Spektrix
Spektrix is a UK-headquartered vertical SaaS company providing a cloud-based ticketing, marketing, fundraising, and CRM platform built specifically for arts and cultural organizations, serving roughly 800 customers across the UK, US, Canada, and Australia/New Zealand via subscription and transaction-fee pricing.
- Company typePrivate
- Founded2007
- HeadquartersLondon, United Kingdom
- Headcount101–250
- GTM typeB2B
- OfferingSoftware
What Spektrix does
Spektrix is a UK-headquartered, private vertical SaaS company founded in 2007 that provides a cloud-based ticketing, marketing, fundraising, and CRM platform purpose-built for arts and cultural organizations. The platform is delivered as an integrated suite of modules — Box Office & Ticketing, Marketing (with Dotdigital-powered email automation), Fundraising/CRM, Online Ticketing, and Spektrix Payments (fraud-protected processing via Adyen) — plus adjacent offerings in dynamic pricing, a 24/7 Support Centre, instructor-led training and consultancy, and a user Community of 20,000+ arts professionals. The system runs on Microsoft Azure with a multi-datacenter architecture designed for elastic scaling during high-demand onsales. Spektrix is the only complete ticketing and CRM provider certified as a B Corporation and holds ISO 27001:2022 and Level 1 PCI DSS certifications.
The company serves roughly 800 arts and cultural organizations across five primary segments: producing theatres, presenting venues, arts centres, museums and visitor attractions, festivals and live events, and music venues/symphonies. Its geographic footprint includes the UK (London, Manchester), the United States (New York), Canada (Calgary), and Australia/New Zealand (Sydney). In 2025 the platform processed 5.2 million transactions across 461 organizations using its payment product and reported a 95% average authorization rate.
Spektrix operates a recurring annual subscription model (described as a simple inclusive service charge covering platform, support, upgrades, training, and community events) supplemented by a newer transaction-fee revenue stream from Spektrix Payments. The company has raised approximately $9.2M in disclosed equity funding across two rounds (2019, 2021) from Foresight Group, and operates as Spektrix Ltd (UK parent) with wholly-owned subsidiaries in the US, Canada, and Australia. Go-to-market is a mix of community-led direct enterprise sales, in-person and virtual events, content marketing (including the annual Email Benchmarks Report covering 1B+ emails), and a Partner Directory of approved web agencies, analytics providers, and integration specialists.
Spektrix firmographics
Firmographics- Name
- Spektrix
- Legal name
- Spektrix Ltd
- Website
- https://spektrix.com
- Company type
- Private
- Founded year
- 2007
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Spektrix is a UK-headquartered vertical SaaS company providing a cloud-based ticketing, marketing, fundraising, and CRM platform built specifically for arts and cultural organizations, serving roughly 800 customers across the UK, US, Canada, and Australia/New Zealand via subscription and transaction-fee pricing.
- Ownership category
- akta.pro rank
Spektrix industry classification
Industry- Product category
- Arts Ticketing & CRM Software
- NAICS
- Promoters of Performing Arts, Sports, and Similar Events with Facilities (711310), Convention and Trade Show Organizers (56192)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Customer Support, CRM & Fan Engagement for Ticketing (MPAGAJAI)
- akta.pro secondary industry
- Data, Analytics, CRM & Marketing Automation Integrations for Event Registration (THAHAFAK)
Keywords
Where Spektrix is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices5 records
Markets served
Spektrix business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Subscription Software Licensing: Annual subscription model for access to the complete ticketing, marketing, fundraising, and CRM platform. Includes all support, upgrades, and community events within a simple inclusive service charge.
- Payment Processing (Spektrix Payments): Integrated payment processing services powered by Adyen, enabling organizations to process transactions directly through the platform.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Comprehensive platform with inclusive support |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels9 records
Spektrix product offering
Product offeringCore offering
Spektrix provides a cloud-based ticketing, marketing, fundraising, and CRM platform purpose-built for arts and cultural organizations. The integrated suite covers box office and ticketing, audience relationship management, email marketing automation, donor and membership management, and integrated payment processing with fraud protection. Spektrix serves nearly 800 arts and cultural organizations globally, with operations in the UK, US, Canada, and Australia.
Product overview
Spektrix is a complete, cloud-based ticketing, marketing, fundraising, and CRM platform designed specifically for arts and cultural organizations. The platform consists of an integrated suite of modules including Box Office & Ticketing, Marketing (with Dotdigital Programs for email automation), Fundraising, Leadership/CRM, Online Ticketing, and Spektrix Payments (powered by Adyen for payment processing and fraud protection). Additional offerings include Dynamic Pricing Solutions, the Spektrix Partner Directory, Support Centre, Training & Consultancy services, and the Spektrix Community platform. The platform is built on Microsoft Azure cloud infrastructure and serves nearly 800 arts and cultural organizations globally.
Differentiator
Problem solved
Functional benefit
Products and services
- Spektrix Core Platform
- Spektrix Payments
- Training & Consultancy
Quantifiable outcome
- 5.2 million transactions processed in 2025 across 461 organizations
- +4 more outcomes
Companies that use Spektrix
Customer profileNamed customers21 records
Segments7 records
Ideal customer profiles2 records
Spektrix technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration11 records
AI capability2 records
Feature6 records
Spektrix partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- KindsightcoreStrategic partnership integrating Kindsight's donor screening data into Spektrix's CRM platform. First wealth screening integration for Spektrix, enabling organizations to access donor capacity and affinity scores, identify high-value donors, and create personalized outreach strategies for fundraising campaigns.
