Mantra Care
MantraCare is a global digital wellness platform offering integrated mental health, physical wellbeing, and chronic condition management via mobile app and enterprise EAP contracts, serving employers, health plans, universities, and individual consumers across 30+ countries through a network of 12,000+ providers.
- Company typePrivate
- Founded2012
- HeadquartersNew York, United States
- Headcount1,001–5,000
- GTM typeB2B and B2C
- OfferingServices
What Mantra Care does
MantraCare is a global digital wellness platform founded in 2012 and headquartered in New York (with an APAC regional headquarters in Delhi), operating across 30+ countries and 20+ languages. The company delivers mental health, physical wellbeing, and chronic condition management through an integrated mobile and web application that combines self-service tools (mood/sleep/habit tracking, guided meditations, self-assessments) with on-demand access to a network of credentialed providers (1,500-12,000 depending on source) for therapy, coaching, physiotherapy, nutrition, diabetes, hypertension, women's health, and fitness services. The platform is organized around three corporate pillars (Mantra EAP, Mantra Wellness, Mantra Specialized Care) and ten-plus consumer sub-brands (TherapyMantra, MantraCoach, OCDMantra, CoupleMantra, PrideMantra, Yogamantra, Physiomantra, HerMantra, FitMantra, DiabetesMantra).
The underlying technology stack includes HIPAA-compliant video/voice/chat infrastructure, proprietary assessment and matching algorithms, a Company-Wide Emotional Risk Assessment (CERA) tool grounded in McKinsey research, and an AI-powered motion tracking module for MSK/physiotherapy that uses the device camera to correct exercise form in real time without wearables. The platform is certified to HIPAA, ISO 27001, SOC 2 Type II, and uses NABL-certified labs for health screenings. Notable integrations include Apple Health and Google Fit for nutrition tracking.
MantraCare operates a hybrid B2B/B2B2C/B2C business model. Enterprise revenue is generated primarily through per-employee-per-month subscription contracts with employers, health plans, benefit consultants, and universities for comprehensive wellness programs (500+ corporate clients reported, including 40+ Fortune 500 and 200+ universities). Direct-to-consumer revenue is generated per session at $10 for online therapy and from $19 for fitness coaching, with a freemium mobile app tier. Additional revenue comes from premium invite-only provider membership, health plan integration partnerships, and annual health screening packages. The company also benefits from a community-led supply model where providers join the network with free basic membership and can be elevated to premium status with access to corporate clients.
Mantra Care firmographics
Firmographics- Name
- Mantra Care
- Legal name
- MantraCare
- Website
- https://mantracare.org
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- MantraCare is a global digital wellness platform offering integrated mental health, physical wellbeing, and chronic condition management via mobile app and enterprise EAP contracts, serving employers, health plans, universities, and individual consumers across 30+ countries through a network of 12,000+ providers.
- Ownership category
- akta.pro rank
Mantra Care industry classification
Industry- Product category
- Digital Health & Wellness
- NAICS
- Outpatient Mental Health and Substance Abuse Centers (621420), Offices of Mental Health Practitioners (except Physicians) (621330), Offices of Physical, Occupational and Speech Therapists, and Audiologists (62134)
- SIC
- Services-Health Services (8000), Services-Misc Health & Allied Services, Nec (8090)
- akta.pro primary industry
- Mind-Body Wellness Coaching (Holistic/Integrative) (HSADAGAG)
Keywords
Where Mantra Care is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices33 records
Markets served
Mantra Care business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Corporate EAP & Wellness Programs: Annual or multi-year contracts with employers for comprehensive employee wellness programs. Pricing based on per-employee-per-month model. Includes mental health EAP, virtual care, chronic condition management (diabetes, hypertension, MSK), nutrition, fitness, and workplace challenges.
- Individual Online Therapy: Per-session pricing for therapy services starting at $10/session. Sessions available via video, audio, or chat with licensed therapists. Includes individual therapy, couples therapy, and teen/youth therapy specialties.
- Individual Fitness & Nutrition Coaching: Session-based pricing for virtual fitness coaching and nutrition counseling. Live trainers, custom nutrition plans, and community features included. Starts from $19/session for fitness coaching.
