What Desana does

Desana is a hybrid workspace platform headquartered in Edinburgh, UK, operating as a two-sided marketplace that connects enterprises needing flexible workspace with a global network of workspace operators. Founded in 2019 and operating as Desana Network Limited, the company serves large multinational organizations with distributed workforces — including GitHub, Twilio, Sonos, Elastic, Splunk, Block, NetApp, NatWest, and Unilever — by enabling employees to book desks, meeting rooms, and private offices on demand across more than 60 countries and over 600 cities with a claimed footprint of 120+ countries. The platform positions itself as an alternative to traditional fixed office leases, citing 65-95% reductions in workspace overheads via consolidation. Disclosed named logos on the company website additionally include Microsoft, Google, Yahoo, Databricks, Notion, JLL, AMS, and Xerox, indicating a broad enterprise customer base concentrated in technology and financial services.

The product surface spans a core on-demand booking platform supplemented by Portfolio (procurement and management for global portfolios), FastTrack MSA (a single master service agreement to access the network), OnDemand (pay-for-use booking), LongBook (multi-month private office rentals), Broker Platform (with agentic AI for flex sourcing), HQ (workplace experience for owned offices), Analytics (utilization reporting), and Events (venue booking). Technology is cloud-based with web and mobile applications, two-way Google Calendar sync via OAuth, and real-time inventory integrations with operator platforms including OfficeRnD and Nexudus. SSO is supported via Okta, OneLogin, and Google Workspace, and Desana does not offer password-based authentication. The company holds ISO 27001, ISO 27701, Cyber Essentials Plus, GDPR, CCPA, PCI-DSS, and CE certifications, positioning itself as the only CE-certified on-demand workspace provider in its category.

Revenue is generated through three streams: usage-based credits where organizations pre-purchase workspace access for employees, subscription-style advance payment for LongBook multi-month bookings, and operator commissions or network listing fees. Go-to-market is enterprise field sales targeting multinational corporations, supplemented by event-driven demand generation through CoreNet Global Summit, IRL events in major markets, and broker self-serve onboarding. The company has raised approximately $11.4 million across pre-seed ($673,530, September 2019, Techstart Ventures), seed ($4M, June 2021, PropTech1/BGF led), and a $7.4M round (March 2023, PT1-PropTech1 and JLL Spark co-led), with stated intent to accelerate US expansion. Co-founders Michael Cockburn (CEO), Ro Ramtohul (CTO), and Steve Jeans (COO) lead the company, supported by a VP of North America, Director of Sales, and dedicated Enterprise Account Managers.

Name

Desana

Legal name

Desana Network Limited

Website

https://desana.io

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

51–100 employees

Short description

Desana is a hybrid workspace marketplace and SaaS platform that enables multinational enterprises to source, book, and manage flexible workspace globally across 120+ countries, serving customers including GitHub, Twilio, Sonos, Elastic, and NatWest through a unified platform combining on-demand booking, portfolio procurement, and a network of 2,500+ workspaces.

Ownership category

akta.pro rank

Product category

Hybrid Workspace Management Software

NAICS

Computer Systems Design and Related Services (54151), Offices of Real Estate Agents and Brokers (5312), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182)

SIC

Services-Computer Integrated Systems Design (7373), Real Estate Agents & Managers (For Others) (6531), Services-Computer Programming Services (7371)

akta.pro primary industry

Hybrid Work Enablement & Desk/Room Booking Operations (BPABAFAH)

Keywords

• Hybrid workspace platform
• Flexible office booking
• Workspace management software
• Commercial real estate marketplace
• Enterprise workplace solutions

Headquarters

HQ city

Edinburgh

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Workspace Transaction Fees: Organizations pay for workspace usage through a credits-based system where employers acquire credits enabling employees to reserve hot desks, meeting rooms, and private offices. Payment is made in advance for bookings, with costs tied to actual usage.
2. Long-Term Booking Management: Revenue from multi-week or multi-month private office bookings managed through the LongBook platform. Customers pay Desana directly in advance for the full term, with operators paid according to booking length (upfront for under 3 months, quarterly for longer terms).
3. Operator Commission/Network Fees: Workspace operators pay to be listed on the Desana network, gaining exposure to enterprise customers and additional booking revenue. Operators receive bookings from verified business customers without individual procurement efforts.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels7 records

