Superlist
Superlist (Superlist Software GmbH) is a Berlin-based SaaS company founded in 2020 that builds a cross-platform task and notes app for individuals and remote teams, with AI-powered meeting notes, voice capture, and an MCP server that lets AI agents read and write tasks.
- Company typePrivate
- Founded2020
- HeadquartersBerlin, Germany
- Headcount11–50
- GTM typeB2B and B2C
- OfferingSoftware
What Superlist does
Superlist Software GmbH is a Berlin-headquartered, privately held SaaS company founded in 2020 by Christian Reber and Niklas Jansen that builds a cross-platform task management and to-do application for individuals and remote teams. The product combines tasks, rich-text notes, and planning in a single workspace, and is delivered as native clients for macOS, iOS, Android, and a web app. Core technology is built on Flutter, with three open-source supporting libraries — SuperEditor, SuperExtensions, and SuperSliverList — published on GitHub under the superlistapp organization. Backend infrastructure spans Google Cloud, Cloudflare, DigitalOcean, and Hetzner.
The company has progressively layered AI capabilities onto the product. The "Make" AI assistant generates task titles, project briefs, and full plans; the Voice Assistant ("Talk") and AI Meeting Notes use Deepgram for speech-to-text and large language models to convert voice and meeting audio into structured tasks, notes, and action items without requiring a meeting bot; a Model Context Protocol (MCP) server exposes Superlist as a task layer for external AI agents such as Claude, ChatGPT, and Cursor. AI is delivered via third-party foundation models (Google Gemini and OpenAI's GPT API) rather than in-house trained models.
The business model is a freemium-to-paid SaaS subscription with a free tier, a $5/month Basic plan, and a $21/month Super plan aimed at consumers, plus a separate per-Seat B2B contract for teams. Mobile subscriptions are processed via Apple App Store and Google Play and managed through RevenueCat, while web payments run on Stripe. Distribution is product-led: self-serve sign-up via superlist.com, native app-store presence, an affiliate program hosted by Dub.co, and earned-media coverage (The Verge, Product Hunt). Superlist is venture-backed, with a $10.9M seed round led by EQT Ventures in April 2022 and subsequent funding from Apeiron Ventures (€500,000 in November 2025) to support the Superlist 2.0 launch and a planned expansion into Greece.
Superlist firmographics
Firmographics- Name
- Superlist
- Legal name
- Superlist Software GmbH
- Website
- https://superlist.com
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Superlist (Superlist Software GmbH) is a Berlin-based SaaS company founded in 2020 that builds a cross-platform task and notes app for individuals and remote teams, with AI-powered meeting notes, voice capture, and an MCP server that lets AI agents read and write tasks.
- Ownership category
- akta.pro rank
Superlist industry classification
Industry- Product category
- Task Management Software
- NAICS
- Software Publishers (51321), Software Publishers (513210)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Software/SaaS Subscriptions (Consumer & Prosumer) (CRAFAIAB)
Keywords
Where Superlist is headquartered
LocationHeadquarters
- HQ city
- Berlin
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
Superlist business model
Business model- GTM type
- B2B and B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Infrastructure, Marketing or Sales, Operations
Revenue model
- SaaS Subscription: Software-as-a-Service offering under per-account, pre-paid monthly or annual subscriptions. The Customer pays an agreed monthly or annual fee depending on the number of Seats. Paid plans auto-renew at the end of each Initial Term unless terminated.
- Freemium tier (free): Free tier with limited lists and storage available alongside paid Basic ($5/month) and Super ($21/month) plans, intended to drive self-serve conversion.
- Per-seat add-ons: Customers can upgrade by adding Seats at any time without further notice; the higher fee is billed pro-rata for the remaining Agreement term, with the lower fee applying from the next billing cycle on downgrade.
