Preciser

What Preciser does

Preciser is an AI sports analytics company that uses computer vision to convert game video into structured statistics, insights, and fan-facing content, with current model support for basketball and baseball. Its platform centers on the Preciser Data Management System (DMS), with add-on modules including InstaStats (AI video-to-stats conversion), ScoutVision (customized scouting reports), and InsightPro (AI-generated narrative recaps), plus Preciser APIs, Broadcast Feed JSON data streams, StatZone, Connect, and Fantasy products for downstream media, betting, fantasy, stadium, and fan-engagement use cases. The company discloses 85% average model accuracy across supported sports and a roughly two-hour turnaround from video upload to delivered stats, positioning itself as a "Mixpanel for sports."

The business operates a hybrid product-led and enterprise sales motion: a self-serve free tier and per-video or per-seat subscriptions target individual teams and youth organizations, while API, StatZone, and league-level deployments are sold via Order Form contracts. Named enterprise relationships include P. LEAGUE+ (Taiwan professional basketball) and Cerebro Sports, alongside logos such as ESPN for All Events, The Paak, and Toogether. Preciser is registered as a Delaware C corporation, lists its operating base in Austin (with a Delaware registration address in Middletown), and has localized pricing, terms, and privacy documentation for Japan, indicating active geographic expansion across North America and East Asia.

Preciser was founded in 2022, employs 1-10 people, and has raised one disclosed funding round of $450,000 from 500 Global (recorded as 2023-12-31). It joined the NVIDIA Inception program in June 2025 and announced the P. LEAGUE+ partnership in October 2025. The platform is delivered as cloud-based SaaS via app.preciser.io, with Stripe-processed payments and a freemium funnel feeding paid DMS Pro and DMS for Youth tiers.

Name

Preciser

Legal name

Preciser Inc.

Website

https://preciser.io

Company type

Private

Founded year

2022

Operating status

Operating

Headcount range

1–10 employees

Short description

Preciser is an AI sports analytics company that uses computer vision to convert basketball and baseball game footage into automated statistics, scouting reports, live-data APIs, and fan-engagement products for teams, leagues, media, and betting platforms.

Ownership category

akta.pro rank

Product category

Sports Analytics Software

NAICS

Custom Computer Programming Services (541511)

SIC

Services-Computer Processing & Data Preparation (7374)

akta.pro primary industry

Sportsbook Trading, Odds & Feed Providers (MPAEAKAB)

akta.pro secondary industries

Sports Data/Stats & Betting Rights Distribution (Official Data Feeds) (MPABAJAL), Fantasy Tools & Optimization (Lineup Builders, Projections, Simulators) (MPAEAHAD), Sports Data-Driven/Interactive Streams (Stats Overlays, Alternate Feeds) (MPAKAOAH)

Keywords

• Sports analytics software
• AI video analytics
• Basketball performance data
• Sports data management
• Fan engagement platform

Headquarters

HQ city

Austin

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Infrastructure, Operations

Revenue model

1. DMS Pro (per-video pricing): Per-video usage-based pricing where customers pay per game video analyzed. Pricing varies by age/professional level of competition (U12/U15, U18, U22, Professional). Payment triggered at video upload via credit card (Stripe).
2. DMS for Youth (subscription): Team-unit subscription at ¥500 per person per month (minimum 10 people, minimum ¥5,000/month). Includes up to 3 video uploads per month; additional videos charged at ¥6,000 each. Billed monthly via Stripe. Targets youth sports teams and organizations.
3. Preciser APIs & Widgets: Subscription-based access to live stats feeds, win probability data, next-play predictions, and customizable widgets for websites, apps, fantasy platforms, streaming, and stadium displays. Includes JSON data feeds for broadcast graphics. Sold via Order Form to leagues, media companies, and betting platforms.
4. Preciser StatZone: Subscription-based platform providing comprehensive statistics, news, and betting predictions for sports fans. Revenue derived from league/organization subscriptions for fan-facing statistics delivery.
5. Preciser Connect: Fan engagement platform subscription for leagues and event organizers. Revenue from QR code integration, content unlocking features, real-time challenges, and stadium management capabilities.
6. Professional Services: Additional services including dedicated account management, guided onboarding, interactive platform training, and ongoing weekly check-ins with routine system monitoring. Delivered as part of enterprise subscriptions.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

Preciser is an AI and computer vision sports analytics SaaS platform that automatically converts uploaded game footage into statistical data, highlight clips, scouting reports, and AI-generated narrative insights for basketball and baseball organizations. Its core offering, the Preciser DMS (Data Management System), centralizes automated stats, customizable dashboards, and advanced search, and is complemented by InstaStats (video-to-stats AI), ScoutVision (customized scouting reports), InsightPro (AI narratives), Preciser APIs (live stats feeds, win probability, and widgets), and fan engagement products (StatZone, Connect, Fantasy, Broadcast Feed).

Product overview

Preciser is an AI-driven sports analytics platform that provides a modular, platform-plus-add-ons architecture. The core product is the Preciser DMS (Data Management System), which serves as the central hub for data management and analytics. This platform integrates with specialized modules including InstaStats (AI video-to-stats conversion), ScoutVision (customized scouting reports), InsightPro (AI-generated insights and narratives), and Advanced Search (smart filtering for stats and clips). For monetization and fan engagement, the company offers Preciser APIs (live stats feeds and widgets), StatZone (subscription statistics and betting platform), Preciser Connect (fan engagement with QR codes and challenges), Preciser Fantasy (fantasy sports platform), and Broadcast Feed (TV graphics data). The platform currently supports basketball and baseball, with AI and computer vision transforming game footage into automated stats, highlights, and insights with 85% average accuracy.

