What Evrnu does

Evrnu is a textile innovations company founded in 2014 and headquartered in Mercer Island, Washington, that develops and commercializes technology to convert discarded cotton clothing into high-performance regenerated lyocell (r-lyocell) fiber. The company's core product, NuCycl®, is a patented polymer regeneration technology produced through a four-stage chemical and mechanical process — collection and sorting of textile waste, shredding, liquefaction and purification into liquid pulp, and extrusion into r-lyocell fiber — yielding a material the company states can be recycled up to five times without quality loss and that matches or exceeds the strength of virgin cotton and polyester while using less than 5% of the water required for conventional cotton production.

Evrnu monetizes the technology across four revenue streams: B2B sales of Nucycl fiber to fashion brands for capsule collections and ongoing product lines (including Levi's, Zara, Stella McCartney, Pangaia, Object, and Carlos Campos); bespoke brand-commissioned development projects for custom fiber parameters or entirely new recycled fibers; direct-to-consumer e-commerce through its own storefront, anchored by the March 2024 launch of the Bevans 360 Hoodie at $600; and, prospectively, technology licensing for commercial-scale production. Pricing on the B2B side is quote-based and reportedly adds a few cents to a few dollars per garment versus virgin cotton, with multi-year purchase commitments rather than transactional terms.

The company has raised approximately $31 million in equity (including a $15M Series B led by FullCycle Climate Partners in November 2021) and was valued at $150 million as of 2023 per CNBC's Disruptor 50 listing. It reports $330 million in purchase commitments from brand partners and is constructing its first commercial manufacturing facility in South Carolina, due to be completed in 2026 with a planned capacity of 18,000 tons of Nucycl fiber per year. Evrnu operates as a Washington social purpose corporation, is B Corp certified (score 81.2), and holds RCS 100% recycled content certification; its stated mission is to make all textiles recyclable by 2030 and a net-neutral industry by 2050.

Name

Evrnu

Legal name

Evrnu Inc.

Website

https://evrnu.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

11–50 employees

Short description

Evrnu is a textile innovations company that converts cotton textile waste into high-performance r-lyocell fiber via its patented NuCycl technology. It serves global fashion brands through B2B fiber supply partnerships and operates a direct-to-consumer e-commerce channel for premium sustainable apparel.

Ownership category

akta.pro rank

Product category

Recycled Textile Fiber

NAICS

Artificial and Synthetic Fibers and Filaments Manufacturing (32522), Resin, Synthetic Rubber, and Artificial and Synthetic Fibers and Filaments Manufacturing (3252), Fiber, Yarn, and Thread Mills (313110)

SIC

Plastic Material, Synth Resin/Rubber, Cellulos (No Glass) (2820), Textile Mill Products (2200)

akta.pro primary industry

Regenerated & Recycled Fiber Production (rPET/rNylon/Regenerated Cellulose) (IMAOAMAD)

akta.pro secondary industries

Biobased, Compostable & Low-Impact Material Innovation (Bio-polymers/Dope Dyeing) (IMAOAMAM), Biodegradable Fibers & Nonwovens (industrial textiles, wipes) (IMAEAOAG), Bio-based Materials & Fibers (e.g., cellulose derivatives, lignin-based materials, nanocellulose) (EUAAAIAD), Bio-based Textiles & Fibers (lyocell/viscose, cellulose filament, nonwovens) (IMAMALAK)

Keywords

• Recycled textile fiber
• Chemical fiber regeneration
• Circular fashion technology
• Sustainable apparel materials
• Cotton waste recycling

Headquarters

HQ city

Mercer Island

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Technology or R&D, Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Fiber/Material Sales: Selling Nucycl® r-lyocell fiber to fashion brands and retailers for use in their products. Revenue from supplying regenerative fiber for capsule collections and ongoing product lines.
2. Direct-to-Consumer Product Sales: Selling finished garments directly to consumers through their e-commerce platform. Launched first DTC product (360 Hoodie) at $600, demonstrating consumer demand and creating awareness for the technology.
3. Bespoke Development Projects: Custom brand-commissioned development projects ranging from modification of Nucycl® fiber parameters to development of entirely new recycled fibers. These are bespoke projects with specific partners.
4. Technology Licensing: Licensing the NuCycl technology platform to brands and manufacturers for commercial-scale production of recycled fibers.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels8 records

Core offering

Evrnu develops and manufactures NuCycl®, a patented regenerated lyocell (r-lyocell) fiber produced by chemically liquefying discarded cotton textiles into pulp and extruding it into new engineered fiber. The company sells this fiber B2B to fashion brands and retailers (Zara, Levi's, Stella McCartney, Pangaia, Object, Carlos Campos) for incorporation into apparel and home textiles, and additionally operates a small direct-to-consumer channel featuring finished garments such as the Bevans 360 Hoodie. Evrnu also engages in bespoke fiber development projects and licenses its regeneration technology platform.

