EasyMovie
EasyMovie (by Cenareo, Paris) is a cloud enterprise SaaS platform that enables large organizations' HR, training, and marketing teams to produce, manage, and broadcast brand-compliant video content at scale, serving customers including L'Oréal, SNCF, Axa, and Saint Gobain across retail, transportation, insurance, and other industries primarily in France.
- Company typePrivate
- Founded2013
- HeadquartersParis, France
- Headcount51–100
- GTM typeB2B
- OfferingSoftware
What EasyMovie does
EasyMovie, operated by Cenareo and headquartered in Paris, France, is a cloud-based enterprise video production and management platform founded in 2013 with 51–100 employees. The platform targets large organizations (500+ employees) and their HR, internal communications, training/L&D, and marketing teams with an end-to-end workflow spanning pre-production (brief, integrated prompter, storyboards, brand charter templates, copywriting), production (camera and screen recording, collaborative capture), post-production (fully automated editing, Studio Mode finishing in 2–3 days, Rush Cut, audio/video synchronization), and broadcast (channel and network distribution, share links, performance analytics).
Underlying capabilities include centralized brand charter management for visual consistency across teams, a pre-built template library covering HR, training, events, reporting, and internal communications use cases, collaborative features such as user groups, validation, and task assignment, and enterprise compliance tooling including SSO, RGPD compliance management, image rights assignment, legal document handling, and music licensing. The platform integrates natively with Salesforce for knowledge-base embedding and with email/mail automation systems for in-message video distribution.
The commercial model is enterprise SaaS subscription sold via a consultative direct sales motion with expert accompaniment, supported by content marketing, SEO, and customer case studies. No public pricing tiers are disclosed; contracts are quoted per organizational scope. Notable enterprise customers include L'Oréal, SNCF, Axa, Saint Gobain, Nespresso, Boulanger, Celio, Triumph, Etam, Newrest, and Phénix Groupe, spanning retail, transportation, insurance, construction, food service, and consumer goods sectors primarily in France.
EasyMovie firmographics
Firmographics- Name
- EasyMovie
- Legal name
- Cenareo
- Website
- https://easy.movie
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- EasyMovie (by Cenareo, Paris) is a cloud enterprise SaaS platform that enables large organizations' HR, training, and marketing teams to produce, manage, and broadcast brand-compliant video content at scale, serving customers including L'Oréal, SNCF, Axa, and Saint Gobain across retail, transportation, insurance, and other industries primarily in France.
- Ownership category
- akta.pro rank
EasyMovie industry classification
Industry- Product category
- Enterprise Video Production Software
- NAICS
- Software Publishers (5132)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Enterprise/Workplace Short-Form Video Platforms (Internal Comms & Training) (MPACAHAL)
- akta.pro secondary industry
- Short-Form Video Advertising & Brand Collaboration Platforms (MPACAHAH)
Keywords
Where EasyMovie is headquartered
LocationHeadquarters
- HQ city
- Paris
- HQ country
- France
- HQ region
- Europe
Markets served
EasyMovie business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Enterprise SaaS Platform Subscription: Subscription-based access to the EasyMovie platform providing video creation, management, and distribution capabilities. The platform appears to target enterprise clients requiring scalable video production with hybrid support combining self-service tools and expert accompaniment.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
EasyMovie product offering
Product offeringCore offering
EasyMovie is a cloud-based enterprise video production and management platform that enables large organizations to create, manage, and distribute professional video content at scale. The platform covers the full video lifecycle from brief creation and storyboarding to recording, automated or studio editing, and broadcast distribution, with built-in brand compliance, SSO, and RGPD compliance controls. Its target users are non-specialist enterprise employees in HR, internal communications, training, and marketing functions.
Product overview
Cenareo offers two main solutions: Affichage Dynamique (digital signage) and Vidéo (EasyMovie). EasyMovie is an enterprise-grade video production and project management platform that enables users to create, manage, and distribute high-quality video content at scale. The platform provides end-to-end workflow tools spanning pre-production (brief, prompter, storyboard, copywriting), production (captation, screen recording, collaborative recording), post-production (automated and studio editing modes, audio/video sync), and broadcast (channel management, sharing links, performance analytics). Pre-built templates for HR, internal events, training, reporting, and key metrics are included. The solution integrates with enterprise tools like Salesforce and email platforms, supports SSO and GDPR compliance, and is designed for large organizations requiring consistent brand control across multiple teams.
