Zizoo
Berlin-based online marketplace connecting boat owners and charter companies with leisure travelers for boat rentals and yacht charters, listing 20,000+ boats across 800+ global locations and serving 50,000+ customers since 2014.
- Company typePrivate
- Founded2014
- HeadquartersBerlin, Germany
- Headcount51–100
- GTM typeB2C
- OfferingDigital Commerce or Content
What Zizoo does
Zizoo operates as Borrow A Boat, a Berlin-headquartered online marketplace (legal entity BAB GER GmbH, Jägerstraße 54-55, 10117 Berlin) that intermediates between boat owners and charter companies on the supply side and leisure travelers on the demand side for boat rentals and yacht charters. Founded in 2014, the platform lists 20,000+ boats across 800+ locations in 25+ countries spanning Europe (Greece, Croatia, Italy, Turkey, Spain, Portugal, France, Germany, the UK, the Netherlands, Poland, Sweden, Belgium, Malta, Montenegro), the Caribbean (British Virgin Islands, Bahamas), Central America (St. Lucia, Martinique, Guadeloupe, Saint Martin), North America (USA, Mexico), Asia (Thailand), Africa (Seychelles), and Oceania (French Polynesia). The platform combines self-service booking with expert agent assistance, supports six languages and four currencies (EUR, GBP, USD, PLN), and has accumulated 8,521 verified reviews at a 4.7/5 rating from 50,000+ lifetime customers.
The core product is a two-sided marketplace for experience goods — boat holidays ranging from RIBs at €120/day to luxury yachts at €1,000+/day — with revenue generated through marketplace commissions on completed bookings. Pricing mechanics include a 15% down payment, flexible rescheduling, and a best-price guarantee, supported by a premium partner network of six named charter operators (Discovery Yachting, Blue Sails, RM Crosières, Athenian Yachts, KIRIACOULIS YACHTING, Five Seasons Yachting) and a Miles & More loyalty partnership active since February 2025. The technology stack is described as a standard online marketplace platform; no proprietary AI/ML, API surface, or mobile app is disclosed in available sources.
The company has raised approximately $28.7M across eight disclosed rounds since 2014, with the most recent being an $8M round from LIQUiDITY Group in October 2021. The current leadership team consists of co-founders Anna Banicevic (CEO), Ivan Miletic (CTO), Sinan Masovic (CFO), and Benito Gonzalez del Valle, supported by department heads across HR, sales, product, design, and marketing. The customer base is a long tail of individual leisure travelers with no named enterprise concentration, and supply is similarly distributed across thousands of operators and six premium charter partners.
Zizoo firmographics
Firmographics- Name
- Zizoo
- Legal name
- BAB GER GmbH
- Website
- https://zizoo.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Berlin-based online marketplace connecting boat owners and charter companies with leisure travelers for boat rentals and yacht charters, listing 20,000+ boats across 800+ global locations and serving 50,000+ customers since 2014.
- Ownership category
- akta.pro rank
Zizoo industry classification
Industry- Product category
- Boat rental and yacht charter marketplace
- NAICS
- Recreational Goods Rental (532284), Scenic and Sightseeing Transportation, Water (487210)
- SIC
- Water Transportation (4400)
- akta.pro primary industry
- Destination Yacht Cruises (Island-Hopping & Archipelago Routes) (THAEADAI)
- akta.pro secondary industries
- Bareboat Yacht Charters (Self-Skippered) (THAEAEAB), Luxury Sailing Cruises (Windjammers & Tall Ships) (THAEADAB), Gulet & Traditional Wooden Yacht Cruises (THAEADAE)
Keywords
Where Zizoo is headquartered
LocationHeadquarters
- HQ city
- Berlin
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
Zizoo business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Marketing or Sales, Technology or R&D, Personnel, Operations, Others
Revenue model
- Marketplace Commission: Borrow A Boat earns revenue by facilitating boat rentals between boat owners and renters through their marketplace platform. The platform charges transaction fees or commissions on completed bookings.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Sailboat rentals starting from €258/day |
| Other | Pay-as-you-go | Booking deposit requirement |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Zizoo product offering
Product offeringCore offering
Zizoo (operating as Borrow A Boat) runs an online boat rental and yacht charter marketplace that lists 20,000+ boats across 800+ global locations, connecting boat owners and charter companies with leisure travelers. Customers can self-serve book sailboats, catamarans, motorboats, gulets, RIBs, houseboats, and luxury yachts, with options for bareboat, skippered, or fully crewed charters, supported by expert holiday planner agents and a 15% down payment model.
Differentiator
Problem solved
Functional benefit
Products and services
- Boat Rental and Yacht Charter Marketplace Platform An online two-sided marketplace where individual leisure travelers and small groups browse and book private boat rentals and yacht charters (sailboats, catamarans, motorboats, gulets, RIBs, houseboats, luxury yachts) across 800+ destinations worldwide. Customers can book bareboat, skippered, or fully crewed charters, with self-service booking on the website or personalized assistance from expert holiday planner agents at no extra charge.
Quantifiable outcome
- 4.7 rating from 8,521 verified customer reviews
Companies that use Zizoo
Customer profileNamed customers6 records
Segments2 records
Ideal customer profiles2 records
Zizoo technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Zizoo partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered core and minor.
- Discovery YachtingcorePremium partner providing exclusive deals, flexible options, and peace of mind for sailing holidays through the Borrow A Boat platform.
