Draftboard
Draftboard is a B2B SaaS platform that maps professional networks to identify and score warm introduction paths to target prospects, serving sales teams, founders, VCs, and recruiters via a freemium subscription with API and CRM integrations.
- Company typePrivate
- Founded2023
- HeadquartersNew York, United States
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What Draftboard does
Draftboard is a B2B SaaS platform that maps users' professional networks to identify and score warm introduction paths to target prospects. Founded in 2023 and headquartered in New York, the platform ingests first-degree LinkedIn-style network data and extends mapping to second- and third-degree connections, producing a 0-100 relationship strength score for each path along with an explicit rationale (e.g., shared employer history, educational ties, mutual connection counts, recency). The core product portfolio includes the Draftboard Platform, Copilot (pre-meeting AI alerts surfacing intro opportunities from meeting attendees' networks), AI-Powered Intro Messages (generative personalized intro requests), Team Network Pooling (intra-team network combining), and a REST API (v0.2.0) for CRM and sales tool integration. A sub-brand, Whisper List, ranks VCs by network strength as a content-led lead-generation vehicle.
Underlying technology combines graph-based relationship analysis with generative AI for message drafting and rationale generation. The platform explicitly avoids requiring CSV exports or browser extensions from contacts, instead ingesting network data from the user directly. The Chrome Plugin extends the product surface into LinkedIn-native prospecting by surfacing position-match suggestions when users view profiles.
Draftboard operates a freemium SaaS model with three pricing tiers (Free at $0; Core at $99/month or $1,188/year; Growth at $299/month or $3,588/year), a product-led growth motion with self-serve sign-up, and a sales-assisted path for larger deals via demo booking. Primary customers are B2B sales teams, startup founders, VCs, recruiters, and individual AEs/SDRs seeking to replace cold outreach with warm intros; named customer logos are entirely early-stage startups (Accrue, Workgrounds, Winn.ai, Portless, Ranger, ZeroClick, Dropoff), and the company cites 100+ founder users. The company is venture-backed, with a $4.1M seed round closed in April 2024 from ANIMO Ventures, Founder Collective, Ground Up Ventures, and Twelve Below, and operates a distributed team across North America, South America, Europe, and the Middle East.
Draftboard firmographics
Firmographics- Name
- Draftboard
- Legal name
- Draftboard Inc.
- Website
- https://draftboard.com
- Company type
- Private
- Founded year
- 2023
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Draftboard is a B2B SaaS platform that maps professional networks to identify and score warm introduction paths to target prospects, serving sales teams, founders, VCs, and recruiters via a freemium subscription with API and CRM integrations.
- Ownership category
- akta.pro rank
Draftboard industry classification
Industry- Product category
- Sales Intelligence Software
- NAICS
- Computer Training (611420)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Whiteboarding & Visual Collaboration (BPAMAMAI)
Keywords
Where Draftboard is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Draftboard business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations
Revenue model
- Subscription - Free Tier: Free tier offering 1 seat, 50 targets, Copilot included, and API read access. Used for user acquisition and product-led growth.
- Subscription - Core Plan: Core Annual plan at $99/month ($1,188/year) with up to 2 seats, 300 targets/month, and API read/write access. 14-day free trial available.
- Subscription - Growth Plan: Growth Annual plan at $299/month ($3,588/year) with up to 5 seats and 1,000 targets/month. Annual discount of 40% compared to monthly billing.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free - Entry-level tier for individual users |
| Subscription | Annual | Core - Team tier for small sales teams |
| Subscription | Annual | Growth - Team tier for growing organizations |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels6 records
Draftboard product offering
Product offeringCore offering
Draftboard is a B2B SaaS warm intro intelligence platform that automatically maps users' professional networks (1st, 2nd, and 3rd-degree connections) to identify and score the strongest introduction paths to target prospects, without requiring CSV exports or browser extensions from contacts. It provides relationship strength scores with explicit rationale, AI-generated personalized intro request messages, pre-meeting Copilot alerts, team network pooling for collective reach, and a REST API for CRM/sales tool integrations.
Product overview
Draftboard is a B2B sales intelligence platform positioned as the 'most powerful warm intro agent,' offering a unified product portfolio centered on the Core Platform. The Core Platform maps professional networks and scores relationship paths to identify warm introduction opportunities to target prospects. Supporting products include: Draftboard Copilot (meeting prep AI), AI-Powered Intro Messages (generative messaging), Team Network Pooling (collaborative networking), and the Integration API (for CRM/sales tool connectivity). The subsidiary Whisper List product leverages Draftboard's technology to rank VCs by network strength. The platform also includes a Chrome Plugin for LinkedIn prospecting assistance. All components share relationship scoring and network mapping as core underlying capabilities.
Differentiator
Problem solved
Functional benefit
Brands
- Whisper List: A VC rankings platform that ranks venture capitalists by network strength and connection signals, allowing users to find intros to top VCs.
Products and services
- Draftboard Core Platform The primary warm intro intelligence platform that maps users' professional networks to identify and score the strongest paths to target prospects (sales targets, VCs, founders, candidates). Users upload targets or build lists, and the platform automatically maps and scores connection paths showing who can introduce them. Available as Free, Core, and Growth subscription plans.
- Draftboard REST Integration API REST API (v0.2.0) enabling programmatic access to target management, connection paths with relationship scores, intro status tracking (requested/completed/declined), and account data. Supports integration with CRM systems (HubSpot, Salesforce), sales tools, and custom applications via Bearer token authentication. Read access on free tier; read/write on Core and Growth plans. Rate limits of 50 read and 30 write requests per 60-second window.