- Premium Provider Membership: Premium membership for healthcare providers (invite-only) grants access to serve MantraCare's 500+ corporate clients at predetermined rates. Providers receive monthly payments for corporate client sessions.
- Health Plan Partnerships: Integration with health plans for member access to mental and physical wellness services. Partner plans typically see ~40% drop in behavioral health claims and ~35% fewer mental-health-related ER visits.
- Annual Health Checkups: Corporate health screening programs with NABL-certified labs. Customizable packages covering general screening, diabetes screening, lipid screening, liver screening, kidney & thyroid, and vitamin & iron panel.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Pay-as-you-go | Online therapy sessions starting at $10 |
| Subscription | Pay-as-you-go | Virtual fitness sessions from $19 |
| Subscription | Monthly | Corporate EAP per-employee-per-month pricing |
| Freemium | Monthly | Free app and self-service tools |
| Freemium | Pay-as-you-go | Basic provider membership is free |
Go-to-market motion4 records
Distribution channels5 records
Marketing channels6 records
Mantra Care product offering
Product offeringCore offering
MantraCare is a global digital wellness platform delivering mental and physical healthcare services through a network of 12,000+ vetted providers across 30+ countries. It sells integrated Employee Assistance Programs (EAP), condition management, virtual primary care, and preventive wellness to corporate clients, while also offering direct-to-consumer online therapy, nutrition, physiotherapy, diabetes care, and fitness coaching via a mobile app.
Product overview
MantraCare is a global wellness platform operating as a unified platform-plus-sub-brands architecture. The core MantraCare platform provides an integrated digital health ecosystem while operating specialized sub-brands: TherapyMantra, MantraCoach, OCDMantra, CoupleMantra, and PrideMantra for mental health services; Yogamantra, Physiomantra, HerMantra, FitMantra, and DiabetesMantra for physical health services. The corporate offering comprises three main pillars: Mantra EAP (employee assistance with counseling, mindfulness, financial wellbeing, CERA assessment and life coaching), Mantra Wellness (preventive care with virtual care, health screenings, nutrition and fitness), and Mantra Specialized Care (condition-specific programs for diabetes, women's health, MSK/physiotherapy, substance abuse and parental support). For individuals, the platform offers direct access to online therapy, nutrition consulting, physiotherapy, diabetes care, women's wellness and weight/fitness programs through the MantraCare App which serves as the unified mobile gateway. The company serves both B2C and B2B clients across 30+ countries via a network of 12,000+ providers.
Differentiator
Problem solved
Functional benefit
Brands
- TherapyMantra: Online therapy and counseling brand offering individual, couples, and teen therapy services.
- MantraCoach
- OCDMantra
- CoupleMantra
- PrideMantra
- Yogamantra
- Physiomantra
- HerMantra
- FitMantra
- DiabetesMantra
- Mantra EAP
- Mantra Wellness
- Mantra Specialized Care
Products and services
- Mantra EAP Employee Assistance Program providing comprehensive workplace wellness including confidential 1-on-1 counseling, mental health support, mindfulness/yoga sessions, financial wellbeing guidance, CERA risk assessment and life coaching, sold to employers on per-employee-per-month contracts.
- Mantra Wellness Holistic wellness solution for preventive healthcare covering virtual care/teleconsult, health screenings and diagnostics, nutrition guidance, weight/fitness management and workplace challenges, sold to corporate clients.
- Mantra Specialized Care Condition management programs sold to corporate clients covering diabetes/GLP-1 therapy, women's care, physiotherapy/MSK, substance abuse support and maternity/paternity programs.
- Online Therapy for Individuals
Quantifiable outcome
- 3x higher engagement vs traditional EAPs
- +13 more outcomes
Companies that use Mantra Care
Customer profileNamed customers13 records
Segments6 records
Ideal customer profiles6 records
Mantra Care technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
AI capability5 records
Feature5 records
Mantra Care partnerships and signals
Strategic signalScale indicators16 records
Recent moves6 records
Expansion highlights6 records
Mantra Care competitors and assessment
Company assessmentDirect peers
- Calm: Leading meditation, mindfulness and sleep app with strong enterprise/B2B wellness distribution. Overlaps with MantraCare's mindfulness and guided meditation content, and competes for the same corporate wellness budget.
