WeGive

What WeGive does

WeGive, Inc. is a private Delaware-incorporated technology company founded in 2019 and headquartered in Malibu, California, that builds a unified giving experience platform for nonprofit organizations and ministries. The platform integrates payments, multi-channel marketing automation, a donor portal, event management, peer-to-peer fundraising, and CRM connectivity into a single system, targeting faith-based and secular nonprofits whose fundraising operations are typically fragmented across point tools such as Mailchimp, Classy, Qgiv, Donorbox, and Salesforce Marketing Cloud. Core technical differentiators include "Living Forms" that recognize returning donors and personalize the giving experience from CRM data, hundreds of pre-built nonprofit-specific triggers and donor-journey templates, and real-time bidirectional synchronization with 15+ nonprofit CRM and ChMS platforms including Salesforce NPSP/NPC, Virtuous, Bloomerang, Blackbaud Raiser's Edge NXT, and Planning Center. A 2025-launched AI Agents module adds audience selection, BI insights, support, and ask-amount optimization built on giving history and lookalike modeling.

The company operates a hybrid product-led/sales-led go-to-market with a 30-day free trial, self-serve sign-up, and demo-request-driven sales for mid-market and larger accounts. Revenue is generated through a quote-based subscription that scales with the customer's annual contributions and per-use data storage (all features included regardless of plan), optional payment processing with interchange+ rates and processor-waterfall optimization, and onboarding professional services discounted for integration partners. WeGive maintains SOC 2 Type 2 certification via Vanta and PCI DSS compliance, supports a public API with developer documentation, and runs a partner portal enabling verified agencies and integration partners to handle customer migrations. Customer outcome case studies publicly cited include Word of Life, Lifewise, Wild at Heart, Alpha, Messiah Ministries, Active Church, and Messenger International — predominantly faith-based organizations reporting recurring revenue growth ranging from 93% to 585% within two years of platform adoption.

Name

WeGive

Legal name

WeGive, Inc.

Website

https://wegive.com

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

11–50 employees

Short description

WeGive builds a unified giving experience platform that combines payments, multi-channel marketing automation, donor portal, event management, and bidirectional CRM integration for faith-based and secular nonprofit organizations. The platform consolidates 12+ fundraising and marketing point tools into a single system with AI-assisted donor engagement.

Ownership category

akta.pro rank

Product category

Nonprofit Fundraising Software

NAICS

Software Publishers (5132)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

Creator Monetization Tools (Subscriptions, Tips, Merch) (BPAMALAH)

akta.pro secondary industry

Bill Pay, Invoicing & Payables Platforms (BPAMAFAF)

Keywords

• Nonprofit fundraising software
• Donor management platform
• Online giving platform
• Church giving software
• Nonprofit marketing automation

Headquarters

HQ city

Malibu

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Subscription Software (Platform Access): Per-use pricing and data storage-based subscription model. All features included in every plan with unlimited seats. Organizations pay based on their size and transaction volume.
2. Payment Processing: Organizations can connect their own payment processor or use WeGive's processing with interchange+ rates. Multiple processor waterfall option available for cost optimization.
3. Professional Services (Onboarding): Onboarding fee for implementation, data integration, and training. Discounted for integration partners.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels7 records

Core offering

WeGive develops and sells a unified Giving Experience Platform that integrates donation processing, multi-channel marketing automation, a donor portal, event registration, and peer-to-peer fundraising for nonprofits and ministries. The platform replaces fragmented tools (Classy, Qgiv, Donorbox, Mailchimp, Salesforce Marketing Cloud, etc.) with one system that bi-directionally syncs in real time with leading nonprofit CRMs and ChMS platforms. Organizations access the full feature set under a subscription model with per-use pricing tied to data storage and transaction volume, plus optional payment processing and onboarding services.

Product overview

WeGive offers a unified Giving Experience Platform designed specifically for nonprofits and ministries. The platform combines five core modules: Giving Platform (payments and donation processing), Marketing Automation (multi-channel communications), Donor Portal (digital donor identity), Event Management (registration and ticketing), and Fundraising (campaigns and peer-to-peer). The platform is architected as an integrated system where all modules share a common data layer with real-time, bi-directional CRM synchronization. WeGive also offers an AI Agents module that acts as an assistant for staff, plus a public API and extensive documentation resources including the Holy Donuts podcast. The average organization on WeGive doubles recurring revenue in 2 years.

Differentiator

Problem solved

Functional benefit

Brands

• Holy Donuts: A podcast for faith-based nonprofits providing game-changing strategies for nonprofit growth.

