Gokomodo
Gokomodo is an Indonesian agricultural supply chain platform serving smallholder farmers and corporate buyers through integrated digital platforms (GokoBiz, E-Procurement, mobile app) and 60+ GokoMart physical stores, distributing 2% of national fertilizer supply.
- Company typePrivate
- Founded2019
- HeadquartersKedoya Selatan, Indonesia
- Headcount101–250
- GTM typeB2B and B2C
- OfferingDigital Commerce or Content
What Gokomodo does
Gokomodo (legally PT Saka Uniti Indonesia) is an Indonesian agricultural supply chain platform founded in 2019 and headquartered in Jakarta. The company operates a hybrid physical-digital distribution network targeting two distinct customer segments: smallholder farmers and rural retailers (served through 60+ GokoMart physical stores, 1,100+ KUD/Toko Tani partner outlets, and the Aplikasi Gokomodo mobile app) and corporate buyers in agriculture, plantation, and adjacent industrial sectors (served through the GokoBiz B2B e-commerce platform and a dedicated E-Procurement system). Its product catalogue spans 4,000+ SKUs across 40+ categories — fertilizers, agrochemicals, seeds, tools, equipment, office supplies, and IT — and the company distributes approximately 2% of Indonesia's national fertilizer supply. In December 2025, Gokomodo extended upstream with a proprietary branded CIRP fertilizer.
Gokomodo's technology stack consists of four integrated platforms: GokoBiz (B2B marketplace with verified buyers and sellers, real-time pricing across 34 provinces, RFQ, and logistics), E-Procurement (digital procurement with vendor tendering, approval workflows, and ERP integration), the Gokomodo mobile app (retail ordering, agricultural content, and the GokoKoin loyalty program), and GokoHub (a partner/hub system for smallholder engagement). Customer engagement is reinforced by the GokoKoin loyalty rewards system, which converts transaction activity into vouchers and prizes.
The business model combines multiple revenue streams: product margin on direct agricultural input sales (the largest line), marketplace commission on GokoBiz transactions, recurring subscription fees for the E-Procurement platform, and engagement-driven transaction revenue from the mobile app. Gokomodo is venture-backed, having raised a $26 million Series A in September 2022 led by East Ventures with participation from Eight Capital, Indogen Capital, K3, Sahabat Group, Sampoerna Strategic, SMDV, Triputra Group, and Waresix. The company employs 101–250 staff and serves 2,000+ corporate accounts alongside a long-tail smallholder customer base.
Gokomodo firmographics
Firmographics- Name
- Gokomodo
- Legal name
- PT Saka Uniti Indonesia
- Website
- https://gokomodo.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Gokomodo is an Indonesian agricultural supply chain platform serving smallholder farmers and corporate buyers through integrated digital platforms (GokoBiz, E-Procurement, mobile app) and 60+ GokoMart physical stores, distributing 2% of national fertilizer supply.
- Ownership category
- akta.pro rank
Gokomodo industry classification
Industry- Product category
- Agricultural Supply Chain Platform
- NAICS
- Farm Product Raw Material Merchant Wholesalers (4245), Farm and Garden Machinery and Equipment Merchant Wholesalers (42382)
- SIC
- Wholesale-Farm Product Raw Materials (5150), Agricultural Services (700)
- akta.pro primary industry
- Agriculture Inputs & Farm Supply Marketplaces (CRAFAHAL)
- akta.pro secondary industries
- Fertilizer & Nutrient Retail (Dry, Liquid, Blends) (AFABAJAF), Wholesale-to-Business Online Ordering (B2B Food E-Commerce) (AFAIAMAD)
Keywords
Where Gokomodo is headquartered
LocationHeadquarters
- HQ city
- Kedoya Selatan
- HQ country
- Indonesia
- HQ region
- Asia
Offices1 record
Markets served
Gokomodo business model
Business model- GTM type
- B2B and B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Technology or R&D, Operations, Personnel, Supply Chain, Marketing or Sales, Infrastructure
Revenue model
- Product Sales - Fertilizer & Agri Inputs: Gokomodo generates revenue through sale of agricultural inputs including fertilizer, pesticides, seeds, and farming equipment. The company distributes 2% of national fertilizer supply and operates 4000+ product SKUs across 40+ categories through its network.
- B2B Platform Services (GokoBiz): Commission-based marketplace revenue from GokoBiz platform connecting verified agricultural product sellers with corporate buyers. Platform facilitates transactions for equipment, office supplies, and corporate needs beyond pure agricultural inputs.
- E-Procurement Solutions: Digital procurement platform generating revenue through service fees for corporate procurement automation including RFQ management, vendor verification, and approval workflow services.
