Motorq
Motorq is a connected vehicle intelligence platform that delivers hardware-free OEM data from 25+ vehicle brands into AI-powered fleet, dealership, lender, and rental solutions via per-vehicle SaaS.
- Company typePrivate
- Founded2017
- HeadquartersSan Francisco, United States
- Headcount101–250
- GTM typeB2B
- OfferingSoftware
What Motorq does
Motorq is a connected vehicle intelligence platform founded in 2017 and headquartered in San Francisco that turns data from connected cars into decision-ready insights for fleets, dealerships, lenders, and mobility companies. The company bypasses aftermarket telematics hardware by integrating directly with embedded OEM modems across 12+ automotive manufacturers and 25+ vehicle brands — covering approximately 96% of new vehicles sold in the U.S. — and processes billions of telemetry signals each month. Its product portfolio is organized as a platform-plus-modules architecture: the Motorq Connected Vehicle Intelligence Platform sits at the core, with the Motorq Fleet Portal, APIs and Kafka data streams, a Snowflake Data Lake, and vertical solutions for fleets, dealerships, lenders, and rental fleets. Motorq Fuse, launched in April 2026, adds an AI layer comprising Fuse Action Hub (cost-ranked recommendations) and Fuse Assistant (natural-language fleet queries), supported by proprietary fuel calibration models, predictive maintenance, vehicle health certificates, and recovery automation. Co-founded by Arun Rajagopalan (CEO), Ashwin Raja (CTO), and Vivek Malipatil (CPO), the company is venture-backed with approximately $49M raised across seed, Series A, and a $40M Series B led by Insight Partners in February 2022.
The company operates a per-vehicle SaaS model with usage-based data packages and no hardware costs, distributing through direct enterprise field sales, an API-first channel for telematics and IoT partners (Azuga, Epyx, Dealerware), self-serve via the Fleet Portal, and the Snowflake Data Marketplace. Named enterprise customers include Avis Budget Group, Mobilisights (Stellantis), Merchants Fleet, Moventum, Dealerware, a Fortune 100 telecom with 15,000+ enrolled vehicles, and a global clean energy leader — collectively managing more than 2 million vehicles. OEM partnerships with Volvo Cars, BMW Group, and Stellantis/Mobilisights are central to the value proposition, and the company maintains offices in the U.S. (San Francisco, Los Angeles, Seattle, Detroit, Chicago, Boston), the UK (London), and India (Bangalore, Chennai) as it pursues stated expansion into Europe and Japan.
Motorq firmographics
Firmographics- Name
- Motorq
- Legal name
- Motorq, Inc.
- Website
- https://motorq.com
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Motorq is a connected vehicle intelligence platform that delivers hardware-free OEM data from 25+ vehicle brands into AI-powered fleet, dealership, lender, and rental solutions via per-vehicle SaaS.
- Ownership category
- akta.pro rank
Motorq industry classification
Industry- Product category
- Connected Vehicle Intelligence Platform
- akta.pro primary industry
- Data Platforms, APIs & System Integrations for Connected Fleets (TLAEAFAN)
- akta.pro secondary industries
- Vehicle Diagnostics, Predictive Maintenance & Remote Monitoring (TLAEAFAE), Driver Behavior, Safety Scoring & Usage-Based Telematics (TLAEAFAF), Driver Behavior Scoring & Coaching Platforms (TLAEANAB), Driver Behavior, Safety & Video Telematics (Dashcams/AI) (TLABAJAG), Fuel, Idling & Emissions/Carbon Analytics (TLABAJAF), Telematics, GPS Tracking & Connected Fleet Services (THADAKAF)
Keywords
Where Motorq is headquartered
LocationHeadquarters
- HQ city
- San Francisco
- HQ country
- United States
- HQ region
- North America
Offices10 records
Markets served
Motorq business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Infrastructure, Operations
Revenue model
- Subscription / Per-Vehicle SaaS: Motorq operates primarily as a SaaS platform, charging subscription fees for access to its connected vehicle intelligence platform (Fleet Portal, Fuse AI, APIs, data streams). The platform is priced per enrolled vehicle, with no hardware costs since connectivity is OEM-native. Flexible data packages are available without long contracts or upfront hardware costs. Customers can pay only for what they use.