- In-app purchases via app stores (managed through RevenueCat): Mobile subscription purchases processed through Apple App Store and Google Play, with RevenueCat used for management and analysis of in-app purchases.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Free tier with limited lists and storage |
| Subscription | Monthly | Basic plan at $5/month |
| Subscription | Monthly | Super plan at $21/month |
| Per seat | Annual | Team/Per-Seat subscription |
Go-to-market motion6 records
Distribution channels5 records
Marketing channels10 records
Superlist product offering
Product offeringCore offering
Superlist is a cross-platform task management and to-do list application that combines tasks, rich-text notes, and plans in a single workspace. The product is delivered as native apps for macOS, iOS, Android, and web, and bundles AI capabilities (AI Meeting Notes, Voice Assistant, an MCP Server for AI agents) with real-time team collaboration. It sells to both individual consumers (freemium and Basic/Super paid plans) and business teams (per-seat subscriptions) for personal productivity, project management, and remote-team coordination.
Product overview
Superlist is offered as a single unified product — the Superlist task management and to-do list application for work and life — rather than a separate suite of disconnected products. Within that single product, the company exposes several distinct capabilities and modules: AI Meeting Notes (auto-recording and meeting-summarization), the Voice Assistant / Talk feature (speech-to-task), the Superlist MCP Server (which turns Superlist into a programmable task layer for external AI agents such as Claude, ChatGPT, and Cursor), Project Management for Teams and Remote Teams (use-case modules that apply the same AI engine to team workflows), and Mobile Widgets for iOS/Android. The cross-platform native clients (macOS, Web, iOS, Android) share one workspace of tasks, lists, notes, and plans. Superlist also maintains three open-source Flutter libraries — SuperEditor, SuperExtensions (super_native_extensions), and SuperSliverList — that underpin the app's editing and platform-integration capabilities.
Differentiator
Problem solved
Functional benefit
Products and services
- Superlist (Core App) Cross-platform task management and to-do list application for work and life, combining tasks, notes, and plans in a single workspace with native apps for macOS, Web, iOS, and Android. The core platform around which all other Superlist modules (AI Meeting Notes, Voice Assistant, MCP Server, Mobile Widgets) are organized.
- Superlist AI Meeting Notes AI meeting note-taker module that auto-records, transcribes, and produces structured notes, summaries, action items, and assigned tasks from any meeting app without requiring a meeting bot, with multi-language auto-detection.
- Superlist Voice Assistant (Talk) Voice-driven capture feature that lets users speak naturally to add tasks, reminders, and project outlines; voice is transcribed and processed by AI to automatically organize thoughts into the correct lists.
- Superlist MCP Server Model Context Protocol server at https://app.superlist.com/mcp that exposes Superlist as a task layer for AI agents, letting Claude, ChatGPT, Cursor, and other MCP-compatible agents read and update tasks, lists, due dates, priorities, and labels via plain language and OAuth.
- Superlist Project Management for Teams Team-oriented module of Superlist that automatically captures decisions from meetings, assigns tasks to teammates, and keeps projects aligned, integrating the AI Meeting Notes engine with shared lists and assignments.
- Superlist for Remote Teams Module tailored for distributed teams: converts distributed team calls into immediate action items, lets users catch up on missed meetings by chatting with transcripts, and supports async collaboration across time zones.
- Superlist Mobile Widgets Native iOS and Android home-screen and lock-screen widgets for quick task capture and list viewing, including a Quick Create widget, an interactive List View widget (3 sizes on iOS), and Android OS 12+ support.
Quantifiable outcome
- 10x better recognition of meeting objectives and tasks vs. incumbent AI meeting-note tool (Apeiron Ventures A/B test)
- +1 more outcomes
Companies that use Superlist
Customer profileNamed customers1 record
Segments5 records
Ideal customer profiles5 records
Superlist technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration8 records
AI capability10 records
Feature9 records
Superlist partnerships and signals
Strategic signalPartnerships
23 partnerships are on record, tiered flagship and core.
- Anthropic (Claude)flagshipSuperlist exposes a Model Context Protocol (MCP) server at https://app.superlist.com/mcp that Claude connects to via OAuth through Settings → Connectors → Customize → Add Connector, enabling Claude to read, add and update Superlist tasks in plain English.
