Roomvu
Roomvu is an AI-powered video marketing automation platform that generates and auto-posts hyper-local branded video content for real estate agents, mortgage brokers, insurance agents, and financial advisors across major social media channels via a tiered subscription model.
- Company typePrivate
- Founded2018
- HeadquartersVancouver, Canada
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Roomvu does
Roomvu Technologies Inc. is a Vancouver-based, privately held SaaS company founded in 2017 that operates an AI-powered video marketing automation platform primarily serving real estate professionals and, more recently, mortgage brokers, insurance agents, and financial advisors. Its core product, the Autonomous Visibility System, ingests MLS listings, market data, and local news to auto-generate hyper-local branded video content that is published 5-7 times per week across LinkedIn, X, Instagram, Facebook, TikTok, YouTube, WhatsApp, and Google My Business. The platform layers on differentiated AI capabilities including AI Portraits, AI Voice Cloning, Talking Avatars, AI Actor Videos, Immersive Tours, and an Engage AI Caller that autonomously qualifies leads via SMS, email, and voice, leveraging third-party foundation models (Google Gemini Nano and Veo 3 per privacy policy) and processing biometric data for avatar and voice generation.
The company monetizes through a three-tier monthly subscription model: Omni-Presence ($89.99/month), Brand Builder ($199.99/month), and Lead Magnet ($399.99/month), with annual billing offering up to 25% savings and no setup fees or contracts. Distribution is dual-tracked: a self-serve product-led growth motion with a free tier and app store presence, alongside an enterprise/channel motion via partnerships with brokerages (LeadingRE, Realty ONE, KIC Realty, Avanti Way), industry associations (NAMB, Residential Real Estate Council), and technology integrators (Constant Contact, Moxiworks, Wise Agent, FBS Flexmls). The platform claims 417,000+ registered professionals as of 2026 and is backed by the National Association of REALTORS through its Second Century Ventures REACH Canada portfolio.
Strategically, Roomvu has executed a capital-efficient expansion from its Canadian base into the U.S. market (March 2024) and is actively broadening into adjacent regulated verticals that share the same marketing pain point: professionals who lack the time, content production resources, and brand assets to maintain a consistent social media presence. The company operates with 11-50 employees from offices in Vancouver, BC and San Francisco, CA, with disclosed cumulative funding of approximately $1.05 million from Business Development Bank of Canada and 7 Gate Ventures, supplemented by non-equity accelerator participation.
Roomvu firmographics
Firmographics- Name
- Roomvu
- Legal name
- Roomvu Technologies Inc.
- Website
- https://roomvu.com
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Roomvu is an AI-powered video marketing automation platform that generates and auto-posts hyper-local branded video content for real estate agents, mortgage brokers, insurance agents, and financial advisors across major social media channels via a tiered subscription model.
- Ownership category
- akta.pro rank
Roomvu industry classification
Industry- Product category
- Real Estate Marketing Software
- NAICS
- Software Publishers (5132), Postproduction Services and Other Motion Picture and Video Industries (51219)
- SIC
- Real Estate Agents & Managers (For Others) (6531)
- akta.pro primary industry
- Real Estate, Architecture & Hospitality Marketing Video (MPADAEAO)
- akta.pro secondary industries
- Content-Aware/AI Media Processing (Per-Title Encode, Scene Detection) (MPAHAHAH), Content Studio & Creative Resourcing (In-house/Embedded Teams) (BPAFAIAJ)
Keywords
Where Roomvu is headquartered
LocationHeadquarters
- HQ city
- Vancouver
- HQ country
- Canada
- HQ region
- North America
Offices2 records
Markets served
Roomvu business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Marketing or Sales, Personnel, Infrastructure, Operations
Revenue model
- Subscription Plans: Three-tier subscription model: Omni-Presence ($89.99/mo), Brand Builder ($199.99/mo), and Lead Magnet ($399.99/mo). All tiers include AI credits, auto-posting capabilities, and social media distribution. Annual billing offers up to 25% savings. The Lead Magnet tier includes guaranteed 100 leads and $2K/year Meta ad spend.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Omni-Presence - Automated Marketing & Social Media Presence |
| Subscription | Monthly | Brand Builder - Grow Personal Brand with AI Marketing |
| Subscription | Monthly | Lead Magnet - AI-Powered Lead Generation & Growth |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels8 records
Roomvu product offering
Product offeringCore offering
Roomvu operates an AI-powered autonomous marketing platform that generates hyper-local video content for real estate professionals (and adjacent verticals such as mortgage, insurance, and financial advisory) from MLS listings, market data, and local news, and auto-posts personalized branded content across social media platforms. The platform bundles video creation, AI avatars, voice cloning, automated posting, CRM follow-ups, smart ads, and lead generation behind a tiered subscription model with usage-based AI credits.
