AVATOUR
AVATOUR provides a 360° video collaboration platform that lets enterprise teams in manufacturing, construction, logistics, and real estate conduct remote on-site meetings, inspections, and tours without travel, via live streaming and an async Console.
- Company typePrivate
- Founded2018
- HeadquartersPalo Alto, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What AVATOUR does
AVATOUR is a 360° video collaboration platform that enables enterprise teams to participate in on-site meetings, inspections, and tours without physical travel. The platform combines three collaboration modes — live 360° video streaming for real-time presence, synchronous sharing of pre-recorded 360° content, and asynchronous access through a Console dashboard with comments, annotations, access controls, and AI-powered reporting — and is accessible via web browser or VR headset. A complementary hardware kit supplies the equipment required to capture 360° footage on site, and an ROI calculator helps prospects quantify travel-related savings.
The company generates revenue through SaaS subscriptions to the Avatour platform and hardware kit sales, distributed via direct enterprise sales with a 'Schedule Demo' conversion motion and quote-based pricing. Its customer base spans mid-to-large multinational corporations in manufacturing, architecture and construction, logistics and supply chain, real estate, and home and furniture retail; named customers include Procter & Gamble, Bayer, Colgate-Palmolive, Milwaukee Tool, Wabtec, PMI, LG Electronics, Coty, Unipol, DB Schenker, and Black & Veatch. The company is headquartered in Palo Alto, California, was founded in 2018, operates with 11–50 employees, and is privately held; primary disclosed funding is a $2.9 million seed round led by Ulu Ventures in May 2021, with participation from 500 Global, Merus Capital, NTT DOCOMO Ventures, and Plug and Play, followed by smaller follow-on tranches from 500 Global and Ulu Ventures.
AVATOUR firmographics
Firmographics- Name
- AVATOUR
- Legal name
- Avatour
- Website
- https://avatour.co
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- AVATOUR provides a 360° video collaboration platform that lets enterprise teams in manufacturing, construction, logistics, and real estate conduct remote on-site meetings, inspections, and tours without travel, via live streaming and an async Console.
- Ownership category
- akta.pro rank
AVATOUR industry classification
Industry- Product category
- Remote Collaboration Software
- NAICS
- Software Publishers (513210)
- SIC
- Services-Computer Integrated Systems Design (7373)
- akta.pro primary industry
- Video Conferencing & Meetings (HDAIAHAI)
- akta.pro secondary industry
- On-Demand Video Hosting & Content Repurposing (VOD Libraries, Highlights, Editing) (THAHAOAN)
Keywords
Where AVATOUR is headquartered
LocationHeadquarters
- HQ city
- Palo Alto
- HQ country
- United States
- HQ region
- North America
Markets served
AVATOUR business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Infrastructure, Operations
Revenue model
- Software Platform Subscription: SaaS subscription model for access to the Avatour 360° collaboration platform, including live streaming, recorded content management, and reporting capabilities. Revenue is generated through recurring subscription fees with likely enterprise tier pricing based on usage volume and features.
- Hardware Kit Sales: Sale of dedicated hardware kits required for capturing 360° video content on-site. The website references a dedicated hardware kit section, indicating hardware as a complementary revenue stream to the software platform.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
AVATOUR product offering
Product offeringCore offering
Avatour provides a 360° video collaboration platform that enables remote teams to participate in on-site meetings, inspections, virtual tours, and training without traveling. The platform supports live 360° streaming, synchronous sharing of pre-recorded 360° content, and asynchronous collaboration through a Console dashboard with comments, annotations, access controls, and AI-powered reports. Customers access the platform via web browser or VR headset, and a dedicated hardware kit is sold for on-site 360° capture.
Product overview
Avatour is a unified 360° video collaboration platform that enables remote teams to collaborate on-site without physical travel. The platform integrates three collaboration modes—Live Collaboration for real-time 360° streaming, Synchronous Collaboration for sharing pre-recorded content with teams, and Asynchronous Collaboration for self-paced access via the Console dashboard. The core platform is complemented by use-case modules including Remote Inspections, Virtual Tours, Location-Based Training, and Continuous Improvement, all accessible via web browser or VR. A Hardware Kit provides the necessary equipment for 360° video capture, while an ROI Calculator helps quantify business value. The platform targets enterprise customers in manufacturing, construction, logistics, real estate, and retail industries.
Differentiator
Problem solved
Functional benefit
Products and services
- Avatour 360° Collaboration Platform SaaS platform that enables remote teams to conduct on-site meetings, inspections, virtual tours, and training via live and pre-recorded 360° video. Includes a Console dashboard for content management, comments, annotations, access controls, email invitations, and AI-powered reports. Accessible via web browser or VR headset.
