Cenareo
Cenareo is a French cloud-native SaaS provider of digital signage and corporate video management platforms, serving enterprise customers in retail, internal communications, and industrial verticals with intelligent content programming, performance analytics, and multi-site screen network management.
- Company typePrivate
- Founded2012
- HeadquartersLabège, France
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Cenareo does
Cenareo is a French cloud-native SaaS provider that develops digital signage and corporate video content management platforms for enterprise customers. The company's product portfolio comprises Cenareo Digital Signage (a SaaS CMS for creating, scheduling, and distributing multimedia content across multi-site screen networks), Cenareo Video (a corporate video project management solution acquired through EasyMovie with collaborative workflows and brand template tooling), and Dedicast/Neotess (an on-premise CMS acquired in February 2026 that adds 7,500 CMS players and serves a new Industry vertical for sovereign industrial deployments). The combined installed base exceeds 30,000 active units across retail, corporate internal communications, and industrial segments.
The technology architecture centers on a cloud-native CMS with native integrations into major display hardware ecosystems, including Samsung Tizen and NEC screens. Proprietary components include Smart Programming (an intelligent algorithm that builds communication scenarios from broadcast criteria), Performance Monitoring (analytics on media attractiveness, content freshness, and campaign contextualization), Weather-Reactive Dynamic Signage (contextual messaging driven by weather conditions), and Glocal Management (multi-tier user rights for decentralized networks). The platform supports video, image, text, audio (via the La Playlist stake), and structured data inputs, with integrations for DOOH Trust certification and Google Reviews.
Cenareo operates a B2B SaaS subscription model with annual billing and tiering based on screen fleet size, supplemented by hardware sales or rental of low-power media players. The go-to-market is enterprise-focused, combining direct sales with demo-driven conversion, channel partnerships (Microsoft Co-Sell, SPIE for energy management), and technology integrations with display OEMs. The company is headquartered in Labège, France, with additional offices in Paris, Saint-Étienne, New York, and Tunis, and serves customers including L'Oréal, Volvo, Dassault Aviation, SNCF, Boulanger, Nespresso, and Fitness Park. Cenareo reached profitability in 2022 and has since pursued a build-up M&A strategy to extend from screen CMS into video, audio, and DOOH yield management.
Cenareo firmographics
Firmographics- Name
- Cenareo
- Legal name
- Cenareo
- Website
- https://cenareo.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Cenareo is a French cloud-native SaaS provider of digital signage and corporate video management platforms, serving enterprise customers in retail, internal communications, and industrial verticals with intelligent content programming, performance analytics, and multi-site screen network management.
- Ownership category
- akta.pro rank
Cenareo industry classification
Industry- Product category
- Digital Signage Software
- NAICS
- Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (516210)
- akta.pro primary industry
- Enterprise/Creator Video Hosting & OTT SaaS Platforms (MPACAAAL)
- akta.pro secondary industry
- Digital Signage & Commercial Displays (HDACADAL)
Keywords
Where Cenareo is headquartered
LocationHeadquarters
- HQ city
- Labège
- HQ country
- France
- HQ region
- Europe
Offices5 records
Markets served
Cenareo business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- SaaS Subscription: Software solution operates in SaaS mode with subscription pricing. Price varies according to the size of the screen fleet.
- Hardware Sales/Rental: Screens can be rented or purchased, providing additional revenue stream alongside software subscription.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Fleet-size-based subscription |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels7 records
Cenareo product offering
Product offeringCore offering
Cenareo provides a cloud-based SaaS platform for digital signage and corporate video communication, enabling organizations to create, schedule, and centrally distribute multimedia content across screen networks. The offering bundles signage orchestration with a video project management tool (Cenareo Video, including the acquired EasyMovie) for producing and distributing corporate videos at scale, supported by glocal user rights management, analytics, weather-reactive programming, and a low-power media player.
