Wrapmate
Wrapmate is a technology-driven managed marketplace for vehicle graphics, offering AI-powered design, 3M printing, and nationwide installation through 2,000+ certified installers serving consumers, SMBs, franchise networks, and commercial dealerships.
- Company typePrivate
- Founded2021
- HeadquartersGreenwood Village, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Wrapmate does
Wrapmate Inc. is a technology-driven managed marketplace that consolidates the vehicle graphics industry around a single end-to-end workflow: design, print, and professional installation of vehicle wraps. The company connects customers with a nationwide network of 2,000+ certified installation professionals across all 50 states and has completed 10,000+ projects to date, exclusively using premium 3M vinyl films with 5–7 year durability. Wrapmate is headquartered in Denver, Colorado (Greenwood Village), employs 11–50 people, and serves three distinct customer segments: consumers and SMBs purchasing wraps directly, multi-location enterprises and franchise networks requiring standardized fleet branding, and commercial dealerships (notably Isuzu Commercial Truck of America, Volkswagen, and Ford) that upsell wraps at the point of vehicle purchase.
The company's underlying platform — branded WrapOS — coordinates the full pipeline from design through installation. Its technology stack includes an AI-powered design tool that produces custom wrap concepts in under 30 seconds with instant pricing for 60+ years of vehicles, a quoting calculator covering 90,000+ vehicle profiles, the WrapGenie AI design engine for professional installers, and an AI production-file service that converts designs into vehicle-specific production-ready files in 90 seconds. Wrapmate also operates Wrapmate Pro, a B2B platform that gives third-party installers access to wholesale production, AI tools, and the install network.
Wrapmate generates revenue primarily through project-based one-time payments for wrap design, printing, and installation, with commercial projects typically priced in the $4,245–$4,918 range and a three-stage payment structure (refundable design deposit with up to three revision rounds, 50% production payment upon approval, 50% completion payment). The company layers transaction-fee economics through its Franchise Preferred Vendor Program (Edible Arrangements, Cheba Hut, HOTWORX, covering 10,000+ franchise locations), commercial dealership partnerships (300+ Isuzu dealers, plus VW and Ford), and a rideshare advertising vertical via its 2023 majority investment in Wrapify. Go-to-market combines a self-serve PLG digital funnel, enterprise field sales with dedicated account managers, and channel partnerships. Wrapmate has raised approximately $17.7 million to date, including a $1.7M pre-seed led by Automotive Ventures (April 2022) and a $16M private equity investment from JettyCove (February 2024); industry expert Dan Graham joined the board alongside the JettyCove investment. Revenue is not publicly disclosed.
Wrapmate firmographics
Firmographics- Name
- Wrapmate
- Legal name
- Wrapmate Inc.
- Website
- https://wrapmate.com
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Wrapmate is a technology-driven managed marketplace for vehicle graphics, offering AI-powered design, 3M printing, and nationwide installation through 2,000+ certified installers serving consumers, SMBs, franchise networks, and commercial dealerships.
- Ownership category
- akta.pro rank
Wrapmate industry classification
Industry- Product category
- Vehicle Wrap Services
- NAICS
- Plastics Packaging Materials and Unlaminated Film and Sheet Manufacturing (32611), Packaging and Labeling Services (56191), Packaging Machinery Manufacturing (333993), Textile and Fabric Finishing and Fabric Coating Mills (3133)
- SIC
- Coating, Engraving & Allied Services (3470), Unsupported Plastics Film & Sheet (3081)
- akta.pro primary industry
- Bundling, Overwrapping & Shrink Packaging Equipment (IMALAOAI)
- akta.pro secondary industries
- Shrink, Stretch & Wrap Films (Pallet Wrap, Shrink Sleeves/Overwrap) (IMALABAF), Finishing, Converting & Die-Cutting Services (IMALAKAN), Capping, Closing & Sealing Equipment (Capper, Induction, Heat Seal) (IMALAOAC), Protective & Cushioning Packaging (Bubble Wrap, Air Pillows, Foam-in-Bag) Manufacturing (IMANAEAF)
Keywords
Where Wrapmate is headquartered
LocationHeadquarters
- HQ city
- Greenwood Village
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Wrapmate business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Vehicle Wrap Design and Installation: One-time payment model where customers pay for vehicle wrap design, printing, and professional installation. Structure includes a refundable design deposit with up to 3 revision rounds, a non-refundable 50% production payment upon design approval, and the remaining 50% upon completion. Premium 3M vinyl materials are sourced and included in the project cost.
- Fleet/Preferred Vendor Program: Recurring revenue opportunity through multi-location business partnerships with standardized pricing across the country. Dedicated brand portal for ordering new graphics, replacing damaged graphics, and scheduling removals.