- Loyalty Program & Vouchers: GokoKoin loyalty program creates engagement and repeat transactions. Revenue generated through customer acquisition and transaction volume driven by loyalty rewards including vouchers, products, and grand prizes (vehicles, trips).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Corporate B2B pricing through GokoBiz platform |
| Unit Pricing | Pay-as-you-go | Retail pricing for farmers and store owners |
| Subscription | Annual | E-Procurement platform subscription for enterprises |
Go-to-market motion3 records
Distribution channels6 records
Marketing channels6 records
Gokomodo product offering
Product offeringCore offering
Gokomodo operates an integrated agricultural supply chain platform that distributes fertilizer, agrochemicals, seeds, and farming equipment to both smallholder farmers and corporate agricultural buyers across Indonesia. The company combines a B2B e-commerce marketplace (GokoBiz), digital procurement platform (E-Procurement), mobile app (Aplikasi Gokomodo with GokoKoin loyalty rewards), and 60+ GokoMart physical retail stores to move 4000+ products across 40+ categories through a verified seller-buyer network spanning 13 provinces.
Product overview
Gokomodo is an Indonesian agricultural supply chain company operating a multi-platform ecosystem consisting of GokoBiz (B2B e-commerce marketplace), Aplikasi Gokomodo (mobile app with loyalty program), E-Procurement (digital procurement platform), and GokoMart (physical retail stores). The platforms serve both corporate buyers and smallholder farmers, offering verified seller-buyer connections, real-time procurement automation, and product distribution across 7+ provinces in Indonesia. The ecosystem includes proprietary branded fertilizers (CIRP, NPK variants, Urea) and loyalty rewards through GokoKoin.
Differentiator
Problem solved
Functional benefit
Brands
- GokoBiz: B2B platform for corporate buyers to purchase agricultural inputs, equipment, and corporate supplies
- e-Procurement
- GokoMart
- GokoHub
- GokoKoin
- Gokomodo App
Products and services
- GokoBiz B2B e-commerce platform that connects verified sellers and buyers for agricultural inputs, heavy equipment, office supplies, and corporate needs, enabling companies to browse, compare prices, and purchase products from verified vendors across 3000+ SKUs with delivery to all 34 Indonesian provinces.
- E-Procurement Digital procurement platform that enables transparent and automated procurement processes including RFQ creation, vendor tendering, price comparison, approval workflows, ERP integration, and real-time reporting for corporate procurement teams.
- Aplikasi Gokomodo Mobile application for smallholder farmers and retail partners that provides access to agri-input products, rewards program (GokoKoin), voucher collection and redemption, and agricultural news and tips.
- GokoMart Modern agricultural retail store network (Toko Tani Modern Serba Ada) providing physical access to agricultural inputs, with 60+ locations across Kalimantan and Sumatra provinces serving smallholder farmers and agricultural partners, combining physical shopping with digital ordering capabilities.
- Gokomodo CIRP Fertilizer Proprietary branded CIRP fertilizer product launched under the Gokomodo brand, representing a high-quality fertilizer offering distributed through the company's network.
Quantifiable outcome
- 2% of national fertilizer distribution in Indonesia
- +4 more outcomes
Companies that use Gokomodo
Customer profileNamed customers9 records
Segments3 records
Ideal customer profiles2 records
Gokomodo technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability2 records
Feature4 records
Gokomodo partnerships and signals
Strategic signalPartnerships
Twelve partnerships are on record, tiered core and minor.
- Sampoerna AgrocoreMajor palm oil plantation company as ecosystem partner. Gokomodo provides agricultural input supply chain solutions for plantation operations.
- Bumitama AgricorePalm oil producer operating as corporate customer for agricultural input procurement through Gokomodo platforms.
- WilmarcoreLarge agricultural conglomerate and corporate ecosystem partner sourcing agricultural inputs through Gokomodo supply chain.
- First ResourcescorePalm oil plantation company as corporate ecosystem partner for agricultural supply chain services.
- Global Palm ResourcescorePalm oil company participating in Gokomodo's partner ecosystem for agricultural input sourcing.
- Sampoerna KayoeminorPartner company in Gokomodo's ecosystem, logo featured on partner page.
- Bank Sahabat SampoernaminorFinancial institution partner within Sampoerna ecosystem, logo featured on Gokomodo partner page.
- TrakindocoreHeavy equipment company supplying equipment through Gokomodo's B2B platform for agricultural and plantation operations.
- Indotruck UtamacoreTransportation and logistics company providing vehicle supply for agricultural operations through Gokomodo platform.
- eFisheryminorIndonesian aquaculture startup. Gokomodo was mentioned as a potential buyer in eFishery's asset sale process amid legal scrutiny of eFishery executives. Discussions reportedly stalled since July when eFishery executives were detained.
