Mentavi

What Mentavi does

Mentavi Health is a Grand Rapids, Michigan-based digital mental health platform that delivers asynchronous, clinician-reviewed online diagnostic evaluations for mental health conditions including ADHD, anxiety, and depression. Founded in 2018 as ADHD Online and rebranded to Mentavi Health in 2023, the company operates a HIPAA-compliant proprietary platform that screens up to 29 mental health conditions and routes results to doctoral-level clinical psychologists for review, with results typically delivered within five days. The September 2025 peer-reviewed validation study in The Journal of Clinical Psychiatry demonstrated 78% diagnostic agreement with structured clinical interviews, 94.9% positive predictive value, and a 12% false positive rate, positioning the evaluation as a clinically defensible front door to the care pathway.

The platform's product surface spans a $199 one-time Diagnostic Evaluation (the required entry point), followed by optional paid treatment services: Medical Treatment visits at $199 initial and $185 follow-up, Therapy sessions at $220, and Mental Wellness Coaching at $59 per session. A separate $29 annual Mental Wellness Snapshot subscription offers a non-clinical self-check tool. The Mentavi Concierge AI assistant, launched in November 2025 on proprietary self-hosted infrastructure, supports patient navigation within the HIPAA-compliant environment but does not replace clinician review. Geographic reach covers 50 states for the evaluation and 40+ states for treatment and therapy.

The business model combines direct-to-consumer self-serve acquisition with a B2B2C channel strategy spanning employer voluntary benefits, higher education institutions (e.g., Santa Barbara City College), health systems and psychiatric practices (ADT Psychiatry, Vibrant Health Company), and payor groups. Mentavi does not bill insurance directly but provides superbills and partners with Mentaya for out-of-network claims filing. With over 220,000 Diagnostic Evaluations completed to date and a 51–100 employee base, the company is operating as a mid-stage private Delaware LLC led by CEO Keith Brophy and a full executive team including a dual board-certified CMO, with funding to date of approximately $2.07M raised in a 2023 exempt offering.

Name

Mentavi

Legal name

Mentavi, Inc.

Website

https://mentavi.com

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

11–50 employees

Short description

Mentavi Health is a Grand Rapids-based digital mental health platform offering clinically validated, asynchronous online diagnostic evaluations for ADHD and related conditions, serving direct consumers, health systems, higher education institutions, employers, and payor groups across the United States.

Ownership category

akta.pro rank

Product category

Online Mental Health Services

NAICS

Offices of Physicians, Mental Health Specialists (621112), Offices of Mental Health Practitioners (except Physicians) (621330), Outpatient Mental Health and Substance Abuse Centers (621420)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011), Services-Health Services (8000)

akta.pro primary industry

Psychiatry & Medication Management Platforms (HLALAEAB)

akta.pro secondary industries

Behavioral Health & Psychiatry Virtual Care (Payer Network) (HLALACAC), Virtual Behavioral Health Integration Platforms (HLALABAE), Behavioral & Mental Health Virtual Care (EAP/Teletherapy) (HLALADAB)

Keywords

• Online mental health diagnostics
• ADHD assessment services
• Telehealth psychiatry
• Virtual mental health treatment
• Clinician-reviewed evaluation

Headquarters

HQ city

Grand Rapids

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Others

Revenue model

1. Diagnostic Evaluation Sales: One-time fee of $199 for the Mental Health Diagnostic Evaluation. This is the required first step before any treatment service. Available nationwide for individuals ages 6 and above. No subscription required. Payment plans available (3 installments of $73 plus $20 admin fee).
2. Medical Treatment Visits: Per-visit fees for medical treatment appointments: Initial appointment $199, Follow-up appointments $185. Treatment is available after completing the Diagnostic Evaluation as warranted by diagnosis. Available in 40+ states for adults 18+.
3. Therapy Sessions: Per-session fees for virtual therapy with doctoral-level psychologists at $220 per session. Available after completing the Diagnostic Evaluation. Therapy available in over 40 states.
4. Mental Wellness Coaching: Virtual, non-clinical, skill-based support at $59 per session. Focuses on organization, follow-through, stress management, and daily routines. Available after completion of the Diagnostic Evaluation. Available nationwide.
5. Mental Wellness Snapshot Subscription: Annual subscription at $29 for the Mental Wellness Snapshot. One payment grants access for one year with ability to retake periodically at no additional cost. Not a clinical service.

Pricing tiers

Go-to-market motion2 records

Distribution channels6 records

Marketing channels7 records

Core offering

Mentavi operates an online, asynchronous telehealth platform that delivers clinician-reviewed mental health Diagnostic Evaluations (covering up to 29 mental health conditions including ADHD, anxiety, and depression) and provides follow-on virtual Medical Treatment, Therapy, Mental Wellness Coaching, and an annual Mental Wellness Snapshot self-assessment. Services are delivered via a HIPAA-compliant platform accessible nationwide for the Diagnostic Evaluation and in 40+ states for treatment, with each evaluation personally reviewed by doctoral-level licensed psychologists.

