What Sensolus does

Sensolus is a Belgian-headquartered IoT asset-visibility company that provides battery-powered hardware (GPS/GNSS smart trackers including the TRACK 1100, BLE Location Tags, and Smart Gateways) paired with the cloud-based Sensolus Platform for tracking non-powered assets such as containers, returnable transport packaging, trailers, jigs, tools, ground support equipment, and waste bins. The platform is differentiated by a patented data-recovery algorithm that delivers near-100% cross-border journey continuity, multi-sensor capability (location, temperature, humidity, tilt, vibration), and a sticker-style install with 5–10+ year battery life. Sensolus monetizes through a combination of hardware sales, recurring SaaS subscriptions for the platform, bundled cellular/NB-IoT connectivity, and partner-led professional services and integration work, with quote-based pricing and multi-year contracts. The company serves 500+ clients across aerospace manufacturing, industrial manufacturing, transport and logistics, waste management, construction, ground support equipment, and cold-chain/healthcare logistics, with named customers including Airbus, Deutsche Post DHL (nearly 1M trackers), AB InBev, Vaillant, MTU Aero Engines, Volvo Cars, Rolls-Royce, BAS World, and Rijkswaterstaat. Go-to-market is hybrid: direct enterprise sales led from the Belgium, Germany, and US offices, complemented by a 60+ partner reseller and system-integrator network across 14 countries; the company has raised approximately €7.4M across 2017 and 2020 rounds and operates with 51–100 employees.

Name

Sensolus

Legal name

Sensolus

Website

https://sensolus.com

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

51–100 employees

Short description

Sensolus is a Belgian IoT company that provides battery-powered GPS and BLE trackers plus a cloud platform for visibility of non-powered industrial assets — containers, RTPs, trailers, jigs, and equipment — serving 500+ enterprise and mid-market customers across aerospace, logistics, manufacturing, and waste via direct sales and a 60-partner channel.

Ownership category

akta.pro rank

Product category

IoT Asset Tracking

NAICS

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182)

SIC

Computer Communications Equipment (3576)

akta.pro primary industry

Fleet, Asset Tracking & Telematics Location Platforms (BPAMANAF)

akta.pro secondary industry

Wi‑Fi Network Analytics, Monitoring & Assurance (RRM/AIOps) (HDAFACAG)

Keywords

• IoT asset tracking
• GPS tracking hardware
• Asset visibility platform
• BLE indoor positioning
• Supply chain visibility

Headquarters

HQ city

Gent

HQ country

Belgium

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Supply Chain, Marketing or Sales, Infrastructure, Operations

Revenue model

1. Hardware sales (IoT trackers and location tags): One-time sale of physical Sensolus trackers (e.g., TRACK 1100) and BLE location tags that customers attach to their assets. Customers such as ABI Beton placed multi-hundred-unit orders (250 then 300 trackers).
2. SaaS platform subscription (Sensolus Cloud): Recurring subscription for the cloud-based Sensolus platform providing asset mapping, geofencing, alerts, dashboards, mobile app, and ERP integrations. SLA-backed with documented uptime guarantees (sensolus.com/legal/service-level-agreement).
3. Connectivity / data fees: Cellular/NB-IoT connectivity for the trackers is bundled with the subscription (e.g., cross-border SIM behavior and data-recovery features imply a managed connectivity component).
4. Professional services and integration: Implementation, API/ERP integration, and partner-led deployment services (e.g., Simac IOTech installed 1,400 trackers across 72 Rijkswaterstaat depots in two months; co-developed mounting brackets).

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels11 records

Core offering

Sensolus provides battery-powered IoT trackers (GPS/GNSS, NB-IoT, BLE) and a cloud-based asset visibility platform that delivers real-time location, utilization, dwell-time and condition monitoring for non-powered industrial assets such as containers, trailers, RTIs, tools, waste bins, and ground support equipment. The solution is sold with a SaaS cloud subscription, bi-directional ERP/MES integration via REST API, and an open MCP Connector for AI-assistant integration. Customers include Airbus, Deutsche Post DHL, AB InBev, Vaillant, MTU Aero Engines, and Rijkswaterstaat.

