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Zylotech

Full company profile

uuid0002v86

Namestring
Zylotech
Websiteurl
zylotech.com
Company typeenum
Private
Founded yearint
2014
Short descriptiontext

Zylotech is a Cambridge, MA-based B2B customer data platform founded in 2014 that provides governed data unification and identity resolution for people and company entities, serving marketing and analytics teams at B2B organizations via a SaaS go-to-market.

Ownership categoryenum
Headcount rangeband
51–100
akta.pro rankint
HeadquartersCambridge, United States
HQ citystring
Cambridge
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Keyword5 values
customer data platform, B2B data governance, customer data unification, account data management, marketing data analytics
Industry1 code
1Data Privacy, Consent & Compliance Management
CodeHDAEADAGPrimaryYes
Product category
Customer Data Platform (CDP)
Social media profiles2 records
Cost components5 values
Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations
GTM typeB2B
B2B
Offering typeSoftware
Software
Core offering1 text field

Zylotech is a B2B customer data platform that delivers trusted data governance for both people and companies. The product unifies, governs, and operationalizes customer and account data so that marketing, sales, and analytics teams can rely on a single source of truth for customer intelligence. It is sold to business customers seeking to consolidate and govern their customer data assets.

Differentiator
Functional benefit
Problem solved
Product and service1 record
1Zylotech Customer Data Platform
CategoryCustomer Data Platform (CDP) / Data Governance Software
Description

A B2B customer data platform that delivers trusted data governance for both people and companies — unifying, governing, and operationalizing customer and account data for marketing, sales, and analytics teams. Sold to mid-market and enterprise B2B customers.

No data
Peers10 records
1Segment (Twilio)
TypeDirect peer
Description

Segment is one of the most widely deployed customer data platforms, providing infrastructure for collecting, cleaning, and routing customer event data to downstream systems — directly comparable to Zylotech's CDP positioning. Both target B2B/mid-market customers needing unified, governed customer data.

2Tealium
TypeDirect peer
Description

Tealium is a customer data platform and tag management vendor with strong emphasis on data governance, consent, and integrations — a direct functional peer to Zylotech's governance-first CDP offering.

3Amperity
TypeDirect peer
Description

Amperity is an AI-powered customer data platform focused on identity resolution and unified customer profiles for enterprise brands. It overlaps directly with Zylotech's people-and-company data governance mission and serves similar B2B and consumer-brand customers.

4Adobe Experience Platform (Real-Time CDP)
TypeBroad incumbent
Description

Adobe's Real-Time CDP is a broad-incumbent offering within the Adobe Experience Cloud, providing enterprise customer data unification and governance. It competes for the same buyer budget as Zylotech but at significantly greater scale.

5ActionIQ
TypeDirect peer
Description

ActionIQ is an enterprise customer data platform purpose-built for marketers, with composable architecture and governance features. It competes with Zylotech for the same mid-market and enterprise B2B customer data budget.

6mParticle
TypeDirect peer
Description

mParticle is a customer data infrastructure platform that unifies mobile, web, and server-side event collection with governance and routing — comparable in product surface to Zylotech's CDP, particularly around data quality and governance.

7Treasure Data
TypeDirect peer
Description

Treasure Data is a customer data platform with a strong data unification and governance value proposition, serving enterprise B2B and consumer clients. It is a direct comparable in both product scope and buyer profile.

8Salesforce Data Cloud (formerly Genie / CDP)
TypeBroad incumbent
Description

Salesforce Data Cloud is the CRM giant's enterprise customer data platform, with deep data unification, identity, and governance capabilities. It is a broad incumbent that competes with independent CDPs like Zylotech for enterprise marketing and service data spend.

9Reltio
TypeDirect peer
Description

Reltio delivers a cloud-native master data management and 360° data platform, with strong overlap to Zylotech's 'people and company' data governance positioning. Both target enterprise buyers needing trusted, unified data assets.

10Lytics
TypeDirect peer
Description

Lytics is a customer data platform focused on behavioral data unification and activation, with a governance and consent backbone. It is a comparable mid-market-focused CDP to Zylotech.

Market position
Customer concentration

Classification, Details

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles3 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds2 records

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors6 records

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Zylotech

Customer Data Platform (CDP)zylotech.com

Zylotech is a Cambridge, MA-based B2B customer data platform founded in 2014 that provides governed data unification and identity resolution for people and company entities, serving marketing and analytics teams at B2B organizations via a SaaS go-to-market.