Core offering

Desana operates a global hybrid workspace platform that enables enterprises to source, book, transact, and manage flexible workspace (hot desks, meeting rooms, and private offices) across 120+ countries through a single interface. It combines a SaaS procurement/portfolio management suite with a marketplace of vetted workspace operators, supplemented by a single Master Service Agreement (FastTrack MSA) that replaces per-market legal cycles, AI agents for brokerage workflows, and analytics for utilization-driven real estate decisions.

Product overview

Desana is a hybrid workspace platform offering a unified system with multiple integrated modules. The core platform provides on-demand access to global flexible workspaces, supplemented by specialized products: Broker Platform for real estate brokers, Portfolio for enterprise procurement and management, FastTrack MSA for simplified contracting, OnDemand for per-use workspace booking, LongBook for multi-month office rentals, Events for venue booking, and HQ/Analytics for managing owned office spaces. All products share a common infrastructure enabling enterprises to consolidate workspace management through a single interface, reducing fixed-office real estate commitments by 65-95%.

Differentiator

Problem solved

Functional benefit

Brands

• LongBook: Desana's long-term office booking platform designed to connect workspace operators with enterprise clients looking for private offices for multiple weeks or months.
• OnDemand
• Portfolio
• FastTrack MSA
• Broker Platform

Products and services

• Desana Platform (Core Hybrid Workspace Platform) Core platform providing on-demand access to a global network of more than 2,500 flexible workspaces across 120+ countries, including hot desks, meeting rooms, and private offices, with a credits-based billing system for enterprise customers.
• Broker Platform Self-serve platform for commercial real estate brokers to automate flex workspace sourcing workflows, access the global Desana operator network, and serve clients faster and more effectively with AI agents.
• Portfolio Enterprise platform for accelerated procurement, transaction, and management of global flexible workspace portfolios, enabling multinational businesses to manage all of their global workspace needs from a single dashboard with utilization analytics.
• FastTrack MSA A single Master Service Agreement that gives enterprise customers access to the global flexible workspace market, significantly reducing per-market procurement and legal delays and enabling new offices to be stood up in days rather than months.
• OnDemand On-demand workspace booking product enabling global teams to book workspace across every brand with a pay-for-what-you-use model, supporting access from 15 minutes up to multiple years.
• LongBook Long-term office booking platform designed to source, book, and manage private offices for multiple weeks or months, with a single streamlined agreement and a single invoice covering all workspace costs.
• Desana Events Booking product for inspiring event venues across the Desana global network of spaces, targeting events too small for traditional event companies but too large for regular meeting rooms.
• HQ (Workplace Experience Platform) Workplace experience platform that enables companies to integrate their own offices onto the Desana platform, offering a single solution for managing global hybrid working patterns and tracking accurate workspace data.
• Analytics Utilization analytics module providing detailed occupancy data, desk booking metrics, and member engagement analytics to support data-driven workplace strategy decisions across the global workspace portfolio.
• Desana App Web and mobile application giving employees immediate access to thousands of workspace options to book on-demand, with interactive maps, booking management, and team booking capabilities.

Quantifiable outcome

• 65-95% reduction in workspace overheads through consolidation of fixed office commitments
• +2 more outcomes

Named customers10 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

Feature10 records

Partnerships

Ten partnerships are on record, tiered core, flagship and minor.

