What AllFly does

AllFly is a US-based travel technology company that operates a SaaS platform called Quest for booking and managing corporate, event, and group air travel. The platform combines three historically separate functions — everyday business travel, event/meeting travel management, and group airline contracting — into a single system with NDC and direct airline API connections to twelve major carriers including Delta, United, American, Southwest, Alaska, JetBlue, Air Canada, Lufthansa, Aer Lingus, Hawaiian, Sun Country, and Etihad. Differentiated features include the patented Split Pay mechanism (company covers policy-compliant portion, traveler pays upgrade delta on personal card), a Wallet prepaid funding system that replaces expense reports, Magic Link for one-click attendee invitation, Stipend Mode for fixed-budget event travel, and approval workflows with event-specific travel policies.

The company monetizes through a tiered SaaS model: Quest Basic is free with a $35 per-passenger airline ticketing fee, Quest Pro is $500 per month with a $25 per-passenger fee, and Quest Enterprise carries custom multi-year contract pricing. Ancillary revenue comes from group contract commissions (2–10% off published rates), per-passenger deposits, and a $50-per-traveler white-glove booking service. Distribution is hybrid — a self-serve PLG funnel (Quest Basic free tier) plus enterprise field sales and a 130+ referral partner network anchored by event platforms such as BoomPop, Swoogo, and Conference Direct.

AllFly is venture-backed and headquartered in Orlando, Florida. The company has raised over $8 million in three funding rounds (the most recent in 2025, adding Victorum Capital to existing backers Lightbank and Corazon Capital), and its founding leadership comprises CEO Eric Peterson, COO Kenny Totten, and CPO Ameer Bacchus. The company serves 300+ organizations — including Airbnb, BMW, Coca-Cola, Hermès, and a long tail of mid-cap event-heavy customers — and reported over 1,000 event bookings in 2025. AllFly explicitly positions Quest 2.0 (launched November 2025) as a direct competitor to SAP Concur, Navan, and American Express Global Business Travel. Note: the company history states founding in 2023, while the firmographics record states 2018; the more detailed company history sources are used here.

Name

AllFly

Legal name

AllFly

Website

https://allfly.io

Company type

Private

Founded year

2023

Operating status

Operating

Headcount range

11–50 employees

Short description

AllFly operates Quest, a unified SaaS platform for corporate, event, and group air travel booking, serving 300+ organizations including Airbnb, BMW, Coca-Cola, and Hermès. It monetizes through freemium and subscription tiers ($500/month Pro), per-passenger ticketing fees, and group contract commissions, competing with SAP Concur, Navan, and Amex GBT.

Ownership category

akta.pro rank

Product category

Corporate Travel Management Software

NAICS

Travel Agencies (561510), Nonscheduled Air Transportation (4812), Tour Operators (561520)

SIC

Air Transportation, Nonscheduled (4522)

akta.pro primary industry

Air Program Technology Enablement & Integration (OBT/TMC/GDS) (THACAHAK)

akta.pro secondary industries

Traveler Profile, Identity & Duty-of-Care Platforms (THAKANAE), Fare Management, Pricing & Shopping Engines (ATPCO/Offer) (THABAJAE)

Keywords

• Group travel booking
• Corporate travel management
• Event travel platform
• Airline group contracts
• Business travel software

Headquarters

HQ city

Orlando

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Platform Subscription (Quest Basic): Free platform access with per-passenger ticketing fees of $35 per passenger. Hotel and car rental bookings are free. Provides 24/7 human agent support.
2. Platform Subscription (Quest Pro): $500/month subscription with reduced per-passenger ticketing fee of $25. Includes all basic features plus additional Pro tier capabilities. 24/7 human agents and up to 5 dedicated account managers.
3. Quest Enterprise: Custom enterprise pricing for organizations requiring advanced controls, custom fields, and large-scale event support. Contact sales for pricing.
4. White Glove Service: High-touch travel agent service at $50 per traveler where AllFly team emails personalized flight options directly to travelers.
5. Group Contracts Commission: Revenue from negotiating and managing group airline contracts (10+ passengers). Features delayed deposits, top account status with airlines, and centralized trip management. Typically 2-10% discount off published rates.
6. Deposit-based Billing: Per-passenger deposits collected before trips ($350 domestic, $500 Central America/Caribbean, $1,200 international) that act as flight credits. Final invoice reflects total airfare minus deposit plus ticketing fees.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels8 records

Core offering

AllFly operates Quest 2.0, a unified corporate travel booking platform that combines everyday business travel, event travel management, and group airline contracting in a single system. The platform connects directly to airlines via NDC (New Distribution Capability) and APIs, supports group rates for 10+ passengers, and offers features such as patented Split Pay, prepaid Wallet accounts, Magic Link event invitations, AI-powered chat support, and 24/7 human travel agents.

Differentiator

Problem solved

Functional benefit

Brands

• Quest: Corporate travel booking platform that handles everyday business trips and complex multi-day events like team offsites and corporate meetings. Includes features such as split-pay technology, event-specific travel policies, wallet-based travel funding, and room block management.
• Marketplace
• Forecast
• Custom Charter
• Quest Basic
• Quest Pro
• Quest Enterprise
• Alice
• Stipend Mode
• Split Pay
• Wallet
• Magic Link

Products and services

• Quest 2.0 Unified corporate travel booking platform that combines everyday business travel booking, event travel management, and group airline contracting for mid-size and enterprise companies. Includes approval workflows, travel policy enforcement, real-time analytics, Split Pay technology, Wallet prepaid funding, and 24/7 human support.
• Marketplace Platform for booking group airline rates for 10+ passengers flying together on the same flights. Allows meeting planners, event organizers, sports teams, and tour operators to access negotiated group fares.
• Custom Charter Service allowing organizations to request a quote to buy out an entire plane for group travel needs. Designed for large groups requiring dedicated aircraft capacity.
• Forecast Flight cost estimation tool for budgeting meetings or team offsites. Provides upfront pricing estimates to help event organizers and travel managers forecast travel spend.
• White Glove Service High-touch travel agent service priced at $50 per traveler where the AllFly team emails personalized flight options directly to travelers. Supplements the self-serve platform with human-led booking assistance.
• Group Airline Contracts Negotiated group airline contracts for 10+ passengers with major carriers. Includes delayed deposits, top account status with airlines, centralized trip management, and 2-10% discounts off published rates.

