InnovateHer
InnovateHer is a UK-based social enterprise that runs a free e-learning platform and in-school programs to inspire girls and non-binary young people aged 7–17 to pursue tech careers, funded by corporate EDI partnerships, grants, and donations.
- Company typePrivate
- Founded2013
- HeadquartersLiverpool, United Kingdom
- Headcount1–10
- GTM typeB2B and B2C
- OfferingServices
What InnovateHer does
InnovateHer is a Liverpool-headquartered Community Interest Company (CIC) and social enterprise operating a free e-learning platform and in-school programs designed to close the gender gap in the UK technology sector by inspiring girls and non-binary young people aged 7–17 to pursue tech careers. The company's core product, InnovateHer Online (hosted on Thinkific), delivers self-paced courses in coding, cyber security, UX design, and career exploration, alongside video content series (Meet the Expert, Quick Skills, Be The Best You) that is curriculum-linked to Gatsby benchmarks. Beyond the platform, InnovateHer runs Inspiring Assemblies, Role Model Talks, an 8-week Digital Bootcamp (co-developed with PlayStation), a Cybersecurity Learning Programme (funded by Innovate UK), and publishes proprietary research such as the Gen Z AI Report and the "When I Grow Up" career aspirations study.
The organisation operates a hybrid revenue model combining corporate partnership subscriptions, government/innovation grants, and individual donations. Corporate partners (100+ organisations including BAE Systems, Co-op, Sony PlayStation, Kimberly-Clark, and Northcoders) pay annual subscription fees for EDI health checks, Inclusion Academy e-learning, talent-pipeline access, and co-branded school events; InnovateHer suggests a £6.50 donation per student to fund free platform access. Its go-to-market is community-led and event-driven, distributing through direct school engagements, an ambassador network of STEM professionals, and partner co-marketing. To date, InnovateHer has reached 125,000+ girls, women, and non-binary young people across the UK (80,000+ since the 2017 rebrand, with nearly 30,000 reached in 2024–25 alone), and 44% of partnered schools are in the most-deprived areas.
InnovateHer firmographics
Firmographics- Name
- InnovateHer
- Legal name
- InnovateHer Ltd
- Website
- https://innovateher.co.uk
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- InnovateHer is a UK-based social enterprise that runs a free e-learning platform and in-school programs to inspire girls and non-binary young people aged 7–17 to pursue tech careers, funded by corporate EDI partnerships, grants, and donations.
- Ownership category
- akta.pro rank
InnovateHer industry classification
Industry- Product category
- STEM Education Services for Girls
- NAICS
- Educational Services (611), Computer Training (611420), Professional and Management Development Training (611430), Technical and Trade Schools (6115)
- SIC
- Services-Educational Services (8200), Services-Prepackaged Software (7372), Services-Management Consulting Services (8742)
- akta.pro primary industry
- Adaptive/Personalized Curriculum & Intelligent Courseware (EDAFACAE)
Keywords
Where InnovateHer is headquartered
LocationHeadquarters
- HQ city
- Liverpool
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
InnovateHer business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Corporate Partnerships: Companies partner with InnovateHer for EDI support, talent pipeline development, and access to diverse future talent. Partnerships include events, workshops, and sponsorship of school programs.
- Government Grants: Innovate UK and other government funding for specific programs like cybersecurity education initiatives. Received £50,000 from Innovate UK's Future Flight Fund and £530,000 total funding for girls' careers in tech programs.
- Donations: Individual donations to support student access to the e-learning platform. Platform access for one student costs £6.50.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free for Students |
| Unit Pricing | One time/ perpetual license | Student Platform Access Donation |
| Subscription | Annual | Corporate Partnership Packages |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels6 records
InnovateHer product offering
Product offeringCore offering
InnovateHer delivers free tech education and career-readiness programmes to girls and non-binary young people aged 7-17 across the UK through its InnovateHer Online e-learning platform, in-school assemblies, role-model talks, and 8-week bootcamps. It complements this with a separate corporate offering — The Inclusion Academy e-learning, EDI Health Check workshops, and bespoke events — delivered through annual corporate partnerships to organisations seeking talent pipeline and EDI improvements.