Product overview

Evrnu offers a portfolio centered on its core technology, Nucycl®, which converts cotton textile waste into regenerated lyocell fiber that can be recycled up to 5 times. The company sells its Nucycl fiber to fashion brands and retailers for incorporation into garments and also markets finished consumer products under its 'Responsible Collection' label. The Nucycl technology and the DTC 360 Hoodie represent the company's two product streams — B2B fiber/material sales and B2C branded apparel.

Differentiator

Problem solved

Functional benefit

Products and services

• NuCycl® r-lyocell Fiber NuCycl® is Evrnu's patented regenerated lyocell (r-lyocell) fiber produced from cotton textile waste (pre- and post-consumer). The fiber is up to 2x stronger than virgin cotton or polyester, recyclable up to 5 times without quality loss, fully compostable and biodegradable, and uses less than 5% of the water required for conventional cotton. Sold B2B to fashion brands and retailers for use in apparel, footwear, and home textiles.
• Bevans 360 Hoodie (Responsible Collection) The Bevans 360 Hoodie is Evrnu's first direct-to-consumer product — a limited-edition, fully recyclable hoodie made from NuCycl® fiber derived from cotton textile waste. Designed in collaboration with Christopher Bevans, manufactured using 3D seamless technology (Variant3D) to eliminate production waste, and offered at $600 USD to environmentally conscious premium consumers. Covered by the Nucycl Guarantee allowing return for reformation into new apparel.
• Bespoke Fiber Development Projects Custom brand-commissioned development engagements where Evrnu modifies NuCycl fiber parameters or develops entirely new recycled fibers tailored to specific brand requirements (e.g., custom abrasion resistance, stretch, absorption, or dyeing characteristics). Delivered as negotiated projects with select brand partners.
• NuCycl Technology Licensing Licensing of the NuCycl® polymer regeneration technology platform to third-party brands and manufacturers, enabling them to produce recycled fibers at commercial scale under royalty arrangements.

Named customers9 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

19 partnerships are on record, tiered core and minor.

• Fashion for GoodcoreStrategic or Co-development PartnerGlobal initiative making all fashion good through a platform for innovation made possible through collaboration and community. Evrnu is part of this ecosystem working to transform the textile industry.
• Ellen MacArthur FoundationcoreStrategic or Co-development PartnerPart of CE100 network bringing together businesses, innovators, cities, governments, and universities in a pre-competitive space to learn, share knowledge, and put circular economy ideas into practice.
• Textile ExchangeminorStrategic or Co-development PartnerGlobal organization that inspires and equips people to accelerate adoption of preferred materials through clear and actionable guidance.
• CanopyminorStrategic or Co-development PartnerNonprofit with mission to protect the world’s forests, species, and climate, and advance Indigenous communities’ rights. Evrnu works with Canopy to ensure sustainable sourcing.
• Elemental ImpactminorStrategic or Co-development PartnerNonprofit investor focused on scaling climate tech solutions and social impact for all communities.
• Zara (Inditex)coreStrategic or Co-development PartnerLaunched capsule collection with three garments made from Nucycl lyocell fiber using textiles from consumer product returns. Collection sold out in first week, demonstrating circular fashion potential.
• Levi Strauss & Co.coreStrategic or Co-development PartnerCreated circular version of iconic Levi’s 511 jeans using discarded cotton t-shirts to make renewable fiber. Major breakthrough in textile-to-textile recycling technology.
• PangaiacoreStrategic or Co-development PartnerMaterials science brand created the RENU jacket – first denim product made entirely from cotton textile waste using Nucycl. Ongoing partnership to use Nucycl in more products.
• Stella McCartneycoreStrategic or Co-development PartnerCreated “The Infinite Hoodie” concept garment with Adidas by Stella McCartney – one of the first 100% recyclable garments designed for future regeneration.
• Adidas by Stella McCartneycoreStrategic or Co-development PartnerCollaboration to develop concept garment that would be 100% recyclable and support future regeneration. Result was “The Infinite Hoodie.”
• ObjectminorStrategic or Co-development PartnerDanish fashion brand partnered to create collection of 3 garments using Nucycl fiber. Object wanted to demonstrate commitment to circular future through innovative fibers.
• Carlos CamposminorStrategic or Co-development PartnerHonduran-American designer created “The Softest T” – first commercially-available garment from Nucycl renewable fibers, made from 100% Nucycl r-lyocell. Sold out in first day.
• Christopher Bevans (Bevans Creative Studio)coreStrategic or Co-development PartnerDesigned the Bevans 360 Hoodie – Evrnu’s first DTC product. Collaboration represents new frontier for fashion combining sustainable innovation with quality design.
• American Circular TextileminorStrategic or Co-development PartnerCoalition working to establish US leadership in textile waste and circular fashion policy, focusing on waste hierarchy.
• US Coalition on SustainabilityminorStrategic or Co-development PartnerNonprofit unifying and accelerating progress toward achieving Sustainable Development Goals by 2030.
• UnreasonableminorStrategic or Co-development PartnerSelect group of world’s most impactful growth-stage companies invited into the Unreasonable Fellowship.
• LVMH (La Maison des Startups)minorStrategic or Co-development PartnerLVMH Open Innovation program – breeding ground for innovation accelerating and showcasing business solutions for the world of tomorrow.
• B CorpcoreStrategic or Co-development PartnerCertified B Corp – part of nonprofit network transforming global economy to benefit all people, communities, and the planet.
• SPC (Social Purpose Corporation)minorStrategic or Co-development PartnerSocial purpose corporation formed to pursue profits as well as social good.

