MILES
MILES Mobility GmbH is a Berlin-based independent carsharing and modern mobility platform operating Europe's largest carsharing fleet of 18,000+ vehicles across 14 German cities and Belgium, serving individual consumers, corporate fleets, and urban-mobility partners via a pay-per-km mobile app.
- Company typePrivate
- Founded2016
- HeadquartersBerlin, Germany
- Headcount251–500
- GTM typeB2B and B2C
- OfferingServices
What MILES does
MILES Mobility GmbH is a Berlin-based independent carsharing and modern mobility platform founded in 2016 and operating Germany's largest carsharing fleet with 18,000+ vehicles across 14 German cities plus Belgium. The company offers a multi-product mobility stack — car sharing (pay-per-km from €0.79/km), van sharing, car rental (3 hours to 30 days), and car subscription (including the MILES Pass discount membership) — accessed primarily through its iOS/Android mobile app. All-inclusive pricing bundles fuel, insurance, and maintenance into a single per-kilometer or per-period rate, differentiating MILES from both traditional rental firms and peer-to-peer platforms. The platform serves individual consumers as the primary segment, corporate fleet customers through a dedicated MILES for Business program with centralized billing, and urban-development partners seeking sustainable mobility solutions.
Underlying technology combines a GPS-tracked telematics stack (INVERS black boxes recording acceleration, braking, cornering, and speed), proprietary smoke detection sensors (validated by Bosch) for enforcing no-smoking terms, Tesla dashcam/Sentry integration on selected EVs, and biometric driver identity verification through Persona's liveness checks. Customer operations are supported by AI-driven tooling (Ada chatbot, Zendesk CRM, Braze messaging) and a payments layer spanning PayPal, Stripe, LogPay, and SCHUFA credit checks. Approximately 70% of the fleet is sourced from Volkswagen Group, reflecting a deep OEM partnership that also produced the November 2022 acquisition of Volkswagen's WeShare carsharing business and a follow-on order of 10,000+ all-electric vehicles for fleet electrification.
MILES operates a hybrid PLG and enterprise GTM motion: free app registration and self-serve booking drive B2C acquisition, while corporate accounts and PAYBACK loyalty integration support retention and B2B expansion. Revenue is generated through usage-based fees (per-km car sharing, per-period rental) and recurring subscriptions (MILES Pass, business accounts). The company has raised multiple funding rounds since 2017, including a $5.69M round in 2019, and is led by Managing Directors Oliver Mackprang, Eyvindur Kristjansson, and André Feldhuis, with Chairman Lukasz Gadowski and founders Alexander Eitner and Florian Haus.
MILES firmographics
Firmographics- Name
- MILES
- Legal name
- MILES Mobility GmbH
- Website
- https://miles-mobility.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- MILES Mobility GmbH is a Berlin-based independent carsharing and modern mobility platform operating Europe's largest carsharing fleet of 18,000+ vehicles across 14 German cities and Belgium, serving individual consumers, corporate fleets, and urban-mobility partners via a pay-per-km mobile app.
- Ownership category
- akta.pro rank
MILES industry classification
Industry- Product category
- Shared Mobility Services
- NAICS
- Passenger Car Rental (532111), Passenger Car Rental and Leasing (53211), Passenger Car Leasing (532112)
- SIC
- Services-Auto Rental & Leasing (No Drivers) (7510)
- akta.pro primary industry
- Round-Trip Carsharing (Station-Based) (TLAFAMAA)
- akta.pro secondary industries
- Shared Mobility Operations & Fleet Services (Charging/Swapping, Rebalancing, Maintenance) (TLAFAMAJ), Self-Drive Car Rental (THADAAAF), Long-Term / Fixed-Term Car Subscriptions (6–36 months) (THADACAD), Car Rental & Mobility Booking Platforms (Carshare/Rideshare/Micromobility) (THALAFAE)
Keywords
Where MILES is headquartered
LocationHeadquarters
- HQ city
- Berlin
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
MILES business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Car Sharing (Pay-per-km): Primary revenue stream based on distance driven. Users pay per kilometer with rates starting from €0.79/km for car sharing. All-inclusive pricing covers fuel, insurance, and maintenance.
