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Sourcepoint

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uuid0000nw7

Namestring
Sourcepoint
Legal namestring
Sourcepoint Technologies Inc.
Company typeenum
Private
Founded yearint
2015
Descriptiontext

Sourcepoint is a New York-based data privacy technology company founded in 2015 that builds consent management, compliance monitoring, and universal preference management software for enterprise publishers, brands, and platforms operating in complex regulatory environments. Its core product, the Dialogue Consent Management Platform (CMP), captures and optimizes consumer privacy preferences across web, mobile, in-app, AMP, and CTV/OTT environments, and is supplemented by Diagnose (vendor compliance monitoring and supply-chain visualization via the proprietary Vendor Trace tool), DSAR Handling, Universal Consent & Preferences with transaction receipts, Privacy Lens advertising analytics, and industry-specific solutions for publishers, brands, and gaming. The platform is a Gold-tier Google certified CMP, supports IAB TCF v2.2, and is designed to meet GDPR, CCPA/CPRA, and a range of US state privacy requirements.

The company sells primarily through enterprise field sales with annual and multi-year SaaS subscriptions priced on a quote basis, supplemented by a self-service free website scan and documentation channel for mid-market prospects. Named enterprise customers include CNN International, Axel Springer, Bauer Media, Haymarket, Future plc, Süddeutsche Zeitung, Immediate Media, The Independent, Newsquest, Mumsnet, Autotrader, and Ancestry.com; Sourcepoint claims 10 of 10 of the UK's top news publishers and over 50% of Germany's top news publishers as customers, and processes more than 30 billion monthly consumer touchpoints across over 50 billion cumulative messages delivered.

In April 2024 Sourcepoint acquired Finland-based Sibbo CMP to extend its European footprint and CTV capabilities, and in July 2025 the company was acquired by Paris-based Didomi following a $72 million capital raise from Marlin Equity Partners. The combined entity serves more than 1,700 clients globally and is targeting a unified platform over a two-year integration horizon. Sourcepoint operates as a subsidiary within the Didomi group post-acquisition, with leadership including CEO and co-founder Ben Barokas and COO and co-founder Brian Kane.

Operating statusenum
Acquired
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersNew York, United States
HQ citystring
New York
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
consent management platform, privacy compliance software, data subject access requests, vendor risk assessment, first-party data strategy
Industry5 codes
1Consent, Preference & Privacy Management (CMP)
CodeBPAFAFALPrimaryYes
2Privacy Management (Consent, DSAR, RoPA)
CodeHDADAFAHPrimaryNo
3Privacy Governance & Consent Management
CodeHDADAIAIPrimaryNo
4Data Privacy, Consent & Compliance Management
CodeHDAEADAGPrimaryNo
5Consent, Privacy & Preference Management
CodeBPAMAEAKPrimaryNo
NAICS code2 codes
  • Software Publishers5132
  • Software Publishers51321
SIC code1 code
  • Services-Prepackaged Software7372
Product category
Privacy & Consent Management Software
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1SaaS Subscription
TypeSubscription Recurring
Description

Subscription-based pricing for consent management platform access, compliance monitoring tools, and DSAR handling capabilities. Revenue generated through annual or multi-year contracts with enterprise clients.

sourcepoint.com
Marketing channels5 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels2 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Pricing details1 tier
1Enterprise Custom Pricing
ModelSubscriptionBilling cadenceAnnual
Notes

Quote-based / Not publicly disclosed. Annual and multi-year contract options available.

sourcepoint.com
GTM typeB2B
B2B
Offering typeSoftware
Software
Brand1 of 4 records shown
1Dialogue CMP
Description

Sourcepoint's primary consent management platform for managing consumer privacy preferences

sourcepoint.com
+3 more records
Core offering1 text field

Sourcepoint provides a privacy management platform built around its Dialogue Consent Management Platform (CMP), enabling organizations to capture, manage, and optimize consumer privacy preferences across web, mobile, in-app, AMP, and CTV/OTT environments under regulations such as GDPR, CCPA/CPRA, and US state privacy laws. The offering is extended with Diagnose for compliance monitoring and vendor risk assessment, DSAR Handling for data subject access request workflows, Universal Consent & Preferences for unified preference and legal document management, and Privacy Lens for advertising data-flow analytics. Customers are predominantly enterprise publishers, brands, and digital media companies procuring via annual or multi-year SaaS subscriptions.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 3 values shown
  • Reduced vendor list from 800+ to 100 partners with no revenue impact
+2 more records
Product overview1 text field

