Lakeba
Lakeba is a Sydney-headquartered global venture studio that conceives, creates, and commercializes AI-driven digital technology businesses, operating 17+ ventures across document intelligence, fractional property, and computer vision for enterprise and consumer markets worldwide.
- Company typePrivate
- Founded2013
- HeadquartersSydney, Australia
- Headcount101–250
- GTM typeB2B
- OfferingSoftware
What Lakeba does
Lakeba Group Limited is a Sydney-headquartered global venture studio founded in 2013 by Giuseppe Porcelli that conceives, creates, and commercializes digital technology businesses via a three-stage framework. Over a decade the company has built a portfolio of 17+ ventures spanning AI document intelligence and fraud detection (DoxAI), fractional property ownership and tokenization (Bricklet), document automation (ezidox), computer vision retail analytics (Shelfie), digital asset verification (Verimoto), and mobile app security (Quixxi, since divested to ASX-listed WhiteHawk in April 2026). The underlying technology combines proprietary neural networks for document intelligence and pattern recognition, deep-learning computer vision, NLP for unstructured document processing, anomaly detection, and generative AI and agentic capabilities (Clarity AI), hosted on Microsoft Azure under a Gold Partner relationship maintained since 2018.
The company monetizes through multiple revenue streams: recurring SaaS subscriptions for DoxAI and ezidox, transaction-based marketplace fees on the DoxAI digital services platform, unit-based pricing for fractional property shares on Bricklet (entry threshold $25,000), freemium-to-paid conversion on ezidox, and professional services for enterprise deployments. Go-to-market combines direct enterprise sales to financial institutions (ANZ Bank, Macquarie Bank, Perpetual Corporate Trust, AMP Bank), government agencies, and property developers with a layered channel partner network, a digital marketplace for mid-market customers, and self-serve platforms for SMBs and consumers. Lakeba has scaled to 130+ employees across offices in Australia, India, the US, UAE, and the UK, serves a stated 5,000+ customer base across seven countries, and holds PCI DSS, AICPA, and Consumer Data Right accreditations. Recent strategic activity centers on Middle East and Africa expansion via the Abu Dhabi AI Centre of Excellence and AfricAI joint venture, and on enterprise AI governance through the Clarity AI platform.
Lakeba firmographics
Firmographics- Name
- Lakeba
- Legal name
- Lakeba Group Limited
- Website
- https://lakeba.com
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Lakeba is a Sydney-headquartered global venture studio that conceives, creates, and commercializes AI-driven digital technology businesses, operating 17+ ventures across document intelligence, fractional property, and computer vision for enterprise and consumer markets worldwide.
- Ownership category
- akta.pro rank
Lakeba industry classification
Industry- Product category
- AI Document Intelligence Platforms
- NAICS
- Computer Systems Design Services (541512), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (51821)
- SIC
- Services-Computer Integrated Systems Design (7373), Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Digital Asset Management (DAM) (HDAEAGAE)
- akta.pro secondary industries
- Remote Monitoring & Management (RMM) Services (BPAEABAA), IT Asset Discovery, Inventory & CMDB Services (BPAEAOAE)
Keywords
Where Lakeba is headquartered
LocationHeadquarters
- HQ city
- Sydney
- HQ country
- Australia
- HQ region
- Oceania
Offices6 records
Markets served
Lakeba business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations
Revenue model
- Subscription SaaS: Recurring subscription revenue from SaaS platforms including DoxAI, ezidox, and other venture products. Subscription tiers provide recurring revenue with predictable cash flows.
- Transaction-based Marketplace: Transaction fees from DoxAI marketplace where users pay per transaction for document processing and verification services. Take rate revenue from platform transactions.
- Unit Pricing - Property Shares: Revenue from Bricklet platform through sale of fractional property ownership units at specified unit prices. Users purchase shares in properties.
- Professional Services: Consulting and implementation services for enterprise deployments of AI and document intelligence solutions.
- Freemium Conversion: ezidox platform offers freemium model with free tier driving conversions to paid subscriptions for enterprise features.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Enterprise SaaS Subscriptions |
| Transaction based/ take rate | Pay-as-you-go | Transaction-based Marketplace |
| Freemium | Monthly | Freemium - ezidox |
| Unit Pricing | Pay-as-you-go | Property Shares (Bricklet) |
Go-to-market motion4 records
Distribution channels4 records
Marketing channels6 records
Lakeba product offering
Product offeringCore offering
Lakeba is a global venture studio that conceives, creates, and commercializes digital technology businesses, using proprietary AI to identify opportunities and shared services to build and scale ventures. Its portfolio includes DoxAI (AI-powered document intelligence and verification marketplace), Bricklet (blockchain-based fractional property ownership platform), ezidox (document collection and verification automation), Shelfie (computer vision for retail), Verimoto (digital asset verification), Ezifin (financial services optimization), and Quixxi Security (mobile application protection).
