Ludus Global
Ludus Global operates the first European VR training platform dedicated to occupational health and safety (HSE), offering 23 simulations and 500+ exercises covering fire safety, fall protection, CPR, and confined space training to 250+ enterprise clients across 18 countries via subscription and channel partners.
- Company typePrivate
- Founded2015
- HeadquartersBilbao, Spain
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Ludus Global does
Ludus Global (legal entity: LUDUS TECH, S.L.) is a Spain-based B2B SaaS company that operates the first European virtual reality (VR) training platform dedicated to occupational health and safety (HSE/PRL) training. Founded in Bilbao around 2015, the company offers 23 active VR simulations with over 500 exercises covering workplace safety scenarios including fall protection, CPR, fire extinguishing, electrical hazards, confined spaces, forklift operations, ergonomics, and LOTO procedures. The platform uses both PCVR (tethered headsets) and standalone headset modes, supports online and offline usage, and includes proprietary cable-free hand-tracking technology that enables natural interaction without controllers. Content is available in 14 languages.
The company's go-to-market combines direct enterprise sales, a structured channel partner program in Latin America (Mexico, Colombia, Central America, Brazil, Chile, Argentina, Ecuador), a dedicated Middle East sales operation based in Dubai, and a developer platform that allows third-party VR content creators to upload simulations. Revenue is generated through annual or biennial subscriptions offered in three tiers: full hardware+software package, software plus standalone headset, or software only, with hardware (headsets, laptops, sensorized CPR busts, fire extinguisher replicas) bundled or sold as add-ons. Pricing is quote-based and includes onboarding, Ludus Academy trainer training, and ongoing support.
Ludus serves 250+ enterprise customers across 18 countries and 4 continents, with a customer roster that includes multinationals such as CEMEX, Siemens Energy, Coca-Cola, Pfizer, DHL, Ford, BMW, Volkswagen, Bosch, ABinBev, Grupo Modelo, Ferrovial, Cepsa, Henkel, LEGO, Prosegur, Becton Dickinson, and the United Nations, as well as external prevention service companies (SPAs) that resell Ludus to their own clients. The company holds ISO 9001:2015, ISO 45001:2018, and ISO/IEC 27001:2022 certifications and reports a 97% annual renewal rate, with approximately 94,750 exercises performed on the platform per year.
Ludus Global firmographics
Firmographics- Name
- Ludus Global
- Legal name
- LUDUS TECH, S.L.
- Website
- https://ludusglobal.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Ludus Global operates the first European VR training platform dedicated to occupational health and safety (HSE), offering 23 simulations and 500+ exercises covering fire safety, fall protection, CPR, and confined space training to 250+ enterprise clients across 18 countries via subscription and channel partners.
- Ownership category
- akta.pro rank
Ludus Global industry classification
Industry- Product category
- VR Safety Training Software
- NAICS
- Business Schools and Computer and Management Training (6114), Professional and Management Development Training (611430), Professional and Management Development Training (61143)
- SIC
- Services-Educational Services (8200), Services-Prepackaged Software (7372)
- akta.pro primary industry
- Safety, Compliance & Risk Training Simulations (EHS, OSHA, Hazard Response) (EDAFAJAD)
- akta.pro secondary industries
- Technical & Vocational (TVET) Simulations (Welding, Electrical, HVAC, Automotive) (EDAFAJAB), Serious Games & Simulation Studios (Training, Defense, Enterprise) (MPAFAAAH), Digital Twins & Scenario-Based Systems Training (Equipment/Process Simulators) (EDAFAJAJ), VR/XR Hardware & Accessories (Headsets, Controllers, Trackers, Haptics) (MPAFAGAG)
Keywords
Where Ludus Global is headquartered
LocationHeadquarters
- HQ city
- Bilbao
- HQ country
- Spain
- HQ region
- Europe
Offices3 records
Markets served
Ludus Global business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Software Platform Subscription: Annual or biennial subscription for access to Ludus VR training platform. Includes unlimited use of all simulations, statistics and exercise reports, content in 14 languages, and online/offline availability.
- Hardware as a Service: VR equipment (headset, laptop, backpack, sensorized CPR bust, fire extinguisher replica) provided as part of subscription or add-on purchase. Equipment maintenance included in subscription.
- Channel Partner License Resale: Partners resell licenses with margin incentive. Ludus provides implementation support, training, and after-sales service while partners handle local sales and support.
