affiliate platform (490+ brands, 495,000+ affiliate partners), the April 2026-launched Prediction Markets Platform, plus supplementary engagement and infrastructure modules including Jackpot Aggregator, Sportsbook Network Jackpot, Tournament Tool, Partner API Tester, and the proprietary Pipeguard CI/CD security platform. Core technology is built primarily in Go (Game Aggregator, Sportsbook) and Ruby (Casino Platform, Affilka) with React-based frontends, Cloudflare-protected cloud infrastructure, and ISO 27001, GLI-33, GLI-19, PCI DSS, GDPR, and SOC 2 certifications.

Revenue is generated through enterprise B2B licensing and subscription fees combined with transaction-based pricing on aggregated game content, sportsbook volume, and affiliate processing, with quote-based contracts and entry-level white-label deployment costs starting at €35,000+ for crypto-first brands. The company serves 1,400+ iGaming brands globally via a direct enterprise sales motion executed through dedicated account managers and business development teams, supported by presence at major industry events (SiGMA, SBC, iGB L!VE), an annual iGaming Trends Report, and the proprietary Tech Race Summit 2026 conference in Warsaw. Operating presence spans four offices in Malta, Poland, Georgia, and South Africa, with active customer bases in Europe, Latin America (including Brazil-certified operations), Africa, and Asia-Pacific.

SOFTSWISS firmographics

Firmographics
Name
SOFTSWISS
Legal name
Stable Aggregator Limited
Website
https://softswiss.com
Company type
Private
Founded year
2008
Operating status
Operating
Headcount range
1,001–5,000 employees
Short description
SOFTSWISS is a Malta-headquartered B2B software provider supplying online casino, sportsbook, game aggregation, affiliate, and prediction market platforms to 1,400+ iGaming brands globally, operating with 2,000+ employees across regulated markets in Europe, Latin America, Africa, and Asia-Pacific.
Ownership category
akta.pro rank

SOFTSWISS industry classification

Industry
Product category
iGaming Software Platform
akta.pro primary industry
iGaming Platform Providers (Turnkey/Casino & Sportsbook Platforms) (MPAEAKAA)
akta.pro secondary industries
Sportsbook Platform & PAM Providers (B2B) (MPAEACAC), Online Casino Platform Providers (PAM, Wallet, CMS, Back Office) (MPAEABAK), iCasino Compliance, KYC/AML & Responsible Gaming Services (MPAEABAN)

Keywords

  • IGaming software
  • Online casino platform
  • Sportsbook solutions
  • Game aggregation
  • Affiliate marketing software

Where SOFTSWISS is headquartered

Location

Headquarters

HQ city
Sliema
HQ country
Malta
HQ region
Europe

Offices3 records

Markets served

SOFTSWISS business model

Business model
GTM type
B2B
Offering type
Software
Cost components
Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations

Revenue model

  1. iGaming Software Licensing: B2B licensing of casino platform, sportsbook, game aggregator, and affiliate management software to iGaming operators. Revenue generated through platform fees and transaction-based arrangements across regulated markets globally.
  2. Game Aggregator API Access: Single API integration providing access to 40,000+ casino games from 300+ providers. Revenue derived from usage-based access and game provider partnerships.
  3. Affilka Affiliate Platform: Affiliate marketing software with built-in payment processing. Revenue generated through platform fees and transaction processing for casino and sportsbook affiliate programs.
  4. Prediction Markets Platform: Fixed-odds betting solution for event-based wagering, enabling operators to offer political, economic, and technology outcome betting with automated risk management.

Pricing tiers

ModelBillingPrice
SubscriptionAnnualEnterprise iGaming Platform - Quote-based pricing for full-suite solution

Go-to-market motion1 record

Distribution channels1 record

Marketing channels7 records

SOFTSWISS product offering

Product offering

Core offering

SOFTSWISS develops and licenses B2B iGaming software solutions for online casino and sportsbook operators. Core products include the Casino Platform, Sportsbook Platform, Game Aggregator (single API to 40,000+ games from 300+ providers), Affilka (affiliate marketing platform), and the Prediction Markets Platform for event-based wagering. Solution packages such as Turnkey Casino, Crypto Casino, Turnkey Sportsbook, and Sportsbook Integration bundle the core products with hosting, payments, licensing support, and operational services for operators in regulated markets.

