OpusXenta
OpusXenta develops Byond, a cloud-based cemetery and crematorium management SaaS platform, serving death-care operators across Australia, New Zealand, the USA, and the UK via tiered subscriptions (Basic, Core, CorePLUS) through a consultative direct-sales motion.
- Company typePrivate
- Founded2016
- HeadquartersBondi, Australia
- Headcount101–250
- GTM typeB2B
- OfferingSoftware
What OpusXenta does
OpusXenta is an Australian-headquartered software company that develops and sells Byond, a cloud-based cemetery and crematorium management platform. The product is purpose-built for the death-care vertical and covers records management, digital cemetery mapping, deeds/rights and sales management, crematory operations, scheduling, finance and invoicing, CRM, grounds/task management, reporting and compliance, and public/partner portals. The platform is offered in three tiered annual subscriptions — Basic (records and mapping), Core (sales, scheduling, payments, CRM, grounds management), and CorePLUS (marketing automation, advanced workflows, risk register, API integrations, electronic signatures, advanced reporting) — allowing customers to scale functionality from small inactive cemeteries to large complex enterprises.
The company operates a consultative, sales-led go-to-market via a "Book a Demo" motion, serving cemetery operators and crematoria across four English-speaking markets: Australia, New Zealand, the United States, and the United Kingdom. Its revenue model is purely recurring SaaS subscription, with pricing not publicly disclosed and indicative quote-based contracts for enterprise customers. OpusXenta positions Byond on five pillars: Compassion (reducing admin time for empathetic client interaction), Efficiency (workflow optimization), Confidence (real-time reporting), User-Centricity (continuous user feedback), and Flexibility (API integrations and partner portals).
The business is privately held and bootstrapped-to-moderately-funded, with five disclosed funding rounds totaling approximately $14.4M from 2018 to 2024, all led by or involving Clinton Capital Partners. Leadership includes CEO Stewart Hindmarsh, founder Tony Lorge, and COO Bertus Fick. The company employs 101–250 people and is actively operating. Its broader end-of-life planning market is projected at $56.37B by 2030 at 8.9% CAGR, providing a sizable addressable opportunity.
OpusXenta firmographics
Firmographics- Name
- OpusXenta
- Legal name
- OpusXenta Limited
- Website
- https://opusxenta.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- OpusXenta develops Byond, a cloud-based cemetery and crematorium management SaaS platform, serving death-care operators across Australia, New Zealand, the USA, and the UK via tiered subscriptions (Basic, Core, CorePLUS) through a consultative direct-sales motion.
- Ownership category
- akta.pro rank
OpusXenta industry classification
Industry- Product category
- Cemetery and Crematorium Management Software
- NAICS
- Software Publishers (513210)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Remote Patient Monitoring (RPM) Platforms & Services (HLACAPAA)
- akta.pro secondary industry
- Care Coordination, Escalation & Clinical Workflow for RPM (HLACAFAI)
Keywords
Where OpusXenta is headquartered
LocationHeadquarters
- HQ city
- Bondi
- HQ country
- Australia
- HQ region
- Oceania
Markets served
OpusXenta business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Software Subscription (SaaS): Tiered subscription model with three levels (Basic, Core, CorePLUS) providing increasing functionality for cemetery and crematoria management. The subscription includes access to core platform features, support, and updates.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Basic - Essential cemetery software for records and mapping |
| Subscription | Annual | Core - Full-featured cemetery management including sales and operations |
| Subscription | Annual | CorePLUS - Advanced enterprise features with API and marketing automation |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
OpusXenta product offering
Product offeringCore offering
OpusXenta develops and sells Byond, a cloud-based cemetery and crematoria management platform that centralises records, digital mapping, CRM, scheduling, sales and finance workflows for death-care operators. The software is sold on tiered subscriptions (Basic, Core, CorePLUS) and is used by cemeteries, crematoria and funeral service providers across Australia, New Zealand, the USA and the UK.
Product overview
OpusXenta offers Byond as a single unified cemetery and crematoria management platform, organized into three tiered plans (Basic, Core, and CorePLUS) that build upon each other. The Basic plan provides foundational cemetery mapping, deceased search, and records management. The Core plan adds sales management, rights (deeds) management, inventory management, scheduling, bookings, cremation and burial management, CRM, document management, integrated payments, and ground/task management. The CorePLUS plan extends the platform with advanced cemetery mapping, marketing automation, electronic signatures, memorial management, permits and applications, risk register, advanced workflows, power reporting, and API integrations.