Product overview
Roomvu is a video marketing automation platform for real estate professionals and adjacent industries (mortgage brokers, insurance agents, financial advisors). The core product is the Autonomous Visibility System, an AI-powered platform that generates and auto-posts hyper-local video content across social media. The platform operates on a tiered subscription model with three main plans: Omni-Presence (entry-level social media automation), Brand Builder (adds AI avatars, voice cloning, multilingual content, and advanced integrations), and Lead Magnet (premium lead generation with guaranteed leads and managed ad campaigns). Core features include AI Portraits, AI Avatars, AI Voice Cloning, automated social media posting, Email Campaign, Smart Ads, Light CRM with Journey Builder, Engage AI Caller, and Premium Branding templates. The platform expanded beyond residential real estate in 2026 to serve mortgage brokers, insurance agents, and financial advisors with industry-specific content libraries. Over 417,000+ professionals use the platform, which is backed by the National Association of REALTORS and available via web and iOS mobile app.
Differentiator
Problem solved
Functional benefit
Products and services
- Autonomous Visibility System
- Roomvu Creator App (iOS)
- Insurance Agents Solution
- Mortgage Brokers Solution
- Financial Advisors Solution
Quantifiable outcome
- Saves 65 hours per month on average per user
- +7 more outcomes
Companies that use Roomvu
Customer profileNamed customers14 records
Segments5 records
Ideal customer profiles5 records
Roomvu technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
AI capability13 records
Feature11 records
Roomvu partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core and minor.
- KIC RealtycoreCalgary-based brokerage provides Roomvu platform to all REALTORS at no cost. KIC Realty integrates Roomvu marketing platform to enhance agent marketing tools and online presence with automated videos, market updates, and AI-driven staging.
- Residential Real Estate Council (RRC)corePartnership to provide marketing solutions to RRC members. Roomvu offers automated digital marketing tools as a member benefit.
- Leading Real Estate Companies of the World (LeadingRE)coreStrategic partnership for U.S. market expansion through LeadingRE's network of real estate brokerages. Roomvu video automation suite made available to LeadingRE member companies.
- Realty ONE GroupcorePartnership for U.S. market expansion through Realty ONE's franchise network. Video automation platform deployed to Realty ONE agents.
- Avanti WaycoreMiami-based brokerage partnership allowing Roomvu content integration within internal agent systems with Single Sign On capability. Content blended into every agent's marketing campaign.
- National Association of Mortgage Brokers (NAMB)corePartnership to offer automated digital marketing tools to mortgage brokers. NAMB provides Roomvu as a member benefit for digital marketing efforts.
- LA-Based Realtor AssociationcorePartnership with Los Angeles-based realtor association for platform deployment to member agents.
- Constant ContactcoreEmail marketing automation integration. Platinum plan includes Constant Contact account with 3,000 contacts. Partners receive 30% off for 3 months.
- OnTrack AgentminorEducation and training partnership providing inspiring trainers and connecting with aspiring agents.
- HiveologieminorE-learning and education partnership offering practical and tactical real estate professional workshops for profitable business transformation.