- OpenAI (ChatGPT)flagshipChatGPT Web users can connect to Superlist by enabling Developer Mode under Settings → Apps → Advanced Settings, creating an app that points to https://app.superlist.com/mcp with OAuth authentication.
- CursorcoreCursor, the AI code editor, can connect directly to Superlist via the MCP server so developers can drop tasks into Superlist from within their coding chat.
- Google Cloud (GCP)coreSuperlist uses Google Cloud Services, Google Cloud Storage, and Google Workspace for cloud infrastructure, data storage, and team productivity; Google Workspace APIs are integrated (with user authorization) for email and calendar features, and Google Workspace APIs are explicitly not used to train generalized AI/ML models.
- Google Gemini AIcoreGoogle Gemini AI is used in the Pro version to enable more efficient task titling and voice processing; voice recordings are kept for 30 days then deleted. EEA/CH: Google Ireland Limited; elsewhere: Google LLC.
- OpenAI (GPT API)coreSuperlist uses OpenAI's GPT API prompts to handle user inquiries efficiently and interactively; EEA/CH data is controlled by OpenAI Ireland Limited, with a Data Processing Addendum in place.
- CloudflarecoreCloudflare is used as Superlist's Content Delivery Network for faster, more secure delivery of media files and scripts across distributed servers.
- DigitalOceancoreDigitalOcean is used as a Content Delivery Network / infrastructure provider alongside Cloudflare and Hetzner; EU-US Data Privacy Framework certified.
- Hetzner OnlinecoreHetzner Online GmbH (Germany) provides IT infrastructure services including storage and computing capacity for Superlist.
- IntercomcoreIntercom powers Superlist's in-app Help Center, customer support messaging, and likely feedback collection (Intercom R&D Unlimited Company in Ireland / Intercom, Inc. in San Francisco).
- RevenueCatcoreRevenueCat is used for the management and analysis of in-app purchases on iOS and Android, with a DPA in place.
- AdjustcoreAdjust SDK (Adjust HQ, Berlin) is used to track the performance of marketing campaigns across mobile.
- SentrycoreSentry (Functional Software Inc., San Francisco) is used as a monitoring and error-detection system to identify code errors and ensure stability.
- CloudinarycoreCloudinary is used to display embedded content (images/video) across Superlist's online services, with a signed DPA.
- Microsoft (Graph API)coreSuperlist uses Microsoft Graph API to access people-centric data and insights within the Microsoft cloud (Microsoft 365, Windows, Enterprise Mobility + Security).
- StripeflagshipStripe Payments Europe, Ltd. (Dublin) processes payments for Superlist customers within the EU; data transmission to the US relies on EU Standard Contractual Clauses.
- Dub.cocoreDub.co provides link shortening and analytics to track and optimize marketing campaigns; also powers Superlist's "Become an affiliate" program at partners.dub.co/superlist.
- DeepgramcoreDeepgram provides speech-to-text transcription services (Deepgram+, Oakland, CA) used to convert audio into text for the AI meeting-notes and voice features; backed by EU Standard Contractual Clauses.
- Slack (Salesforce)coreSlack Technologies is used as an internal messaging and conference-software vendor, with a DPA and Standard Contractual Clauses in place.
- ZoomcoreZoom Video Communications is used for video conferencing, web conferencing and webinars, with a Global DPA.
- Frill.cocoreFrill.co (Frill Group Pty Ltd, Australia) powers Superlist's public feature-idea board at feedback.superlist.com and the in-product feedback widget.
- Apple App StoreflagshipApple Inc. distributes Superlist's iOS/iPadOS app via the App Store, where the app is purchased/downloaded.
- Google PlayflagshipGoogle Ireland Limited distributes Superlist's Android app via Google Play.
Scale indicators6 records
Recent moves7 records
Expansion highlights7 records
Superlist competitors and assessment
Company assessmentDirect peers
- Todoist: Direct competitor in cross-platform task management with freemium + paid tiers ($4-$6/mo). Targets the same individual/team productivity use cases as Superlist with natural-language date parsing and integrations.