- Data Access / Usage-Based: Revenue is also driven by usage — customers choose data packages that fit their business. Motorq delivers data through APIs, data streams, Snowflake Data Lake, and the Motorq portal. Data access tiers may correspond to the volume or type of vehicle signals accessed (location, health, fuel, safety, etc.).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | No hardware required — OEM connectivity replaces aftermarket telematics devices, eliminating device procurement, installation, and maintenance costs. |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels7 records
Motorq product offering
Product offeringCore offering
Motorq is a connected vehicle intelligence platform that delivers hardware-free, OEM-direct vehicle data across 25+ automotive brands and turns billions of monthly telemetry signals into AI-powered insights for fleets, dealerships, lenders, and mobility companies. The platform combines a web-based Fleet Portal, REST APIs and Kafka data streams, a Snowflake Data Lake, and the Motorq Fuse AI layer, sold primarily on a per-vehicle subscription basis.
Product overview
Motorq is a connected vehicle intelligence platform providing a platform-plus-modules architecture. The core Motorq Connected Vehicle Intelligence Platform delivers hardware-free OEM-direct connectivity across 25+ vehicle brands, integrating and normalizing data from connected cars into decision-ready insights. The platform's primary products include: Motorq Fleet Portal for fleet-wide visibility and management; Motorq for Dealerships providing lot, loaner, and service flow management; and Motorq for Lenders with built-in GPS and asset recovery capabilities. Motorq Fuse serves as the AI intelligence layer providing instant natural language answers via Fuse Assistant and prioritized action recommendations via Fuse Action Hub. Additional modules include APIs & Data Streams for custom integrations, Data Lake for Snowflake storage, Driver Safety, Total Cost of Ownership tracking, Predictive Maintenance, Vehicle Health Certificates, Home Charging Solution, and Fuel Calibration Models. The platform supports vertical-specific solutions for fleets, dealerships, lenders, and rental companies.
Differentiator
Problem solved
Functional benefit
Brands
- Motorq Fuse: AI-powered intelligence layer on top of Motorq's connected vehicle platform that delivers instant answers and prioritized actions for fleet management
- 1link Connect (powered by Motorq)
Products and services
- Motorq Connected Vehicle Intelligence Platform A cloud-based connected vehicle intelligence platform that turns data from connected cars into AI-powered insights and workflows for businesses that own and manage vehicles. Provides hardware-free OEM-direct connectivity across 25+ vehicle brands and serves as the foundation for all of Motorq's solutions.
- Motorq Fuse AI The AI intelligence layer on top of Motorq's connected vehicle platform. Includes Fuse Action Hub, which continuously monitors fleet performance and surfaces highest-impact issues ranked by cost, and Fuse Assistant, which answers plain-language questions across utilization, vehicle health, cost, and safety. Powered by connected vehicle intelligence across 25+ vehicle brands.
- Motorq Fleet Portal Web-based fleet management interface providing real-time vehicle health, operations, and intelligence visibility across entire fleets. Includes a fleet-at-a-glance dashboard, vehicle drill-down, event tracking, driver behavior monitoring, geofences, and prebuilt metrics and scheduled reports. Enables self-serve bulk vehicle enrollment with automatic VIN validation, geofence creation, and on-demand reporting without hardware or sales-assisted onboarding.
- Motorq APIs & Data Streams REST APIs and real-time data streams that allow customers to integrate connected vehicle data directly into their platforms or applications. Includes enrollment APIs for automated, self-service vehicle enrollment at scale, and Kafka-based streaming for telematics and IoT providers accessing data from 13 OEMs and 7+ device makers as a single integration point. Custom real-time data streams can be built to mirror a customer's existing event format.
- Motorq Data Lake Data storage solution that delivers Motorq's connected vehicle data to a customer's own Snowflake instance, with delivery now happening in seconds (60x faster than the previous pipeline). Supports Snowflake Horizon Catalog, Open Format Data Sharing, Snowflake Backups, and managed Iceberg tables. Customers can access as much or as little data as they like, in the format they like.
- Motorq for Fleets Vertical solution that centralizes OEM-direct vehicle health, usage, and location data across makes and models so fleet teams spend less time wrangling data and more time improving operations. Supports maintenance visibility, driver safety monitoring, utilization tracking, fuel misuse detection, and EV readiness. Powered by Motorq Fuse AI.
- Motorq for Dealerships Dealership management solution providing OEM-connected vehicle data through APIs and portal access, unified visibility across lots and loaners, lot management, loaner tracking, and service flow coordination. Built to run consistent operations across dealership rooftops with standardized visibility and control.
- Motorq for Lenders Asset recovery solution for auto lenders and finance companies, providing built-in GPS tracking sourced directly from the vehicle's embedded telematics, with tamper-resistant location data. Includes RDN automation, remote immobilization, and recovery-ready intelligence for delinquent account management and collateral recovery.