Product overview
InnovateHer operates primarily through its e-learning platform InnovateHer Online (online.innovateher.co.uk), which hosts a comprehensive suite of free educational content for young people aged 7-17, with particular focus on girls and non-binary students. The platform delivers self-paced courses including Discover Cyber Security, Coding, UX Design, and Sports Tech, alongside video series (Meet the Expert, Quick Skills, Be the Best You). Beyond the core e-learning platform, InnovateHer offers Inspiring Assemblies and Role Model Talks delivered in schools, corporate EDI training through The Inclusion Academy, and published research reports including the 2025 AI Report and career aspirations studies. The organisation also delivers the Digital Bootcamp Programme (8-week partnership with Sony PlayStation) and Cybersecurity Learning Programme (developed with Innovate UK funding). Partner organisations receive EDI Health Check workshops and access to events and bespoke training.
Differentiator
Problem solved
Functional benefit
Brands
- InnovateHer Online: E-learning platform providing free tech education courses for young people aged 7-17, including coding, cybersecurity, UX design, and career exploration content.
- The Inclusion Academy
Products and services
- InnovateHer Online Free e-learning platform providing tech education for girls and non-binary students aged 7-17, hosting self-paced courses in coding, cyber security, UX design, sports tech, AI literacy, and career exploration alongside video series featuring industry role models.
- Inspiring Assemblies Virtual and in-person assemblies delivered in schools by InnovateHer ambassadors, introducing students to tech industry careers and role models, mapped to Gatsby Benchmarks 2 and 4.
- Role Model Talks Sessions in which employees from partner companies share their career journeys with students in Years 8-13, designed to reach Gatsby Benchmark 5.
- Digital Bootcamp Programme 8-week tech programme for teenage girls developed in partnership with Sony PlayStation, teaching technical skills, building confidence, and highlighting local opportunities in tech and digital industries.
- Cybersecurity Learning Programme 6-8 week interactive cybersecurity course developed with a £50,000 Innovate UK Future Flight Fund grant, addressing the cybersecurity skills gap and delivered nationwide in UK schools.
- The Inclusion Academy Dedicated e-learning platform for organisations to embed Equity, Diversity, and Inclusion (EDI) into everyday practices, featuring an Introduction to EDI course with interactive discussions and real-world scenarios.
- Events & Workshops (Corporate EDI) Bespoke EDI events and workshops for organisations covering Exploring EDI, unconscious bias, cultural and identity awareness, women's health in the workplace, microaggressions, and intentional inclusion.
- EDI Health Check Workshop that gives organisations an EDI score to help them hold teams accountable and improve diversity and inclusion within the workplace. Partners report an average 32.5% improvement in D&I health check scores within one year.
- Discover Cyber Security Course Beginner cyber security course where students take on the role of a Cyber Security apprentice in six interactive sections teaching real-life cyber security problem-solving; covers cyber crimes, tools, and keeping devices safe.
- Sports Tech: Industry Insider Series Career exploration course helping students navigate sports technology careers, featuring three role models and tangible career mapping activities; approximately 50 minutes in length.
- Debunking the Myths in AI Interactive 15-minute course from the 'YOU can work in Tech' series addressing AI misconceptions and highlighting pathways with focus on non-traditional routes, led by an AI/Gameplay Programmer.
- The Future of AI One-hour video event recording answering 'What is AI?', 'Where did it come from?' and 'How can it be used?', with insights into essential skills for AI careers and downloadable resources.
- Meet an Aspiring Astronaut Interview video featuring Dr Jackie Bell — particle physicist, mathematician, and astronaut in training at Imperial College London — highlighting space industry opportunities and the importance of resilience.
- InnovateHer Corporate Partner Programme Annual corporate partnership subscription that funds school programmes and delivers EDI outcomes for partners, including talent pipeline access near partner HQs, co-branded events, Inclusion Academy access, EDI Health Checks, and EDI events and workshops.
- When I Grow Up: Career Aspirations of Gen Z and Alpha in Tech First trend report exploring career aspirations of Gen Z and Gen Alpha, surveying 1,069 students aged 11-17 to examine gender disparities, stereotypes, and the importance of role models in tech careers.
- 2025 AI Report: Student Perspectives on AI & Workplace Futures Research publication capturing the perspectives of 562 young people on AI, examining AI's role in careers, society, and well-being; covers ethics, bias, representation, and career pathways.
Quantifiable outcome
- 90% of students feel more confident about a career in Tech after participating
- +4 more outcomes
Companies that use InnovateHer
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles3 records
InnovateHer technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability3 records
Feature4 records
InnovateHer partnerships and signals
Strategic signalPartnerships
15 partnerships are on record, tiered major, core and minor.
