What DinMo does

DinMo is a Paris-based, warehouse-native Composable Customer Data Platform (CDP) founded in 2022, designed to enable mid-market marketing teams to activate customer data without engineering support. The platform's core architectural proposition is that customer data never leaves the customer's own data warehouse; DinMo reads from the warehouse and syncs to downstream destinations, purging data typically within 8 hours. This zero-data copy posture delivers native alignment with GDPR and FADP requirements and supports SOC 2 Type I/II, ISO 27001-aligned key management, HIPAA, and CCPA compliance claims.

The platform is organized as six modular products that can be adopted independently: Activation (Reverse ETL syncing audiences to 80+ destinations), Intelligence (AI-powered LTV, churn, and product preference predictions), Customer Hub (unified customer view with profiles, metrics, and audiences), Identity (profile resolution with deterministic and anchored fuzzy matching, plus event stitching), Web & App Tracking (real-time event capture), and Hosting (managed data warehouse deployment). Native integrations cover all major data warehouses (Snowflake, BigQuery, Redshift, Databricks, Microsoft Fabric, PostgreSQL, ClickHouse) and a deep set of European and global marketing destinations.

DinMo operates a SaaS subscription model with three tiers (Starter/Free/Standard EU-only on Google Cloud; Business with AWS/GCP and regional choice; Enterprise with full customization on annual contracts). Go-to-market combines a product-led growth motion—self-serve onboarding with sub-30-minute time-to-value and a no-code visual segment builder—with field sales for larger enterprise deployments. Named customers include Nexity (real estate), Ankorstore (B2B marketplace), Krüger Dirndl (fashion), Galeries Lafayette (retail), Tui (travel), Interflora (retail), and Huel (fashion/lifestyle), with quantified outcomes of 30% lead acquisition cost reduction and 20% CAC reduction. The company has raised €6.6 million total: a €1.6M seed (November 2022, Seedcamp-led) and a €5M round (October 2024, 468 Capital-led).

Name

DinMo

Legal name

DinMo

Website

https://dinmo.io

Company type

Private

Founded year

2022

Operating status

Operating

Headcount range

11–50 employees

Short description

Paris-based warehouse-native Composable Customer Data Platform founded in 2022, enabling mid-market marketing teams to activate customer data without engineering support. Offers AI-powered predictions, identity resolution, and Reverse ETL to 80+ destinations via a no-code, GDPR-aligned, modular platform.

Ownership category

akta.pro rank

Product category

Customer Data Platform (CDP)

akta.pro primary industry

Customer Data Platforms (CDP) & Identity Resolution (BPAFAFAD)

akta.pro secondary industry

Data Management Platforms (DMP) & Customer Data Platforms (CDP) (BPAMALAD)

Keywords

• Composable customer data platform
• Warehouse-native CDP
• Reverse ETL platform
• Customer data activation
• AI-powered segmentation

Headquarters

HQ city

Paris

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Infrastructure, Operations

Revenue model

1. SaaS Subscription: DinMo operates as a SaaS platform with subscription-based pricing. The platform offers different plans including Starter, Business, and Enterprise tiers. Cloud provider and region selection varies by plan level - Starter/Free/Standard plans use Google Cloud only in EU, while Business and Enterprise plans offer choice of cloud provider (AWS or GCP) and geographic region.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

DinMo is a warehouse-native Composable Customer Data Platform (CDP) powered by AI that unifies, enriches, and activates customer data sitting in clients' existing data warehouses. The platform offers a modular stack — Activation, Intelligence, Customer Hub, Identity, Tracking, and Hosting — that lets marketing teams build audiences, run AI predictions (LTV, churn, product preferences), and sync segments to 80+ business tools via Reverse ETL, without moving data out of the customer's infrastructure.

Product overview

DinMo is a warehouse-native Composable Customer Data Platform (CDP) powered by AI that transforms data warehouses into marketing engines. The platform operates on a modular architecture with a core platform and seven distinct product modules: Activation for syncing audiences across tools via Reverse ETL; Intelligence for AI-powered targeting and personalization with predictive analytics; Customer Hub for unified customer views; Identity for profile resolution and event stitching; Tracking for real-time web and app data capture; Hosting for managed cloud data warehouse deployment; DinMo Ingest for external platform data ingestion; and Journeys for multi-step customer journey orchestration. The platform enables no-code, AI-powered data activation with setup in under 24 hours, designed specifically for marketing teams while being endorsed by data teams.

