What BeLive does

BeLive Technology is a Singapore-based, NASDAQ-listed (via BeLive Holdings, ticker BLIV) provider of white-label live streaming and video commerce infrastructure for enterprises, super apps, broadcasters, and marketplaces. Founded in Singapore with an engineering and operations hub in Ho Chi Minh City, Vietnam, the company builds modular interactive video products — Social Live Streaming, Live Shopping, Live Edutainment, Shoppable Short Reels, Interactive Shoppable Videos, and Interactive Video Branching — anchored on its LORA SaaS platform and YEON short drama engine. Technology foundation combines real-time AI and machine learning for live video analysis, viewer engagement optimization, and commerce conversion with multi-language AI subtitling and digital human integrations via a Tencent Cloud partnership. The platform is delivered via SDK, API, and fully customized white-label deployments, with end-to-end professional services covering strategy, design, implementation, and ongoing optimization.

Revenue is generated through four streams: (1) SaaS subscription licensing of LORA and related modules on annual or multi-year contracts; (2) end-to-end custom development and professional services for bespoke deployments; (3) SDK and white-label licensing on per-seat or usage-based models; and (4) usage-based and transaction fees tied to live commerce engagement. Go-to-market combines direct enterprise field sales targeting large brands and corporations, a channel partner and reseller program recruiting local live streaming experts into regional markets, and self-serve SaaS adoption through the LORA product. The company is headquartered in Singapore's Central Business District and has raised approximately S$6 million (US$4.5 million) in bridge funding from FTAG Ventures, followed by a ~$10 million NASDAQ IPO in April 2025 and a $20 million AI investment partnership with Istana Partners announced in March 2026. Customer base spans Rakuten, Samsung, Zalora, Grab, Bukalapak, Mediacorp, L'Oreal, Changi Airport, Knock Knock Live, HyperLive Entertainment, and others across Southeast Asia, Japan, and broader APAC, with the platform having delivered over 50 million hours of live video and reached over 100 million viewers worldwide.

The corporate structure presents a documented ambiguity: BeLive Technology (Singapore, private) is referenced separately from BeLive Holdings (NASDAQ-listed BLIV, public), and the available materials do not explicitly clarify the ownership and control relationship between the two entities. Separately, ownership commentary references securities fraud investigations associated with the NASDAQ-listed entity, which is a material governance risk factor that should be weighed against the operational track record.

Name

BeLive

Legal name

BeLive Technology

Website

https://belive.technology

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

11–50 employees

Short description

BeLive Technology builds white-label, AI-powered live streaming and video commerce SaaS for enterprises, super apps, and broadcasters across Southeast Asia and APAC. Its LORA platform, YEON short drama engine, and SDK power live shopping, gamification, and shoppable video for clients including Rakuten, Samsung, Zalora, Grab, and Bukalapak.

Ownership category

akta.pro rank

Product category

Live Video Streaming and Commerce Platform

NAICS

Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (516210), Software Publishers (5132), Software Publishers (513210), Custom Computer Programming Services (541511)

SIC

Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Programming Services (7371)

akta.pro primary industry

Live Shopping & Commerce Streaming Platforms (MPACACAD)

akta.pro secondary industries

Enterprise & Professional Live Streaming Platforms (Webinars/Events) (MPACACAI), Live Streaming Aggregators & Multi-Platform Restreaming/Distribution Platforms (MPACACAM), Live Commerce & Shoppable Creator Campaigns (BPAFAHAL), Live Shopping & Streaming Creator Activations (MPAAAHAM)

Keywords

• Live streaming platform
• Live commerce software
• Video streaming SDK
• Interactive shoppable video
• Short drama engine