• AwfiscoreStrategic or Co-development Partner · 2 November 2023India's largest and fastest-growing workspace platform partnership. Added 100 Awfis workspace locations to Desana Network across 17 cities including Mumbai, Delhi, Bengaluru, Hyderabad, Kolkata. Awfis has over 88,000+ seats.
• GitHubflagshipStrategic or Co-development Partner · 22 August 2022Landmark partnership with world's largest software development platform to provide remote-first team access to flexible workspaces globally. Desana available to GitHub's nearly 3,000 global employees across 15 countries and all 50 US States.
• MindspacecoreStrategic or Co-development PartnerGlobal workspace provider with 23 locations including Amsterdam, New York, Tel Aviv, and London. Desana opened doors to wider global customer base for Mindspace with additional booking revenue.
• LandmarkcoreStrategic or Co-development PartnerUK-based multisite workspace provider with 36 workspaces across the UK, welcoming over 11,000 daily customers. Provides engaging environments for teams and individuals.
• ARC ClubminorStrategic or Co-development PartnerSingle site workspace provider partnering with Desana network to gain exposure to enterprise customers.
• Raise Commercial Real EstatecoreStrategic or Co-development PartnerStrategic partner for hosting IRL events. Co-hosted afternoon event at Coors Field in Denver with Desana during CoreNet 2023. Richard Duff, Head of Portfolio Strategy, moderated panel discussions.
• ConvenecoreStrategic or Co-development PartnerPremium workspace provider hosting Desana IRL events. Brian Holland, Head of Real Estate at Convene, participated in panel on 'Flight to Experience' at Convene's Stockton workspace in San Francisco.
• OfficeRnDcoreTechnology or IntegrationTechnology integration enabling real-time inventory synchronization between OfficeRnD workspace operators and Desana. Provides up-to-date availability, prevents double bookings, and enables instantly bookable resources.
• NexuduscoreTechnology or IntegrationTechnology integration allowing Desana users to create meeting room bookings directly in Nexudus for times which are definitely available. Two-way sync of bookings with no double bookings.
• Google WorkspacecoreTechnology or IntegrationOAuth-based integration with Google Workspace enabling two-way sync between Google Calendar resources and Desana meeting room listings. Organizations can book meeting rooms directly from Desana with real-time availability.

Scale indicators11 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• IWG (Regus/Spaces): World's largest flexible workspace operator with proprietary inventory across thousands of locations. Competes by offering enterprises direct access to its own branded inventory, potentially disintermediating marketplace platforms like Desana.
• Industrious: Premium flexible office and suite provider serving enterprise clients in major US and global markets. Operates owned inventory and competes for the same enterprise customers Desana targets, with greater control over the workspace experience.
• Convene: Premium workspace, meeting, and event venue operator with both owned and partner locations. Listed as a Desana partner but also competes for enterprise workplace spend at the high end.

Others

• OfficeRnD: Coworking and flex-space operator software platform integrated with Desana for inventory sync. Functions as an enabling technology partner rather than a direct competitor, supplying operator-side tooling.
• Nexudus: Workspace management software for coworking operators with which Desana integrates for real-time availability. Comparable in adjacent role as a tech stack for flex-space operators.

Emerging players

• Workfrom: Workspace discovery and booking platform focused on remote workers and small teams. Comparable in marketplace model but skewed toward SMBs rather than Desana's enterprise orientation.
• OfficeSpace Software: Workplace management and desk booking software for hybrid teams. Comparable to Desana's HQ and Analytics products, focused on managing owned office space rather than a third-party marketplace.
• Workplaceless: Remote and hybrid work enablement platform with distributed workspace access. Comparable in serving distributed workforces but with a stronger emphasis on virtual/remote working rather than physical workspace brokerage.

Direct peers

• Liquidspace: US-based on-demand marketplace for meeting rooms, coworking, and office space with similar enterprise booking workflows. Most direct global competitor to Desana's OnDemand product, though Desana differentiates with a single MSA and stronger EMEA presence.
• Hubble (Hubble Pass): London-based flexible workspace platform offering on-demand and short-term office booking across the UK and Europe. Closest UK-headquartered competitor with overlapping enterprise customer base and similar hybrid-work positioning.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/desanaHQ
• Facebookfacebook.com/desanaHQ
• LinkedInlinkedin.com/company/desanahq
• Instagraminstagram.com/desanahq

Compliance7 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds3 records

Investors7 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Desana