Product overview

SOFTSWISS is a platform-plus-modules iGaming software provider with a modular architecture. The core platform consists of four main products: Casino Platform (online casino management launched 2013), Sportsbook Platform (sports betting launched 2020), Game Aggregator (casino game content hub launched 2015), and Affilka (affiliate marketing launched 2018), plus the newly launched Prediction Markets Platform (April 2026). These core products are supplemented by solution packages (Turnkey Casino, Crypto Casino, Turnkey Sportsbook, Sportsbook Integration) and add-on modules (Tournament Tool, Jackpot Aggregator, Sportsbook Network Jackpot, Pipeguard security platform, Partner API Tester). The platform serves 1,400+ brands with 2,000+ employees across 4 offices worldwide, offering both standalone deployment and integrated ecosystem combinations.

Differentiator

Problem solved

Functional benefit

Brands

  • Affilka: Advanced casino and iGaming affiliate software platform for managing affiliate marketing programs, launched in 2018.
  • Game Aggregator
  • Sportsbook
  • Casino Platform
  • Prediction Markets Platform
  • Jackpot Aggregator

Products and services

  • Casino Platform Online casino management software for iGaming operators, providing player account management, payment service provider integration, bonus engine, game lobby management, anti-fraud system, and financial reporting through a comprehensive back office. Designed for online casino operators needing scalable, compliant infrastructure.
  • Sportsbook Platform High-performance sports betting platform for sportsbook operators, supporting pre-match and live betting across 200+ sports and esports with 2,000+ markets, 100,000+ live events monthly, managed trading services, real-time odds integration via Betradar and Oddin.gg, risk management, and gamification tools.
  • Game Aggregator Casino game content aggregation hub providing single API access to 40,000+ mobile-friendly games from 300+ providers, with built-in Tournament Tool, client back office, and 24/7 B2B technical support. Designed for casino operators and platforms needing aggregated content without multi-vendor management overhead.
  • Affilka iGaming affiliate marketing platform providing performance tracking, flexible commission constructor, multi-brand management, built-in payment processing, server-to-server postbacks, and real-time analytics. Designed for iGaming brands running affiliate marketing programs across multiple brands. Handles 490+ casino/sportsbook brands and 495,000+ affiliate partners.
  • Prediction Markets Platform Fixed-odds event-based betting platform enabling wagering on real-world outcomes including politics, economics, cryptocurrency, technology, and entertainment. Features automated pricing, risk management, and multi-currency support with API and iFrame integration. Designed for operators seeking to expand beyond traditional sports betting into prediction markets.
  • Turnkey Casino Solution

Quantifiable outcome

  • 99.999% platform uptime across all solutions
  • +6 more outcomes

Companies that use SOFTSWISS

Customer profile

Named customers7 records

Segments5 records

Ideal customer profiles5 records

SOFTSWISS technology and API

Technology

Technology focussed Yes

API detail

Has API
Yes
API docs
API detail

Core technology

AI maturity

App detail

Integration20 records

AI capability6 records

Feature8 records

SOFTSWISS partnerships and signals

Strategic signal

Partnerships

16 partnerships are on record, tiered strategic, minor and core.