Headquarters

HQ city

Singapore

HQ country

Singapore

HQ region

Asia

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations

Revenue model

1. SaaS / Subscription Licensing: BeLive generates revenue primarily through SaaS licensing of its LORA platform and other live streaming solutions, typically sold as annual or multi-year subscriptions to enterprise clients. Pricing is tiered and tailored to customer requirements.
2. Professional Services & Custom Development: Revenue is generated through end-to-end custom development and implementation services, where BeLive designs, builds, and scales bespoke live streaming ecosystems for enterprise clients. This includes ongoing optimization and iteration post-launch.
3. SDK / White-Label Licensing: BeLive licenses its software development kit and white-label platform to brands and platforms, allowing them to embed live streaming capabilities under their own branding, typically on a per-seat or usage-based model.
4. Usage-Based / Transaction Fees: Some platform usage may be billed on a consumption or transaction basis, particularly for live commerce and shoppable video features where engagement and conversion metrics drive value.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels8 records

Core offering

BeLive Technology builds a white-label, AI-powered live video streaming and commerce platform sold to enterprise brands and platforms. Its core offerings include the LORA SaaS for live and video commerce, an SDK for embedding live streaming, the YEON short drama engine, and end-to-end custom development for social live streaming, live shopping, and live edutainment use cases. Customers receive fully customizable solutions spanning strategy, build, and ongoing optimization, with features such as virtual gifting, live trivia, shoppable videos, simulcasting, and AI-driven analytics.

Product overview

BeLive offers a modular platform architecture for interactive live video and commerce solutions. The core product suite includes Social Live Streaming, Live Shopping, and Live Edutainment as the primary interactive video products, with supporting modules like Interactive Shoppable Videos, Interactive Video Branching, and Shoppable Short Reels for on-demand commerce. The platform is powered by LORA, a SaaS foundation for live and video commerce, while YEON (Short Drama Engine) enables short-form microdrama content creation. Developers can access BeLive's capabilities through a Software Development Kit (SDK), and AI Solutions provide live video analysis, digital human integration, and personalization features. End-to-End Development services offer custom white-label implementations for enterprises.

Differentiator

Problem solved

Functional benefit

Brands

• LORA: Live and Video Commerce SaaS platform enabling businesses to implement live shopping and video commerce capabilities.
• YEON Studios

Products and services

• LORA (Live and Video Commerce SaaS) Comprehensive SaaS platform for live and video commerce that enables businesses to launch white-label live shopping experiences with minimal development effort, including shoppable video overlays, virtual gifting, live trivia, and analytics.
• YEON (Short Drama Engine) Short drama platform enabling brands to build their own microdrama apps to attract and engage new users with interactive short-form video content.
• Software Development Kit (SDK) Software development toolkit that enables developers to integrate BeLive's live streaming, live video chat, virtual gifting, and other interactive live streaming functions into third-party applications and platforms.
• Social Live Streaming Build-your-own social platform with live video chat, virtual gifting, and interactive features enabling real-time engagement between streamers and viewers.
• Live Shopping E-commerce solution that brings real-time audience interaction to online shopping, allowing viewers to purchase products directly during live streams.
• Live Edutainment Host virtual events of any scale with integrated ticketing and merchandise sales capabilities for interactive entertainment experiences.
• Shoppable Short Reels On-demand shoppable video content that boosts sales from shoppers browsing videos even when not live streaming, featuring interactive product links and checkout integration.
• End-to-End Live Stream Development Full-service development offering including strategy consultation, custom design, implementation, and ongoing optimization for branded live streaming and commerce platforms.

Quantifiable outcome

• 50% cost saved and 75% time saved for corporate training (Samsung)
• +6 more outcomes

Named customers14 records

Segments6 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

AI capability7 records

Feature9 records

Partnerships

Seven partnerships are on record, tiered flagship / core, regional expansion, minor and core infrastructure.