- Avatour Hardware Kit Dedicated hardware equipment sold to customers for capturing and streaming 360° video content on site. Functions as a complementary product to the Avatour software platform.
Quantifiable outcome
- Production efficiency improvement - 'less travel and less change of the plant production schedule means a more efficient production trial for our team' according to Hill's Pet Nutrition
- +1 more outcomes
Companies that use AVATOUR
Customer profileNamed customers12 records
Segments5 records
Ideal customer profiles4 records
AVATOUR technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability2 records
Feature4 records
AVATOUR partnerships and signals
Strategic signalScale indicators1 record
Recent moves6 records
Expansion highlights5 records
AVATOUR competitors and assessment
Company assessmentDirect peers
- Matterport: Matterport is the leading 3D/360° spatial capture and virtual tour platform for real estate, construction, and facility management. It is the most direct competitor to Avatour's 360° capture-and-share model, with broader enterprise adoption but less focus on real-time synchronous collaboration.
- Arthur: Arthur is a VR meeting platform for enterprises, enabling distributed teams to meet in persistent shared virtual spaces. It overlaps directly with Avatour's immersive collaboration use case for remote site presence and training.
- Spatial: Spatial provides immersive metaverse-style collaboration for enterprises, supporting 3D/360° content and cross-device (VR, mobile, web) meetings. It targets similar design, training, and enterprise presence use cases as Avatour.
Broad incumbents
- Zoom: Zoom is the dominant horizontal video conferencing platform increasingly adding immersive and spatial features. It serves the same enterprise meeting budget but lacks Avatour's specialized 360°/VR capture and on-site workflow.
- Microsoft Teams: Microsoft Teams is the leading enterprise UCaaS platform with growing immersive/spatial capabilities and deep enterprise distribution. It competes for the same collaboration budget but as a general-purpose suite rather than a 360° specialist.
Emerging players
- MeetinVR: MeetinVR is an emerging VR collaboration platform for distributed teams, focused on VR-headset meetings. It overlaps with Avatour's immersive meeting use case but lacks the on-site 360° capture specialization.
- Kuula: Kuula is a 360° virtual tour publishing platform used for real estate, construction, and hospitality showcases. It competes in Avatour's asynchronous virtual tour workflow but does not offer live collaboration.
- Owl Labs: Owl Labs (Meeting Owl) sells 360° conference-room camera hardware with multi-platform meeting integration. It competes with Avatour's hardware-kit approach but targets in-room rather than on-site field capture.
- Strivr: Strivr provides immersive VR training for enterprises, particularly in retail and frontline operations. It overlaps with Avatour's location-based training use case but is primarily content-and-program focused rather than real-time collaboration.
- Tandem (formerly Surreal): Tandem is an early-stage immersive collaboration app for distributed teams, supporting shared spaces and screen-sharing across devices. It targets a similar remote-presence thesis to Avatour but in a more horizontal team-meeting context.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
AVATOUR social profiles
Digital presenceAVATOUR financial estimates
Financial estimateRevenue estimate
Valuation estimate
AVATOUR leadership team
Management profileNumber of profiles
AVATOUR funding detail
Funding detailFunding overview
Funding rounds5 records
Investors7 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
AVATOUR M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about AVATOUR
What does AVATOUR do?
Avatour provides a 360° video collaboration platform that enables remote teams to participate in on-site meetings, inspections, virtual tours, and training without traveling. The platform supports live 360° streaming, synchronous sharing of pre-recorded 360° content, and asynchronous collaboration through a Console dashboard with comments, annotations, access controls, and AI-powered reports. Customers access the platform via web browser or VR headset, and a dedicated hardware kit is sold for on-site 360° capture.
Is AVATOUR a public or private company?
AVATOUR is a private company. It is classified as venture growth investor backed and is currently operating.
When was AVATOUR founded?
AVATOUR was founded in 2018. It employs 11 to 50 people.
Where is AVATOUR based?
AVATOUR is headquartered in Palo Alto, United States, in the North America region.
How does AVATOUR make money?
Two revenue lines are on record. Software Platform Subscription is the primary driver. The others are hardware Kit Sales.
Who are AVATOUR's main competitors?
Direct peers on record are Matterport, Arthur and Spatial. Broad incumbents are Zoom and Microsoft Teams. Emerging players are MeetinVR, Kuula, Owl Labs, Strivr and Tandem (formerly Surreal).
Does AVATOUR have an API?
No public API is recorded for AVATOUR.
What industry is AVATOUR in?
AVATOUR's product category is Remote Collaboration Software. Its primary akta.pro industry code is HDAIAHAI, Video Conferencing & Meetings, with a secondary code of THAHAOAN, On-Demand Video Hosting & Content Repurposing (VOD Libraries, Highlights, Editing). Its NAICS code is 513210 and its SIC code is 7373.