- Car Rental: Short to medium-term vehicle rentals from 3 hours up to 30 days, providing flexible transportation options for various use cases.
- Car Subscription (MILES Pass): Subscription-based model allowing users to drive vehicles for extended periods (minute, month, or year) with no long-term commitment. MILES Pass provides discounts on standard pricing.
- Business Fleet Services: Corporate car sharing solutions where businesses can manage employee mobility needs with company accounts and billing.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Usage-based | Pay-as-you-go | Car Sharing - Pay per km starting at €0.79/km |
| Usage-based | Pay-as-you-go | Car Rental - From 3 hours up to 30 days |
| Subscription | Monthly | MILES Pass - Subscription with discounts |
| Subscription | Monthly | Business Account - Corporate fleet management |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
MILES product offering
Product offeringCore offering
MILES Mobility operates an app-based shared mobility platform offering car sharing, van sharing, car rental, and car subscription services across 14 German cities and Belgium. Users register for free via the MILES mobile app and access Europe's largest car sharing fleet of more than 18,000 vehicles on a pay-per-kilometer, hourly, daily, or subscription basis. Pricing starts from €0.79/km with all-inclusive rates covering fuel, insurance, and maintenance.
Product overview
MILES Mobility operates a multi-modal mobility platform offering car sharing, van sharing, car rental, and car subscription services across Germany with the largest car sharing fleet in the country. The platform is accessed primarily through the MILES App, which serves as the unified interface for vehicle discovery, booking, access, and payment. Key products include Car Sharing (the core offering with flexible minute/hour/day pricing), Car Rental (for stays from 3 hours to 30 days), Car Subscription (no-commitment vehicle access), and VAN Sharing. Business customers are served through MILES for Business with company account management and centralized billing. The MILES Pass provides subscription-based discounts on all services. Following the November 2022 acquisition of Volkswagen's WeShare brand and fleet of 10,000+ electric vehicles, MILES has expanded to 14 German cities with over 18,000 vehicles.
Differentiator
Problem solved
Functional benefit
Brands
- WeShare: Volkswagen's car-sharing service that was acquired by Miles Mobility on November 1, 2022 and integrated into Miles' offerings.
Products and services
- Car Sharing Station-based and free-floating car sharing service enabling users to rent vehicles by the minute, hour, day, week, or month via the MILES app; users locate nearby vehicles, unlock them with the app, and return them to any permitted parking space.
- Van Sharing Van rental service offering spacious MILES-branded vans for cargo transport, business deliveries, or personal moves, booked through the same MILES app.
- Car Rental Traditional car rental service for periods from 3 hours up to 30 days, providing tap-and-go vehicle access for short-term needs without minute-based billing.
- Car Subscription Flexible vehicle subscription service accessible via the dedicated subscription platform at abo.miles-mobility.com, allowing users to drive on their terms with no long-term commitment.
- MILES for Business Corporate mobility solution enabling businesses to manage employee mobility through company accounts with business profiles, employee linking, centralized monthly invoicing, and PAYBACK loyalty point integration.
Quantifiable outcome
- Each MILES vehicle replaces up to 15 private cars with substantial CO2 savings
- +1 more outcomes
Companies that use MILES
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles3 records
MILES technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration20 records
AI capability5 records
Feature4 records
MILES partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core and minor.
- Volkswagen GroupcoreVolkswagen partnered with MILES and sold its WeShare car sharing business to MILES. MILES acquired UMI Urban Mobility International GmbH from Volkswagen Passenger Cars and integrated WeShare into its offerings. MILES ordered over 10,000 all-electric vehicles from VW brands for fleet expansion in Germany and beyond. Approximately 70% of MILES' fleet comes from Volkswagen Group.
- PAYBACKminorPAYBACK is a loyalty program partner integrated into MILES services. Users can link their MILES account with PAYBACK to collect points on rides. Points are credited for journeys paid individually (not via collective business invoice) and with immediate payment after the trip.
Scale indicators6 records
Recent moves7 records
Expansion highlights6 records
MILES competitors and assessment
Company assessmentDirect peers
- ShareNow: BMW- and Mercedes-Benz-owned free-floating carsharing platform operating in European cities including Berlin, Munich, and Hamburg. Direct head-to-head competitor to MILES in German carsharing with similar pay-per-minute/km models.