• COL Groupflagship / coreStrategic or Co-development Partner · 5 March 2026COL Group partnered with NASDAQ-listed BeLive Holdings to launch the world's first 'Microdrama in a Box' solution at FILMART 2026. The solution combines COL Group's enterprise SaaS infrastructure with a curated microdrama catalog, enabling regional companies to deploy branded microdrama platforms within 30 days. The partnership targets telcos, OTT services, super apps, broadcasters, and digital publishers.
• DigiLiveregional expansionChannel Partner/ Reseller/ Distributor · 13 December 2024BeLive Technology announced a partnership with DigiLive to launch its interactive video streaming services in Vietnam, providing interactive media solutions for brands in the Vietnamese market.
• Star Liveregional expansionStrategic or Co-development Partner · 13 September 2024BeLive Technology partnered with celebrity platform Star Live to provide celebrity-driven content and live streaming capabilities for brands in Southeast Asia, combining BeLive's streaming technology with Star Live's celebrity talent network.
• MeirominorGTM or Marketing Partner · 23 May 2024BeLive partnered with Meiro, a customer data platform, to co-host a webinar on first-party data and owned content strategies. The partnership targets helping brands leverage data for personalized live commerce experiences.
• PNTR Groupregional expansionStrategic or Co-development Partner · 4 December 2023BeLive and PNTR Group unveiled the JUPNTR social live selling initiative, combining BeLive's streaming technology with PNTR Group's network to drive social commerce adoption across the region.
• Amazon Web Services (AWS)core infrastructureTechnology or IntegrationBeLive is a verified member of the AWS Partner Network, indicating cloud infrastructure integration expertise using AWS services for its live streaming platform deployments.
• Tencent Cloudcore infrastructureTechnology or IntegrationBeLive and Tencent Cloud strengthened their partnership to offer engaging and personalised interactions with Digital Human Solutions. This collaboration integrates Tencent Cloud's AI-driven digital human technology with BeLive's live streaming platform capabilities.

Scale indicators9 records

Recent moves8 records

Expansion highlights6 records

Emerging players

• Whatnot: Whatnot is a live shopping marketplace specializing in collectibles, with live auctions and community-driven streaming. Comparable to BeLive's social live streaming and live commerce mechanics, but operating its own consumer marketplace rather than selling B2B infrastructure.
• NTWRK: NTWRK operates a live shopping marketplace focused on hype-driven retail, drops, and creator commerce. Comparable to BeLive in live commerce mechanics but focused on consumer-facing marketplace rather than white-label B2B.

Direct peers

• Agora: Agora provides real-time engagement APIs for voice, video, and interactive live streaming, including chat and AI extensions. Comparable to BeLive's SDK-based and API-based live streaming infrastructure offerings for enterprise and developer customers.
• Bambuser: Bambuser is a direct competitor offering a live video shopping platform with one-to-one, one-to-many, and shoppable video tools for global brands. Closely comparable to BeLive's LORA SaaS and live shopping product suite, targeting the same retail and e-commerce enterprise buyers.
• Livescale: Livescale delivers a live shopping platform with simulcasting, shoppable video, and analytics for brands. Directly competes with BeLive in the live shopping and live commerce SaaS category for enterprise retail clients.
• Mux: Mux provides video infrastructure APIs for live streaming and on-demand video with developer-friendly tooling. Comparable to BeLive on the SDK/API and live streaming infrastructure layer, particularly for embedded enterprise video use cases.
• TalkShopLive: TalkShopLive is a live shopping platform enabling brands, retailers, and creators to host shoppable live streams. Comparable to BeLive in live commerce capabilities and enterprise retail focus.
• Firework: Firework provides a shoppable video and live commerce platform for retailers and brands, including interactive video, live streaming, and AI-powered personalization. Comparable to BeLive in white-label video commerce positioning and enterprise retail customer base.

Broad incumbents

• Vonage (Video API): Vonage's Communications Platform includes a Video API for live video, messaging, and embedded communications. Comparable to BeLive's SDK/embedded live video offerings, but as part of a broader UCaaS/CPaaS portfolio rather than a live commerce specialist.
• Amazon Live: Amazon Live is the native live shopping surface on Amazon, offering creators and brands shoppable live streams within Amazon's marketplace. Comparable as an alternative channel for live commerce, though as a closed ecosystem rather than a white-label platform.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks7 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/belive-technology
• Xx.com/belive_tech
• Facebookfacebook.com/Belivetechsolutions

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds4 records

Investors2 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about BeLive