Scale indicators14 records
Recent moves7 records
Expansion highlights6 records
Roomvu competitors and assessment
Company assessmentDirect peers
- Adfenix: Adfenix is a marketing automation platform purpose-built for real estate brokerages, covering paid social, retargeting, and lead nurturing. It competes with Roomvu's enterprise brokerage offering (LeadingRE, Realty ONE) and targets the same brokerage channel.
- BombBomb: BombBomb provides video email and messaging tools specifically for real estate agents and loan officers. It is a direct competitor in the agent-focused video marketing automation category that Roomvu occupies, with a similar target buyer and workflow.
- Loomly: Loomly is a social media management platform with AI-assisted post creation, scheduling, and analytics. It overlaps with Roomvu's automated social posting and content generation capabilities, although it is not real-estate-specific.
- Back At You Media: Back At You Media is a social media management platform built specifically for real estate agents and brokerages, offering automated posting and content libraries. It is a direct peer in the real estate social media automation space and is explicitly named in Roomvu customer testimonials as a benchmark ('4x more engagement than Back at You Media').
Broad incumbents
- Buffer: Buffer is an established social media scheduling and analytics tool serving SMBs and creators. It overlaps with Roomvu's auto-posting functionality but does not generate vertical-specific video content.
- Hootsuite: Hootsuite is a broad social media management incumbent used by enterprises across industries. It is a comparable platform for multi-channel social posting and analytics but lacks Roomvu's verticalized real estate content engine.
- Canva: Canva is a broad content creation platform with AI-powered design and video tools used by marketers and SMBs. It competes with Roomvu's template-based content creation but operates as a horizontal tool rather than a verticalized real estate automation suite.
Emerging players
- InVideo: InVideo is an AI video generation platform that turns text prompts into videos, used by marketers and creators. It competes with Roomvu's AI video creation features at the technology layer without the real estate vertical specialization.
- Lumen5: Lumen5 is an AI-driven video creation platform that converts text content into social videos for marketing teams. It overlaps with Roomvu's text-to-video content generation but does not target the real estate vertical or offer auto-posting at the same scale.
- Spacely AI: Spacely AI applies generative AI to real estate marketing, including virtual staging and listing visuals. It is an emerging vertical AI peer intersecting with Roomvu's AI-driven property content capabilities.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Roomvu social profiles
Digital presenceRoomvu financial estimates
Financial estimateRevenue estimate
Valuation estimate
Roomvu leadership team
Management profileNumber of profiles
Profiles2 records
Roomvu funding detail
Funding detailFunding overview
Funding rounds5 records
Investors5 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Roomvu M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Roomvu
What does Roomvu do?
Roomvu operates an AI-powered autonomous marketing platform that generates hyper-local video content for real estate professionals (and adjacent verticals such as mortgage, insurance, and financial advisory) from MLS listings, market data, and local news, and auto-posts personalized branded content across social media platforms. The platform bundles video creation, AI avatars, voice cloning, automated posting, CRM follow-ups, smart ads, and lead generation behind a tiered subscription model with usage-based AI credits.
Is Roomvu a public or private company?
Roomvu is a private company. It is classified as venture growth investor backed and is currently operating.
When was Roomvu founded?
Roomvu was founded in 2018. It employs 11 to 50 people.
Where is Roomvu based?
Roomvu is headquartered in Vancouver, Canada, in the North America region.
How does Roomvu make money?
One revenue line is on record: subscription Plans.
Who are Roomvu's main competitors?
Direct peers on record are Adfenix, BombBomb, Loomly and Back At You Media. Broad incumbents are Buffer, Hootsuite and Canva. Emerging players are InVideo, Lumen5 and Spacely AI.
Does Roomvu have an API?
No public API is recorded for Roomvu.
What industry is Roomvu in?
Roomvu's product category is Real Estate Marketing Software. Its primary akta.pro industry code is MPADAEAO, Real Estate, Architecture & Hospitality Marketing Video, with a secondary code of MPAHAHAH, Content-Aware/AI Media Processing (Per-Title Encode, Scene Detection). Its NAICS code is 5132 and its SIC code is 6531.