Bodhi

What Bodhi does

Bodhi (legal entity 17TeraWatts, Inc., DBA Bodhi Solar) is a vertical SaaS company that builds a customer experience platform purpose-built for solar installers. Founded by Scott Nguyen in Austin, Texas around 2018–2019, the company developed Bodhi 2.0, a cloud-based platform rebuilt in May 2024 on a new technology architecture to cover the full solar customer journey from lead generation through installation to post-install service and repeat business. The platform includes an omni-channel team inbox (text, email, in-app), automated customer journeys triggered by CRM milestones, AI-powered customer sentiment analysis, an AI customer support assistant for 24/7 branded self-service, e-signatures, a document repository, white-labeled customer portals, automated surveys and referrals, and the Bodhi Fleet add-on for residential solar asset management that consolidates monitoring across Enphase, SolarEdge, and eGauge.

The product is monetized through a tiered SaaS model: a free Bodhi Free tier (up to 5 projects/month, no CRM or credit card required), Bodhi Starter for mid-sized installers, and Bodhi Pro sold in project packages with volume discounting and dedicated Customer Success Manager support. Go-to-market is hybrid: product-led growth via freemium, sales-led for Pro tier through "Book a Demo," and community-led via the Bodhi Club affiliate program. The company integrates natively with Salesforce (via managed package on AppExchange), Device Magic, eGauge, Enphase, SolarEdge, and Monday.com, positioning itself as the customer-facing layer within the broader solar software stack.

Bodhi raised $4 million in seed funding from Clean Energy Ventures in January 2022 and received non-cash support from MassChallenge, Quake Capital Partners, Startupbootcamp Australia, Google for Startups, and New York Angels. In March 2026, Bodhi was acquired by OneEthos, a U.S.-based climate fintech company specializing in solar financing, combining Bodhi's installer network of over 30,000 solar installers with OneEthos's solar loan products. Acquisition terms were not disclosed.

Name

Bodhi

Legal name

17TeraWatts, Inc.

Website

https://bodhi.solar

Company type

Private

Founded year

2019

Operating status

Acquired

Headcount range

11–50 employees

Short description

Bodhi is a vertical SaaS company offering an AI-enabled customer experience platform purpose-built for U.S. solar installers, covering lead generation through installation and post-install service. Founded in Austin, TX and acquired by climate fintech OneEthos in 2026.

Ownership category

akta.pro rank

Product category

Solar Customer Experience Software

NAICS

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (51821)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

Customer Service/Support CRM & Contact Center Platforms (BPAFAFAK)

akta.pro secondary industries

Customer Experience (CX) & Digital Experience (BPAHAEAC), B2B SaaS & Enterprise Personalization (CRM, Sales, Support) (HDAAAGAJ)

Keywords

• Solar CX software
• Solar installer automation
• Solar asset management
• AI customer support
• Customer journey automation

Headquarters

HQ city

Austin

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations

Revenue model

1. Subscription Software (Bodhi Free): Free tier for companies with up to 5 projects per month, no credit card or CRM required
2. Subscription Software (Bodhi Starter): Mid-sized solar companies looking to streamline customer communications
3. Subscription Software (Bodhi Pro): Businesses looking to automate full customer experience, sold in project packages with volume discounting

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels8 records

Core offering

Bodhi is a cloud-based customer experience (CX) software platform purpose-built for solar installation companies. It provides a unified suite of automation and AI tools that manage omni-channel customer communications, automate customer journeys from lead to install to repeat customers, run AI-powered sentiment analysis and 24/7 customer support, generate reviews and referrals, and monitor residential solar fleets across multiple inverter monitoring platforms.

Product overview

Bodhi is a solar customer experience (CX) platform offering a tiered product portfolio centered around Bodhi 2.0, a unified end-to-end platform that serves the entire solar customer journey from lead generation through installation to post-install service and repeat customers. The core offerings include Bodhi Free (free for up to 5 projects/month), Bodhi Starter (mid-tier for streamlined communications), and Bodhi Pro (full automation in project packages with volume pricing). Supporting modules include Bodhi Fleet for residential solar asset management, the AI Customer Support Assistant for 24/7 automated responses, Omni-channel Team Inbox for centralized communications, Customer Journey Automation for workflow-triggered messaging, Customer Sentiment Analysis for AI-powered escalation prevention, E-signatures for rapid document completion, Document Repository for project file management, Company Branded Customer Portal for white-labeled experiences, Surveys & Reviews for automated feedback collection, and Referral Program for turning customers into brand ambassadors. Educational resources are provided through Bodhi U, while the Bodhi Club affiliate program enables partners to recommend the platform to solar installers.