Product overview
Lakeba Group operates as a global venture catalyst/studio that conceives, creates, and commercialises digital technology ventures. The portfolio consists of multiple distinct products across fintech, proptech, retail technology, and cybersecurity sectors. Core ventures include DoxAI (AI-powered digital marketplace for document intelligence and workflow automation), Bricklet (fractional property ownership platform), ezidox™ (document automation), Quixxi Security (mobile app protection, now Clarity AI for AI governance), Shelfie (computer vision for retail), Verimoto (asset verification), and Ezifin (financial services optimisation). The company follows a 'Conceive-Create-Commercialise' framework using proprietary AI to identify business opportunities, with shared services infrastructure supporting each venture through development to exit.
Differentiator
Problem solved
Functional benefit
Brands
- Bricklet: Fractional property ownership platform enabling Australians to buy and invest in property shares starting at $25,000
- DoxAI
- ezidox
- Shelfie
- Quixxi Security
- Verimoto
- Ezifin
Products and services
- DoxAI AI-powered digital services marketplace for financial service enterprises, SMBs, and FinTechs offering document exchange, asset verification, AI document categorisation, eSignature, smart redaction, KYC/KYB/AML verification, and income/employment verification.
- Bricklet Blockchain-based fractional property ownership platform enabling investors to buy, own, and sell property shares starting at $25,000, and offering a shared equity home product allowing owner-occupiers to purchase property with deposits as low as $20,000.
- ezidox Document collection, curation, and validation automation platform used by over 500 firms in Australia, including major financial institutions, for collecting documents and automating document chasing. PCI DSS certified and CDR accredited.
- Shelfie Computer vision software with deep learning built into cameras to monitor stock on shelves in physical retail environments, automating retail audits and providing insights to eliminate lost sales from shelf stock-outs.
- Verimoto Digital asset verification service that automates verification of second-hand assets, their location, and seller through a smartphone app, eliminating the need for physical inspection and enabling faster financing for vehicles, caravans, marine assets, and other equipment.
- Ezifin Financial services optimisation platform built on financial transaction intelligence that uses open technology to remove frictions in financial interactions and integrate services into customers' lives.
- Quixxi Security / Clarity AI Mobile application obfuscation and security service that obscures code to prevent reverse engineering, security breaches, and intellectual property theft. The associated Clarity AI platform provides enterprise AI governance, enabling organisations to discover, monitor, and govern AI systems across their environments.
Quantifiable outcome
- 5,000+ customers served across multiple verticals
- +3 more outcomes
Companies that use Lakeba
Customer profileNamed customers6 records
Segments5 records
Ideal customer profiles4 records
Lakeba technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability10 records
Feature5 records
Lakeba partnerships and signals
Strategic signalPartnerships
26 partnerships are on record, tiered core, flagship and minor.
- FUJIFILM Business Innovation New ZealandcoreStrategic partnership for DoxAI fraud detection solution deployment in New Zealand market. FUJIFILM Business Innovation New Zealand integrates DoxAI document intelligence into their office solutions portfolio.
- MicrosoftflagshipStrategic partnership with Microsoft for Azure cloud infrastructure. Lakeba is a Microsoft Gold Partner since 2018, leveraging Azure for hosting and AI capabilities across its venture portfolio including DoxAI and Bricklet platforms.
- University of Wollongong in DubaicorePartnership for AI Centre of Excellence establishing research and development collaboration in the UAE region for AI innovation and talent development.
- DoxAIcoreLakeba venture focused on AI document intelligence and fraud detection solutions for enterprise and government clients.
- AqlanXcoreAI Centre of Excellence partnership for joint AI research and development initiatives in the Middle East region.
- Perpetual Corporate TrustcoreDoxAI collaboration for document intelligence and verification services supporting Perpetual's corporate trust operations.
- ANZ BankcoreDoxAI partnership for document processing and verification solutions supporting ANZ Bank's operations and compliance requirements.
- Knowledge PreservationminorDoxAI partnership for document preservation and archival solutions.
- DigitalX LimitedminorBricklet partnership for digital asset integration and blockchain-based property tokenization.
- AMP BankcoreBricklet partnership for fractional property investment solutions, enabling AMP Bank customers to access property ownership opportunities.
- BrickletcoreLakeba venture focused on fractional property ownership and blockchain-based property tokenization.
- Eccoi Pty LimitedminorDoxAI partnership for government sector document intelligence and compliance solutions.
- AstroLabsminorUAE expansion support through AstroLabs' startup ecosystem and market entry services for regional growth.
- EzipropminorLakeba venture focused on property technology solutions.
- AppreciminorPartner for customer acquisition and distribution of Lakeba solutions.
