What Parkade does

Parkade is a San Francisco-based SaaS company founded in 2018 that provides parking management software to multifamily residential properties, commercial offices, and senior living facilities. The platform unifies six product modules — self-serve resident parking assignments, visitor parking, revenue management with dynamic (stadium-style) pricing, PMS and gate hardware integrations, mobile enforcement with license plate scanning, and 24/7 dedicated parking support — into a single system that replaces spreadsheets, hang tags, and manual enforcement workflows. Native integrations with Yardi and Entrata (the dominant property management systems) and gate access hardware synchronize resident assignments and lease data bidirectionally, while Stripe processes payment transactions between spot owners and parkers.

The company sells through a direct enterprise field sales motion targeting property management companies, regional operators, and real estate developers, complemented by inside sales and a self-serve mobile app on iOS and Android. Revenue is generated through recurring subscription fees paid by property owners and managers plus transaction fees on short-term parking bookings. Parkade monetizes previously unmonetized frictional vacancy by enabling residents to list vacant spots for guests, and reports quantified customer outcomes including a $130k annual parking revenue lift at a Waterton property (903 Peachtree), +60% long-term parking revenue at Greystar's STRATA/Venue, and a 13% increase in average spot price at Willow Bridge's Rosette Green Hills.

Parkade has raised approximately $16.66M in disclosed funding across a 2022 SEC Form D filing (~$6.66M sold of a $7M offering) and a January 2025 round of $9,999,997 led by a syndicate of six institutional investors including CRV, BoxGroup, 9Yards Capital, Heartland Ventures, MassMutual Ventures, and Navitas Capital. The company is SOC 2 Type II certified, incorporated in Delaware as Parkade, Inc., and operates exclusively in the United States with a headcount of 11-50 employees.

Name

Parkade

Legal name

Parkade, Inc.

Website

https://parkade.com

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

11–50 employees

Short description

Parkade is a SaaS platform that modernizes parking operations for multifamily residential, office, and senior living properties through self-serve resident assignments, dynamic revenue management, and 24/7 support, serving property management companies, regional operators, and real estate developers across the United States.

Ownership category

akta.pro rank

Product category

Multifamily Parking Management Software

NAICS

Parking Lots and Garages (812930)

SIC

Services-To Dwellings & Other Buildings (7340)

akta.pro primary industry

Shared Parking & Marketplace Platforms (B2B/B2C Space Sharing, Aggregators) (TLAJAIAH)

akta.pro secondary industries

Parking Access & Revenue Control Systems (PARCS) (Gates, Pay Stations, Ticketing) (TLAJAIAD), Parking Management & Enforcement (Citations, Permits, Compliance) (BPABAKAB)

Keywords

• Multifamily parking management
• Parking management software
• Parking revenue management
• Visitor parking management
• Parking enforcement software

Headquarters

HQ city

San Francisco

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Software Subscription / Platform Fees: Parkade charges property management companies and building owners a recurring subscription fee for access to its parking management platform, including self-serve assignment tools, revenue management, enforcement features, and 24/7 support. The platform enables properties to monetize parking inventory through tiered pricing while reducing operational overhead.
2. Parking Transaction Fees: Revenue is generated from short-term parking reservations (guest parking, hourly/daily bookings) where Parkade takes a transaction fee or take rate on bookings processed through the platform. The system monetizes frictional vacancy by enabling residents to book vacant spots for their guests.
3. Payment Processing: Parkade acts as a payment collection agent for parking spot owners, processing payments from Parkers through third-party payment processors including Stripe. Detailed fee information is available at parkade.com/fees.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels8 records

Core offering

Parkade provides a unified B2B SaaS parking management platform for multifamily residential properties and offices. The platform enables residents to self-select, pay for, and manage their own parking spots via mobile apps, while property owners gain dynamic pricing, license-plate-based enforcement, PMS/gate integrations, visitor/guest parking, and 24/7 dedicated support. It is sold as a recurring subscription to property management companies, with additional transaction fees on short-term guest parking bookings.