- Lyra Health: Mental health EAP and benefits platform serving employers globally with therapy, coaching, and medication management. Directly competes with MantraCare's enterprise EAP offering and has overlapping Fortune 500 customer base.
- Spring Health: Precision mental health benefits platform for employers and health plans offering therapy, coaching, and medication in 100+ countries. Closely comparable to MantraCare on global enterprise mental health delivery and PEPM pricing model.
- BetterHelp: Largest online therapy marketplace (subsidiary of Teladoc) offering per-session therapy subscriptions. Direct competitor to MantraCare's individual TherapyMantra offering and overlapping provider network model.
- Talkspace: Online therapy and psychiatry platform serving both consumers and enterprise via EAP partnerships. Comparable B2B/B2C therapy business model and price point competition with MantraCare.
- Sword Health: AI-powered virtual MSK and pelvic health care platform for employers and health plans. Closely comparable digital-first MSK model and overlapping Fortune 500 employer customer base.
- Modern Health: Global mental health platform for employers combining therapy, coaching, medication, and self-guided content in 50+ countries. Direct competitor on integrated enterprise mental wellness across multinational workforces.
- Hinge Health: Digital musculoskeletal care platform combining AI-guided exercise with licensed PTs for employer/payer markets. Direct competitor to MantraCare's Physiomantra/MSK offering and competes for the same MSK benefit dollar.
- Headspace Health: Mental health and meditation platform combining Headspace (B2C/B2B mindfulness) with Ginger (on-demand therapy). Direct peer for both consumer meditation apps and enterprise EAP/coaching bundles.
Emerging players
- Wysa: AI-driven mental wellness chatbot and employer platform serving employees across 90+ countries. Emerging competitor overlapping with MantraCare's enterprise mental health offering with an AI-first approach.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat7 records
Key risks6 records
Key highlights7 records
Customer concentration
Mantra Care social profiles
Digital presenceMantra Care compliance and trust
Trust signalCompliance4 records
Mantra Care financial estimates
Financial estimateRevenue estimate
Valuation estimate
Mantra Care leadership team
Management profileNumber of profiles
Profiles9 records
Mantra Care subsidiaries and ownership
Company hierarchySubsidiaries10 records
Mantra Care funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Mantra Care M&A and investment
M&A and investmentM&A
Investments1 record
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Mantra Care
What does Mantra Care do?
MantraCare is a global digital wellness platform delivering mental and physical healthcare services through a network of 12,000+ vetted providers across 30+ countries. It sells integrated Employee Assistance Programs (EAP), condition management, virtual primary care, and preventive wellness to corporate clients, while also offering direct-to-consumer online therapy, nutrition, physiotherapy, diabetes care, and fitness coaching via a mobile app.
Is Mantra Care a public or private company?
Mantra Care is a private company. It is classified as venture growth investor backed and is currently operating.
When was Mantra Care founded?
Mantra Care was founded in 2012. It employs 1,001 to 5,000 people.
Where is Mantra Care based?
Mantra Care is headquartered in New York, United States, in the North America region.
How does Mantra Care make money?
Six revenue lines are on record. Corporate EAP & Wellness Programs are the primary driver. The others are individual Online Therapy, individual Fitness & Nutrition Coaching, premium Provider Membership, health Plan Partnerships and annual Health Checkups.
Who are Mantra Care's main competitors?
Direct peers on record are Calm, Lyra Health, Spring Health, BetterHelp, Talkspace, Sword Health, Modern Health, Hinge Health and Headspace Health. Wysa is listed as an emerging player.
Does Mantra Care have an API?
No public API is recorded for Mantra Care.
What industry is Mantra Care in?
Mantra Care's product category is Digital Health & Wellness. Its primary akta.pro industry code is HSADAGAG, Mind-Body Wellness Coaching (Holistic/Integrative). Its NAICS code is 621420 and its SIC code is 8000.