- WaresixminorLogistics and supply chain technology company as ecosystem partner on Gokomodo's partner page.
- Modal RakyatminorPeer-to-peer lending or fintech platform partner in Gokomodo ecosystem, logo featured on partner page.
Scale indicators9 records
Recent moves9 records
Expansion highlights6 records
Gokomodo competitors and assessment
Company assessmentDirect peers
- TaniHub Group: Indonesian agritech operating B2B and B2C platforms connecting farmers with buyers, including agricultural input distribution. Directly comparable to Gokomodo's GokoBiz marketplace and farmer-supply focus within the same Indonesian market.
- AgriAku: Indonesian B2B agricultural input marketplace distributing seeds, fertilizers, pesticides, and equipment to farmers and agri-retailers across Indonesia. Closely mirrors Gokomodo's GokoBiz model and product categories.
- Eratani: Indonesian agritech platform providing agricultural inputs, financing, and offtake services to smallholder farmers. Comparable to Gokomodo's smallholder farmer segment with overlapping supply chain and fintech adjacencies.
- Sayurbox: Indonesian online agriculture platform offering B2B and B2C fresh produce and supply chain solutions. Comparable B2B supply chain focus and digital marketplace model serving the Indonesian market.
Emerging players
- eFishery: Indonesian aquaculture agritech (also referenced in Gokomodo's potential acquisition discussions). Comparable Indonesian agritech serving smallholder producers with digital supply chain solutions, though specialized in aquaculture rather than crops.
- Crowde: Indonesian agritech P2P lending and farmer marketplace platform. Comparable in serving smallholder farmers with integrated financing and input procurement within Indonesia's agricultural value chain.
Regional players
- Pantau (PT Eagle CapGrow): Indonesian supply chain and financial technology platform with focus on agriculture and plantation sectors including palm oil. Comparable in serving Indonesian plantation customers with digital procurement and supply chain tools.
Broad incumbents
- DeHaat: India's largest agritech platform offering full-stack agricultural inputs, advisory, and market linkage to farmers. Comparable end-to-end farmer supply chain model though operating at significantly larger scale in India.
- AgroStar: India-based agritech platform distributing agricultural inputs (seeds, crop protection, nutrition) to farmers via digital and physical channels. Closely mirrors Gokomodo's B2B/B2C input distribution model.
Others
- Waresix: Indonesian logistics technology platform listed as a Gokomodo ecosystem partner. Adjacent peer as logistics infrastructure provider enabling Gokomodo's distribution across Indonesia's 34 provinces.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Gokomodo social profiles
Digital presenceGokomodo financial estimates
Financial estimateRevenue estimate
Valuation estimate
Gokomodo leadership team
Management profileNumber of profiles
Profiles1 record
Gokomodo funding detail
Funding detailFunding overview
Funding rounds1 record
Investors9 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Gokomodo M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Gokomodo
What does Gokomodo do?
Gokomodo operates an integrated agricultural supply chain platform that distributes fertilizer, agrochemicals, seeds, and farming equipment to both smallholder farmers and corporate agricultural buyers across Indonesia. The company combines a B2B e-commerce marketplace (GokoBiz), digital procurement platform (E-Procurement), mobile app (Aplikasi Gokomodo with GokoKoin loyalty rewards), and 60+ GokoMart physical retail stores to move 4000+ products across 40+ categories through a verified seller-buyer network spanning 13 provinces.
Is Gokomodo a public or private company?
Gokomodo is a private company. It is classified as venture growth investor backed and is currently operating.
When was Gokomodo founded?
Gokomodo was founded in 2019. It employs 101 to 250 people.
Where is Gokomodo based?
Gokomodo is headquartered in Kedoya Selatan, Indonesia, in the Asia region.
How does Gokomodo make money?
Four revenue lines are on record. Product Sales - Fertilizer & Agri Inputs are the primary driver. The others are B2B Platform Services (GokoBiz), E-Procurement Solutions and loyalty Program & Vouchers.
Who are Gokomodo's main competitors?
Direct peers on record are TaniHub Group, AgriAku, Eratani and Sayurbox. Emerging players are eFishery and Crowde. Pantau (PT Eagle CapGrow) is listed as a regional player. Broad incumbents are DeHaat and AgroStar. Waresix is listed as an others.
Does Gokomodo have an API?
No public API is recorded for Gokomodo.
What industry is Gokomodo in?
Gokomodo's product category is Agricultural Supply Chain Platform. Its primary akta.pro industry code is CRAFAHAL, Agriculture Inputs & Farm Supply Marketplaces, with a secondary code of AFABAJAF, Fertilizer & Nutrient Retail (Dry, Liquid, Blends). Its NAICS code is 4245 and its SIC code is 5150.