Product overview

Parkade is a unified multifamily parking management SaaS platform that combines six integrated modules: Self-Serve Parking Assignments, Seamless Visitor Parking, Revenue Management, PMS & Gate Integrations, Modern Enforcement (Mobile Patrol), and Dedicated Parking Support (24/7). The core platform enables residents to self-manage parking via a mobile app while the revenue management module applies variable 'stadium pricing' to maximize ancillary income. All modules share a common data layer and are designed to work together as an end-to-end parking operations solution, replacing spreadsheets, hang tags, and manual enforcement.

Differentiator

Problem solved

Functional benefit

Products and services

• Parkade Parking Management Platform Unified B2B SaaS platform that enables residents at multifamily and office properties to self-select, pay for, and manage their parking via iOS/Android mobile apps, while giving property owners dynamic pricing, license-plate-based enforcement, visitor/guest parking, PMS/gate integrations, and a 24/7 dedicated support team. Sold as a recurring subscription to property management companies, with transaction fees on short-term guest bookings.

Quantifiable outcome

• $130k annual parking revenue lift at 903 Peachtree (Waterton)
• +9 more outcomes

Named customers13 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature7 records

Partnerships

Five partnerships are on record, tiered core.

• YardicoreTechnology or IntegrationIntegration partnership with Yardi property management system, enabling Parkade to sync resident assignments, parking spot data, and lease information bidirectionally with Yardi platforms used by property managers.
• EntratacoreTechnology or IntegrationIntegration with Entrata property management system, allowing Parkade to connect with Entrata's platform for seamless data synchronization across parking and property management operations.
• StripecoreTechnology or IntegrationThird-party payment processing partnership where Stripe handles payment collection, processing, and settlement for parking transactions on the Parkade platform. Stripe's privacy policy and terms of service govern payment-related data handling.
• Apple (iOS App Store)coreTechnology or IntegrationDistribution partnership for Apple-Enabled Software through iOS App Store, subject to Apple's terms of service and usage rules for mobile applications.
• Google (Google Play Store)coreTechnology or IntegrationDistribution partnership for Android mobile application through Google Play Store.

Scale indicators9 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Neighbor: Marketplace for underutilized space including parking; overlaps with Parkade in monetizing frictional vacancy via peer-to-peer/short-term booking of parking inventory.
• ParkMobile: One of the largest North American parking technology platforms (owned by BMW), offering mobile payments, reservations, and enforcement — overlapping with Parkade in mobile-centric parking operations and revenue capture.
• Flash: Parking management SaaS for operators of garages and lots, with hardware (PARCS) and software layers; comparable to Parkade's revenue-control and enforcement stack at the operator level.
• Metropolis: AI-powered parking technology platform with computer-vision-based access and checkout; competes with Parkade in modernizing parking access and revenue capture for operators of large parking estates.
• SpotHero: B2B/B2C parking marketplace and management platform; comparable in enabling digital parking monetization and reservations, though broader across commercial garages rather than resident-focused multifamily.

Others

• Yardi: Largest dedicated multifamily PMS — also a critical integration partner for Parkade. Listed as 'OTHERS' because Yardi is simultaneously a partner and a potential future competitor if it deepens in-house parking features.

Broad incumbents

• Latch: Smart-building access and resident experience platform for multifamily; overlaps with Parkade at the gate-access and resident-app layer, and bundles adjacent services into one vendor relationship.
• RealPage: Dominant multifamily property management software suite that already includes parking modules; competes broadly with Parkade as the PMS incumbent that could bundle or replace standalone parking SaaS.
• AppFolio: Cloud property management platform for residential and mixed-use operators; competes as an alternative PMS that could surface its own parking features, positioning itself against Parkade's integrations.

Emerging players

• ButterflyMX: Visitor and access management for multifamily and commercial buildings; competes at the gate/visitor layer where Parkade's Visitor Parking and gate integrations operate.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/ParkadeHQ
• YouTubeyoutube.com/channel/UCCZGHiFiaBh5cG52TvgbxLQ
• Facebookfacebook.com/Parkade-HQ-103926621345673
• LinkedInlinkedin.com/company/parkade

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds3 records

Investors6 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Parkade