- Whisper List Free VC rankings platform showcasing the world's first ranking of venture capitalists by network strength. Shows how VCs' networks match up to peers by geography and function (Marketing, Sales, Product, Finance, People/HR). Built using Draftboard's own relationship intelligence technology and allows users to find intros to top VCs.
Quantifiable outcome
- 38% warm intro response rate vs 0.3% cold outreach
- +5 more outcomes
Companies that use Draftboard
Customer profileNamed customers10 records
Segments5 records
Ideal customer profiles3 records
Draftboard technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
AI capability6 records
Feature6 records
Draftboard partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- StripecoreStripe is used for payment processing. All payment data is stored by Stripe, handling credit card transactions for subscription billing.
Scale indicators5 records
Recent moves6 records
Expansion highlights6 records
Draftboard competitors and assessment
Company assessmentDirect peers
- Warmly: Warmly is a direct competitor in the warm-intro and relationship-intelligence space, identifying the best path into target accounts via network signals and buyer intent. It targets the same B2B sales and founder personas as Draftboard with a comparable workflow.
- Apollo.io: Apollo is a sales intelligence and engagement platform that combines contact data, buyer intent, and outreach automation. It overlaps with Draftboard on account/contact mapping and serves the same B2B sales and founder use cases at greater scale.
- Lusha: Lusha provides contact and company data, plus relationship signals, used by SDRs and sales teams for prospecting. It overlaps with Draftboard on relationship intelligence and targets the same SMB and mid-market sales buyers.
Broad incumbents
- LinkedIn Sales Navigator: Sales Navigator is LinkedIn's native relationship-mapping and lead-search product, operating on the same underlying network graph Draftboard depends on. It is the dominant incumbent in this category with deep distribution advantages.
- ZoomInfo: ZoomInfo is a large public sales-intelligence platform providing contact, account, and buyer-intent data. It serves the same revenue teams as Draftboard and could bundle comparable warm-path features into its broader portfolio.
- Outreach: Outreach is a leading sales-engagement platform with workflow, sequencing, and AI-driven deal support. It targets the same sales organizations and could integrate relationship intelligence natively, squeezing standalone tools like Draftboard.
- Salesloft: Salesloft (now part of Clari) is a sales-engagement platform with cadence, conversation intelligence, and forecasting. It competes for the same sales budget and has the scale to embed network-mapping features adjacent to its workflow.
Emerging players
- Clay: Clay is a data-orchestration and outbound platform that aggregates contact, firmographic, and intent signals for personalized outreach. It is an emerging player in the same B2B prospecting workflow where Draftboard sits, with strong PLG momentum.
- Lavender: Lavender is an AI sales-coaching tool that helps reps write and improve cold emails. It targets the same SDR/AE persona as Draftboard and represents an adjacent AI-in-the-sales-stack product.
- Artisan (Ava): Artisan sells an AI BDR ('Ava') that automates outbound research and email. It is an emerging player in automated B2B prospecting that competes for the same budget allocation and buyer mindset as Draftboard.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Draftboard social profiles
Digital presenceDraftboard financial estimates
Financial estimateRevenue estimate
Valuation estimate
Draftboard leadership team
Management profileNumber of profiles
Profiles1 record
Draftboard funding detail
Funding detailFunding overview
Funding rounds1 record
Investors5 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Draftboard M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Draftboard
What does Draftboard do?
Draftboard is a B2B SaaS warm intro intelligence platform that automatically maps users' professional networks (1st, 2nd, and 3rd-degree connections) to identify and score the strongest introduction paths to target prospects, without requiring CSV exports or browser extensions from contacts. It provides relationship strength scores with explicit rationale, AI-generated personalized intro request messages, pre-meeting Copilot alerts, team network pooling for collective reach, and a REST API for CRM/sales tool integrations.
Is Draftboard a public or private company?
Draftboard is a private company. It is classified as venture growth investor backed and is currently operating.
When was Draftboard founded?
Draftboard was founded in 2023. It employs 1 to 10 people.
Where is Draftboard based?
Draftboard is headquartered in New York, United States, in the North America region.
How does Draftboard make money?
Three revenue lines are on record. Subscription - Free Tier is the primary driver. The others are subscription - Core Plan and subscription - Growth Plan.
Who are Draftboard's main competitors?
Direct peers on record are Warmly, Apollo.io and Lusha. Broad incumbents are LinkedIn Sales Navigator, ZoomInfo, Outreach and Salesloft. Emerging players are Clay, Lavender and Artisan (Ava).
Does Draftboard have an API?
Yes. Draftboard offers a REST Integration API (Version 0.2.0) accessible via Bearer token authentication. The API enables developers to programmatically manage targets (prospects), retrieve connection paths with relationship scores, manage supporters and connectors, track intro statuses (requested/completed/declined), and access company account data. Key endpoints include: GET/POST /targets for prospect management, GET /targets/{id}/connections for relationship path data, GET /accounts for company search, GET /pool for prospect queue management, and intro status update endpoints (POST /intros/{id}/requested, /completed, /declined). The API enforces rate limits of 50 read requests and 30 write requests per 60-second window. Available to Core plan and above with read access; Team/Enterprise plans required for read/write access. Developer documentation is at intros.draftboard.com/api.
What industry is Draftboard in?
Draftboard's product category is Sales Intelligence Software. Its primary akta.pro industry code is BPAMAMAI, Whiteboarding & Visual Collaboration. Its NAICS code is 611420 and its SIC code is 7372.