- Professional Services: Onboarding services, HSE trainer training, and customer support included with subscription. Ludus Academy provides ongoing resources for training adoption.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Full Package - Software + PCVR Equipment + Standalone Headset |
| Subscription | Annual | Software + Standalone Equipment |
| Subscription | Annual | Software Only - Platform Access |
| Subscription | Multi-year contract | Biennial Subscription Option |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels11 records
Ludus Global product offering
Product offeringCore offering
Ludus Global offers a SaaS virtual reality (VR) training platform focused on occupational health and safety (OHS/PRL) education. The platform delivers 23 active VR simulations with over 500 exercises covering fire safety, work at heights, CPR, confined spaces, electrical hazards, forklift operations, and other workplace risk scenarios. Customers subscribe to a complete VR training solution that includes the software platform, hardware (headsets, sensorized busts, fire extinguisher replicas), content in 14 languages, online/offline usage, analytics, and onboarding support.
Product overview
Ludus Global offers the first European VR training platform focused on occupational health and safety (PRL/HSSE) training. The platform provides 23 active VR simulations with over 500 exercises covering workplace safety scenarios including fall protection, CPR, fire safety, electrical hazards, confined spaces, construction safety, forklift operations, and more. The offering is delivered as a SaaS subscription model where one subscription equals one VR setup. The company also provides a Developer Platform for third-party VR content creators to upload simulations, a Channel Partner Program for regional distribution, and Ludus Academy for trainer onboarding. Training modalities include guided training, remote training (webinar format), and self-training (Virtual Dojos).
Differentiator
Problem solved
Functional benefit
Brands
- Ludus Awards: Annual awards created to recognize the real impact that Virtual Reality training is generating in organizations and educational centers.
Products and services
- Ludus VR Training Platform The first European VR training platform focused on occupational health and safety training, offering immersive simulations covering fire safety, heights, CPR, confined spaces, and more. Sold as a SaaS subscription with hardware options, available in 14 languages, online and offline.
- Developer Platform for VR Content Upload
Quantifiable outcome
- 97% annual renewal rate
- +7 more outcomes
Companies that use Ludus Global
Customer profileNamed customers28 records
Segments3 records
Ideal customer profiles3 records
Ludus Global technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
Feature8 records
Ludus Global partnerships and signals
Strategic signalPartnerships
13 partnerships are on record, tiered core and minor.
- Deepsea NetworkscoreCollaborative implementation of first immersive CPR training on offshore drillship. Deepsea Networks deployed Ludus VR training solution with OPITO instructor support. Achieved 3x crew participation vs traditional training. Solution designed specifically for offshore environment with wireless VR and built-in connectivity.
- Telefonica / Bizkaia Open FuturecorePartnership with Telefonica's Bizkaia Open Future program for VR training deployment. IMQ (mutual insurance company) working with Telefonica and Ludus to execute CPR training with VR initiative at IMQ Zorrotzaurre center.
- KOKAP Comercialización y CapacitacióncoreChannel partner in Mexico (Celaya, Guanajuato) for Ludus VR training platform distribution and implementation services.
- Turning Consulting GroupcoreChannel partner in Mexico (Monterrey, NL) for Ludus VR training platform distribution and implementation services.
- Gonsa QualitatcoreChannel partner in Mexico (Naucalpan de Juárez, Estado de México) for Ludus VR training platform distribution.
- Hkresiliencia/HogominorChannel partner in Mexico (Mexico City) for Ludus VR training platform distribution.
- Grupo KeilacoreChannel partner in Mexico (Chihuahua) for Ludus VR training platform distribution and implementation.
- UNICIcoreChannel partner in Mexico (Tuxtla Gutiérrez, Chiapas) for Ludus VR training platform distribution.
- INADET/CENALTECcoreChannel partner in Mexico (Chihuahua) for Ludus VR training platform distribution and training services.
- E-GrowcoreChannel partner in Ecuador for Ludus VR training platform distribution.
- Factor CXcoreChannel partner in Chile/Central America for Ludus VR training platform distribution.
- Utility VRcoreChannel partner in Argentina for Ludus VR training platform distribution.
- Telefonica (Alliance Partner)coreStrategic alliance partner through Bizkaia Open Future program. Collaboration on VR training deployment and innovation initiatives.
Scale indicators9 records
Recent moves8 records
Expansion highlights6 records
Ludus Global competitors and assessment
Company assessmentDirect peers
- Talespin: Talespin offers an enterprise XR (VR/AR) platform for workforce training including soft skills and safety, serving large corporates with a content marketplace. Directly comparable to Ludus as a B2B VR training SaaS targeting L&D and HSE buyers.