Zylotech firmographics

Firmographics
Name
Zylotech
Website
https://zylotech.com
Company type
Private
Founded year
2014
Headcount range
51–100 employees
Short description
Zylotech is a Cambridge, MA-based B2B customer data platform founded in 2014 that provides governed data unification and identity resolution for people and company entities, serving marketing and analytics teams at B2B organizations via a SaaS go-to-market.
Ownership category
akta.pro rank

Zylotech industry classification

Industry
Product category
Customer Data Platform (CDP)
akta.pro primary industry
Data Privacy, Consent & Compliance Management (HDAEADAG)

Keywords

  • Customer data platform
  • B2B data governance
  • Customer data unification
  • Account data management
  • Marketing data analytics

Where Zylotech is headquartered

Location

Headquarters

HQ city
Cambridge
HQ country
United States
HQ region
North America

Markets served

Zylotech business model

Business model
GTM type
B2B
Offering type
Software
Cost components
Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations

Zylotech product offering

Product offering

Core offering

Zylotech is a B2B customer data platform that delivers trusted data governance for both people and companies. The product unifies, governs, and operationalizes customer and account data so that marketing, sales, and analytics teams can rely on a single source of truth for customer intelligence. It is sold to business customers seeking to consolidate and govern their customer data assets.

Differentiator

Problem solved

Functional benefit

Products and services

  • Zylotech Customer Data Platform A B2B customer data platform that delivers trusted data governance for both people and companies — unifying, governing, and operationalizing customer and account data for marketing, sales, and analytics teams. Sold to mid-market and enterprise B2B customers.

Companies that use Zylotech

Customer profile

Ideal customer profiles1 record

Zylotech technology and API

Technology

Technology focussed Yes

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Zylotech competitors and assessment

Company assessment

Direct peers

  • Segment (Twilio): Segment is one of the most widely deployed customer data platforms, providing infrastructure for collecting, cleaning, and routing customer event data to downstream systems — directly comparable to Zylotech's CDP positioning. Both target B2B/mid-market customers needing unified, governed customer data.
  • Tealium: Tealium is a customer data platform and tag management vendor with strong emphasis on data governance, consent, and integrations — a direct functional peer to Zylotech's governance-first CDP offering.
  • Amperity: Amperity is an AI-powered customer data platform focused on identity resolution and unified customer profiles for enterprise brands. It overlaps directly with Zylotech's people-and-company data governance mission and serves similar B2B and consumer-brand customers.
  • ActionIQ: ActionIQ is an enterprise customer data platform purpose-built for marketers, with composable architecture and governance features. It competes with Zylotech for the same mid-market and enterprise B2B customer data budget.
  • mParticle: mParticle is a customer data infrastructure platform that unifies mobile, web, and server-side event collection with governance and routing — comparable in product surface to Zylotech's CDP, particularly around data quality and governance.
  • Treasure Data: Treasure Data is a customer data platform with a strong data unification and governance value proposition, serving enterprise B2B and consumer clients. It is a direct comparable in both product scope and buyer profile.
  • Reltio: Reltio delivers a cloud-native master data management and 360° data platform, with strong overlap to Zylotech's 'people and company' data governance positioning. Both target enterprise buyers needing trusted, unified data assets.
  • Lytics: Lytics is a customer data platform focused on behavioral data unification and activation, with a governance and consent backbone. It is a comparable mid-market-focused CDP to Zylotech.

Broad incumbents

  • Adobe Experience Platform (Real-Time CDP): Adobe's Real-Time CDP is a broad-incumbent offering within the Adobe Experience Cloud, providing enterprise customer data unification and governance. It competes for the same buyer budget as Zylotech but at significantly greater scale.
  • Salesforce Data Cloud (formerly Genie / CDP): Salesforce Data Cloud is the CRM giant's enterprise customer data platform, with deep data unification, identity, and governance capabilities. It is a broad incumbent that competes with independent CDPs like Zylotech for enterprise marketing and service data spend.

Market position

Customer concentration

Zylotech social profiles

Digital presence

Zylotech financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Zylotech leadership team

Management profile

Number of profiles

Profiles3 records

Zylotech funding detail

Funding detail

Funding overview

Funding rounds2 records

Investors6 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Zylotech M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Zylotech

What does Zylotech do?

Zylotech is a B2B customer data platform that delivers trusted data governance for both people and companies. The product unifies, governs, and operationalizes customer and account data so that marketing, sales, and analytics teams can rely on a single source of truth for customer intelligence. It is sold to business customers seeking to consolidate and govern their customer data assets.

Is Zylotech a public or private company?

Zylotech is a private company. It is classified as venture growth investor backed.

When was Zylotech founded?

Zylotech was founded in 2014. It employs 51 to 100 people.

Where is Zylotech based?

