What Healthify does

Healthify (formerly HealthifyMe) is an India-headquartered digital health platform founded in 2012, operating an AI-powered consumer health and fitness application that serves more than 40 million users across 300+ Indian cities with support from 600+ human coaches. Its core offering combines nutrition tracking, workout planning, and personalized coaching with an AI assistant named Ria, which has been upgraded to support real-time voice conversation, camera-based food logging, and multi-language interactions, built on OpenAI technology. The company has expanded into medical weight management with HealthifyRx, a program that bundles GLP-1 medications with nutritionist, trainer, doctor consultation, lifestyle tracking, and diagnostic services, and has signed a strategic partnership with Novo Nordisk India to deliver AI-enabled patient support for GLP-1 receptor agonists.

Healthify generates revenue through subscription-based consumer plans, B2B corporate wellness partnerships, and emerging medical weight-loss and pharmaceutical patient-support programs. The go-to-market is hybrid: product-led growth through the consumer app with self-serve onboarding, supplemented by enterprise field sales targeting US insurance providers, dieticians, and corporate wellness buyers, and channel partnerships with pharmaceutical manufacturers for GLP-1 patient referrals. Management has stated the company is on track to become EBITDA-positive by the end of the fiscal year and is targeting double-digit millions in US annual recurring revenue.

The company is venture-backed with $125 million in total equity raised, including a $45 million pre-series D round in October 2024 led by Khosla Ventures and LeapFrog Investments, with participation from Claypond Capital. Founder Tushar Vashisht serves as CEO. The strategic emphasis is on US market expansion, deeper integration of AI with clinical care and pharmaceutical therapies, and evolving from a consumer coaching app into a global patient-support layer for weight-loss therapeutics.

Name

Healthify

Legal name

Healthify

Website

https://healthify.us

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

1–10 employees

Short description

Healthify (formerly HealthifyMe) is an AI-powered health and fitness platform serving 40M+ users across India with coaching, nutrition tracking, and an AI assistant, now expanding into US enterprise wellness and GLP-1 medical weight-loss programs through partnerships including Novo Nordisk India.

Ownership category

akta.pro rank

Product category

Digital Health and Wellness

NAICS

Offices of Other Health Practitioners (6213), Fitness and Recreational Sports Centers (713940), Diet and Weight Reducing Centers (812191)

SIC

Services-Prepackaged Software (7372), Services-Misc Health & Allied Services, Nec (8090), Services-Health Services (8000)

akta.pro primary industry

Wellness Program Design & Accountability Coaching (HSADAGAC)

akta.pro secondary industries

General Nutrition Coaching (HSADAFAA), Corporate/Workplace Nutrition & Weight Management Programs (HSADAFAO), Healthcare & Wellness Personalization (HDAAAGAI)

Keywords

• AI health coaching
• Digital wellness platform
• Medical weight loss
• Corporate wellness programs
• Nutrition tracking software

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Corporate Wellness Partnerships: B2B corporate wellness partnerships providing health and fitness services to enterprise clients, expanding in the US market.
2. Medical Weight Loss Programs: HealthifyRx program combining GLP-1 drugs with nutritionist support, trainer services, doctor consultation, lifestyle tracking, and diagnostic monitoring.
3. Patient Support Services: Coaching services to users prescribed weight-loss therapies, contributing to revenue growth through pharmaceutical partnerships.

Go-to-market motion3 records

Distribution channels3 records

Marketing channels3 records

Core offering

Healthify operates an AI-powered health and fitness platform delivered via mobile app that provides digital coaching, nutrition tracking, workout planning, and personalized health recommendations. It serves over 40 million users across 300+ cities in India and is expanding into the US market with B2B corporate wellness partnerships, an AI-enabled patient support program for Novo Nordisk's GLP-1 therapies, and a medical weight loss program (HealthifyRx) combining GLP-1 drugs with nutritionist, trainer, and doctor support.

Product overview

Healthify is an AI-powered health and fitness platform (formerly HealthifyMe) offering a core mobile app for digital coaching, nutrition tracking, and personalized wellness recommendations. The platform has expanded to include HealthifyRx, a medical weight loss program combining GLP-1 medications with human support services, and Ria, an AI assistant with real-time voice and camera capabilities. The ecosystem serves over 40 million users with a hybrid model combining AI technology with human coaches, and is expanding into the US market and B2B corporate wellness partnerships.

Differentiator

Problem solved

Functional benefit

Products and services

• Healthify App (Core Platform)
• Ria AI Health Assistant
• HealthifyRx
• Novo Nordisk Patient Support Program

Quantifiable outcome

• 40 million+ users served
• +3 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability6 records

Feature3 records

Partnerships

One partnership is on record.

• Novo Nordisk IndiacoreStrategic or Co-development Partner · 3 December 2025Healthify partnered with Novo Nordisk India to launch an AI-enabled patient support program for GLP-1 receptor agonists. The company offers coaching to users prescribed Novo's weight-loss therapies. Healthify is seeking additional partnerships with weight-loss drugmakers following this deal, aiming to become a global provider of patient support for GLP-1 drugs.

Scale indicators7 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Virta Health: Virta is a direct peer in digital diabetes and obesity care, combining clinician-led telehealth with nutrition therapy and increasingly GLP-1 support. It competes for the same enterprise payer and employer contracts that HealthifyRx targets in the US.
• Omada Health: Omada is a direct peer in digital chronic condition management and prevention, with a strong B2B2C employer and payer channel — the same go-to-market Healthify is pursuing in the US. Both combine coaching, technology, and clinical care for cardiometabolic conditions.
• Noom: Noom is a direct competitor in AI-driven weight management and behavior change coaching, using psychology-based programs and human coaching combined with digital tools. It is the most directly comparable consumer weight management platform to Healthify's core offering and HealthifyRx.
• MyFitnessPal: MyFitnessPal is a direct peer in nutrition tracking, calorie logging, and AI-assisted food recognition. Its large global user base, premium subscription model, and now food-scan AI features make it a direct comparator to Healthify's Ria assistant.
• Lifesum: Lifesum is a direct peer in AI-driven nutrition planning, meal logging, and personalized wellness coaching with a subscription model. Comparable in core product UX to Healthify's nutrition and AI coaching experience.
• Cult.fit (Cure.fit): Cult.fit is a direct India-market peer combining fitness centers, online coaching, nutrition tracking, and mind-body offerings. It overlaps with Healthify on consumer wellness, fitness, and nutrition use cases within India.
• WeightWatchers (WW): WW is a direct competitor in the weight management and wellness coaching space and has similarly moved into GLP-1 integration with its WW Clinic. Comparable business model combining subscription coaching with clinical/medication pathways.

Broad incumbents

• Calm: Calm is a broad incumbent in consumer wellness subscriptions, adjacent in the 'holistic health' category Healthify targets. Useful as a comparable for consumer wellness subscription economics and brand-led growth, even though its core is mental rather than physical health.
• Teladoc Health: Teladoc is a broad incumbent in virtual care, chronic condition management, and integrated employer/payer programs. Its chronic care and weight management offerings make it a relevant comparable for HealthifyRx's enterprise positioning and GLP-1 support economics.
• Headspace Health: Headspace Health is a broad incumbent in digital mental health and employer wellness, and increasingly bundles physical and mental wellbeing for enterprises. Comparable to Healthify's corporate wellness channel ambitions and B2B2C distribution model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/HealthifyUS
• Facebookfacebook.com/HealthifyUs
• LinkedInlinkedin.com/company/healthify

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds5 records

Investors11 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Healthify