Product overview

Mentavi offers a unified digital mental health platform anchored by its clinically validated Mental Health Diagnostic Evaluation—a comprehensive online assessment reviewed by doctorate-level psychologists that screens across up to 29 mental health conditions including ADHD, anxiety, and depression. The Diagnostic Evaluation (priced at $199, no subscription required) serves as the required starting point before accessing optional treatment pathways. Treatment services include Medical Treatment (virtual visits with licensed clinicians at $199 initial/$185 follow-up), Therapy (sessions with doctorate-level psychologists at $220), and Mental Wellness Coaching (non-clinical support at $59). A Mental Wellness Snapshot ($29 annual subscription) provides self-paced mental health check-ins without requiring the Diagnostic Evaluation. Mentavi Concierge is an AI-powered support assistant that helps guide patients through service navigation. All services are delivered online with availability varying by state; therapy and medical treatment are available to adults 18+.

Differentiator

Problem solved

Functional benefit

Products and services

• Mental Health Diagnostic Evaluation

Quantifiable outcome

• 78% diagnostic agreement between online assessment and clinical interview
• +9 more outcomes

Named customers4 records

Segments5 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Four partnerships are on record, tiered core and minor.

• Vibrant Health CompanycoreTechnology or Integration · 22 May 2026Vibrant Health Company, a virtual mental health practice led by Dr. Traci Baxendale Ball, integrated Mentavi's Diagnostic Evaluation into its trauma-specific care model. Serving patients in Michigan and underserved communities, particularly rural Upper Michigan where psychiatric resources are limited.
• ADT PsychiatrycoreTechnology or Integration · 10 March 2026ADT Psychiatry, a Texas-based psychiatric practice, integrated Mentavi Health's clinician-reviewed online Diagnostic Evaluation for adult ADHD into its care model since April 2025. Completed more than 100 evaluations with 95% completion rate and less than 5% no-show rates for first post-evaluation visit.
• Santa Barbara City CollegecoreStrategic or Co-development Partner · 29 October 2025Santa Barbara City College (SBCC) partnered with Mentavi Health to implement an online ADHD diagnostic evaluation for students. This new process reduces assessment turnaround time from weeks to days and provides more accessible, affordable, and clinically validated evaluations. The partnership helps students fast-track classroom accommodations.
• MentayaminorGTM or Marketing PartnerThird-party reimbursement partner enabling out-of-network claims filing for PPO or HDHP insurance plans. Mentaya automatically files claims after each appointment with 5% fee per successfully reimbursed claim. Helps patients access out-of-network reimbursement without paperwork.

Scale indicators9 records

Recent moves5 records

Expansion highlights6 records

Direct peers

• Done: Done is a direct-to-consumer telehealth platform focused on adult ADHD diagnosis and treatment with medication management. Highly comparable to Mentavi's core ADHD pathway, though Done has faced regulatory scrutiny that affects the broader category.
• Cerebral: Cerebral is a telehealth mental health platform offering online ADHD, anxiety, and depression evaluation with medication management. Directly comparable in clinical scope and online-only delivery model, though Cerebral has navigated significant regulatory and operational turbulence.
• Talkiatry: Talkiatry is a virtual psychiatry practice providing in-network psychiatric evaluations, medication management, and therapy. Comparable in adult psychiatry scope, though Talkiatry operates on an in-network insurance model versus Mentavi's cash-pay + out-of-network model.
• Brightside Health: Brightside Health is a telehealth platform treating anxiety, depression, and related conditions with medication and therapy. Comparable in online mental health delivery and multi-condition scope, with overlapping employer and payor channels.
• Klarity (by Thirty Madison): Klarity provides online ADHD evaluation and treatment via telehealth, with backing from Thirty Madison's healthcare platform. Directly comparable to Mentavi's ADHD diagnosis-and-treatment pathway and benefit-partner distribution.
• Array Behavioral Care: Array Behavioral Care (formerly InSight + Regroup) is a telepsychiatry provider serving health systems, hospitals, and outpatient practices. Comparable in psychiatrist-led virtual mental health delivery and provider-organization channel, though B2B-focused rather than consumer-led.

Broad incumbents

• Hims & Hers Mental Health: Hims & Hers is a large direct-to-consumer telehealth platform that includes mental health (anxiety, depression) within a broader men's/women's health portfolio. Comparable in online diagnostic and prescribing workflow and consumer brand scale, though mental health is one of several verticals.
• Lyra Health: Lyra Health is a large employer-sponsored mental health benefits platform offering therapy, coaching, and medication management. Comparable in employer channel and integrated mental health delivery, though Lyra operates at much greater scale and in-network breadth.
• Ginger (Headspace Health): Ginger, now part of Headspace Health, provides on-demand mental health coaching, therapy, and psychiatry via employer benefits. Comparable in employer-sponsored mental health delivery and virtual-first model, though integrated into a broader consumer mental health product.
• BetterHelp: BetterHelp is the largest direct-to-consumer online therapy platform, offering virtual counseling subscriptions. Comparable in online mental health delivery and consumer acquisition scale, though therapy-only and lacks the diagnostic/medication management scope of Mentavi.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xtwitter.com/MentaviHealth
• YouTubeyoutube.com/@mentavihealth
• Facebookfacebook.com/profile.php?id=100085316731601
• LinkedInlinkedin.com/company/mentavihealth
• Instagraminstagram.com/mentavi_health

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mentavi