Differentiator

Problem solved

Functional benefit

Products and services

• DinMo Composable CDP (Core Platform) Warehouse-native Composable Customer Data Platform that unifies, enriches, and activates customer data inside the customer's existing data warehouse, with a no-code marketer interface and AI-powered activation.
• DinMo Activation Reverse ETL module that syncs customer audiences from the data warehouse to CRM, advertising platforms, and marketing automation tools with scheduling and troubleshooting capabilities.
• DinMo Intelligence AI-powered module that delivers predictive analytics for LTV, churn risk, and product preferences to enable targeted marketing campaigns and personalization.
• DinMo Customer Hub Marketer-first interface providing a unified customer view with profiles, metrics, audiences, and performance insights, enabling discovery, segmentation, and activation without SQL.
• DinMo Identity Identity resolution module that cleans and unifies customer data via Profile Resolution (golden records, deduplication, survivorship rules, anchored fuzzy matching) and Event Stitching (linking anonymous to known behavior).
• DinMo Web & App Tracking Real-time web and app event tracking module that captures site and app behavioral data into the warehouse for analysis and personalization.
• DinMo Hosting Managed cloud data warehouse hosting option that enables companies to run DinMo on a fully managed secure cloud data warehouse without operating their own infrastructure.
• DinMo Ingest Data ingestion module that brings external platform data (Google Ads, Meta Ads, Shopify, TikTok Ads, Yahoo DSP, Yotpo, Zendesk Support) into the warehouse for activation and analysis workflows.
• DinMo Journeys Multi-step customer journey orchestration module that combines segments, waits, conditions, and activations to build and monitor automated marketing workflows.
• DinMo AI Predictions Predictive analytics product providing LTV and churn forecasting plus product recommendation capabilities using DinMo's proprietary AI models.
• DinMo Profiles API Developer API (with Python SDK) that delivers real-time customer profiles, metrics, and audiences directly from the warehouse to any digital touchpoint.

Quantifiable outcome

• 30% reduction in cost of acquiring a qualified lead
• +2 more outcomes

Named customers7 records

Segments6 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration55 records

AI capability4 records

Feature7 records

Partnerships

Ten partnerships are on record, tiered core.

• SnowflakecoreTechnology or IntegrationSnowflake is supported as a data source. Customers can connect their Snowflake data warehouse to DinMo for activation.
• Google BigQuerycoreTechnology or IntegrationGoogle BigQuery is supported as a data source. Default cloud provider for Starter tier.
• Amazon Web Services (AWS)coreTechnology or IntegrationAWS (including Redshift) is supported as a data source and cloud infrastructure option for Business and Enterprise plans.
• DatabrickscoreTechnology or IntegrationDatabricks is supported as a data source for customers using Databricks Lakehouse.
• SalesforcecoreTechnology or IntegrationSalesforce is a destination platform supported for syncing customer data to CRM objects.
• HubSpotcoreTechnology or IntegrationHubSpot is a destination platform supported for synchronizing data to CRM objects.
• Meta AdscoreTechnology or IntegrationMeta Ads (Facebook, Instagram) is a destination for exporting audiences and sending conversion events.
• Google AdscoreTechnology or IntegrationGoogle Ads is a destination for exporting audiences, enhanced conversions, and offline conversions.
• BrazecoreTechnology or IntegrationBraze is a destination platform for syncing user lists, track events, and user attributes.
• KlaviyocoreTechnology or IntegrationKlaviyo is a destination for email/SMS marketing with subscription lists, contact sync, and profile events.

Scale indicators7 records

Recent moves6 records

Expansion highlights7 records

Direct peers

• Hightouch: Hightouch is a warehouse-native Reverse ETL and Composable CDP platform with a near-identical architecture to DinMo. Both target marketing teams at mid-market companies with no-code audience activation from the data warehouse, making it the closest direct competitor.
• Census: Census is a Reverse ETL / Composable CDP competitor that was acquired by Fivetran in 2025. It offers warehouse-native data activation to the same destinations DinMo supports, and is repeatedly cited in DinMo's own competitive comparisons.
• RudderStack: RudderStack is a warehouse-native CDP and event pipeline that, like DinMo, emphasizes composability, no-code activation, and customer-data ownership. Both target marketing and data teams at mid-market companies seeking alternatives to legacy monolithic CDPs.
• mParticle: mParticle is a CDP focused on identity resolution and multi-channel data activation for marketing and product teams. It directly overlaps with DinMo's Customer Hub, Identity, and Activation modules across similar mid-market and enterprise buyers.

Broad incumbents

• Segment (Twilio): Segment is the largest legacy CDP, now part of Twilio, and is explicitly listed alongside DinMo in the 2025 CDP market analysis. It overlaps on identity resolution, audience building, and destination activation but is far broader and more enterprise-focused than DinMo.
• Treasure Data: Treasure Data is an enterprise CDP that, like DinMo, leverages big-data/warehouse infrastructure for customer data unification. It is a broader, more established incumbent that DinMo competes against in the composable-CDP market analysis.
• Salesforce Data Cloud (CDP): Salesforce Data Cloud is the CDP layer of the Salesforce platform, bundled with CRM and marketing cloud. It is listed alongside DinMo as a leading CDP vendor and represents the largest incumbent alternative for buyers already in the Salesforce ecosystem.
• Adobe Real-Time CDP: Adobe Real-Time CDP is part of Adobe Experience Platform and competes in the same enterprise CDP category as DinMo. It is a broader, incumbent platform with deep integration to Adobe's marketing and analytics suite.

Emerging players

• Polytomic: Polytomic is a bidirectional data-movement platform referenced alongside DinMo in Census alternatives coverage. It overlaps on Reverse ETL and activation workflows but has a broader data-sync scope rather than a CDP-specific focus.
• Snowplow: Snowplow is a composable event-data infrastructure platform that, like DinMo, supports warehouse-native customer-data pipelines and identity stitching. It is an emerging player in the broader composable-customer-data space, particularly on the data-collection side of the stack.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/dinmo_app
• YouTubeyoutube.com/@DinMoTube
• Facebookfacebook.com/dinmo.io
• LinkedInlinkedin.com/company/dinmo-io
• Pinterestfr.pinterest.com/dinmo_cdp

Compliance7 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds2 records

Investors6 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about DinMo