Products and services

• WeGive Giving Experience Platform Unified SaaS platform for nonprofits and ministries that combines donation processing, multi-channel marketing automation, a self-serve donor portal, event registration, and peer-to-peer fundraising, with bi-directional real-time sync to leading nonprofit CRMs and church management systems. Sold to mid-market and enterprise nonprofit organizations under per-use subscription pricing with unlimited seats.
• WeGive API

Quantifiable outcome

• Average organization doubles recurring revenue in 2 years
• +8 more outcomes

Named customers6 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration21 records

AI capability5 records

Feature8 records

Partnerships

Six partnerships are on record, tiered core.

• Salesforce (NPSP)coreTechnology or IntegrationBi-directional, real-time integration between Salesforce Nonprofit Success Pack and WeGive. Syncs constituents, gifts, funds, campaigns, and appeals. Enables full donor profile sync and data parity between systems.
• Salesforce (NPC)coreTechnology or IntegrationIntegration with Salesforce Nonprofit Cloud connecting Gift Transactions, Gift Commitments, and donor records between WeGive and NPC platforms.
• VirtuouscoreTechnology or IntegrationContacts, individuals, recurring gifts, gifts, funds, segments and more sync bi-directionally and in real-time between Virtuous CRM and WeGive.
• BloomerangcoreTechnology or IntegrationConstituents, Transactions, Funds, and Campaigns stay in sync between Bloomerang CRM and WeGive so metrics are always up to date.
• Blackbaud Raiser's Edge NXTcoreTechnology or IntegrationConstituents, Gifts, Funds, Campaigns, and Appeals flow into RE NXT from WeGive without import headaches. Full integration for donor management.
• Planning CentercoreTechnology or IntegrationPeople, Donations, Funds, and Batches sync automatically between Planning Center and WeGive so books and database always match.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Classy: Classy is a leading online fundraising and donor management platform for nonprofits - one of WeGive's primary named replacement targets. Both target mid-market and enterprise nonprofits with giving pages, recurring donations, events, and CRM integrations, serving an overlapping buyer (development directors) with very similar product surface.
• Funraise: Funraise is a nonprofit fundraising platform offering donation forms, recurring giving, peer-to-peer campaigns, events, and donor CRM - directly comparable to WeGive's Giving Platform and Fundraising modules. Both compete for the same mid-market and enterprise nonprofit customers with similar all-in-one positioning.
• Givebutter: Givebutter is a modern fundraising platform with donation forms, events, P2P campaigns, and donor management - functionally very similar to WeGive's Giving Platform and Event Management modules. Both target small-to-mid nonprofits with modern UX and integrated payments.
• Donorbox: Donorbox is an online donation platform for nonprofits offering recurring donations, donation forms, events, and peer-to-peer fundraising - explicitly listed by WeGive as a tool it replaces. Both serve small-to-mid nonprofits with subscription-based donation infrastructure.
• Qgiv: Qgiv is a fundraising and donation platform for nonprofits featuring online forms, events, peer-to-peer, and donor CRM tools. WeGive names Qgiv as a directly displaced tool, indicating close product overlap on giving pages, events, and donor management.
• Bloomerang: Bloomerang is a nonprofit donor CRM and engagement platform with built-in giving forms, email marketing, and reporting. WeGive offers a deep bi-directional integration with Bloomerang, and both compete for the same mid-market nonprofit buyer focused on donor retention.
• Virtuous: Virtuous is a nonprofit CRM with built-in marketing automation, giving, and donor journeys - highly comparable to WeGive's unified giving + marketing + CRM-sync platform. WeGive integrates bi-directionally with Virtuous, and both target mid-to-large nonprofits seeking modern donor engagement.

Broad incumbents

• Pushpay: Pushpay is a larger, established church engagement and giving platform (also owner of Church Community Builder/ChMS). Comparable as a broad incumbent in the faith-based giving segment that WeGive targets, with deeper resources and existing church relationships.
• Blackbaud: Blackbaud is the largest incumbent nonprofit software suite, including Raiser's Edge NXT CRM and Blackbaud Merchant Services. WeGive integrates with RE NXT but also positions against Blackbaud's payments and engagement tools as a more modern, unified alternative for mid-market customers.
• Mailchimp: Mailchimp is the dominant SMB/ mid-market email marketing platform and is explicitly listed by WeGive as a replacement target for its Marketing Automation module. Both serve nonprofits' communications needs, but WeGive positions with nonprofit-specific triggers, donor segmentation, and CRM-connected journeys that Mailchimp lacks natively.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• GitHubgithub.com/givelistmediacompany
• LinkedInlinkedin.com/company/wegive-inc

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about WeGive