Sourcepoint is a privacy management platform company offering a comprehensive suite of privacy compliance solutions. The core product is the Dialogue Consent Management Platform (CMP), which provides multi-regulation consent management across US state laws, GDPR, and other global regulations with support for web, mobile, in-app, AMP, and CTV/OTT environments. The platform is supplemented by Diagnose (compliance monitoring), DSAR Handling (data subject access requests), Universal Consent & Preferences (unified preference management), Privacy Lens (advertising analytics), and industry-specific solutions for publishers, brands, and gaming companies. Sourcepoint processes over 30 billion monthly consumer touchpoints and serves major publishers globally.

Product and service5 records
1Dialogue Consent Management Platform (CMP)
CategoryConsent Management Platform
Description

The premium, fully-customizable consent management platform that enables organizations to capture, manage, and optimize consumer privacy preferences across web, mobile browser, in-app, AMP, and CTV/OTT environments while meeting global privacy requirements including GDPR, CCPA/CPRA, and IAB TCF v2.2.

2Diagnose Compliance Monitoring
CategoryCompliance Monitoring
Description

Compliance monitoring solution that uncovers privacy vulnerabilities of vendors on owned and operated properties, automates vendor assessments, and provides granular insights into cookie and tracker behavior to close compliance gaps in adtech/martech stacks.

3DSAR Handling
CategoryData Subject Rights Management
Description

Data Subject Access Request management solution providing branded forms for users to exercise their rights, regulation-specific workflows for automated routing and response, and real-time identity verification, with centralized processing for cross-team collaboration.

4Universal Consent & Preferences
CategoryPreference Management
Description

Comprehensive preference management solution that unifies marketing preferences, legal document acceptance, and privacy consent management into a single cohesive system with transaction receipts, legal document library, and cross-channel preference syndication.

5Privacy Lens
CategoryPrivacy Analytics
Description

First privacy measurement and analytics platform for digital advertising that provides insights into how user data flows throughout tech stacks and identifies sources of data leakage or non-compliance.

Scale indicator6 records

Each record includes

Type, Value, Description, Source

Partnership1 partner
Strategic tierFlagshipTypeStrategic or Co-development PartnerAnnounced on2025-07-08
Description

French consent management platform Didomi acquired Sourcepoint after raising $72 million from Marlin Equity Partners. The combined entity aims to lead in privacy technology, serving over 1,700 clients globally with a focus on consent, compliance, and data strategies amidst evolving privacy laws and AI influences. Companies plan to build a unified platform over the next two years combining their technologies.

Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight6 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

TrustArc is an established privacy compliance platform providing CMP, DSAR, vendor risk management, and privacy assessments. It competes directly with Sourcepoint across mid-market and enterprise privacy programs.

TypeDirect peer
Description

Usercentrics is a German CMP serving publishers, brands, and agencies across Europe and globally. It competes head-to-head with Sourcepoint in publisher consent, particularly in DACH and EMEA markets.

TypeDirect peer
Description

Cookiebot (by Usercentrics) is a widely deployed CMP focused on automated cookie scanning and consent banner delivery for websites. It competes with Sourcepoint in the publisher and SMB-to-mid-market CMP segment.

TypeDirect peer
Description

Quantcast CMP (formerly CMP 360 via Funding Choices) is a Google-certified consent management product widely used by publishers in the IAB TCF ecosystem. It directly overlaps with Sourcepoint's CMP for publisher monetization use cases.

TypeDirect peer
Description

Didomi is a Paris-based consent management platform that acquired Sourcepoint in July 2025. It offers comparable CMP, preferences, and consent orchestration across web, mobile, and CTV, and now operates as Sourcepoint's parent in a unified platform.

TypeDirect peer
Description

Iubenda provides consent management, cookie policy generation, and privacy compliance tools primarily to SMBs and digital publishers in Europe. It overlaps with Sourcepoint on publisher and brand CMP workflows.