- TickTick: Direct competitor offering tasks, notes, calendars, and habits across iOS, Android, macOS and web with a similar freemium subscription model. Overlaps directly with Superlist's combined tasks + notes positioning.
- Things 3: Premium to-do app for Apple platforms (macOS, iOS, iPadOS) emphasizing design polish and GTD-style workflows. Shares Superlist's cross-platform-native, design-led consumer productivity focus.
- Any.do: Cross-platform task and calendar app with freemium model and AI features. Directly comparable to Superlist on consumer productivity, voice capture, and team/shared-list use cases.
Broad incumbents
- Notion: Broader productivity platform that includes tasks, notes, docs and databases, with native AI. User reviews on Superlist's site explicitly position Superlist as 'the best of Notion in a simpler UI', making it a key adjacent incumbent.
- Microsoft To Do: Microsoft's free cross-platform to-do app and the de-facto spiritual successor to Wunderlist. Bundled with Windows and Microsoft 365, it is the most strategically threatening incumbent to Superlist's core consumer wedge.
- Asana: Team-focused work management platform with tasks, projects and AI Studio features. Competes with Superlist's 'Project Management for Teams' module at a much larger scale and enterprise reach.
- ClickUp: All-in-one productivity platform bundling tasks, docs, whiteboards and AI. Overlaps with Superlist's broader team/project ambitions and competes on per-seat pricing.
- Google Tasks: Free, default to-do list tightly integrated with Gmail and Google Calendar. Sets a free-anchored pricing floor that compresses Superlist's freemium-to-paid conversion.
- Trello: Atlassian's kanban-style task and project management tool used by teams and individuals. Overlaps with Superlist's project-management and shared-list use cases at SMB price points.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Superlist social profiles
Digital presenceSuperlist compliance and trust
Trust signalCompliance2 records
Superlist financial estimates
Financial estimateRevenue estimate
Valuation estimate
Superlist leadership team
Management profileNumber of profiles
Profiles4 records
Superlist funding detail
Funding detailFunding overview
Funding rounds5 records
Investors5 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Superlist M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Superlist
What does Superlist do?
Superlist is a cross-platform task management and to-do list application that combines tasks, rich-text notes, and plans in a single workspace. The product is delivered as native apps for macOS, iOS, Android, and web, and bundles AI capabilities (AI Meeting Notes, Voice Assistant, an MCP Server for AI agents) with real-time team collaboration. It sells to both individual consumers (freemium and Basic/Super paid plans) and business teams (per-seat subscriptions) for personal productivity, project management, and remote-team coordination.
Is Superlist a public or private company?
Superlist is a private company. It is classified as venture growth investor backed and is currently operating.
When was Superlist founded?
Superlist was founded in 2020. It employs 11 to 50 people.
Where is Superlist based?
Superlist is headquartered in Berlin, Germany, in the Europe region.
How does Superlist make money?
Four revenue lines are on record. SaaS Subscription is the primary driver. The others are freemium tier (free), per-seat add-ons and in-app purchases via app stores (managed through RevenueCat).
Who are Superlist's main competitors?
Direct peers on record are Todoist, TickTick, Things 3 and Any.do. Broad incumbents are Notion, Microsoft To Do, Asana, ClickUp, Google Tasks and Trello.
Does Superlist have an API?
Yes. Superlist exposes a Model Context Protocol (MCP) server at https://app.superlist.com/mcp that allows developers and AI agents to read and update lists, tasks, due dates, labels, priorities, and collaborators. Authentication is via standard OAuth. The MCP server can create, edit, complete, delete, share, and organize tasks and lists on the user's behalf when instructed. Any AI tool that supports custom MCP connectors (e.g., Claude, ChatGPT, Cursor) can be connected. Developer documentation is at help.superlist.com/en/articles/658028-superlist-mcp-server.
What industry is Superlist in?
Superlist's product category is Task Management Software. Its primary akta.pro industry code is CRAFAIAB, Software/SaaS Subscriptions (Consumer & Prosumer). Its NAICS code is 51321 and its SIC code is 7372.