  • Amazon (AWS)strategicGTM or Marketing Partner · 10 September 2026Confirmed speaker at Tech Race Summit 2026, addressing high-load infrastructure challenges alongside iGaming technology leaders.
  • OraclestrategicGTM or Marketing Partner · 10 September 2026Confirmed speaker at Tech Race Summit 2026, contributing to discussions on high-load systems architecture and AI implementation.
  • CloudflarestrategicGTM or Marketing Partner · 10 September 2026Confirmed speaker at Tech Race Summit 2026, addressing cloud infrastructure and cybersecurity topics for iGaming industry.
  • FastlystrategicGTM or Marketing Partner · 10 September 2026Confirmed speaker at Tech Race Summit 2026, contributing to discussions on content delivery and infrastructure optimization.
  • PlaynancestrategicTechnology or Integration · 31 March 2026Web3 infrastructure partnership enabling 2.5M+ live sports and esports events on-chain annually. Integration offers gasless, non-custodial transactions and sports staking tied to $GCOIN token.
  • TrueLabelstrategicTechnology or Integration · 4 February 2026Integration partnership enabling operators to add sports betting functionality without rebuilding core infrastructure. Provides full-featured sportsbook with broad sports coverage, live betting, and risk management.
  • Gaming Operations AcademyminorGTM or Marketing Partner · 12 January 2026Partnership for Affiliate Management Course targeting iGaming professionals. Curriculum covers recruiting partners, negotiating terms, performance evaluation, and regulatory compliance.
  • PantherBetcoreStrategic or Co-development Partner · 29 December 2025Partnership to launch new online gambling platform in South Africa, strengthening SOFTSWISS's presence in the regulated South African market.
  • GooglestrategicGTM or Marketing Partner · 13 November 2025Key Google partnership supporting licensed iGaming brands across 40+ jurisdictions. Partnership yielded 50% increase in brand awareness and improved organic brand searches since August 2024.
  • TurfsportcoreStrategic or Co-development Partner · 17 January 2024SOFTSWISS acquired majority stake in South African wagering software provider Turfsport, marking entry into African market. Turfsport offers betting solutions used by over 40 operators with 1.5 billion bets placed annually, leveraging 35-year local expertise.
  • Rubens BarrichellocoreOthersNon-Executive Director for Latin America since 2024. Formula 1 legend bringing racing mindset and Brazilian market expertise. Partnership driving significant 65% growth in bets and 64% GGR growth in Brazil Q1 2026 vs Q1 2025.
  • BetradarcoreTechnology or IntegrationSports odds provider partnership providing real-time odds feeds for sportsbook platform across 200+ sports and 2,000+ markets.
  • Oddin.ggcoreTechnology or IntegrationEsports odds and data provider partnership for comprehensive esports coverage alongside traditional sports betting.
  • CoinsPaid / CryptoprocessingcoreTechnology or IntegrationCrypto payment processing partnership powering cryptocurrency transactions for crypto casino solutions. Supports Bitcoin, Ethereum, Litecoin, Dogecoin, Tether, and other major cryptocurrencies.
  • FinteqHubcoreTechnology or IntegrationPCI DSS certified payment system aggregator as affiliated brand, integrated into SOFTSWISS ecosystem.
  • BGamingstrategicTechnology or IntegrationGame provider affiliated brand with 150+ game titles. Formerly proprietary games brand spun off in 2018, now independent game studio.

Scale indicators14 records

Recent moves10 records

Expansion highlights7 records

SOFTSWISS competitors and assessment

Company assessment

Broad incumbents

  • Playtech: Playtech is a global iGaming incumbent offering casino platform, sportsbook (via Snaitech and bet365 partnership), proprietary games, and PAM technology. While significantly larger and broader than SOFTSWISS, it competes in the same operator-platform category with overlapping capabilities.
  • Light & Wonder: Light & Wonder is a major iGaming incumbent combining proprietary slot content, iGaming platform technology (post-Aspire Global acquisition), and sports tech. Overlaps with SOFTSWISS at the platform/PAM level while also operating as a content supplier to SOFTSWISS's aggregator ecosystem.

Direct peers

  • SoftGamings: SoftGamings provides turnkey and white-label online casino software, game aggregation, and platform solutions to iGaming operators. Directly comparable to SOFTSWISS's Turnkey Casino Solution and Game Aggregator offerings.
  • Digitain: Digitain provides B2B sportsbook and casino platform technology, including its iGaming Pulse PAM platform, serving operators across Europe, LATAM, and Africa. Overlaps with SOFTSWISS's multi-jurisdictional operator-facing product portfolio.
  • NSoft: NSoft is a B2B betting and iGaming software provider offering sportsbook platform, casino, and retail betting solutions to operators in emerging markets. Comparable to SOFTSWISS in serving operator customers with turnkey platform technology and a strong emerging-market focus.
  • EveryMatrix: EveryMatrix is the closest direct comparable — a B2B iGaming platform provider offering casino PAM, sportsbook (OddsMatrix), game aggregation, affiliate platform, and turnkey solutions to operators globally. Overlaps directly with SOFTSWISS's full-stack product strategy and target customer base.
  • Pragmatic Solutions: Pragmatic Solutions provides a B2B iGaming PAM (Player Account Management) platform serving casino and sportsbook operators with back-office, CRM, payments, and compliance tooling. Highly comparable in offering a modular, API-driven operator platform targeting licensed iGaming brands.
  • BetConstruct: BetConstruct is a B2B platform provider offering sportsbook, casino, live dealer, and PAM solutions to iGaming operators across regulated and emerging markets. Directly competes with SOFTSWISS in turnkey sportsbook and casino platform deployments.
  • Aspire Global (Light & Wonder iGaming): Aspire Global, now part of Light & Wonder's iGaming division, offers a B2B PAM and platform solution powering casino and sportsbook brands in regulated markets. Directly comparable to SOFTSWISS's Casino Platform and Affilka in operator platform functionality.