- Dealer Partnership Program: Revenue stream through commercial dealership partnerships enabling upsell of vehicle wraps at point of vehicle purchase. Wrapmate receives payment through dealer co-branded websites with exact pricing for sales team.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Design Deposit with revisions |
| One time/ perpetual license | Pay-as-you-go | Production Payment (50% of project cost) |
| One time/ perpetual license | Pay-as-you-go | Completion Payment (50% of project cost) |
| Unit Pricing | Pay-as-you-go | Commercial Vehicle Wraps |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels9 records
Wrapmate product offering
Product offeringCore offering
Wrapmate operates a technology-driven managed marketplace for vehicle graphics that designs, prints, and installs vehicle wraps nationwide. The company coordinates end-to-end wrap projects through its proprietary WrapOS platform, an AI-powered design tool, premium 3M vinyl materials, and a network of 2,000+ certified installers across all 50 states, serving individual consumers, small businesses, multi-location franchise networks, and commercial dealerships.
Product overview
Wrapmate is a technology-driven marketplace for vehicle graphics offering end-to-end services from design through installation. The core platform provides Business Wraps, Personal Wraps, and Fleet Wraps, supported by a design service, 3M printing, and a nationwide network of 2,000+ certified installers. The Franchise Preferred Vendor Program enables multi-location businesses to manage graphics consistently nationwide, while the Dealer Program provides commercial dealerships with co-branded platforms for upselling wraps at point of vehicle purchase. The AI Design Tool, launched May 2026, enables customers to self-service design, pricing, and purchasing of wraps online in under 30 seconds. Wrapmate Pro is a separate platform for installation professionals offering network participation, wholesale production, and AI-powered tools including WrapGenie and a production-file service.
Differentiator
Problem solved
Functional benefit
Brands
- Wrapmate Pro: A platform for vehicle wrap professionals providing a nationwide install network, wholesale production, design services, and digital tools for graphics businesses.
- Wrapmate Pro Network
- WrapOS
Quantifiable outcome
- Up to 70,000 daily impressions per wrapped vehicle
- +4 more outcomes
Companies that use Wrapmate
Customer profileNamed customers20 records
Ideal customer profiles1 record
Wrapmate technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability4 records
Feature5 records
Wrapmate partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered major and core.
- Isuzu Commercial Truck of AmericamajorLaunched national dealership graphics program on February 2nd, 2026, enabling over 300 Isuzu truck dealers across the United States to offer vehicle wraps and graphics at point of purchase. Program uses premium 3M wrap films and features a digital platform designed exclusively for Isuzu dealerships with integration into truck financing agreements.
- Edible ArrangementscoreFranchise partner in Wrapmate's Preferred Vendor Program supporting standardized vehicle graphics services nationwide for the Edible Arrangements franchise network.
- Cheba HutcoreFranchise partner in Wrapmate's Preferred Vendor Program supporting standardized vehicle graphics services nationwide for the Cheba Hut franchise network.
- HOTWORXcoreFranchise partner in Wrapmate's Preferred Vendor Program supporting standardized vehicle graphics services nationwide for the HOTWORX franchise network. Together with Edible Arrangements and Cheba Hut, these partnerships support over 10,000 franchise locations.
- 3McoreExclusive materials supplier for vehicle wrap vinyl films. Wrapmate exclusively uses 3M Wrap Films on all customer vehicles, guaranteeing premium quality with 5-7 year durability. 3M MCS certification is required for installers in the Pro network.
- WrapifymajorWrapmate completed a strategic majority investment in Wrapify, a leader in rideshare advertising. The collaboration leverages operational synergies and technology between the two companies, combining Wrapify's rideshare advertising expertise with Wrapmate's technology platform and network of nearly 2,000 car wrap installers.
- Volkswagen of AmericamajorPartnership for custom graphics program on Volkswagen vehicles including VW ID. Buzz. Features real-time configurator, local VW dealer ordering option, and custom wrap designs exclusive to VW vehicles.
Scale indicators9 records
Recent moves7 records
Expansion highlights6 records
Wrapmate competitors and assessment
Company assessmentDirect peers
- SpeedPro Imaging: SpeedPro is the largest national vehicle wrap and large-format graphics franchise in the US, offering commercial fleet wraps, custom designs, and installation across 200+ studios. It is the most directly comparable peer to Wrapmate in target customer (fleet/SMB) and service scope (design, print, install), though it operates a franchise-owned studio model rather than Wrapmate's independent installer marketplace.
- CarWraps.com: CarWraps.com is an online store selling custom-printed vehicle wrap kits and vinyl wraps shipped nationwide, with a configurator for vehicle templates. It competes most directly with Wrapmate in the DIY and pro-installer vinyl supply market, though it does not coordinate installation services.
