Turismocity

What Turismocity does

Turismocity is a Buenos Aires-headquartered Latin American travel metasearch platform founded in 2013 that aggregates and compares flight, hotel, package, car rental, activity, bus, and travel-assistance prices from hundreds of airlines, OTAs, and local providers across 17 country-specific domains spanning 15 LATAM markets plus Spain and Portugal. The core technology is a real-time price-comparison engine that ingests inventory from partners such as Iberia, GOL, LATAM, Avianca, JetSmart, Aerolineas Argentinas, Flybondi, Hertz, Avis, Europcar, Assist Card, Civitatis, Viator, and Flixbus, complemented by an interactive destination map, an AI-powered trip-planning chatbot, and an email-based price-alert system. A mobile app on iOS and Android has accumulated approximately 49,000 reviews at a 4.8-star rating.

The business operates on a primarily affiliate-referral revenue model, earning commissions when users click through to partner OTAs and airlines to complete bookings, supplemented by transactional marketplace revenue from Turismocity Marketplace, which sells packages, hotels, and travel assistance directly. The consumer-facing product is free (freemium model), with revenue accruing only on completed partner bookings; the company also offers a USD payment feature that allows Argentine users to avoid the 30% AFIP perception tax, generating up to 25% savings on international flights and serving as a localized differentiation lever against global metasearch competitors. Distribution is product-led growth via SEO, content marketing, shopping-event campaigns, and organic social channels including TikTok and WhatsApp, with no enterprise sales motion. The company remains private, has 11-50 employees, raised a $6M round in October 2021, and acquired FareCompare.com in December 2020 to broaden its competitive footprint.

Name

Turismocity

Legal name

Turismocity

Website

https://turismocity.com.ar

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

101–250 employees

Short description

Turismocity is a Buenos Aires-based travel metasearch platform founded in 2013 that aggregates flights, hotels, packages, car rentals, activities, and bus tickets from hundreds of providers across 17 Latin American and European country domains, serving individual travelers primarily in Spanish-speaking LATAM.

Ownership category

akta.pro rank

Product category

Online Travel Metasearch

NAICS

Travel Agencies (561510), Travel Agencies (56151), Support Activities for Transportation (488)

akta.pro primary industry

Flights Metasearch & Airfare Comparison (THALAEAB)

akta.pro secondary industries

Local Tours, Activities & Attractions Metasearch (THALAEAI), Commission, Incentives & Revenue Optimization (ARC/BSP, Overrides) (THALAGAI)

Keywords

• Travel metasearch engine
• Flight price comparison
• Hotel booking platform
• Travel package aggregator
• Latin America travel search

Headquarters

HQ city

Buenos Aires

HQ country

Argentina

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Technology or R&D, Marketing or Sales, Personnel, Operations, Infrastructure

Revenue model

1. Affiliate Commissions: Turismocity earns referral commissions when users click through to partner sites (airlines, travel agencies, hotels) and complete bookings. The platform redirects users to third-party providers to complete transactions, earning a commission for each successful referral.
2. Marketplace Revenue: Turismocity Marketplace sells packages, hotels, and travel assistance directly, generating revenue through transaction margins on these products.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Turismocity operates a travel metasearch platform that aggregates and compares flight, hotel, package, car rental, travel assistance, activity, and bus/micro prices from hundreds of travel sites in real time. The platform redirects users to third-party providers (airlines, OTAs, hotels) to complete bookings, earning affiliate commissions, and also sells packages, hotels, and travel assistance directly through its in-house Turismocity Marketplace.

Product overview

Turismocity is a Latin American travel metasearch platform that aggregates and compares flight, hotel, package, car rental, activity, bus, and travel assistance options from hundreds of travel agencies and providers. The core offering is its flight search engine, supplemented by vertical-specific metasearch products for hotels, packages, car rentals, activities, and ground transportation. Additional services include an AI-powered chatbot for travel planning, price alert notifications, an interactive destination map, and eSIM connectivity through its Yendos sub-brand. The platform operates country-specific sites across 16 Latin American nations.

Differentiator

Problem solved

Functional benefit

Brands

• Yendos: eSIM service for international travel connectivity

Products and services

• Flight Search Engine (Vuelos)

Quantifiable outcome

• Saves up to 25% on international flights by paying in USD
• +1 more outcomes

Named customers1 record

Segments1 record

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability2 records

Feature5 records

Partnerships

24 partnerships are on record, tiered core.