Emerging players

  • Relax Gaming: Relax Gaming is a casino content and aggregation platform provider (Pontoon, Relax Aggregation) competing with SOFTSWISS's Game Aggregator in third-party game distribution and increasingly offering its own platform technology. Comparable in content breadth and aggregator-centric go-to-market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

SOFTSWISS social profiles

Digital presence

SOFTSWISS compliance and trust

Trust signal

Compliance5 records

SOFTSWISS financial estimates

Financial estimate

Revenue estimate

Valuation estimate

SOFTSWISS leadership team

Management profile

Number of profiles

Profiles10 records

SOFTSWISS subsidiaries and ownership

Company hierarchy

Subsidiaries5 records

SOFTSWISS funding detail

Funding detail

Funding overview

Funding rounds

Investors

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SOFTSWISS M&A and investment

M&A and investment

M&A1 record

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Frequently asked questions about SOFTSWISS

What does SOFTSWISS do?

SOFTSWISS develops and licenses B2B iGaming software solutions for online casino and sportsbook operators. Core products include the Casino Platform, Sportsbook Platform, Game Aggregator (single API to 40,000+ games from 300+ providers), Affilka (affiliate marketing platform), and the Prediction Markets Platform for event-based wagering. Solution packages such as Turnkey Casino, Crypto Casino, Turnkey Sportsbook, and Sportsbook Integration bundle the core products with hosting, payments, licensing support, and operational services for operators in regulated markets.

Is SOFTSWISS a public or private company?

SOFTSWISS is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was SOFTSWISS founded?

SOFTSWISS was founded in 2008. It employs 1,001 to 5,000 people.

Where is SOFTSWISS based?

SOFTSWISS is headquartered in Sliema, Malta, in the Europe region.

How does SOFTSWISS make money?

Four revenue lines are on record. iGaming Software Licensing is the primary driver. The others are game Aggregator API Access, affilka Affiliate Platform and prediction Markets Platform.

Who are SOFTSWISS's main competitors?

Broad incumbents on record are Playtech and Light & Wonder. Direct peers are SoftGamings, Digitain, NSoft, EveryMatrix, Pragmatic Solutions, BetConstruct and Aspire Global (Light & Wonder iGaming). Relax Gaming is listed as an emerging player.

Does SOFTSWISS have an API?

Yes. SOFTSWISS provides API integrations across its product suite. The Game Aggregator offers a casino games API for single-point integration to 40,000+ games from 300+ game providers, with technical requirements including an in-house software developer to work with API documentation. The Sportsbook Platform supports API integration for full frontend control and custom UX, as well as iFrame integration for faster setup. The Partner API Tester enables operators to run automated tests independently with real-time logs. The Prediction Markets Platform supports API and iFrame integration. The Affilka affiliate platform includes a Customer API for affiliate management. Integration timelines vary: Game Aggregator fastest integrations have taken less than 24 hours; Sportsbook API enables full backend control; Prediction Markets core implementation allows launch in hours with up to one week for iFrame and three weeks for full API integration. Developer documentation is at www.softswiss.com/game-providers.

What industry is SOFTSWISS in?