Product overview
Cenareo is a France-based MarTech company offering a dual-product portfolio: (1) Cenareo Digital Signage, a cloud-native SaaS platform for managing screen networks across retail, corporate, and industrial environments, featuring intelligent content programming and performance analytics; and (2) Cenareo Video (which includes the acquired EasyMovie platform), a video project management solution for creating, managing, and distributing video content at scale. Following the 2023 EasyMovie acquisition and the 2026 Neotess/Dedicast acquisition, the company also offers on-premise CMS capabilities (Neotess, Dedicast) for industrial and sovereignty-focused deployments. The company positions itself as a 'become your own media' platform targeting large retail networks, multi-site corporations, and advertising agencies.
Differentiator
Problem solved
Functional benefit
Brands
- EasyMovie: Corporate video solution acquired in July 2023; enables creation, management and distribution of high-quality video content at scale for internal and external business communication
- Dedicast
- Flex
- La Playlist
Products and services
- Cenareo Digital Signage Cloud-based SaaS platform that allows organizations to create, schedule, and centrally distribute digital signage content across multi-site screen networks, with glocal user rights management, smart programming, and performance analytics.
- Cenareo Video Corporate video project management and distribution tool that lets teams create, manage, and push video content directly to digital signage screens across the Cenareo network.
- EasyMovie Corporate video creation and management platform that enables organizations to produce professional videos in-house and distribute them across digital signage and internal communication channels.
- Dedicast CMS On-premise digital signage content management system for organizations requiring local, non-cloud deployments of digital signage networks.
- Digital Signage Player Low-power hardware media player that connects screens to the Cenareo cloud platform for rendering signage and video content, available for rental or purchase.
- Flex Digital workplace distribution product that pushes corporate communications from Cenareo into customers' digital workplace environments alongside physical screen networks.
- Neotess On-premise CMS offering providing professional digital signage content management capabilities for organizations requiring hybrid or local-only deployments.
Quantifiable outcome
- 30% increase in turnover year-over-year
- +2 more outcomes
Companies that use Cenareo
Customer profileNamed customers19 records
Segments5 records
Ideal customer profiles4 records
Cenareo technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
AI capability7 records
Feature5 records
Cenareo partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core, minor and major.
- Dedicast / NeotesscoreAcquisition of Neotess (Saint-Étienne specialist in on-premise CMS solutions) adding 7,500 Dedicast CMS players and expanding to more than 30,000 active units. Opens new Industry vertical and sovereign on-premises capabilities.
- LeckominorPartnership to tackle hybrid work challenges and digital inclusion. Combined expertise in digital workplace communication.
- EasyMoviecoreAcquisition of EasyMovie, pioneer of corporate engagement video, to become leader in strategic communication software focused on video for internal and external communication. Enables acting on strategic video communication from pre-production to production through online distribution.
- La PlaylistcoreInitial stake acquired in La Playlist, publisher of sound animation software for points of sale, to offer audio broadcasting beyond video distribution. Combined offering for immersive customer experience.
- NEC Display SolutionscoreStrategic alliance strengthening relationship. All-in-one answer that simplifies content delivery for digital signage solutions.
- TshokominorTurnkey sound solution partnership offering global image and sound sensory experience. Brands can create tailored experiences with single interlocutor.
- MicrosoftmajorCo-Sell Ready status obtained. Exhibited at Microsoft Technology Center. Collaboration for several years on digital signage solutions.
- SamsungcoreCMS integrated with Tizen screens. Users can use Samsung screens for weather-based promotion, brand image improvement, in-store experiences, and customer satisfaction.
- MereocorePartnership to unify CMS, data, and yield management, transforming DOOH networks into true revenue infrastructures. Revolutionizing DOOH with yield management capabilities.
- SPIEmajorSPIE integrates Cenareo digital signage into its Energy Management pack for building energy performance communication via screens.
Scale indicators9 records
Recent moves7 records
Expansion highlights6 records
Cenareo competitors and assessment
Company assessmentDirect peers
- ScreenCloud: ScreenCloud is a cloud-native SaaS CMS for digital signage networks serving retail, corporate comms and DOOH, competing head-to-head with Cenareo on multi-site screen management and template-driven content.