- Free2Move: Stellantis-owned carsharing and mobility platform active across Europe and North America. Competes with MILES in German urban carsharing and is one of the other named major players in the German carsharing market.
- Sixt Share: Carsharing arm of Sixt SE, the German mobility and rental group, operating free-floating carsharing in cities including Berlin, Munich, and Hamburg. Direct competitor with overlapping fleet and pricing models.
- Cambio CarSharing: Belgium-headquartered station-based carsharing cooperative operating across Belgian and German cities including Berlin. Operates a similar app-based reservation model with a focus on Belgium and Germany, overlapping with MILES' footprint.
- Flinkster (Deutsche Bahn): Deutsche Bahn's carsharing brand operating station-based carsharing across many German cities and integrated with public transport. Competes with MILES for urban carsharing demand, especially among intermodal travelers.
Emerging players
- Getaround: Peer-to-peer carsharing platform with operations in Europe and the US. Differentiates via privately-owned vehicles rather than an owned fleet, but addresses the same shared-mobility use cases as MILES in Europe.
Regional players
- SnappCar: Netherlands-based peer-to-peer carsharing platform active across Northern Europe including Germany. Operates a different ownership model (P2P) but serves the same "car sharing as alternative to ownership" market segment.
Broad incumbents
- Uber (Carshare / Uber Vehicles): Global ride-hailing and mobility platform that has explored partnerships and consumer car rental/carshare products. Represents an adjacent incumbent that could enter or partner in the European carsharing space where MILES operates.
- Sixt SE: Major European car rental, carsharing (Sixt Share), and subscription (Sixt+) provider with much larger scale, fleet financing capacity, and brand than MILES. Competes with MILES across car rental, car subscription, and carsharing in DACH.
- Zipcar: Pioneer carsharing brand owned by Avis Budget Group, primarily operating in North America. Relevant as a comparable business model and pricing archetype for app-based station and free-floating carsharing that MILES operates in Europe.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights6 records
Customer concentration
MILES social profiles
Digital presenceMILES compliance and trust
Trust signalCompliance2 records
MILES financial estimates
Financial estimateRevenue estimate
Valuation estimate
MILES leadership team
Management profileNumber of profiles
Profiles6 records
MILES funding detail
Funding detailFunding overview
Funding rounds5 records
Investors8 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
MILES M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about MILES
What does MILES do?
MILES Mobility operates an app-based shared mobility platform offering car sharing, van sharing, car rental, and car subscription services across 14 German cities and Belgium. Users register for free via the MILES mobile app and access Europe's largest car sharing fleet of more than 18,000 vehicles on a pay-per-kilometer, hourly, daily, or subscription basis. Pricing starts from €0.79/km with all-inclusive rates covering fuel, insurance, and maintenance.
Is MILES a public or private company?
MILES is a private company. It is classified as venture growth investor backed and is currently operating.
When was MILES founded?
MILES was founded in 2016. It employs 251 to 500 people.
Where is MILES based?
MILES is headquartered in Berlin, Germany, in the Europe region.
How does MILES make money?
Four revenue lines are on record. Car Sharing (Pay-per-km) is the primary driver. The others are car Rental, car Subscription (MILES Pass) and business Fleet Services.
Who are MILES's main competitors?
Direct peers on record are ShareNow, Free2Move, Sixt Share, Cambio CarSharing and Flinkster (Deutsche Bahn). Getaround is listed as an emerging player. SnappCar is listed as a regional player. Broad incumbents are Uber (Carshare / Uber Vehicles), Sixt SE and Zipcar.
Does MILES have an API?
No public API is recorded for MILES.
What industry is MILES in?
MILES's product category is Shared Mobility Services. Its primary akta.pro industry code is TLAFAMAA, Round-Trip Carsharing (Station-Based), with a secondary code of TLAFAMAJ, Shared Mobility Operations & Fleet Services (Charging/Swapping, Rebalancing, Maintenance). Its NAICS code is 532111 and its SIC code is 7510.