- Interplay Learning: Interplay Learning provides VR-based training for skilled trades and safety (HVAC, electrical, plumbing, multi-family maintenance). Closely comparable to Ludus's TVET- and HSE-adjacent simulation catalog and trades-focused safety training use cases.
- Strivr: Strivr delivers immersive VR training for frontline workers in retail, hospitality, and sports, with growing safety applications. Comparable to Ludus in enterprise VR training SaaS model and focus on measurable learning outcomes for distributed workforces.
- Mursion: Mursion provides AI-powered and VR-based simulation training for soft skills, leadership, and workplace scenarios for enterprise and education. Comparable to Ludus as a subscription-based immersive simulation platform with measurable training outcomes, though more weighted to soft skills.
- ARuVR: ARuVR is an enterprise XR training platform supporting VR and AR content creation, deployment, and analytics for workforce upskilling and safety. Comparable to Ludus in offering a SaaS platform with multi-device support, LMS integration, and analytics for safety/compliance training.
- Immerse: Immerse is a VR language and enterprise training platform with a content marketplace and analytics. Comparable to Ludus as a subscription VR training SaaS targeting enterprise L&D, though focused more on language and communication skills than HSE.
- PIXO Group: PIXO Group offers enterprise XR solutions including VR safety and operational training for industrial and manufacturing clients. Comparable to Ludus in serving enterprise HSE use cases with custom content development and headset distribution.
- Serious Labs: Serious Labs develops VR training simulators for heavy equipment, crane, and safety operations used by industrial and certification bodies. Comparable to Ludus in safety and equipment-focused VR simulations sold to enterprise and training centers.
Emerging players
- VirtualSpeech: VirtualSpeech provides VR-based soft-skills training for public speaking, sales, and leadership. Comparable to Ludus as an immersive simulation SaaS for workplace skills, but with limited overlap in HSE/technical training.
Broad incumbents
- EON Reality: EON Reality is an established XR knowledge-transfer platform serving education and enterprise with VR/AR training content and the EON-XR platform. Comparable to Ludus as a broad-based VR training platform with a developer/content ecosystem, though not HSE-specialized.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Ludus Global social profiles
Digital presenceLudus Global compliance and trust
Trust signalCompliance3 records
Ludus Global financial estimates
Financial estimateRevenue estimate
Valuation estimate
Ludus Global leadership team
Management profileNumber of profiles
Profiles5 records
Ludus Global funding detail
Funding detailFunding overview
Funding rounds3 records
Investors8 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Ludus Global M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Ludus Global
What does Ludus Global do?
Ludus Global offers a SaaS virtual reality (VR) training platform focused on occupational health and safety (OHS/PRL) education. The platform delivers 23 active VR simulations with over 500 exercises covering fire safety, work at heights, CPR, confined spaces, electrical hazards, forklift operations, and other workplace risk scenarios. Customers subscribe to a complete VR training solution that includes the software platform, hardware (headsets, sensorized busts, fire extinguisher replicas), content in 14 languages, online/offline usage, analytics, and onboarding support.
Is Ludus Global a public or private company?
Ludus Global is a private company. It is classified as venture growth investor backed and is currently operating.
When was Ludus Global founded?
Ludus Global was founded in 2015. It employs 11 to 50 people.
Where is Ludus Global based?
Ludus Global is headquartered in Bilbao, Spain, in the Europe region.
How does Ludus Global make money?
Four revenue lines are on record. Software Platform Subscription is the primary driver. The others are hardware as a Service, channel Partner License Resale and professional Services.
Who are Ludus Global's main competitors?
Direct peers on record are Talespin, Interplay Learning, Strivr, Mursion, ARuVR, Immerse, PIXO Group and Serious Labs. VirtualSpeech is listed as an emerging player. EON Reality is listed as a broad incumbent.
Does Ludus Global have an API?
Yes. Ludus provides an API that third-party VR content developers can call to integrate their simulations onto the Ludus platform. Developers must be able to modify source code to include calls to the Ludus API. The API enables external content creators to upload VR content for occupational safety training to reach Ludus clients worldwide.
What industry is Ludus Global in?
Ludus Global's product category is VR Safety Training Software. Its primary akta.pro industry code is EDAFAJAD, Safety, Compliance & Risk Training Simulations (EHS, OSHA, Hazard Response), with a secondary code of EDAFAJAB, Technical & Vocational (TVET) Simulations (Welding, Electrical, HVAC, Automotive). Its NAICS code is 6114 and its SIC code is 8200.