Differentiator
Problem solved
Functional benefit
Products and services
- EasyMovie (Solution Vidéo) Cloud-based enterprise video production and management platform that enables large organizations to create, edit, manage, and distribute professional video content at scale. Designed for HR, internal communications, training, and marketing teams in enterprises with 500+ employees, the platform covers the full video lifecycle from brief creation and storyboarding to recording, automated or studio editing, and broadcast distribution, with built-in brand compliance, SSO, and RGPD compliance.
Quantifiable outcome
- Professional video production in 2-3 days through studio mode
- +1 more outcomes
Companies that use EasyMovie
Customer profileNamed customers11 records
Segments4 records
Ideal customer profiles4 records
EasyMovie technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Feature10 records
EasyMovie partnerships and signals
Strategic signalRecent moves6 records
Expansion highlights5 records
EasyMovie competitors and assessment
Company assessmentDirect peers
- Loom: Async workplace video messaging platform commonly used for internal communications, training, and team updates. Overlaps with EasyMovie in the workplace/internal comms short-form video use case.
- Vyond: Cloud-based animated video creation platform used by enterprises for training, HR, and internal communications content. Closely comparable in positioning EasyMovie's template-driven enterprise video approach.
- Synthesia: AI avatar video generation platform widely adopted by enterprises for training, internal comms, and marketing videos. Directly competes with EasyMovie in the enterprise video production category with a faster, more automated value proposition.
- Powtoon: Video presentation and animated explainer platform serving enterprise marketing, training, and HR teams. Comparable to EasyMovie as an enterprise-friendly video authoring tool with template-based workflows.
- HeyGen: AI-driven enterprise video platform generating presenter-led videos from text, targeting training, marketing, and internal communications use cases. Competes head-to-head with EasyMovie on speed and scale of enterprise video output.
- Panopto: Enterprise video platform focused on training, knowledge management, and internal communications for large organizations. Comparable to EasyMovie in serving L&D and internal comms buyers with integrated video workflows.
- Vidyard: Business video platform used by sales, marketing, and internal communications teams for recording, hosting, and tracking videos. Overlaps with EasyMovie on enterprise video creation and performance analytics.
- Kaltura: Enterprise video platform offering creation, management, and distribution for learning, communications, and broadcasting. Operates in a similar enterprise-grade category as EasyMovie with comparable workflow tooling and integrations.
- Cenareo (Affichage Dynamique): Sister product line from EasyMovie's parent company offering enterprise digital signage for retail, transportation, and corporate networks. Highly comparable in target buyer, French enterprise customer base, and brand-compliance controls.
Broad incumbents
- Brightcove: Established enterprise video platform for publishing, distribution, and monetization across marketing and internal comms. Larger incumbent providing overlapping capabilities to EasyMovie but as part of a broader video technology portfolio.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
EasyMovie social profiles
Digital presenceEasyMovie compliance and trust
Trust signalCompliance1 record
EasyMovie financial estimates
Financial estimateRevenue estimate
Valuation estimate
EasyMovie leadership team
Management profileNumber of profiles
EasyMovie funding detail
Funding detailFunding overview
Funding rounds5 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
EasyMovie M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about EasyMovie
What does EasyMovie do?
EasyMovie is a cloud-based enterprise video production and management platform that enables large organizations to create, manage, and distribute professional video content at scale. The platform covers the full video lifecycle from brief creation and storyboarding to recording, automated or studio editing, and broadcast distribution, with built-in brand compliance, SSO, and RGPD compliance controls. Its target users are non-specialist enterprise employees in HR, internal communications, training, and marketing functions.
Is EasyMovie a public or private company?
EasyMovie is a private company. It is classified as unknown and is currently operating.
When was EasyMovie founded?
EasyMovie was founded in 2013. It employs 51 to 100 people.
Where is EasyMovie based?
EasyMovie is headquartered in Paris, France, in the Europe region.
How does EasyMovie make money?
One revenue line is on record: enterprise SaaS Platform Subscription.
Who are EasyMovie's main competitors?
Direct peers on record are Loom, Vyond, Synthesia, Powtoon, HeyGen, Panopto, Vidyard, Kaltura and Cenareo (Affichage Dynamique). Brightcove is listed as a broad incumbent.
Does EasyMovie have an API?
No public API is recorded for EasyMovie.
What industry is EasyMovie in?
EasyMovie's product category is Enterprise Video Production Software. Its primary akta.pro industry code is MPACAHAL, Enterprise/Workplace Short-Form Video Platforms (Internal Comms & Training), with a secondary code of MPACAHAH, Short-Form Video Advertising & Brand Collaboration Platforms. Its NAICS code is 5132 and its SIC code is 7372.