TypeDirect peer
Description

Osano is a privacy management platform offering consent management, DSAR, and vendor risk modules to mid-market and enterprise customers. It competes with Sourcepoint in the broader privacy platform category.

TypeBroad incumbent
Description

LiveRamp is a large identity and data collaboration platform serving advertisers and publishers with consent-aware data activation. While broader than a CMP, its consent infrastructure overlaps with Sourcepoint's publisher-focused consent capabilities.

TypeDirect peer
Description

OneTrust is the largest enterprise privacy management platform, offering consent management, DSAR handling, GRC, and ethics tools. It directly competes with Sourcepoint's Dialogue CMP across publishers, brands, and global enterprise buyers.

TypeOthers
Description

IAB Europe operates the Transparency & Consent Framework (TCF), the industry standard under which Sourcepoint and other CMPs operate. It is an ecosystem enabler rather than a competitor, but its TCF policy decisions materially shape Sourcepoint's product roadmap and publisher integrations.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat6 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers17 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment3 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile3 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
No

Docs URL, Description

Integration1 record

Each record includes

Title, Type, Description, Source

AI maturity
App detail

Has app

Feature7 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles8 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

Subsidiaries1 record

Each record includes

Name, Acquired on, Relationship type, Type, Business focus

Compliance5 records

Each record includes

Name, Class, Description

Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds4 records

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors7 records

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Sourcepoint

Privacy & Consent Management Softwaresourcepoint.com

What Sourcepoint does

Sourcepoint is a New York-based data privacy technology company founded in 2015 that builds consent management, compliance monitoring, and universal preference management software for enterprise publishers, brands, and platforms operating in complex regulatory environments. Its core product, the Dialogue Consent Management Platform (CMP), captures and optimizes consumer privacy preferences across web, mobile, in-app, AMP, and CTV/OTT environments, and is supplemented by Diagnose (vendor compliance monitoring and supply-chain visualization via the proprietary Vendor Trace tool), DSAR Handling, Universal Consent & Preferences with transaction receipts, Privacy Lens advertising analytics, and industry-specific solutions for publishers, brands, and gaming. The platform is a Gold-tier Google certified CMP, supports IAB TCF v2.2, and is designed to meet GDPR, CCPA/CPRA, and a range of US state privacy requirements.

The company sells primarily through enterprise field sales with annual and multi-year SaaS subscriptions priced on a quote basis, supplemented by a self-service free website scan and documentation channel for mid-market prospects. Named enterprise customers include CNN International, Axel Springer, Bauer Media, Haymarket, Future plc, Süddeutsche Zeitung, Immediate Media, The Independent, Newsquest, Mumsnet, Autotrader, and Ancestry.com; Sourcepoint claims 10 of 10 of the UK's top news publishers and over 50% of Germany's top news publishers as customers, and processes more than 30 billion monthly consumer touchpoints across over 50 billion cumulative messages delivered.

In April 2024 Sourcepoint acquired Finland-based Sibbo CMP to extend its European footprint and CTV capabilities, and in July 2025 the company was acquired by Paris-based Didomi following a $72 million capital raise from Marlin Equity Partners. The combined entity serves more than 1,700 clients globally and is targeting a unified platform over a two-year integration horizon. Sourcepoint operates as a subsidiary within the Didomi group post-acquisition, with leadership including CEO and co-founder Ben Barokas and COO and co-founder Brian Kane.

Sourcepoint firmographics

Firmographics
Name
Sourcepoint
Legal name
Sourcepoint Technologies Inc.
Website
http://www.sourcepoint.com/
Company type
Private
Founded year
2015
Operating status
Acquired
Headcount range
11–50 employees
Ownership category
akta.pro rank

Sourcepoint industry classification

Industry
Product category
Privacy & Consent Management Software
NAICS
Software Publishers (5132), Software Publishers (51321)
SIC
Services-Prepackaged Software (7372)
akta.pro primary industry
Consent, Preference & Privacy Management (CMP) (BPAFAFAL)
akta.pro secondary industries
Privacy Management (Consent, DSAR, RoPA) (HDADAFAH), Privacy Governance & Consent Management (HDADAIAI), Data Privacy, Consent & Compliance Management (HDAEADAG), Consent, Privacy & Preference Management (BPAMAEAK)

Keywords

  • Consent management platform
  • Privacy compliance software
  • Data subject access requests
  • Vendor risk assessment
  • First-party data strategy

Where Sourcepoint is headquartered

Location

Headquarters

HQ city
New York
HQ country
United States
HQ region
North America

Offices1 record

Markets served

Sourcepoint business model

Business model
GTM type
B2B
Offering type
Software
Cost components
Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

  1. SaaS Subscription: Subscription-based pricing for consent management platform access, compliance monitoring tools, and DSAR handling capabilities. Revenue generated through annual or multi-year contracts with enterprise clients.

