What Bipa does

Bipa is a Brazilian fintech founded in 2020 and headquartered in Barueri (São Paulo metropolitan area), regulated by the Central Bank of Brazil under Resolution BCB No. 496 as both a payment institution and a digital asset intermediary. Through a mobile-first application on iOS and Android, the company enables Brazilian retail consumers to buy, sell, hold, and transact Bitcoin and USDT, converting seamlessly to and from Brazilian reais via Pix, Brazil's instant payment rail. The platform's core product is the Bipa App, layered with a Mastercard co-branded credit card (Bipa Crédito / Bipa Turbo) that allows Bitcoin-collateralized credit lines up to R$160,000, up to 5% Satsback cashback in BTC, and a recently launched CDI em Bitcoin yield feature on Real collateral. Supporting capabilities include native Lightning Network integration (Bipa was the first Brazilian app to ship Lightning), zero-fee recurring purchases (DCA), $BipaTag peer-to-peer transfers, a Premium tier for high-net-worth users (R$100k+), an affiliate program offering up to 50% commission on referred users' trading fees, and a merchant partner program for Bitcoin acceptance.

Name

Bipa

Legal name

BIPA Intermediação de Ativos Digitais Ltda.

Website

https://bipa.app

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

11–50 employees

Short description

Bipa is a Brazilian fintech mobile app, regulated by Brazil's Central Bank, that lets retail consumers buy, sell, and use Bitcoin and USDT via Pix, Lightning Network, and a Mastercard credit card with Bitcoin collateral and Satsback cashback.

Ownership category

akta.pro rank

Product category

Crypto Banking and Digital Payments

NAICS

Credit Card Issuing (52221), Credit Card Issuing (522210)

SIC

Finance Services (6199), Security & Commodity Brokers, Dealers, Exchanges & Services (6200)

akta.pro primary industry

Card Issuing & Virtual Cards (lodge cards, single-use, tokenization) (THALAHAB)

akta.pro secondary industry

Alternative Payments & Digital Wallet Acceptance (A2A, RTP, wallets) (THALAHAH)

Keywords

• Cryptocurrency exchange
• Bitcoin mobile app
• Crypto credit card
• Lightning network payments
• Digital asset trading

Headquarters

HQ city

São Paulo

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Trading/Transaction Fees: Bipa charges trading fees ranging from 0.2% to 3.0% depending on transaction volume, with higher volumes receiving lower rates. This is the primary revenue stream from cryptocurrency trading activities.
2. Spread on Cryptocurrency Transactions: Bipa includes a spread in the quoted price when executing buy/sell orders and when converting between cryptocurrencies, generating additional revenue per transaction.
3. Bipa Premium Subscription: Premium tier offering for high-net-worth investors with over R$100k, providing dedicated account managers and special conditions.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Bipa operates a regulated Brazilian fintech mobile application that enables users to buy, sell, and use Bitcoin and USDT for daily financial transactions. The platform integrates Pix for instant Real conversions, the Lightning Network for instant Bitcoin payments, and issues a Mastercard-backed credit card collateralized by Bitcoin and USDT with up to 5% cashback in Bitcoin (Satsback). Bipa is regulated by the Banco Central do Brasil under BCB Resolution No. 496 as a payment institution and digital asset intermediary.

Product overview

Bipa is a Brazilian fintech company founded in 2020 and regulated by the Central Bank of Brazil (BCB Resolution n.º 496), operating as a unified mobile application for Bitcoin and USDT management. The core Bipa App serves as the central platform enabling users to buy, sell, and transact Bitcoin and digital dollars, supported by native Pix integration for instant Brazilian real conversions. The flagship Bipa Credit Card (partnered with Mastercard) is the first Bitcoin-collateralized credit card in Brazil, offering up to 5% Satsback® cashback and a unique CDI em Bitcoin feature that generates Bitcoin rewards on collateral deposits. Supporting modules include Lightning Network for instant Bitcoin payments, DCA recurring purchases with zero fees, $BipaTag for peer-to-peer transfers, and premium/affiliate tiers. The product portfolio positions Bipa as a comprehensive Bitcoin financial platform combining daily payment utility with long-term savings tools.