• IberiacoreChannel Partner/ Reseller/ DistributorSpanish international airline integrated into Turismocity's flight search results, offering direct booking redirect for users searching flights to Spain and Europe.
• GOL Linhas AereascoreChannel Partner/ Reseller/ DistributorBrazilian low-cost airline integrated into flight search results.
• LATAM AirlinescoreChannel Partner/ Reseller/ DistributorMajor South American airline group integrated into flight search results.
• AviancacoreChannel Partner/ Reseller/ DistributorColombian airline integrated into flight search results.
• JetSmartcoreChannel Partner/ Reseller/ DistributorLow-cost airline operating in Chile, Argentina, and Peru integrated into flight search.
• Aerolineas ArgentinascoreChannel Partner/ Reseller/ DistributorArgentina's flag carrier airline integrated into flight search results.
• FlybondicoreChannel Partner/ Reseller/ DistributorArgentine low-cost airline integrated into flight search results.
• HertzcoreChannel Partner/ Reseller/ DistributorGlobal car rental company integrated into Turismocity's car rental comparison.
• AviscoreChannel Partner/ Reseller/ DistributorGlobal car rental company integrated into Turismocity's car rental comparison.
• EuropcarcoreChannel Partner/ Reseller/ DistributorGlobal car rental company integrated into Turismocity's car rental comparison.
• Assist CardcoreChannel Partner/ Reseller/ DistributorTravel assistance provider integrated into Turismocity's travel assistance comparison.
• Axa AssistancecoreChannel Partner/ Reseller/ DistributorTravel assistance provider integrated into Turismocity's travel assistance comparison.
• Pax AssistancecoreChannel Partner/ Reseller/ DistributorTravel assistance provider integrated into Turismocity's travel assistance comparison.
• TerrawindcoreChannel Partner/ Reseller/ DistributorTravel assistance provider integrated into Turismocity's travel assistance comparison.
• RedioncoreChannel Partner/ Reseller/ DistributorTravel assistance provider integrated into Turismocity's travel assistance comparison.
• HerocoreChannel Partner/ Reseller/ DistributorTravel assistance provider integrated into Turismocity's travel assistance comparison.
• CivitatiscoreChannel Partner/ Reseller/ DistributorActivities and excursions provider integrated into Turismocity's activity comparison.
• ViatorcoreChannel Partner/ Reseller/ DistributorActivities and excursions provider integrated into Turismocity's activity comparison.
• LatiturcoreChannel Partner/ Reseller/ DistributorLatin American activities provider integrated into Turismocity's activity comparison.
• TangolcoreChannel Partner/ Reseller/ DistributorArgentine activities and tours provider integrated into Turismocity's activity comparison.
• GraylinecoreChannel Partner/ Reseller/ DistributorGlobal tours and activities provider integrated into Turismocity's activity comparison.
• FlixbuscoreChannel Partner/ Reseller/ DistributorBus transport provider integrated into Turismocity's bus/micro comparison section.
• BlaBlaCarcoreChannel Partner/ Reseller/ DistributorRide-sharing and bus transport provider integrated into Turismocity's bus/micro comparison.
• Turismocity MarketplacecoreChannel Partner/ Reseller/ DistributorIn-house travel agency operation of Turismocity selling packages, hotels, and travel assistance directly with transaction-based revenue.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Kayak: Kayak is the most direct metasearch competitor, aggregating flights, hotels, cars and packages globally with a localized LATAM presence (kayak.com.ar). Same core product, same business model (click-out/affiliate) and overlapping target audience of price-sensitive travelers.
• Skyscanner: Skyscanner is a global flight metasearch engine owned by Trip.com Group with strong LATAM brand recognition. Direct overlap with Turismocity on flight comparison, affiliate commissions and consumer self-serve model.
• Despegar: Despegar is the largest Latin American online travel agency, headquartered in Argentina, selling flights, hotels and packages across the region. Competitor for the same Spanish-speaking LATAM consumer and an aspirational benchmark for Turismocity's marketplace ambitions.
• Trivago: Trivago is a global hotel metasearch engine with strong brand presence in Latin America (trivago.com.ar). Direct peer on the hotel-comparison vertical of Turismocity's offering.
• Atrápalo: Atrápalo is a Spanish-language travel metasearch and OTA serving Spain and Latin America with flights, hotels and activities. Closely comparable product scope, Spanish-language focus and cultural fit with Turismocity's Iberian/LATAM audience.

Broad incumbents

• Google Travel / Google Flights: Google's Travel and Flights products aggregate the same airline and OTA data and surface results directly in Search. They are the most consequential broad incumbent for any metasearch business, especially as Google expands AI-generated travel answers.
• Trip.com / Ctrip: Trip.com Group owns Skyscanner and operates an OTA super-app. A broad incumbent with deep pockets that controls consumer travel search and booking in multiple markets, capable of entering LATAM more aggressively.

Regional players

• Viajes Falabella: Viajes Falabella is a LATAM-focused online travel agency backed by the Falabella retail group, strong in Chile, Peru, Colombia and Argentina. Competes with Turismocity for the same regional traveler, particularly in packages.
• Wego: Wego is a metasearch engine focused on the Middle East and Asia-Pacific but operates with country-localized brands similar to Turismocity's model. Useful comparator on regional metasearch penetration strategy and SEO-driven growth.

Emerging players

• Hopper: Hopper is an AI-driven mobile travel app with price prediction, flash deals and ancillary fintech products. Emerging player that overlaps Turismocity's price-alert and AI-chatbot positioning and may attract the same deal-driven LATAM consumer.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/turismocity
• YouTubeyoutube.com/Turismocity
• Facebookfacebook.com/Turismocity
• LinkedInlinkedin.com/company/turismocity
• Instagraminstagram.com/turismocity_ar
• TikToktiktok.com/@turismocity

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds1 record

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Turismocity