- Motorq for Rental Fleets Connected vehicle intelligence solution for rental fleet operators that enables automated vehicle returns, fuel and mileage capture, and real-time vehicle visibility at scale across thousands of locations and multiple vehicle brands, without requiring hardware installation.
- Motorq Vehicle Recovery Console Asset recovery console providing AI-recommended pickup locations with confidence scores and recovery windows built from real stop patterns. Movement and inactivity signals show when a vehicle is recoverable, cutting hours of manual analysis. Includes RDN automation and remote immobilization capabilities for lenders.
- Motorq Home Charging Solution EV home charging management solution providing accurate visibility into charging events and associated costs. Enables accurate home charging reimbursement, charging behavior guidance, and sustainability metrics including CO2 emissions avoided. Deployed by a global clean energy leader to manage one of the largest EV fleets in the U.S.
- J.D. Power Battery Health Certificate (powered by Motorq) Independent EV battery health certification co-developed with J.D. Power and powered by Motorq. Provides a clear, trusted verification of an EV's battery state of health for buyers of used electric vehicles, including battery capacity, real-world range, and remaining battery warranty coverage.
Quantifiable outcome
- Cut vehicle recovery time by 68% (leading auto lender)
- +8 more outcomes
Companies that use Motorq
Customer profileNamed customers10 records
Segments7 records
Ideal customer profiles8 records
Motorq technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
AI capability10 records
Feature7 records
Motorq partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and significant.
- Volvo CarscorePartnership announced December 2025 to provide real-time embedded vehicle data and insights to fleets and dealerships across the U.S. and Europe. Replaces traditional aftermarket telematics hardware with direct vehicle connectivity. Allows customers to access vehicle health, safety, and performance data via Motorq's platform, supporting operational efficiency and sustainability goals.
- BMW GroupcorePartnership to deliver powerful insights to more customers worldwide. BMW is one of the OEMs integrated into Motorq's platform as part of its 25+ brand coverage, providing factory-embedded vehicle data for fleet, lender, and dealer customers.
- Mobilisights (Stellantis)coreStellantis' data-as-a-service business unit. Named Motorq's OEM Partner of the Year 2026 for working as a true product and engineering partner — supporting new use cases quickly, delivering consistent platform improvements, and expanding access to OEM-grade data at scale. Collaboration has driven growth in enrolled VINs.
- SnowflakecoreSnowflake is a technology and data platform partner. Motorq delivers connected vehicle data to Snowflake in seconds — 60x faster than before — handling billions of telemetry signals each month. Motorq is listed as an enterprise Snowflake customer using Snowflake Postgres, Snowflake Horizon Catalog, Open Format Data Sharing, and managed Iceberg tables.
- AzugasignificantAzuga is a telematics partner named Motorq's Ecosystem Partner of the Year 2026. Committed to delivering next-generation telematics based on embedded OEM data through high-quality integration with Motorq. Transforms vehicle data into scalable, self-serve products that customers rely on daily.
- J.D. PowersignificantCollaboration to measure real-world electric vehicle battery health. J.D. Power and Motorq partnered to create the J.D. Power Battery Health Certificate — an independent certification of an EV's battery health that provides a clear, trusted verification process reassuring buyers about the quality of their potential purchase.
- DealerwaresignificantDealerware partnered with Motorq to eliminate hardware, streamline integrations, and scale connectivity across dealership fleets. This shift enabled Dealerware to expand connected services while maintaining a simple, consistent experience for their dealership customers.
Scale indicators11 records
Recent moves6 records
Expansion highlights6 records
Motorq competitors and assessment
Company assessmentDirect peers
- Samsara: Samsara is a publicly traded IoT platform providing fleet telematics, video-based safety, and asset tracking to commercial and public sector customers. It is the closest scaled competitor to Motorq in connected fleet intelligence and a benchmark for hardware-plus-software fleet platforms expanding into OEM data integrations.
- Geotab: Geotab is a major aftermarket telematics provider offering GPS fleet tracking, driver behavior, and sustainability analytics through a hardware device and cloud platform. It competes head-to-head with Motorq in commercial fleet intelligence and has begun layering OEM data integrations alongside its traditional device business.
- Motive (formerly KeepTruckin): Motive provides an AI-powered dashcam, fleet management, and spend management platform for commercial fleets. Like Motorq, it sells to enterprise and mid-market fleets, and is increasingly expanding from hardware-led offerings into software and data services for fleet operations.