Differentiator

Problem solved

Functional benefit

Brands

• Bipa Premium: Premium service tier for large investors (above R$100,000) offering dedicated manager and special conditions.
• Bipa Turbo
• Bipa Crédito
• Satsback

Products and services

• Bipa App Mobile application (iOS and Android) that lets Brazilian consumers buy, sell, hold, and use Bitcoin and USDT; integrates Pix for Real deposits and conversions, Lightning Network for instant Bitcoin payments, $BipaTag for peer-to-peer transfers, automated DCA recurring purchases, and price-target (limit) orders. Targeted at individual Brazilian users from first-time crypto buyers to experienced holders.
• Cartão Bipa Crédito (Bipa Credit Card) Mastercard-issued credit card collateralized by Bitcoin and USDT (limits up to R$160,000 via the Bipa Turbo tier) with up to 5% cashback paid in Bitcoin (Satsback), no annual fee, and the CDI em Bitcoin yield program that credits approximately 14.5% annual returns in Bitcoin on Real collateral. Allows users to access credit without selling their crypto holdings and to earn Bitcoin rewards on every purchase.
• Bipa Premium Dedicated service tier for Brazilian investors with over R$100,000 in platform assets, featuring a dedicated account manager, special trading conditions, and personalized support for managing substantial Bitcoin and USDT positions.

Quantifiable outcome

• Buy Bitcoin starting from R$1 with Pix or credit card, enabling low-friction onboarding for new users
• +3 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature8 records

Partnerships

One partnership is on record.

• MastercardcoreStrategic or Co-development PartnerStrategic partnership to issue the Bipa Mastercard credit card featuring Satsback cashback in Bitcoin, payments in Real, Bitcoin, and USDT, and Bitcoin-collateralized credit functionality.

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Emerging players

• Strike: Global Bitcoin Lightning Network payments app founded by Jack Mallers. Most direct peer on Lightning-native consumer payments, though currently focused on US and El Salvador rather than Brazil.

Broad incumbents

• Binance: Global crypto exchange with a strong Brazilian user base, offering spot trading, P2P, and a Mastercard-backed crypto card. Competes with Bipa on fees, liquidity, and card utility, but operates globally rather than Brazil-exclusive.
• Nubank: Brazil's largest digital bank, offering crypto trading via NuInvest (Bitcoin ETF and direct BTC). A broad incumbent competing for the same Brazilian consumer wallet with bundled checking, credit, and now crypto.

Direct peers

• Mercado Bitcoin: Brazil's largest本土 cryptocurrency exchange, regulated by BCB, offering Bitcoin trading, custody, and a tokenized credit product (MB Precatórios). Direct competitor to Bipa's core trading and custody offering for Brazilian retail.
• BitPreço: Brazilian crypto exchange targeting retail traders with low-fee spot trading and Pix on/off-ramps. Overlaps with Bipa's core product on accessible Brazilian Pix-to-Bitcoin flows.
• Novadax: Brazilian regulated crypto exchange with spot, derivatives, and yield products. Competes with Bipa in the Brazilian retail and high-net-worth segments, and similarly holds BCB authorization.
• Foxbit: Brazilian crypto exchange regulated by BCB, focused on retail Bitcoin trading and education. Competes directly with Bipa's Brazilian consumer base and trading fee structure.

Regional players

• Lemon Cash: Argentine-founded LatAm crypto fintech with a Visa debit card and Lightning integration. Operates across Argentina, Brazil, and other LatAm markets with comparable product surfaces to Bipa.
• Bitso: Latin America's largest crypto exchange, operating primarily in Mexico, Argentina, and Brazil. Comparable as a regulated LatAm exchange with Pix integration and consumer-facing crypto services, though with broader regional reach.
• Ripio: Argentina-based LatAm crypto platform offering trading, lending, and a prepaid card. Comparable in offering Brazilian and regional consumers crypto-as-payment functionality, though with broader geographic reach.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/usebipa
• YouTubeyoutube.com/@bipa
• Facebookfacebook.com/usebipa
• LinkedInlinkedin.com/company/usebipa
• Instagraminstagram.com/usebipa

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds4 records

Investors10 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bipa