Differentiator

Problem solved

Functional benefit

Products and services

• Preciser DMS (Data Management System) Comprehensive cloud-based data management platform for sports analytics that automatically processes uploaded game footage, organizes stats, trends, and player insights within approximately two hours, and provides customizable dashboards, reports, and advanced search for filtering stats and video clips.
• Preciser InstaStats AI-powered video-to-stats module that watches every frame of uploaded or streamed game footage to automatically detect events, player movements, and play patterns, generating statistical data and highlight clips without manual tagging.
• ScoutVision Customized scouting report tool that automatically generates reports within 10 minutes after a game to help coaches, analysts, and decision-makers analyze results, monitor progress, and visualize key metrics and trends through custom dashboards.
• InsightPro AI-driven insights product that produces recap narratives and game summaries, including keys to the game, team insights, and player insights, using automated natural-language generation.
• Preciser APIs Subscription-based API product offering live stats feeds, win probability data, next-play predictions, and customizable widgets for websites, apps, fantasy platforms, streaming services, and stadium displays.
• Preciser StatZone Subscription-based fan engagement platform providing comprehensive statistics, news, and betting predictions for sports fans, sold to leagues, tournament organizers, and associations for fan-facing statistics delivery.
• Preciser Connect Fan engagement platform with QR code integration for games, content unlocking, and real-time challenges designed to boost fan interaction and loyalty, including stadium management features and live app capabilities for leagues and event organizers.
• Preciser Fantasy Fantasy sports platform and tools integrated with real-time player data that lets fans build and manage virtual teams using live statistics from the Preciser analytics platform.
• Preciser Broadcast Feed JSON data feed product delivering real-time sports statistics to third-party providers for television broadcast graphics and overlays.

Quantifiable outcome

• 85% average accuracy across supported sports
• +3 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

AI capability6 records

Feature8 records

Partnerships

Two partnerships are on record, tiered core.

• P. LEAGUE+coreStrategic or Co-development Partner · 23 October 2025Preciser announced a strategic partnership with P. LEAGUE+ (Taiwan's professional basketball league) to leverage its StatZone platform to increase basketball fan engagement in Taiwan through real-time data and analytics. The collaboration aims to enhance digital fan experiences, expand to other regions, and explore new opportunities including streaming and grassroots events. This is a flagship partnership targeting a professional league ecosystem.
• NVIDIAcoreGTM or Marketing PartnerPreciser is a member of the NVIDIA Inception program, displayed as a key backer on the homepage. NVIDIA Inception supports AI startups with technology access, GPU resources, and go-to-market support. Membership enhances Preciser's credibility as an AI company and provides technical benefits for its computer vision development.

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Hudl: Sports video analysis platform used by teams at youth, high school, collegiate, and professional levels. Most direct competitor to Preciser's video-to-stats and scouting workflow, with a substantially larger customer base and capital base.
• Catapult Sports: Provider of athlete monitoring and performance analytics for professional and elite sports teams using wearable and video data. Comparable to Preciser in serving pro team analytics needs but anchored in hardware-based tracking rather than pure video AI.
• Second Spectrum: Computer vision sports analytics company (acquired by Genius Sports) specializing in player tracking and spatial analytics for the NBA, Premier League, and other pro leagues. Closest direct technical competitor to Preciser's computer vision approach.
• Synergy Sports: Basketball-focused video and analytics platform providing film breakdown, scouting, and statistical tools to NBA, NCAA, and global basketball organizations. Highly comparable to Preciser's basketball video-to-stats positioning.
• Veo Technologies: AI-powered sports video capture and analysis platform used by amateur and youth clubs globally, particularly in soccer. Comparable to Preciser in serving SMB/grassroots sports teams with automated video analytics and similar PLG/subscription GTM.

Broad incumbents

• Stats Perform: Major sports data and AI company providing official data feeds, Opta-powered statistics, and AI analytics across dozens of sports to media, betting, and team customers. Broader and deeper incumbent than Preciser with established league data rights.
• Genius Sports: Sports data, technology, and media company with official data partnerships across NFL, NBA, MLB, and global soccer. Owns Second Spectrum. Competes with Preciser in the sports data and AI analytics space at a vastly larger scale.
• Sportradar: Global sports data and content company providing betting data feeds, AV/media rights, and sports technology solutions to sportsbooks, leagues, and media companies. Competes with Preciser's betting/fantasy feed ambitions at enterprise scale.

Emerging players

• ShotTracker: Basketball-specific tracking and analytics company using sensors and AI to capture shot, player, and ball data. Comparable to Preciser in basketball analytics but uses sensor-based rather than video-based capture.
• Pixellot: AI-automated sports video capture and broadcast platform that produces game footage without human operators. Comparable to Preciser on the automated video capture side and increasingly competitive in AI-driven analytics for amateur sports.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/preciserfantasy
• LinkedInlinkedin.com/company/preciserai
• Instagraminstagram.com/precisersports

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Preciser