- AdyencoreAdyen powers Spektrix Payments with industry-leading fraud protection software. Partnership provides dynamic, data-driven, multi-layered payment fraud mitigation combining 24/7 automated monitoring with machine learning and human expertise.
- Cog DesignminorWeb design agency partner familiar with Spektrix integration. Worked on Nottingham Playhouse website project.
- DotdigitalcoreEmail marketing integration partner providing advanced automation and program templates within Spektrix. Enables personalized email campaigns, welcome journeys, and reactivation programs.
- Microsoft AzurecoreCloud infrastructure platform powering Spektrix. Enables multi-datacenter architecture with elastic scaling, high availability, and security across two regions.
Scale indicators8 records
Recent moves7 records
Expansion highlights6 records
Spektrix competitors and assessment
Company assessmentDirect peers
- Tessitura Network: Tessitura is the dominant CRM and ticketing platform for performing arts organizations in North America and increasingly globally. It is Spektrix's most direct competitor — Spektrix actively wins switchers from Tessitura (e.g., Nottingham Playhouse), and both serve producing theatres, presenting venues, and arts centres with comparable feature sets.
- AudienceView: AudienceView provides ticketing, CRM, and marketing tools for arts, sports, and live entertainment organizations across North America. It competes directly with Spektrix in the performing arts and live entertainment ticketing space, with comparable feature coverage and customer profile.
- Ticketsolve: Ticketsolve is a European ticketing and CRM platform focused on arts and cultural organizations. It is a direct competitor to Spektrix in the UK/Ireland and European markets with a similar feature set around ticketing, fundraising, and audience engagement.
- PatronManager (Salesforce-based): PatronManager is a Salesforce-native CRM and ticketing platform purpose-built for arts organizations. It competes directly with Spektrix for producing theatres and performing arts centers, particularly those already in the Salesforce ecosystem.
- Theatre Manager (Artsman): Theatre Manager is a theatre ticketing and management software product whose user base Spektrix agreed to migrate in 2024. It serves the same performing arts ticketing segment as Spektrix and is now positioned as an entry point into the Spektrix ecosystem.
- Vendini: Vendini provides ticketing, marketing, and venue management software for live event organizations across North America. It overlaps with Spektrix on ticketing and CRM for live entertainment and competes for venue and event-producer customers.
Broad incumbents
- Blackbaud: Blackbaud is a large publicly-listed provider of software, services, and expertise designed specifically for nonprofits, including arts and cultural organizations. Its products (e.g., Raiser's Edge, NetCommunity, eTapestry) compete with Spektrix's fundraising and CRM modules at a broader enterprise scale.
- Salesforce Nonprofit Cloud: Salesforce's Nonprofit Cloud and NPSP provide CRM, fundraising, and marketing capabilities widely used by larger arts and cultural organizations. It competes with Spektrix at the broader CRM layer, particularly for organizations standardizing on Salesforce as a system of record.
Emerging players
- Classy: Classy is a leading online fundraising and donor management platform for nonprofits. It overlaps with Spektrix's fundraising/donor management modules and represents an emerging competitor as fundraising becomes a larger share of arts organizations' tech budgets.
- Givebutter: Givebutter is a modern fundraising and CRM platform for nonprofits. It competes with Spektrix's fundraising and donor management functionality, particularly for smaller arts and cultural organizations seeking a lower-cost modern alternative.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
Spektrix social profiles
Digital presenceSpektrix compliance and trust
Trust signalCompliance3 records
Spektrix financial estimates
Financial estimateRevenue estimate
Valuation estimate
Spektrix leadership team
Management profileNumber of profiles
Profiles6 records
Spektrix subsidiaries and ownership
Company hierarchySubsidiaries3 records
Spektrix funding detail
Funding detailFunding overview
Funding rounds2 records
Investors3 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Spektrix M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Spektrix
What does Spektrix do?
Spektrix provides a cloud-based ticketing, marketing, fundraising, and CRM platform purpose-built for arts and cultural organizations. The integrated suite covers box office and ticketing, audience relationship management, email marketing automation, donor and membership management, and integrated payment processing with fraud protection. Spektrix serves nearly 800 arts and cultural organizations globally, with operations in the UK, US, Canada, and Australia.
Is Spektrix a public or private company?
Spektrix is a private company. It is classified as venture growth investor backed and is currently operating.
When was Spektrix founded?
Spektrix was founded in 2007. It employs 101 to 250 people.
Where is Spektrix based?
Spektrix is headquartered in London, United Kingdom, in the Europe region.
How does Spektrix make money?
Two revenue lines are on record. Subscription Software Licensing is the primary driver. The others are payment Processing (Spektrix Payments).
Who are Spektrix's main competitors?
Direct peers on record are Tessitura Network, AudienceView, Ticketsolve, PatronManager (Salesforce-based), Theatre Manager (Artsman) and Vendini. Broad incumbents are Blackbaud and Salesforce Nonprofit Cloud. Emerging players are Classy and Givebutter.
Does Spektrix have an API?
Yes. Spektrix provides integration guidance for web agencies and software developers through its Integrate Portal. The portal offers guidance for connecting third-party systems with the Spektrix platform. Specific API types (REST, GraphQL, webhooks), authentication methods, rate limits, and versioning details are not explicitly stated in the available content. Developer documentation is at integrate.spektrix.com/docs/Introduction.
What industry is Spektrix in?
Spektrix's product category is Arts Ticketing & CRM Software. Its primary akta.pro industry code is MPAGAJAI, Customer Support, CRM & Fan Engagement for Ticketing, with a secondary code of THAHAFAK, Data, Analytics, CRM & Marketing Automation Integrations for Event Registration. Its NAICS code is 711310 and its SIC code is 7370.