Pricing tiers

ModelBillingPrice
SubscriptionAnnualEnterprise Custom Pricing

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Sourcepoint product offering

Product offering

Core offering

Sourcepoint provides a privacy management platform built around its Dialogue Consent Management Platform (CMP), enabling organizations to capture, manage, and optimize consumer privacy preferences across web, mobile, in-app, AMP, and CTV/OTT environments under regulations such as GDPR, CCPA/CPRA, and US state privacy laws. The offering is extended with Diagnose for compliance monitoring and vendor risk assessment, DSAR Handling for data subject access request workflows, Universal Consent & Preferences for unified preference and legal document management, and Privacy Lens for advertising data-flow analytics. Customers are predominantly enterprise publishers, brands, and digital media companies procuring via annual or multi-year SaaS subscriptions.

Product overview

Sourcepoint is a privacy management platform company offering a comprehensive suite of privacy compliance solutions. The core product is the Dialogue Consent Management Platform (CMP), which provides multi-regulation consent management across US state laws, GDPR, and other global regulations with support for web, mobile, in-app, AMP, and CTV/OTT environments. The platform is supplemented by Diagnose (compliance monitoring), DSAR Handling (data subject access requests), Universal Consent & Preferences (unified preference management), Privacy Lens (advertising analytics), and industry-specific solutions for publishers, brands, and gaming companies. Sourcepoint processes over 30 billion monthly consumer touchpoints and serves major publishers globally.

Differentiator

Problem solved

Functional benefit

Brands

  • Dialogue CMP: Sourcepoint's primary consent management platform for managing consumer privacy preferences
  • Diagnose
  • DSAR Handling
  • Universal Consent & Preferences

Products and services

  • Dialogue Consent Management Platform (CMP) The premium, fully-customizable consent management platform that enables organizations to capture, manage, and optimize consumer privacy preferences across web, mobile browser, in-app, AMP, and CTV/OTT environments while meeting global privacy requirements including GDPR, CCPA/CPRA, and IAB TCF v2.2.
  • Diagnose Compliance Monitoring Compliance monitoring solution that uncovers privacy vulnerabilities of vendors on owned and operated properties, automates vendor assessments, and provides granular insights into cookie and tracker behavior to close compliance gaps in adtech/martech stacks.
  • DSAR Handling Data Subject Access Request management solution providing branded forms for users to exercise their rights, regulation-specific workflows for automated routing and response, and real-time identity verification, with centralized processing for cross-team collaboration.
  • Universal Consent & Preferences Comprehensive preference management solution that unifies marketing preferences, legal document acceptance, and privacy consent management into a single cohesive system with transaction receipts, legal document library, and cross-channel preference syndication.
  • Privacy Lens First privacy measurement and analytics platform for digital advertising that provides insights into how user data flows throughout tech stacks and identifies sources of data leakage or non-compliance.

Quantifiable outcome

  • Reduced vendor list from 800+ to 100 partners with no revenue impact
  • +2 more outcomes

Companies that use Sourcepoint

Customer profile

Named customers17 records

Segments3 records

Ideal customer profiles3 records

Sourcepoint technology and API

Technology

Technology focussed Yes

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Integration1 record

Feature7 records

Sourcepoint partnerships and signals

Strategic signal

Partnerships

One partnership is on record.

  • DidomiflagshipStrategic or Co-development Partner · 8 July 2025French consent management platform Didomi acquired Sourcepoint after raising $72 million from Marlin Equity Partners. The combined entity aims to lead in privacy technology, serving over 1,700 clients globally with a focus on consent, compliance, and data strategies amidst evolving privacy laws and AI influences. Companies plan to build a unified platform over the next two years combining their technologies.

