Hyivy Health

What Hyivy Health does

Hyivy Health is a privately held Canadian femtech medical-device company headquartered in Kitchener, Ontario, that has developed the Floora Pelvic Health Rehabilitation System, a connected platform for women experiencing pelvic-floor dysfunction, chronic pelvic pain, post-cancer vaginal stenosis, and post-surgical rehabilitation. The core product is a smart vaginal dilator that integrates auto-dilation mechanics, thermal therapy, and embedded biosensors capable of capturing session-level temperature, pressure, and protocol-adherence data — combined with a Hyivy Patient App for at-home therapy tracking and secure clinician communication, and a Hyivy Clinician Software portal that supports remote multi-patient monitoring, telemedicine, and dynamic patient analytics.

The company operates a clinician-prescribed go-to-market model in which patients are onboarded by Hyivy Accredited Clinicians (pelvic-floor physiotherapists and gynecologists) who prescribe and remotely monitor treatment, with distribution explicitly channeled through clinical rather than direct-to-consumer pathways. Revenue mechanics are split between hardware sale of the Floora device (quote-based, monthly billing cadence per the disclosed pricing record) and recurring software subscriptions tied to user accounts and device IDs. Clinical evidence development is anchored by partnerships with Women's College Hospital, McMaster University, and Grand River Cancer Center, with regulatory readiness operating under ISO 13485:2016 and frameworks including MDSAP, CE Mark, TGA, and Health Canada.

The business has raised approximately C$3.1M in disclosed funding across a 2022 pre-seed, a C$2M seed round in September 2024 led by Zcube (Zambon Research Venture), and a 2025 C$25,000 grant from CHEO Bear's Den, with additional non-dilutive support from INOVAIT, FACIT, and a syndicate of angels. Operational footprint spans Kitchener and Hamilton (Canada), Chicago (US), and Leeds (UK), with the company's stated near-term strategic intent being completion of clinical trials and North American commercial expansion of the Floora system.

Name

Hyivy Health

Legal name

Hyivy Health Inc.

Website

https://hyivy.com

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

1–10 employees

Short description

Hyivy Health is a Canadian femtech company building the Floora™ connected pelvic rehabilitation platform — a smart vaginal dilator with biosensors, a patient app, and clinician SaaS — prescribed by pelvic-floor physiotherapists and gynecologists for women recovering from cancer treatment, surgery, or chronic pelvic pain.

Ownership category

akta.pro rank

Product category

Pelvic Health Rehabilitation Medical Devices

NAICS

Home Health Care Services (621610)

SIC

Surgical & Medical Instruments & Apparatus (3841), Orthopedic, Prosthetic & Surgical Appliances & Supplies (3842), Services-Home Health Care Services (8082)

akta.pro primary industry

Urogynecology & Pelvic Reconstructive Surgery (Female Pelvic Medicine) (HLAKAJAE)

akta.pro secondary industries

Female Pelvic Medicine & Reconstructive Surgery (Urogynecology) (HLAKAOAC), Pelvic Floor Physical Therapy (Women’s & Men’s Health) (HSADAIAG), Sexual & Pelvic Health Telehealth (STI care, pelvic pain, endometriosis/PCOS support) (HLALAHAJ)

Keywords

• Pelvic rehabilitation devices
• Women's health technology
• Connected medical devices
• Femtech solutions
• Pelvic floor therapy

Headquarters

HQ city

Kitchener

HQ country

Canada

HQ region

North America

Offices5 records

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Technology or R&D, Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Floora Pelvic Rehabilitation Device: Sale of hardware medical device (vaginal dilator/wand) to patients, prescribed and monitored by clinicians. Device includes multi-therapy capabilities (auto dilation, thermal therapy, biosensors) and connects to app and clinician software.
2. Software Subscriptions: Ongoing software services including Hyivy Patient App and Clinician Software with remote monitoring, telemedicine capabilities, and data analytics. Patients create User Accounts linked to Device IDs.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels7 records

Core offering

Hyivy Health develops and sells the Floora™ Pelvic Health Rehabilitation System, a connected medical device platform for women recovering from pelvic diseases, cancer treatments, and surgeries. The system combines a smart vaginal dilator with auto-dilation, thermal therapy, and integrated biosensors, paired with a patient mobile app and a clinician software portal for real-time remote monitoring and personalized treatment protocols.

Product overview

Hyivy Health offers the Floora™ Pelvic Health Rehabilitation System — a connected platform combining a smart vaginal dilator device with multi-therapy capabilities (auto dilation, thermal therapy, biosensors), the Hyivy Patient App for home-based treatment tracking and clinician communication, and the Hyivy Clinician Software for healthcare providers to remotely monitor patients and adjust treatment protocols. The system is designed for the 1-in-3 women who will experience pelvic health problems, addressing conditions including chronic pelvic pain, post-cancer treatment rehabilitation, and pelvic floor dysfunction.

Differentiator

Problem solved

Functional benefit

Brands

• Floora™: Pelvic Health Rehabilitation System - a smart vaginal dilator with multi-therapy capabilities including auto dilation, thermal therapy, and biosensors for tracking pelvic floor data. Also includes clinician software called Floora™.