- Yodeck: Yodeck offers a cloud-based digital signage platform focused on SMBs and mid-market screen fleets with player hardware, mirroring Cenareo's CMS-plus-player go-to-market.
- Navori Labs: Navori Labs provides enterprise digital signage software (Q-Nect, Navori Cloud) with contextual content and analytics, competing with Cenareo on intelligent programming for retail and corporate networks.
- Signagelive: Signagelive is a cloud digital signage platform integrated with Samsung Tizen (Cenareo's partner) and LG webOS, serving retailers and enterprises with comparable CMS, player and content workflows.
- Raydiant: Raydiant offers a cloud signage and in-store experience platform for retail and multi-location operators, overlapping directly with Cenareo on easy-to-deploy SaaS screen management.
- Kitcast: Kitcast delivers digital signage SaaS optimized for Apple TV and screen networks, providing the same cloud-managed CMS + player + content use case as Cenareo.
Broad incumbents
- Broadsign: Broadsign is a global leader in DOOH CMS and programmatic out-of-home, with the Mereo partnership noted in Cenareo's data, making it a comparable incumbent in the enterprise screen-network software stack.
- Stratacache (Scala): Stratacache acquired Scala to deliver enterprise digital signage and in-store media software at global retail/QSR scale, representing the large incumbent alternative to Cenareo in multi-site deployments.
- Samsung MagicINFO: Samsung's MagicINFO is a proprietary CMS embedded in Samsung Tizen commercial displays—Cenareo's primary integration partner—making it the dominant hardware-bundled incumbent in the same screen ecosystem.
- Cisco Vision (formerly Digital Media Suite): Cisco Vision is a large-incumbent enterprise signage and IPTV platform for corporate campuses, retail and venues, representing the upper-scale alternative for the same multi-site corporate communication use cases Cenareo targets.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Cenareo social profiles
Digital presenceCenareo compliance and trust
Trust signalCompliance2 records
Cenareo financial estimates
Financial estimateRevenue estimate
Valuation estimate
Cenareo leadership team
Management profileNumber of profiles
Profiles9 records
Cenareo subsidiaries and ownership
Company hierarchySubsidiaries3 records
Cenareo funding detail
Funding detailFunding overview
Funding rounds3 records
Investors4 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Cenareo M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Cenareo
What does Cenareo do?
Cenareo provides a cloud-based SaaS platform for digital signage and corporate video communication, enabling organizations to create, schedule, and centrally distribute multimedia content across screen networks. The offering bundles signage orchestration with a video project management tool (Cenareo Video, including the acquired EasyMovie) for producing and distributing corporate videos at scale, supported by glocal user rights management, analytics, weather-reactive programming, and a low-power media player.
Is Cenareo a public or private company?
Cenareo is a private company. It is classified as venture growth investor backed and is currently operating.
When was Cenareo founded?
Cenareo was founded in 2012. It employs 11 to 50 people.
Where is Cenareo based?
Cenareo is headquartered in Labège, France, in the Europe region.
How does Cenareo make money?
Two revenue lines are on record. SaaS Subscription is the primary driver. The others are hardware Sales/Rental.
Who are Cenareo's main competitors?
Direct peers on record are ScreenCloud, Yodeck, Navori Labs, Signagelive, Raydiant and Kitcast. Broad incumbents are Broadsign, Stratacache (Scala), Samsung MagicINFO and Cisco Vision (formerly Digital Media Suite).
Does Cenareo have an API?
No public API is recorded for Cenareo.
What industry is Cenareo in?
Cenareo's product category is Digital Signage Software. Its primary akta.pro industry code is MPACAAAL, Enterprise/Creator Video Hosting & OTT SaaS Platforms, with a secondary code of HDACADAL, Digital Signage & Commercial Displays. Its NAICS code is 516210.