- Signs.com: Signs.com is an online custom-signs and vehicle-wraps retailer that offers design, print, and nationwide shipping of signs, banners, and vehicle decals. It overlaps with Wrapmate's SMB self-serve design-to-purchase motion but does not provide a managed installer network for full wraps.
- Wrapify: Wrapify is a rideshare advertising platform that wraps driver vehicles with brand ads and pays drivers per mile driven. It became a majority-owned subsidiary of Wrapmate in April 2023, so it is now part of Wrapmate, but it remains a useful comparable for the advertising-financed vehicle wrap business model.
- Monster Vehicle Wraps: Monster Vehicle Wraps is an online vehicle wrap retailer that lets customers design wraps and order vinyl kits or pre-cut wraps for self-installation. It directly mirrors Wrapmate's self-serve design-to-purchase motion but stops at shipping the kit, leaving installation to the customer or local shops, which positions it as a more limited direct peer.
Broad incumbents
- Signarama: Signarama is a global signage and vehicle graphics franchise with hundreds of US locations offering custom wraps, decals, and fleet branding. It overlaps with Wrapmate in commercial vehicle wraps but, like FASTSIGNS, sells a much broader signage portfolio through owned franchise studios rather than an on-demand installer network.
- Avery Dennison Graphics Solutions: Avery Dennison is the other major supplier of vehicle wrap films (Supreme Wrapping Film, MPI 1105) and runs its own installer certification program. It competes with 3M as Wrapmate's potential alternative vinyl supplier and sells wrap materials plus training to sign shops and wrap installers, making it both a supplier alternative and a broad incumbent.
- FASTSIGNS: FASTSIGNS is a national signage and visual graphics franchise network with 750+ locations offering vehicle wraps alongside broader signage, banners, and trade-show displays. It competes with Wrapmate for fleet wrap business but operates a brick-and-mortar studio model and serves a much wider visual-communications scope, making it a broad incumbent rather than a direct wrap specialist.
- 3M Commercial Solutions: 3M is the dominant supplier of wrap vinyl films (Controltac, IJ180Cv3, etc.) and operates a Wrap Film Installer Network and certified installer program. It is Wrapmate's exclusive materials partner but also a potential broad incumbent, since 3M could theoretically disintermediate by selling wraps or directing customers to its own installer network.
Others
- Roland DGA: Roland DGA is a leading manufacturer of large-format inkjet printers, printer/cutters, and vinyl cutters used by wrap shops and Wrapmate's installer network. It does not compete directly with Wrapmate but supplies the production equipment ecosystem that underpins wrap design and prototyping.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Wrapmate social profiles
Digital presenceWrapmate financial estimates
Financial estimateRevenue estimate
Valuation estimate
Wrapmate leadership team
Management profileNumber of profiles
Profiles5 records
Wrapmate subsidiaries and ownership
Company hierarchySubsidiaries1 record
Wrapmate funding detail
Funding detailFunding overview
Funding rounds5 records
Investors5 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Wrapmate M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Wrapmate
What does Wrapmate do?
Wrapmate operates a technology-driven managed marketplace for vehicle graphics that designs, prints, and installs vehicle wraps nationwide. The company coordinates end-to-end wrap projects through its proprietary WrapOS platform, an AI-powered design tool, premium 3M vinyl materials, and a network of 2,000+ certified installers across all 50 states, serving individual consumers, small businesses, multi-location franchise networks, and commercial dealerships.
Is Wrapmate a public or private company?
Wrapmate is a private company. It is classified as private equity controlled and is currently operating.
When was Wrapmate founded?
Wrapmate was founded in 2021. It employs 11 to 50 people.
Where is Wrapmate based?
Wrapmate is headquartered in Greenwood Village, United States, in the North America region.
How does Wrapmate make money?
Three revenue lines are on record. Vehicle Wrap Design and Installation is the primary driver. The others are fleet/Preferred Vendor Program and dealer Partnership Program.
Who are Wrapmate's main competitors?
Direct peers on record are SpeedPro Imaging, CarWraps.com, Signs.com, Wrapify and Monster Vehicle Wraps. Broad incumbents are Signarama, Avery Dennison Graphics Solutions, FASTSIGNS and 3M Commercial Solutions. Roland DGA is listed as an others.
Does Wrapmate have an API?
No public API is recorded for Wrapmate.
What industry is Wrapmate in?
Wrapmate's product category is Vehicle Wrap Services. Its primary akta.pro industry code is IMALAOAI, Bundling, Overwrapping & Shrink Packaging Equipment, with a secondary code of IMALABAF, Shrink, Stretch & Wrap Films (Pallet Wrap, Shrink Sleeves/Overwrap). Its NAICS code is 32611 and its SIC code is 3470.