Product overview

Sensolus delivers an IoT asset-visibility platform built as a platform-plus-modules architecture. The cloud-based Sensolus Platform is the core, paired with battery-powered Sensolus Hardware (the GPS/GNSS-based Smart Trackers including the TRACK 1100, compact BLE Location Tags, and Smart Gateways) and complemented by the Sensolus MCP Connector, an add-on module that links the platform to AI tools via the open Model Context Protocol. On top of this hardware/software stack, Sensolus packages five software solutions — Asset Management, Inventory Management, Utilization Monitoring, Maintenance Management, and Condition Monitoring — that can be deployed across industries including aerospace manufacturing, industrial manufacturing, transport & logistics, waste management, specialized equipment, construction, and ground support equipment.

Differentiator

Problem solved

Functional benefit

Products and services

• Sensolus Platform Cloud-based asset visibility platform providing mapping, geofencing, custom dashboards, utilization and inventory reports, real-time alerts, anomaly detection, a mobile app, SSO and enterprise-grade security, with open API integration into ERP/MES systems. Sold to industrial enterprises tracking non-powered assets.
• Sensolus Hardware Battery-powered IoT trackers and sensors that attach like stickers, are resistant to water, heat and vibrations, offer up to 10+ years of battery life, and are multi-sensor (location, temperature, humidity and more). Includes Smart Trackers (GPS/GNSS-based), compact BLE Location Tags, and Smart Gateways for indoor tracking.
• TRACK 1100 Battery-powered Sensolus IoT tracker with a built-in accelerometer enabling tilt and vibration detection; communicates encrypted via NB-IoT; designed for non-powered cargo carriers; supports summer/winter profile configuration to preserve battery life.
• Smart Tracker (GPS/GNSS) Outdoor and in-transit tracker using GPS/GNSS with configurable update frequencies (e.g., every 15-30 minutes in transit) and patented data-recovery for near-100% continuity across borders.
• Location Tag (BLE) Compact Bluetooth Low Energy location tag for tools and small assets; emits signals detected by Sensolus Smart Gateways inside facilities, enabling indoor zone-level location and theft protection.
• Smart Gateway BLE-detecting gateways placed inside buildings (e.g., tool crib, assembly lines, calibration lab) that forward BLE Location Tag signals to the Sensolus platform; can be supplemented by third-party devices such as handheld RFID readers acting as smart gateways.
• Sensolus MCP Connector AI-bridge module built on the open Model Context Protocol standard that lets AI tools communicate directly with the Sensolus platform for natural-language queries, two-way data modification, AI-generated reports, and multi-system AI-driven workflows combining Sensolus data with ERP, CRM and spreadsheets.
• Asset Management solution Core Sensolus solution for tracking assets in one place across containers, transport boxes, IBCs, GSE, RTPs, trailers, equipment, stillages, (inloader) pallets and similar non-powered assets.
• Inventory Management solution Real-time inventory mapping and stock-level visibility to avoid shortages, improve transport planning and ensure correct fleet sizing.
• Utilization Monitoring solution Solution to monitor asset utilization, dwell times, usage evolutions and rotation cycles to optimize productivity and right-size fleets.
• Maintenance Management solution Proactive maintenance management solution for non-powered assets: configure maintenance types, severity levels, threshold alerts, scheduled reports, and cycles; report failures via the Sensolus mobile app by scanning tracker QR codes.
• Condition Monitoring solution Sensor-based condition monitoring for compliance: measure temperature, fill level, humidity, charging and usage; define compliance thresholds, verify transport conditions pre-delivery, and generate alerts based on quality standards.

Quantifiable outcome

• Up to 80% reduction of lost assets (aerospace benchmark)
• +8 more outcomes

Named customers42 records

Segments9 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

AI capability8 records

Feature7 records

Partnerships

Eight partnerships are on record, tiered minor and core.