- ITS Technology GroupmajorPartnership with ITS Technology Group has impacted over 3,000 students through careers fairs and tech education initiatives. ITS also participates in InnovateHer events and internal Women in ITS programme.
- BAE SystemscoreFour-year partnership worth £480,000 supporting cybersecurity education programs for teenagers. BAE Systems provides funding and expertise for developing a 6-8 week interactive cybersecurity course delivered nationwide in UK schools.
- Sony Interactive Entertainment (PlayStation)corePartnership with PlayStation brand to expand the 8-week Digital Bootcamp tech programme for teenage girls to more locations across the UK, including Guildford and London. Previously worked with Liverpool Girl Geeks in 2016.
- Active ProfileminorCommunications and PR agency partner based in Liverpool's old Exchange Railway Station. Founded in 2004, working with clients including Peak AI, Sensor City, Sigma Capital and Muse Developments.
- Co-opcoreCo-op has continued to support InnovateHer online educational programmes since the pandemic, supporting over 200 girls and young women developing self-belief to pursue careers in technology. EDI research collaboration partner.
- Don't Be ShymajorDigital PR agency partnership including joint EDI research and Gender Equality x Corporate Sustainability report. Don't Be Shy contributes life skills videos and online computer science resources.
- UniformmajorPartner organization that has seen 43% of workforce become female and recruited 13 talented women into historically male-dominated roles.
- NorthcodersmajorNorthcoders partnership has driven digital diversity initiatives and increased web/social traffic through collaboration. Amul Batra from Northcoders serves on InnovateHer's advisory board.
- Kimberly-ClarkmajorCorporate partnership has brought renewed focus to apprentice programmes, with individuals from partnership schools applying to schemes - described as a true win-win.
- Money SuperMarketminorCorporate partner sponsoring school programs and providing role model talks for students.
- Code ComputerloveminorTony Foggett, CEO of Code Computerlove, serves as Non-Executive Director on InnovateHer's board. Code Computerlove is an £8m business employing 100 digital specialists in Manchester.
- M247minorTelecommunications company that provides IT apprenticeships and partners with InnovateHer for tech career outreach. Hosted apprentice James from Oldham College.
- The Very GroupminorPartnership focused on gender-inclusive recruitment practices. The Very Group achieved 147% increase in applicants and 40% increase in female applicants for historically male roles after implementing gender-neutral job advertising.
- IGOOminorLiverpool-based company that implemented gender-neutral recruitment practices learned through InnovateHer network, successfully hiring their first-ever female developer Caroline.
- The Inclusion AcademycoreDedicated e-learning platform for organizations to embed EDI practices. Features Introduction to EDI course with interactive discussions and real-world scenarios for teams of all sizes.
Scale indicators11 records
Recent moves7 records
Expansion highlights6 records
InnovateHer competitors and assessment
Company assessmentMarket position
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
InnovateHer social profiles
Digital presenceInnovateHer financial estimates
Financial estimateRevenue estimate
Valuation estimate
InnovateHer leadership team
Management profileNumber of profiles
Profiles20 records
InnovateHer funding detail
Funding detailFunding overview
Funding rounds2 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
InnovateHer M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about InnovateHer
What does InnovateHer do?
InnovateHer delivers free tech education and career-readiness programmes to girls and non-binary young people aged 7-17 across the UK through its InnovateHer Online e-learning platform, in-school assemblies, role-model talks, and 8-week bootcamps. It complements this with a separate corporate offering — The Inclusion Academy e-learning, EDI Health Check workshops, and bespoke events — delivered through annual corporate partnerships to organisations seeking talent pipeline and EDI improvements.
Is InnovateHer a public or private company?
InnovateHer is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was InnovateHer founded?
InnovateHer was founded in 2013. It employs 1 to 10 people.
Where is InnovateHer based?
InnovateHer is headquartered in Liverpool, United Kingdom, in the Europe region.
How does InnovateHer make money?
Three revenue lines are on record. Corporate Partnerships are the primary driver. The others are government Grants and donations.
Does InnovateHer have an API?
No public API is recorded for InnovateHer.
What industry is InnovateHer in?
InnovateHer's product category is STEM Education Services for Girls. Its primary akta.pro industry code is EDAFACAE, Adaptive/Personalized Curriculum & Intelligent Courseware. Its NAICS code is 611 and its SIC code is 8200.