- AxisminorPartner for distribution of Lakeba venture products.
- BDOminorAccounting and advisory partner for Lakeba solutions.
- Grant ThorntonminorProfessional services partner for Lakeba product distribution.
- ICMSminorPartner for property management solutions integration.
- IronFishminorPartner for blockchain and cryptocurrency integration.
- Macquarie UniversityminorAcademic partnership for research and talent development.
- MirvacminorProperty developer partner for Bricklet integration.
- News CorpminorMedia and marketing partnership for brand visibility.
- REA GroupminorReal estate partner for property technology integration.
- StocklandminorProperty developer partner for Bricklet and property solutions.
- UNSWminorAcademic partnership with University of New South Wales for research and innovation.
Scale indicators5 records
Recent moves9 records
Expansion highlights5 records
Lakeba competitors and assessment
Company assessmentRegional players
- DomaCom: DomaCom is an Australia-based fractional property investment platform and direct peer to Bricklet, though Lakeba has also taken an investment stake in DomaCom.
Broad incumbents
- Fundrise: Fundrise is a US-based fractional real estate investing platform at much larger scale, serving as a broad incumbent comparable to Bricklet's shared-equity ownership model.
- ABBYY: ABBYY is an established incumbent in document AI, OCR, and process automation with a much larger global footprint than DoxAI, competing across the same enterprise and financial services use cases.
Direct peers
- Hyperscience: Hyperscience is a direct competitor to Lakeba's DoxAI, offering AI-powered document processing and classification for enterprise financial services and government clients with a similar focus on automation and accuracy.
- Trax: Trax is the closest direct peer to Lakeba's Shelfie venture, using computer vision and deep learning to monitor retail shelf stock and deliver audit insights to CPG and retail customers globally.
- Onfido: Onfido is a direct peer to DoxAI's identity verification and KYC/KYB capabilities, providing AI-driven document and biometric verification for financial institutions and regulated enterprises.
- Rossum: Rossum provides AI document intelligence and data extraction similar to DoxAI's core offering, serving financial services and enterprise clients with cloud-native document automation workflows.
- NowSecure: NowSecure is a direct competitor to Lakeba's former Quixxi Security venture, offering mobile application security testing and obfuscation services to enterprise developers.
Others
- Betaworks: Betaworks is a long-running venture studio and startup platform comparable to Lakeba's Conceive-Create-Commercialise model of building and operating multiple technology ventures.
- Antler: Antler is a global venture studio and early-stage investor comparable to Lakeba's venture creation model, although Antler focuses more on early-stage founders while Lakeba builds ventures in-house.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat7 records
Key risks6 records
Key highlights7 records
Customer concentration
Lakeba social profiles
Digital presenceLakeba compliance and trust
Trust signalCompliance2 records
Lakeba financial estimates
Financial estimateRevenue estimate
Valuation estimate
Lakeba leadership team
Management profileNumber of profiles
Profiles10 records
Lakeba subsidiaries and ownership
Company hierarchySubsidiaries7 records
Lakeba funding detail
Funding detailFunding overview
Funding rounds2 records
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Lakeba M&A and investment
M&A and investmentM&A2 records
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Lakeba
What does Lakeba do?
Lakeba is a global venture studio that conceives, creates, and commercializes digital technology businesses, using proprietary AI to identify opportunities and shared services to build and scale ventures. Its portfolio includes DoxAI (AI-powered document intelligence and verification marketplace), Bricklet (blockchain-based fractional property ownership platform), ezidox (document collection and verification automation), Shelfie (computer vision for retail), Verimoto (digital asset verification), Ezifin (financial services optimization), and Quixxi Security (mobile application protection).
Is Lakeba a public or private company?
Lakeba is a private company. It is classified as venture growth investor backed and is currently operating.
When was Lakeba founded?
Lakeba was founded in 2013. It employs 101 to 250 people.
Where is Lakeba based?
Lakeba is headquartered in Sydney, Australia, in the Oceania region.
How does Lakeba make money?
Five revenue lines are on record. Subscription SaaS are the primary driver. The others are transaction-based Marketplace, unit Pricing - Property Shares, professional Services and freemium Conversion.
Who are Lakeba's main competitors?
DomaCom is listed as a regional player. Broad incumbents are Fundrise and ABBYY. Direct peers are Hyperscience, Trax, Onfido, Rossum and NowSecure. Others are Betaworks and Antler.
Does Lakeba have an API?
No public API is recorded for Lakeba.
What industry is Lakeba in?
Lakeba's product category is AI Document Intelligence Platforms. Its primary akta.pro industry code is HDAEAGAE, Digital Asset Management (DAM), with a secondary code of BPAEABAA, Remote Monitoring & Management (RMM) Services. Its NAICS code is 541512 and its SIC code is 7373.