- Blue SailscorePremium partner offering tailored yacht charter services and fast-tracked support for Borrow A Boat customers.
- RM CrosièrescorePremium partner providing yacht charter services through the Borrow A Boat platform.
- Athenian YachtscorePremium partner offering yacht charter services in Greece through the Borrow A Boat platform.
- KIRIACOULIS YACHTINGcorePremium partner providing yachting services and charter options through the platform.
- Five Seasons YachtingcorePremium partner offering yachting services through the Borrow A Boat marketplace.
- Miles & MoreminorLoyalty program partnership allowing customers to earn award miles with every booking made through Borrow A Boat.
- SailogyminorMarketing partner relationship for boat charter services.
- Master Yachting GmbHminorMarketing and distribution partner for yacht charter services.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
Zizoo competitors and assessment
Company assessmentDirect peers
- GetMyBoat: GetMyBoat is the largest global boat rental marketplace, connecting boat owners with renters for yacht charters, watercraft rentals, and boating experiences. It is the most direct competitor to Borrow A Boat, operating on a similar two-sided marketplace model across many overlapping geographies.
- Click&Boat: Click&Boat is a leading European boat rental platform owned by Bénéteau Group, one of the world's largest boat manufacturers. It offers yacht and boat charters across Mediterranean destinations that overlap directly with Borrow A Boat's core markets, with similar self-service and assisted booking models.
- SamBoat: SamBoat is a French-headquartered boat rental marketplace operating across Europe with a similar inventory-led, two-sided model. It is a direct competitor in the Mediterranean yacht charter category and serves overlapping customer segments seeking bareboat and skippered charters.
- Nautal: Nautal is a Spanish boat rental marketplace offering yacht and boat charters across the Mediterranean and other regions. It operates on a similar marketplace commission model and competes for the same European leisure-traveler demand pool as Borrow A Boat.
- Sailogy: Sailogy is a boat rental and sailing holiday platform with operations in Mediterranean and other European destinations. It is both a marketing partner of Borrow A Boat and a direct competitor offering similar inventory and booking experiences.
- GlobeSailor: GlobeSailor is a European boat charter booking platform offering yacht and catamaran rentals across the Mediterranean, Caribbean, and other destinations. It serves the same luxury and bareboat charter customer segments as Borrow A Boat and operates a comparable online marketplace model.
Broad incumbents
- The Moorings: The Moorings is a global yacht charter company offering bareboat, skippered, and crewed yacht charters across the Mediterranean, Caribbean, and other regions. As an established operator with owned/managed fleet and broader brand recognition, it represents a broader incumbent that Borrow A Boat competes against at the destination-charter layer.
- Dream Yacht Charter: Dream Yacht Charter is one of the world's largest yacht charter companies with a global fleet of sailing catamarans and monohulls. It operates both as a direct charter operator and through a distribution network, putting it in partial overlap with Borrow A Boat's marketplace aggregation role.
- Le Boat: Le Boat is a large established operator specializing in self-drive canal and river boat rentals across Europe and Canada. While its primary product (canal boats) is distinct from Borrow A Boat's yacht charter focus, it competes for the same broad category of leisure boating holiday spend.
Emerging players
- MedSailors: MedSailors is a niche operator focused on flotilla sailing holidays in the Mediterranean, particularly Greece and Turkey. It represents an emerging player with partial overlap to Borrow A Boat's Mediterranean sailing category, though it targets a more specific shared-charter experience rather than full private charters.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Zizoo social profiles
Digital presenceZizoo financial estimates
Financial estimateRevenue estimate
Valuation estimate
Zizoo leadership team
Management profileNumber of profiles
Profiles9 records
Zizoo funding detail
Funding detailFunding overview
Funding rounds7 records
Investors12 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Zizoo M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Zizoo
What does Zizoo do?
Zizoo (operating as Borrow A Boat) runs an online boat rental and yacht charter marketplace that lists 20,000+ boats across 800+ global locations, connecting boat owners and charter companies with leisure travelers. Customers can self-serve book sailboats, catamarans, motorboats, gulets, RIBs, houseboats, and luxury yachts, with options for bareboat, skippered, or fully crewed charters, supported by expert holiday planner agents and a 15% down payment model.
Is Zizoo a public or private company?
Zizoo is a private company. It is classified as venture growth investor backed and is currently operating.
When was Zizoo founded?
Zizoo was founded in 2014. It employs 51 to 100 people.
Where is Zizoo based?
Zizoo is headquartered in Berlin, Germany, in the Europe region.
How does Zizoo make money?
One revenue line is on record: marketplace Commission.
Who are Zizoo's main competitors?
Direct peers on record are GetMyBoat, Click&Boat, SamBoat, Nautal, Sailogy and GlobeSailor. Broad incumbents are The Moorings, Dream Yacht Charter and Le Boat. MedSailors is listed as an emerging player.
Does Zizoo have an API?
No public API is recorded for Zizoo.
What industry is Zizoo in?
Zizoo's product category is Boat rental and yacht charter marketplace. Its primary akta.pro industry code is THAEADAI, Destination Yacht Cruises (Island-Hopping & Archipelago Routes), with a secondary code of THAEAEAB, Bareboat Yacht Charters (Self-Skippered). Its NAICS code is 532284 and its SIC code is 4400.