Scale indicators8 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Worn Again Technologies: UK-based polymer recycler separating and recovering polyester and cellulose from mixed textile waste. Targets similar brand customers with a different process architecture; relevant peer in the same textile-to-textile recycling category.
• Circ: US-based chemical recycler of poly-cotton textile waste into cellulosic and polyester inputs. Most direct head-to-head competitor to NuCycl in textile-to-textile recycling, targeting the same fashion brand customers and pursuing similar scaling milestones.
• Infinited Fiber Company: Finnish chemical recycler producing regenerated cellulose fiber (Infinna) from textile and other cellulose-rich waste. Directly comparable technology stack and target customer base (fashion brands seeking circular cellulosic fiber).
• Ambercycle: Los Angeles-based company regenerating polyester from end-of-life apparel using a molecular-level chemical process. Direct competitor in textile-to-textile recycling, with complementary rather than overlapping chemistry to Evrnu.
• Syre: H&M-backed venture scaling polyester recycling from textile waste at industrial volumes. Pursues the same circular-fashion end market with deep-pocketed anchor offtake, representing a credible competing supply option for the same brand customers.
• Renewcell (Circulose): Swedish chemical recycler of cellulosic textile waste into Circulose dissolving pulp; filed for bankruptcy in early 2024 but its technology and assets remain the closest analog to Evrnu's NuCycl platform in the recycled-cellulose space.

Broad incumbents

• Lenzing AG: Global incumbent producer of lyocell, Modal, and viscose fibers under the TENCEL brand. Established cellulose-fiber manufacturer with industrial scale and brand relationships overlapping Evrnu's customer base.
• Sateri: World's largest viscose/lyocell producer, owned by RGE. Competes with Evrnu in the broader cellulose-fiber market serving fashion brands; offers established, lower-cost alternatives to NuCycl at scale.

Regional players

• Re&Up (Sanko): Turkish subsidiary of Sanko recycling pre- and post-consumer textile waste into recycled cotton and polyester fibers. Comparable technology platform with regional (Europe/MENA) production footprint serving the same global fashion brands.

Emerging players

• TreeToTextile: Swedish joint venture developing lower-impact cellulose-based fiber using sustainably sourced wood and alternative feedstocks. Emerging cellulose-fiber alternative overlapping Evrnu's sustainable fiber proposition for fashion brands.

Market position

Strengths1 record

Weaknesses1 record

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/futureofapparel
• YouTubeyoutube.com/channel/UC0Sq0MXSjnA4rguQt_YVllg
• Facebookfacebook.com/evrnu
• LinkedInlinkedin.com/company/evrnu
• Instagraminstagram.com/evrnu

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds6 records

Investors19 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Evrnu