Products and services

• Floora™ Pelvic Health Rehabilitation System A connected vaginal dilator medical device featuring 3-in-1 therapy capabilities: auto dilation with adjustable settings for gradual stretching, thermal therapy for pain and inflammation reduction, and integrated biosensors collecting both subjective and objective pelvic floor data. Prescribed by Hyivy Accredited Clinicians for women with pelvic health conditions, cancer survivors, and post-surgical patients.
• Hyivy Clinician Software (Floora™) A clinician-facing software platform that enables real-time remote monitoring of multiple patients, telemedicine capabilities, dynamic patient analytics, protocol customization, live sessions, and peer aggregate comparison. Built for pelvic floor physiotherapists, gynecologists, and healthcare providers prescribing the Floora device.
• Hyivy Patient App A mobile application enabling patients to track and monitor treatment progress, change protocols from home, book and manage clinician appointments, complete pre/post-session questionnaires, and communicate with clinicians via secure video and text messaging.

Quantifiable outcome

• Addresses pelvic pain affecting 1-in-3 women in their lifetime
• +2 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

Nine partnerships are on record, tiered core and minor.

• Women's College HospitalcoreStrategic or Co-development PartnerClinical study partner conducting trials addressing gynecological patient needs for the Hyivy Pelvic Health Rehabilitation System.
• McMasters UniversitycoreStrategic or Co-development PartnerResearch partner in clinical studies for pelvic rehabilitation technology development, contributing to evidence base for the device.
• Grand River Cancer CentercoreStrategic or Co-development PartnerClinical study partner conducting trials addressing colorectal and gynecological cancer patient rehabilitation needs using the Hyivy system.
• Communitech Fast Track HealthminorImplementation/ SI/ Consulting PartnerCommunitech Fast Track Health program activating national health and tech networks to overcome barriers to health-care innovation in Canada. Hyivy participated in this innovation support program.
• Creative Destruction Lab (CDL) Health StreamminorStrategic or Co-development PartnerHyivy Health joined the competitive CDL Health Stream in Toronto, a program for science-based ventures with exponential growth potential.
• Zambon Open AcceleratorminorStrategic or Co-development PartnerHyivy Health was accepted into Zambon's Open Accelerator program, the Italian pharma company Zambon's initiative for early-stage health innovations.
• Canadian Technology Accelerator (CTA)minorImplementation/ SI/ Consulting PartnerHyivy participated in CTA's inaugural bi-coastal digital health cohort, partnering with ecosystem leaders including HITLAB, Rock Health, and HealthTech Capital.
• Venturelab Tech UndividedminorImplementation/ SI/ Consulting PartnerHyivy Health was selected for Venturelab's Tech Undivided program supporting women-focused health startups.
• FemovateminorImplementation/ SI/ Consulting PartnerSelected for Femovate's 2024 UX Design Sponsorship Program providing design support for early-stage femtech startups.

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Maven Clinic: Maven Clinic is a large virtual care platform for women's and family health. It is comparable to Hyivy's clinician-facing software/telehealth component, though Maven addresses a broader fertility and pregnancy use case set.
• Carrot Fertility: Carrot is a leading femtech platform offering fertility, pregnancy, and women's health benefits to employers and payers. It is comparable to Hyivy as a femtech women's health brand serving employer and clinical channels, though it is a software/benefits platform rather than a hardware company.

Direct peers

• Elvie: Elvie makes connected pelvic floor trainers (e.g., Elvie Trainer) and women's health hardware, sold direct-to-consumer. It is the most direct category peer to Hyivy in connected pelvic-floor devices, though Elvie bypasses the clinician-prescription model.
• Joylux: Joylux makes vSculpt and other connected women's intimate wellness devices for pelvic floor strengthening. It is comparable to Hyivy in the connected intravaginal device category serving women's pelvic health.
• Renovia Inc. Renovia develops FDA-cleared connected devices for pelvic floor disorders (e.g., leva). It competes most directly with Floora in the clinician-prescribed, FDA-cleared pelvic floor rehabilitation device category.
• Perifit: Perifit produces app-connected pelvic floor exercisers with biofeedback for urinary incontinence and postpartum recovery. It is comparable to Hyivy in combining a connected intravaginal device with a patient-facing mobile app and clinician/consumer funnel.
• Pelvital USA: Pelvital (Flyte) develops an at-home, FDA-cleared pelvic floor muscle training device for stress urinary incontinence. It directly competes with Floora in clinician-prescribed connected pelvic floor rehabilitation hardware.

Emerging players

• Tia: Tia operates women's health virtual and in-person care with a focus on gynecology and primary care. It overlaps with Hyivy as a women's health platform engaging clinicians and patients across gynecology use cases.
• Bone Health Technologies: Bone Health Technologies makes FDA-cleared vibration therapy devices for osteoporosis and musculoskeletal conditions. It is comparable to Hyivy as a connected hardware-driven women's/musculoskeletal health medical device startup with regulatory ambitions.
• Materna Medical: Materna Medical develops vaginal and pelvic floor medical devices addressing childbirth-related pelvic injuries. It overlaps with Hyivy on the urogynecology specialty device category but focuses on a different patient population (obstetric).

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/HyivyHealth
• LinkedInlinkedin.com/company/hyivy-health
• Instagraminstagram.com/hyivyhealth

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds7 records

Investors23 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hyivy Health