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Sourcepoint competitors and assessment

Company assessment

Direct peers

  • TrustArc: TrustArc is an established privacy compliance platform providing CMP, DSAR, vendor risk management, and privacy assessments. It competes directly with Sourcepoint across mid-market and enterprise privacy programs.
  • Usercentrics: Usercentrics is a German CMP serving publishers, brands, and agencies across Europe and globally. It competes head-to-head with Sourcepoint in publisher consent, particularly in DACH and EMEA markets.
  • Cookiebot: Cookiebot (by Usercentrics) is a widely deployed CMP focused on automated cookie scanning and consent banner delivery for websites. It competes with Sourcepoint in the publisher and SMB-to-mid-market CMP segment.
  • Quantcast CMP: Quantcast CMP (formerly CMP 360 via Funding Choices) is a Google-certified consent management product widely used by publishers in the IAB TCF ecosystem. It directly overlaps with Sourcepoint's CMP for publisher monetization use cases.
  • Didomi: Didomi is a Paris-based consent management platform that acquired Sourcepoint in July 2025. It offers comparable CMP, preferences, and consent orchestration across web, mobile, and CTV, and now operates as Sourcepoint's parent in a unified platform.
  • Iubenda: Iubenda provides consent management, cookie policy generation, and privacy compliance tools primarily to SMBs and digital publishers in Europe. It overlaps with Sourcepoint on publisher and brand CMP workflows.
  • Osano: Osano is a privacy management platform offering consent management, DSAR, and vendor risk modules to mid-market and enterprise customers. It competes with Sourcepoint in the broader privacy platform category.
  • OneTrust: OneTrust is the largest enterprise privacy management platform, offering consent management, DSAR handling, GRC, and ethics tools. It directly competes with Sourcepoint's Dialogue CMP across publishers, brands, and global enterprise buyers.

Broad incumbents

  • LiveRamp: LiveRamp is a large identity and data collaboration platform serving advertisers and publishers with consent-aware data activation. While broader than a CMP, its consent infrastructure overlaps with Sourcepoint's publisher-focused consent capabilities.

Others

  • IAB Europe (TCF): IAB Europe operates the Transparency & Consent Framework (TCF), the industry standard under which Sourcepoint and other CMPs operate. It is an ecosystem enabler rather than a competitor, but its TCF policy decisions materially shape Sourcepoint's product roadmap and publisher integrations.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat6 records

Key risks5 records

Key highlights7 records

Customer concentration

Sourcepoint social profiles

Digital presence

Sourcepoint compliance and trust

Trust signal

Compliance5 records

Sourcepoint financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Sourcepoint leadership team

Management profile

Number of profiles

Profiles8 records

Sourcepoint subsidiaries and ownership

Company hierarchy

Subsidiaries1 record

Sourcepoint funding detail

Funding detail

Funding overview

Funding rounds4 records

Investors7 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Sourcepoint M&A and investment

M&A and investment

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sourcepoint

What does Sourcepoint do?

Sourcepoint provides a privacy management platform built around its Dialogue Consent Management Platform (CMP), enabling organizations to capture, manage, and optimize consumer privacy preferences across web, mobile, in-app, AMP, and CTV/OTT environments under regulations such as GDPR, CCPA/CPRA, and US state privacy laws. The offering is extended with Diagnose for compliance monitoring and vendor risk assessment, DSAR Handling for data subject access request workflows, Universal Consent & Preferences for unified preference and legal document management, and Privacy Lens for advertising data-flow analytics. Customers are predominantly enterprise publishers, brands, and digital media companies procuring via annual or multi-year SaaS subscriptions.

Is Sourcepoint a public or private company?

Sourcepoint is a private company. It is classified as corporate owned and is currently acquired.

When was Sourcepoint founded?

Sourcepoint was founded in 2015. It employs 11 to 50 people.

Where is Sourcepoint based?

Sourcepoint is headquartered in New York, United States, in the North America region.

How does Sourcepoint make money?

One revenue line is on record: saaS Subscription.

Who are Sourcepoint's main competitors?

Direct peers on record are TrustArc, Usercentrics, Cookiebot, Quantcast CMP, Didomi, Iubenda, Osano and OneTrust. LiveRamp is listed as a broad incumbent. IAB Europe (TCF) is listed as an others.