Zylotech is headquartered in Cambridge, United States, in the North America region.

Who are Zylotech's main competitors?

Direct peers on record are Segment (Twilio), Tealium, Amperity, ActionIQ, mParticle, Treasure Data, Reltio and Lytics. Broad incumbents are Adobe Experience Platform (Real-Time CDP) and Salesforce Data Cloud (formerly Genie / CDP).

Does Zylotech have an API?

No public API is recorded for Zylotech.

What industry is Zylotech in?

Zylotech's product category is Customer Data Platform (CDP). Its primary akta.pro industry code is HDAEADAG, Data Privacy, Consent & Compliance Management.

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Live signals
PR NewswireZylotech Continues Momentum With New Executive AdditionsZylotech announced the appointments of Patrick Meehan as Senior Vice President of Sales and Joseph Monti as Senior Vice President of Finance and Commercial Operations, aiming to enhance customer connections for B2B enterprises. These hires are intended to help the company scale and address significant challenges in the Customer Data Platform marketplace. Zylotech targets customer-obsessed organizations with its customer intelligence solutions, having previously served notable clients like Cisco and Google.GlobeNewswireZylotech Names Ernie Cormier as Chief Executive OfficerZylotech appointed Ernie Cormier as CEO and President, with founder Abhi Yadav remaining as CTO. The move follows 145% year-over-year growth in 2019, as the company prepares to scale. Cormier's experience includes roles at Nexage, Virgin Media, and AOL.GlobeNewswireZylotech Cited in the Gartner Hype Cycle for Digital Marketing and Advertising, 2019 and the Gartner Hype Cycle for IT in GCC, 2019Zylotech was cited as a sample vendor in two Gartner hype cycles for digital marketing and IT in GCC. The company's self-learning CDP is used by Keurig and Staples, with Keurig reporting a $15 million revenue increase and Staples seeing a 50% increase in product purchases per customer.GlobeNewswireZylotech Identified as One of the Most Significant Providers in B2B Customer Data Platforms (CDP) Report by Independent Research FirmZylotech was named one of the most significant providers in Forrester's Q2 2019 B2B Customer Data Platforms report. The firm ranked Zylotech as differentiated in data sources and types, citing its self-learning CDP and machine learning capabilities. Zylotech's CEO said the inclusion validates its commitment to optimizing the customer life cycle.GlobeNewswireZylotech Unveils Revenue Operations Framework to Optimize B2B Customer Life-cycleZylotech unveiled its Revenue Operations Framework to help B2B companies align marketing, sales, and customer success teams. The framework, based on interviews with over a hundred leaders, cites Sirius Decisions data that RevOps-aligned companies grow 12-15 times faster and are 34% more profitable.GlobeNewswireZylotech AI-Powered Customer Data & Analytics Platform Awarded Marketo CertificationZylotech announced a certified integration with Marketo and membership in LaunchPoint, an Adobe program. The platform provides AI-powered customer data and analytics for personalized marketing. Zylotech's clients have reported up to a 6x increase in customer lift.Pulse 2.0AI-Driven Customer Analytics Company Zylotech Raises $5.5 Million To Expand On SalesZylotech, an AI-driven customer analytics company, raised $5.5 million in funding led by Glasswing Ventures, with participation from Geekdom Fund, Revel Partners, and Rubicon Ventures. The company will use the funds to expand sales, marketing, and development, and Glasswing Ventures founder Rudina Seseri will join its board.FinSMEsZylotech Secures $5.5M in FundingZylotech, a Cambridge, MA-based AI-driven customer analytics platform, secured a $5.5M funding round led by Glasswing Ventures. The company will use the funds to expand sales, marketing, and development efforts. Rudina Seseri of Glasswing Ventures joined Zylotech's board.GlobeNewswireZylotech Secures $5.5M to Accelerate AI-Marketing, Customer Data Platform TechnologyZylotech announced a $5.5M funding round led by Glasswing Ventures, with participation from Geekdom Fund, Revel Partners, and Rubicon Ventures. The funds will support sales, marketing, and development, and Glasswing's founder Rudina Seseri joined the board. The company's AI-driven customer data platform has been recognized by Gartner.PR NewswireZyloTech, Formerly DataXylo, Announces First Artificial Intelligence Platform for Omni-Channel Customer AnalyticsZyloTech, formerly DataXylo, has announced the broad availability of its first AI-powered platform for omni-channel customer analytics. The platform utilizes machine learning to unify and analyze customer data in near real-time, aiming to improve retention and monetization for marketing operations. Early clients in retail and high-tech sectors have reported a 4-6X lift in these efforts.