- Smartcar: Smartcar provides a developer-friendly API for accessing OEM vehicle data across multiple brands, enabling mobility, insurance, and fleet software companies to build connected car experiences. Like Motorq, it monetizes OEM-direct data through APIs and partnerships rather than aftermarket hardware, making it a direct competitor in the connected vehicle API category.
- High Mobility: High Mobility offers a unified API and data platform for connected cars, aggregating OEM data from multiple brands for fleet, insurance, and mobility customers. It is one of the closest direct competitors to Motorq in Europe, with a similar API-first, hardware-free approach to multi-OEM vehicle data.
- Azuga: Azuga is a fleet telematics provider offering GPS tracking, driver behavior, and insurance products to commercial fleets and insurance carriers. It is both a named Motorq ecosystem partner (Ecosystem Partner of the Year 2026) and a competitor, integrating Motorq's OEM data into its own fleet platform offerings.
- Fleetio: Fleetio is a fleet maintenance and management software platform serving fleets of all sizes with maintenance, fuel, and inspection workflows. It competes with parts of Motorq's Fleet Portal offering around vehicle health, maintenance, and lifecycle management, and could expand into deeper connected vehicle integrations.
Broad incumbents
- Verizon Connect: Verizon Connect is a large, established fleet telematics and IoT provider serving commercial fleets, OEMs, and dealerships globally. It overlaps with Motorq in fleet tracking, driver safety, and OEM data delivery but operates as a broad connectivity platform with hardware roots rather than a hardware-free pure-play.
- Webfleet (Bridgestone): Webfleet is Bridgestone's fleet management and telematics platform, offering GPS tracking, driver behavior, and vehicle maintenance tools to commercial fleets across Europe and the U.S. It is a meaningful incumbent in the same fleet telematics category as Motorq, with broader geographic coverage but a hardware-anchored model.
Emerging players
- Otonomo: Otonomo is a connected vehicle data marketplace and API platform aggregating OEM and mobility data for insurance, smart city, and fleet use cases. It overlaps with Motorq in multi-OEM vehicle data delivery but has focused more on insurance and smart city verticals than commercial fleet intelligence.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
Motorq social profiles
Digital presenceMotorq compliance and trust
Trust signalCompliance2 records
Motorq financial estimates
Financial estimateRevenue estimate
Valuation estimate
Motorq leadership team
Management profileNumber of profiles
Profiles5 records
Motorq funding detail
Funding detailFunding overview
Funding rounds4 records
Investors12 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Motorq M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Motorq
What does Motorq do?
Motorq is a connected vehicle intelligence platform that delivers hardware-free, OEM-direct vehicle data across 25+ automotive brands and turns billions of monthly telemetry signals into AI-powered insights for fleets, dealerships, lenders, and mobility companies. The platform combines a web-based Fleet Portal, REST APIs and Kafka data streams, a Snowflake Data Lake, and the Motorq Fuse AI layer, sold primarily on a per-vehicle subscription basis.
Is Motorq a public or private company?
Motorq is a private company. It is classified as venture growth investor backed and is currently operating.
When was Motorq founded?
Motorq was founded in 2017. It employs 101 to 250 people.
Where is Motorq based?
Motorq is headquartered in San Francisco, United States, in the North America region.
How does Motorq make money?
Two revenue lines are on record. Subscription / Per-Vehicle SaaS are the primary driver. The others are data Access / Usage-Based.
Who are Motorq's main competitors?
Direct peers on record are Samsara, Geotab, Motive (formerly KeepTruckin), Smartcar, High Mobility, Azuga and Fleetio. Broad incumbents are Verizon Connect and Webfleet (Bridgestone). Otonomo is listed as an emerging player.
Does Motorq have an API?
Yes. Motorq provides APIs and data streams that allow customers to integrate connected vehicle data directly into their platforms or applications. Custom real-time data streams can be built to match legacy data formats for seamless integration. Customers can integrate Motorq's enrollment APIs directly into their internal systems for automated, self-service vehicle enrollment and management at scale. Data streams are available via Kafka with minimal latency for telematics and IoT providers.
What industry is Motorq in?
Motorq's product category is Connected Vehicle Intelligence Platform. Its primary akta.pro industry code is TLAEAFAN, Data Platforms, APIs & System Integrations for Connected Fleets, with a secondary code of TLAEAFAE, Vehicle Diagnostics, Predictive Maintenance & Remote Monitoring.