Does Sourcepoint have an API?

No public API is recorded for Sourcepoint.

What industry is Sourcepoint in?

Sourcepoint's product category is Privacy & Consent Management Software. Its primary akta.pro industry code is BPAFAFAL, Consent, Preference & Privacy Management (CMP), with a secondary code of HDADAFAH, Privacy Management (Consent, DSAR, RoPA). Its NAICS code is 5132 and its SIC code is 7372.

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Live signals
RegtechanalystUS companies secured over half of all global RegTech deals as deal activity grew by 8%Global RegTech deal activity grew by 8% year-on-year to 385 deals during the first three quarters of 2025, with total funding rising 7% to $5.5 billion, reflecting steady demand for compliance and risk-management solutions despite economic uncertainty. US companies dominated with 276 deals (52% share), while the UK recorded 34 deals (6% share) and Israel emerged with 22 deals (4% share). Paris-based Didomi secured one of the sector's largest funding rounds at $81.7 million and acquired New York-based Sourcepoint, a privacy platform serving over 200 enterprise customers.LinkedInWhy regulatory compliance is vital & Global RegTech funding stalls in H1In the first half of 2025, global RegTech funding diminished by 12% year-over-year, totaling $3.48 billion despite a stable number of transactions. Didomi, a Paris-based RegTech firm specializing in data privacy, secured an $81.7 million funding round and acquired New York-based Sourcepoint, further cementing its role in the regulatory compliance space. The article highlights a shift in the geographical landscape of RegTech investments, with new players emerging while the US maintains its dominance.DidomiDidomi and Sourcepoint join forces to build the future of privacy technologyDidomi and Sourcepoint announced a merger, with Didomi acquiring Sourcepoint to expand its global presence and strengthen its privacy technology offerings. The combined company aims to innovate in privacy-respecting data collection and leverage AI to enhance personalized user experiences, catering to the evolving privacy landscape.PR NewswireDidomi and Sourcepoint Join Forces to Build the Future of Privacy TechnologyDidomi and Sourcepoint are joining forces to build privacy technology, combining global talent and complementary solutions. The deal is backed by Marlin Equity Partners, which completed a majority investment in Didomi earlier this year. The combined company aims to become an authority on privacy-respecting data collection and attribution across digital platforms.SourcepointThe key tips when choosing a CTV Consent Management PlatformA Sourcepoint blog post outlines four key considerations for selecting a CTV consent management platform: user experience and interface design, technical implementation across fragmented devices, balancing compliance with viewer engagement, and data collection and usage. It cites device fragmentation, HbbTV compatibility, real-time consent signaling, GDPR and IAB TCF, and data minimization and retention.NewdigitalageSourcepoint Raises $17 Million to Boost Privacy and Compliance Solutions for Publishers and MarketersSourcepoint, a privacy compliance platform for digital marketing, announced it raised $17 million led by Arrowroot Capital, with partner Kareem El Sawy joining its board. The company said the capital will fund R&D on privacy compliance monitoring and global expansion, bringing total funding to $47.8 million since 2015. It also named John Sedlak chief revenue officer and integrated the RedBud team.Business InsiderThe data geeks are taking over advertisingDentsu is reorganizing to center data analytics agency Merkle, while WPP's JWT is being phased out, reflecting the decline of big-budget TV ads. Sourcepoint raised $17 million to help companies comply with privacy laws in ad targeting pop-ups.FinSMEsSourcepoint Raises $17M in FundingSourcepoint, a NYC-based privacy compliance platform, raised $17M in funding led by Arrowroot Capital. The company will use the funds for R&D, market expansion, and hiring, including appointing John Sedlak as CRO. Total funding since 2015 is $47.8M.FinSMEsSourcepoint Raises $16M in Series B FundingSourcepoint, a content compensation platform for premium digital publishers, closed a $16M Series B round led by Northzone. The company has raised $26M in total funding and will use the capital to develop the platform and expand across Europe.Business InsiderAnti-ad blocking company Sourcepoint has raised another $16 millionSourcepoint raised $16 million in a Series B round led by Northzone, bringing total funding to $26 million. The company will use the funds to develop a "Spotify for digital content" platform and expand its ad-blocker blocker tools for publishers.