Quantifiable outcome

• 15-30% reduction in annual travel costs
• +5 more outcomes

Named customers9 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature7 records

Partnerships

18 partnerships are on record, tiered primary, core and minor.

• Delta AirlinesprimaryTechnology or IntegrationTop airline partner with direct booking connections. Group and meeting contracts available. One of the carriers in AllFly's group space program with buyback and name change policies.
• United AirlinesprimaryTechnology or IntegrationTop airline partner. Group contracts for 10+ passengers traveling together on same flight. Meeting contracts with discounted fares for individual bookings. Fleet size 853 aircraft, 158.4 million passengers flown annually.
• American AirlinesprimaryTechnology or IntegrationTop airline partner with group booking capabilities. Included in AllFly's group travel network.
• Southwest AirlinesprimaryTechnology or IntegrationTop airline partner. AllFly's CEO met with Southwest Group Desk at IMEX Americas. Southwest undergoing policy changes in 2026 including bag fees for groups, assigned seating, and new deposit rules.
• Alaska AirlinescoreTechnology or IntegrationAirline partner offering group and meeting travel contracts through AllFly platform.
• JetBluecoreTechnology or IntegrationAirline partner for group and meeting travel bookings.
• Air CanadacoreTechnology or IntegrationInternational airline partner for group and meeting contracts.
• LufthansacoreTechnology or IntegrationInternational airline partner for group and meeting contracts.
• Sun Country AirlinescoreTechnology or IntegrationAirline partner listed in AllFly's top airline partners.
• Aer LinguscoreTechnology or IntegrationInternational airline partner for group and meeting contracts.
• Hawaiian AirlinescoreTechnology or IntegrationAirline partner listed in AllFly's airline partnerships.
• Etihad AirwayscoreTechnology or IntegrationInternational airline partner for group and meeting contracts. Specializes in travel to Abu Dhabi for Formula 1, golf tournaments, and industry conferences. Fleet size 85 aircraft, 17 million passengers flown annually. Major hub at Zayed International Airport.
• BoomPopcoreStrategic or Co-development PartnerFull-service offsite planning company. Partnered with AllFly on Poppi Annual Meeting 2023 in Austin (83 passengers). BoomPop handles venue and event logistics while AllFly manages travel.
• Conference DirectcoreChannel Partner/ Reseller/ DistributorAssociation of meeting planners specializing in site selection and conferences. Strategic partner driving customer referrals to AllFly.
• SwoogocoreTechnology or IntegrationEvent management platform with best-in-class features. Integration partner for AllFly's event travel ecosystem.
• Gift A TripminorGTM or Marketing PartnerOne-stop shop for turnkey individual travel certificates from top cruise and resort brands. Partner in AllFly's travel ecosystem.
• OffsiteminorGTM or Marketing PartnerPlatform for easily planning team offsites and accessing group rates online. GTM partner driving customer referrals.
• LamontCominorStrategic or Co-development PartnerFull-service meeting and event planning at fingertips. Strategic partner in AllFly's partner ecosystem.

Scale indicators7 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• TravelPerk: TravelPerk is a corporate travel booking and management platform focused on SMB and mid-market. Overlaps with AllFly on self-serve booking, traveler experience, and inventory aggregation via NDC/GDS.
• Spotnana: Spotnana is a travel-as-a-service platform with deep NDC architecture serving TMCs and corporates. Highly comparable to AllFly's NDC middleware and modern booking experience.
• Navan: Navan (formerly TripActions) is a modern corporate travel and expense platform. AllFly explicitly positions against Navan; both target mid-market and enterprise with self-serve booking, policy controls, and corporate card features.

Emerging players

• Tripkonnect: Tripkonnect focuses on group airfare booking and event travel management. Highly comparable niche overlap with AllFly's group contracting and event travel business.
• Engine Group Travel: Engine (formerly Engine Group Travel) offers group travel and corporate booking for SMBs and mid-market. Direct overlap with AllFly's group/event booking capabilities.

Others

• Hopper Technology Solutions: Hopper provides travel fintech and B2B travel API solutions including NDC integrations. Comparable as an ecosystem player enabling next-generation travel distribution for partners like AllFly.

Broad incumbents

• CWT: CWT is a global corporate travel management company serving large enterprises. Comparable as a managed travel competitor, especially for Fortune 500 accounts.
• Egencia: Egencia (Expedia Group) is an established corporate travel platform. Cited in AllFly's competitive content; comparable in corporate booking but broader and less specialized in events.
• SAP Concur: Concur is the dominant incumbent in corporate travel and expense, named by AllFly as a primary competitor. Overlaps on expense, policy, and booking, but is a broad platform rather than group/event-focused.
• American Express Global Business Travel: Amex GBT is one of the largest global TMCs serving enterprise clients. Cited by AllFly as a primary competitor; overlaps in managed corporate travel but lacks AllFly's PLG and event-first positioning.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/tryallfly
• YouTubeyoutube.com/@tryallfly
• Facebookfacebook.com/tryallfly
• LinkedInlinkedin.com/company/allfly
• Instagraminstagram.com/allfly_travel

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds1 record

Investors2 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about AllFly