Differentiator

Problem solved

Functional benefit

Products and services

• Bodhi (Bodhi 2.0 Platform) End-to-end solar customer experience platform that consolidates omni-channel customer communications, automated customer journeys, AI-powered sentiment analysis, 24/7 AI customer support assistant, e-signatures, surveys/reviews, referral programs, and a company-branded customer portal. Designed for solar installation companies managing customer interactions from lead generation through installation to post-install service.
• Bodhi Fleet Solar asset management software for residential fleets that consolidates monitoring across multiple inverter manufacturers and monitoring platforms, optimizes service dispatch and maintenance, and provides consolidated alerts and fleet tracking for solar installation service departments.

Quantifiable outcome

• 35% reduction in customer support costs
• +6 more outcomes

Named customers9 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

AI capability4 records

Feature10 records

Partnerships

Two partnerships are on record, tiered core.

• SalesforcecoreTechnology or Integration · 6 July 2021Integration partnership enabling Bodhi to connect with Salesforce CRM. AM Sun Solar uses Salesforce as the backbone of their software stack with Bodhi providing customer-facing communication layer. Data passes through APIs between systems.
• eGaugecoreTechnology or Integration · 15 April 2021Partnership offering the eGauge+Bodhi Solar bundle combining eGauge's Core Residential energy meter with Bodhi's project tracking and visualizations. Available at 35% off retail price when ordered through Bodhi. Bodhi users with home energy monitoring are 32% more engaged than those with solar-only monitoring.

Scale indicators14 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• JobNimbus: CRM and operations platform built specifically for contractors including roofing and solar installers. Competes head-to-head with Bodhi for the solar contractor customer-experience wallet with overlapping features (customer communications, automations, mobile workflows).
• SolarNexus: Solar-specific business management platform offering CRM, project management, and workflow automation for residential and commercial installers. Directly comparable vertical SaaS targeting the same primary customer segment as Bodhi.
• OpenSolar: Solar-focused CRM, sales proposal, and design platform used by residential installers worldwide. Overlaps with Bodhi on solar-specific CRM, lead nurturing, and customer journey workflows.
• Aurora Solar: Leading solar design and sales platform expanding into broader customer management workflows for installers. Competes for the same residential solar contractor budget and increasingly offers CRM/automation features overlapping with Bodhi.

Broad incumbents

• Salesforce: Global CRM giant already an integration partner of Bodhi (via AppExchange managed package), with its own Energy & Utilities Cloud vertical offering. Represents both an integration partner and the primary horizontal CRM threat Bodhi must differentiate against.
• HubSpot: Horizontal CRM and customer experience platform widely adopted by SMB service businesses including solar installers. Competes indirectly by offering generic marketing automation, email, and CRM at scale with extensive integrations.
• ServiceTitan: Field service management platform for residential contractors (HVAC, plumbing, electrical, solar). Increasingly targets solar installers with scheduling, customer communications, and marketing automation that overlap with Bodhi's core offering.
• Enphase Energy: Dominant residential solar microinverter and monitoring provider whose Enlighten platform already feeds data into Bodhi's fleet monitoring. Enphase could expand its own customer-facing CX features, competing with Bodhi Fleet.
• SolarEdge: Major solar inverter and monitoring platform whose API Bodhi integrates with for fleet monitoring. Represents both a critical data source and a potential horizontal competitor if it expands into installer CX software.

Emerging players

• monday.com: Work management platform that solar companies (including Bodhi customers) increasingly use alongside Bodhi for project tracking. Represents an adjacent competitor in the solar installer software stack with growing workflow and automation capabilities.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat6 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/bodhisolarcx
• Facebookfacebook.com/bodhisolar
• LinkedInlinkedin.com/company/bodhisolar
• Instagraminstagram.com/bodhisolarcx

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds6 records

Investors6 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bodhi