Differentiator
Problem solved
Functional benefit
Brands
- Byond: Comprehensive cemetery and crematoria management software solution providing cemetery mapping, records management, sales management, booking management, finance, CRM, marketing automation, and compliance reporting features.
Products and services
- Byond Cemetery and Crematoria Management Platform Cloud-based software platform that combines records management, digital cemetery mapping, CRM, scheduling, sales and finance functionality for cemetery operators, crematoria and funeral service providers across Australia, New Zealand, the USA and the UK. Sold on tiered subscriptions (Basic, Core, CorePLUS).
Quantifiable outcome
- Transformed business from control perspective with easier annual audits, less human error, and improved reporting capabilities
- +2 more outcomes
Companies that use OpusXenta
Customer profileNamed customers5 records
Segments3 records
Ideal customer profiles1 record
OpusXenta technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature12 records
OpusXenta partnerships and signals
Strategic signalScale indicators2 records
Recent moves6 records
Expansion highlights5 records
OpusXenta competitors and assessment
Company assessmentDirect peers
- ASD (Answering Service for Directors): ASD provides call center and communication services exclusively to funeral homes and death care providers, serving overlapping customer segments with technology-driven services targeting the same vertical OpusXenta serves.
- Passare: Passare offers a funeral planning and collaboration platform connecting families with funeral service providers, sharing overlapping customer segments and workflow automation capabilities with OpusXenta's death care software platform.
- Frazer Consultants: Frazer Consultants provides technology solutions including website design, management software, and consulting specifically for funeral homes and cemeteries, competing directly in the death care software vertical with overlapping feature sets and similar target customers.
- Tukios: Tukios provides funeral home website design, online obituary platforms, and management software serving similar death care customer segments, with comparable SaaS delivery and recurring revenue model to OpusXenta.
- PlotBox: PlotBox provides cloud-based cemetery and crematorium management software with overlapping features including mapping, records management, deeds management, and family engagement. It is the closest direct competitor to OpusXenta's Byond platform in the death care SaaS vertical.
Broad incumbents
- Foundation Partners Group: Foundation Partners Group is a leading death care operator with owned and managed funeral homes and cemeteries, representing a potential enterprise customer for OpusXenta's death care SaaS platform with national-scale technology needs.
- Carriage Services: Carriage Services operates funeral homes and cemeteries across the United States, sharing the same target customer segment as OpusXenta and representing both a potential buyer and a vertically-integrated competitor in the death care technology space.
- StoneMor Partners: StoneMor Partners operates cemeteries and funeral homes across the United States, making it a potential enterprise customer for OpusXenta's cemetery management software while also representing a large-scale death care operator with internal IT capabilities.
- Service Corporation International: Service Corporation International (SCI) is the largest funeral, cremation, and cemetery operator in North America, representing both a potential enterprise customer for OpusXenta and a competitive threat as it develops internal technology capabilities and could vertically integrate.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
OpusXenta social profiles
Digital presenceOpusXenta financial estimates
Financial estimateRevenue estimate
Valuation estimate
OpusXenta leadership team
Management profileNumber of profiles
Profiles3 records
OpusXenta funding detail
Funding detailFunding overview
Funding rounds5 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
OpusXenta M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about OpusXenta
What does OpusXenta do?
OpusXenta develops and sells Byond, a cloud-based cemetery and crematoria management platform that centralises records, digital mapping, CRM, scheduling, sales and finance workflows for death-care operators. The software is sold on tiered subscriptions (Basic, Core, CorePLUS) and is used by cemeteries, crematoria and funeral service providers across Australia, New Zealand, the USA and the UK.
Is OpusXenta a public or private company?
OpusXenta is a private company. It is classified as private equity controlled and is currently operating.
When was OpusXenta founded?
OpusXenta was founded in 2016. It employs 101 to 250 people.
Where is OpusXenta based?
OpusXenta is headquartered in Bondi, Australia, in the Oceania region.
How does OpusXenta make money?
One revenue line is on record: software Subscription (SaaS).
Who are OpusXenta's main competitors?
Direct peers on record are ASD (Answering Service for Directors), Passare, Frazer Consultants, Tukios and PlotBox. Broad incumbents are Foundation Partners Group, Carriage Services, StoneMor Partners and Service Corporation International.
Does OpusXenta have an API?
No public API is recorded for OpusXenta.
What industry is OpusXenta in?
OpusXenta's product category is Cemetery and Crematorium Management Software. Its primary akta.pro industry code is HLACAPAA, Remote Patient Monitoring (RPM) Platforms & Services, with a secondary code of HLACAFAI, Care Coordination, Escalation & Clinical Workflow for RPM. Its NAICS code is 513210 and its SIC code is 7372.