SOFTSWISS's product category is iGaming Software Platform. Its primary akta.pro industry code is MPAEAKAA, iGaming Platform Providers (Turnkey/Casino & Sportsbook Platforms), with a secondary code of MPAEACAC, Sportsbook Platform & PAM Providers (B2B).

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YogonetSOFTSWISS-led event examines AI, regulation and the next digital growth markets in PortugalSOFTSWISS hosted an event in Lisbon ahead of the SBC Summit, bringing together media, influencers, and industry leaders to discuss AI, regulation, and digital growth. The event highlighted the 2027 iGaming Trends Report, noting iGaming scored 4.67 out of 5 on the new Digital Maturity Index. Speakers also explored AI's role in fraud prevention and the need for local market adaptation.YogonetSOFTSWISS 2027 report examines regulation, AI and localization trends in iGamingSOFTSWISS released its 2027 iGaming Trends report, co-authored with WorldGaming, based on a survey of over 500 experts and analysis of more than 480,000 media headlines. The report includes a new 'Beyond iGaming' chapter comparing iGaming with other sectors and highlights regulatory readiness and secure payment journeys as key competitive advantages.bne IntelliNewsOnline gambling becomes an early test of what AI does to jobs, security and regulatorsSOFTSWISS and WorldGaming published the 2027 iGaming Trends Report, finding AI is reshaping product roles and security. Online gambling is projected to generate €307.3bn in 2026, with AI adoption at 45/100 maturity. The report warns of regulatory gaps, including AI assistants recommending unlicensed casinos.TechRoundSOFTSWISS Launches 2027 iGaming Trends Report: An Industry At The Crossroads Of AI, Growth And RegulationSOFTSWISS launched its 2027 iGaming Trends Report in Lisbon, forecasting global iGaming revenue of €307.3 billion in 2026. The report notes growth slowing from 30% to 9% annually, with AI shifting from experimentation to production in fraud detection and compliance. It also highlights regulatory uncertainty, citing Brazil's ban on iGaming.ITWebSouth Africa emerges as key iGaming marketSouth Africa's online gambling market is estimated at $3.89 billion in 2026, with about 84% of gross gambling revenue generated onshore. The Softswiss report highlights provincial and potential national taxation, including a proposed 20% national levy. Operators face regulatory readiness as a key competitive advantage.iGBSOFTSWISS report: North America drives growth as Europe’s regulatory squeeze intensifiesSOFTSWISS's iGaming Trends 2027 report projects global online gambling GGR rising from $349 billion in 2026 to $415.5 billion by 2028, a 9% CAGR. Europe faces regulatory pressure with tax hikes and product limits, while North America is the fastest-growing market at 15% CAGR. Mobile's share of onshore GGR is expected to climb from 45% to 78% by 2028.PR NewswireLe rapport 2027 sur les tendances du secteur des jeux d'argent en ligne de SOFTSWISS est désormais disponibleSOFTSWISS released its 2027 iGaming trends report, co-authored with WorldGaming, based on a survey of over 500 experts and analysis of 480,000 press titles. The report includes a cross-sector comparison and insights from Amazon Web Services on AI adoption. It notes that regulatory readiness and secure payment pathways will drive future competitive advantage.PR Newswire2027 iGaming Trends Report by SOFTSWISS Is LiveSOFTSWISS released its 2027 iGaming Trends report, co-authored with WorldGaming, based on a survey of over 500 experts and analysis of more than 480,000 media headlines. The report introduces a cross-sector comparison with e-commerce, sports, and other industries, and highlights regulatory readiness and fintech as key competitive advantages.PR Newswire2027 iGaming Trends Report by SOFTSWISS Is LiveSOFTSWISS released its 2027 iGaming Trends report, co-authored with WorldGaming, based on a survey of over 500 experts and analysis of more than 480,000 media headlines. The report introduces a cross-sector comparison with e-commerce, sports, and other industries, and highlights regulatory readiness and fintech as key competitive advantages.iGBSector enters era of real-time regulation and production-ready AI, SOFTSWISS iGaming Trends Report findsSOFTSWISS released its 2027 iGaming Trends Report, finding AI is the leading macrotrend with 52% of professionals citing it. The report highlights real-time regulatory supervision and regional shifts, including Brazil's ban on online betting and South Africa's $3.89 billion market.