• Peak TechnologyminorChannel Partner/ Reseller/ Distributor · 1 June 2024Partner protecting TRAID charity donation banks in the UK using Sensolus tracking technology. Joint go-to-market in the charity / textile-recycling vertical.
• DomatcoreChannel Partner/ Reseller/ Distributor · 1 September 2023Dutch reseller partner for the recycling and waste-management industry. Domat supplies Sensolus trackers with geozone capabilities and motion alarms to recycling customers (A&M Recycling, Krommenhoek, Metaalrecycling Hoofddorp). Ralph Burchartz (Domat): "Sensolus biedt de beste business intelligence tegen een concurrerende prijs." Result: 100% fleet visibility and automated theft detection for Dutch recyclers.
• Simac IOTech (Simac)coreImplementation/ SI/ Consulting Partner · 1 January 2022Technology and implementation partner for large-scale Dutch deployments. Co-developed mounting bracket hardware with Sensolus for the Rijkswaterstaat snow plough programme. Deployed 1,400 TRACK 1100 trackers across 72 Rijkswaterstaat depots in two months. Also jointly delivered the Volvo Cars Ghent IoT solution with Sensolus.
• BOX – Genau meine KistecoreStrategic or Co-development Partner · 1 July 2021Co-developed reusable packaging box with integrated Sensolus tracker for Kreatize use case. BOX provides the physical reusable boxes and Sensolus provides the IoT tracker (with orientation sensor) plus platform integration. Thomas Hoffmeister (Kreatize): "we read about BOX and Sensolus... they could make an end to our problems." Mutually beneficial go-to-market: BOX offers Sensolus-equipped boxes, Sensolus gains embedded distribution in the German manufacturing packaging ecosystem.
• SAP, Microsoft Dynamics, Odoo, and other ERP/MES/SCM platformscoreTechnology or IntegrationOpen bi-directional REST API and MCP connector allow Sensolus platform data to be piped into customer ERP/MES/SCM systems. Documented integrations with SAP, Microsoft Dynamics, and Odoo for real-time asset state visibility in existing workflows.
• TCR (Ground Support Equipment operator)minorChannel Partner/ Reseller/ DistributorReferenced as a major GSE deployment partner — TCR has rolled out over 8,500 IoT trackers across nearly 250 airports worldwide for ground support equipment and baggage trolley management.
• Sensolus global reseller network (60+ partners across 14 countries)coreChannel Partner/ Reseller/ DistributorFormal Partnership Program and Partner Solution Training with a public Partner Locator covering Austria, Belgium, Brazil, Canada, Denmark, France, Germany, Ireland, Italy, Netherlands, Poland, Switzerland, United Kingdom, and United States. Partners resell, install, and provide first-line support for Sensolus hardware, platform, and integrations.
• Amazon Web Services (AWS)coreTechnology or IntegrationSensolus cloud platform is hosted on AWS infrastructure with ISO 27001 certification (per the Security Practices legal page). Provides the secure-by-design foundation for the Sensolus cloud, SSO, and global availability.

Scale indicators10 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Trackunit: Danish provider of telematics and connected-site solutions for construction equipment, rental fleets, and off-highway machinery; closely comparable to Sensolus' Specialized Equipment and Construction segments on tracker + cloud architecture.
• Tive: US-headquartered provider of IoT visibility (cellular trackers, BLE tags, cloud platform) for in-transit and non-powered supply chain assets including cold-chain and pharma — directly comparable to Sensolus on hardware-plus-SaaS for unpowered assets.
• Roambee: Supply chain visibility platform combining multi-sensor trackers, BLE tags, and a cloud platform for real-time location, condition, and ETA across shipments; competes head-to-head with Sensolus in logistics and industrial visibility.
• GardaWorld / Track24 / Sendum (asset tracking vendor cluster): Sendum provides battery-powered GPS asset trackers and a tracking platform for supply chain and cold-chain visibility; comparable on hardware form factor and use cases (trailers, containers, pallets) that overlap with Sensolus' portfolio.

Broad incumbents

• Verizon Connect: Major telematics and fleet management platform owned by Verizon; covers vehicle and asset tracking at scale with a broad enterprise motion similar to Sensolus' large-enterprise customers, though focused on powered fleets.
• Zebra Technologies: Enterprise asset intelligence and tracking hardware/software vendor with RFID, BLE, and location solutions for industrial and logistics customers; competes with Sensolus on indoor and outdoor asset visibility, particularly in manufacturing and warehousing.
• Descartes Systems Group: Logistics technology provider with a broad portfolio of telematics, visibility, and routing solutions; addresses the same enterprise T&L buyer as Sensolus with a wider, more diversified software stack.
• Geotab: Large telematics provider for vehicle fleets with a marketplace of asset-tracking integrations; addresses trailer and equipment tracking adjacent to Sensolus but is primarily powered-asset and fleet-centric.
• Samsara: Public IoT platform with a broad Connected Operations cloud covering vehicles, equipment, and site visibility; overlaps with Sensolus on industrial and logistics asset tracking but is a multi-product suite rather than a non-powered-asset specialist.

Emerging players

• Cloudleaf: Digital supply chain visibility platform combining sensor data with cloud analytics for in-transit and storage assets; competes with Sensolus on the SaaS/analytics layer for logistics and life-sciences visibility.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks7 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@SensolusTalks
• LinkedInlinkedin.com/company/sensolus
• Xx.com/sensolus

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Subsidiaries1 record

Funding overview

Funding rounds3 records

Investors5 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sensolus