toridori
Toridori is a Tokyo-based, publicly listed influencer marketing platform founded in 2016 that connects brands with influencers to run sponsored-content campaigns across Japan.
- Company typePrivate
- Founded2016
- HeadquartersTokyo, Japan
- Headcount51–100
- GTM typeB2B
- OfferingSoftware
toridori firmographics
Firmographics- Name
- toridori
- Legal name
- toridori
- Website
- https://toridori.co.jp
- Company type
- Private
- Founded year
- 2016
- Headcount range
- 51–100 employees
- Short description
- Toridori is a Tokyo-based, publicly listed influencer marketing platform founded in 2016 that connects brands with influencers to run sponsored-content campaigns across Japan.
- Ownership category
- akta.pro rank
toridori industry classification
Industry- Product category
- Influencer Marketing Platform
- NAICS
- Advertising, Public Relations, and Related Services (5418)
- SIC
- Services-Advertising Agencies (7311), Services-Advertising (7310)
- akta.pro primary industry
- Influencer Marketing & Creator Marketplaces (BPAMALAG)
- akta.pro secondary industry
- Influencer Marketing Platforms (Discovery/Search/CRM) (MPACAGAA)
Keywords
Where toridori is headquartered
LocationHeadquarters
- HQ city
- Tokyo
- HQ country
- Japan
- HQ region
- Asia
Markets served
toridori business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
toridori product offering
Product offeringCore offering
Toridori operates an influencer marketing platform that connects influencers with businesses seeking to improve their marketing effectiveness. The platform enables companies to discover, engage, and run coordinated influencer-driven marketing campaigns as an outsourced channel for brand promotion.
Differentiator
Problem solved
Functional benefit
Products and services
- Toridori Influencer Marketing Platform A B2B software platform that connects influencers with businesses seeking to run influencer-driven marketing campaigns, enabling companies to discover creators, manage collaborations, and measure campaign effectiveness within the Japanese market.
Companies that use toridori
Customer profileIdeal customer profiles1 record
toridori technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
toridori competitors and assessment
Company assessmentDirect peers
- Upfluence: Upfluence provides an influencer search, outreach, and campaign analytics platform serving e-commerce and brand customers—directly comparable to toridori's discovery and campaign tooling.
- IZEA Worldwide: IZEA is a publicly traded influencer marketing technology and services provider offering managed campaigns and SaaS tools—directly comparable as a public peer with overlapping services.
- CreatorIQ: CreatorIQ is a global enterprise influencer marketing platform offering discovery, CRM, campaign management, and analytics—directly comparable to toridori's core influencer marketing platform offering for brands.
- Klear: Klear (now part of Meltwater) offers an influencer discovery, campaign management, and analytics platform—comparable in functionality to toridori's platform offerings.
- Grin: Grin is a creator marketing platform focused on relationship management, gifting, and affiliate workflows for direct-to-consumer brands—parallel to toridori's creator collaboration and gifting features.
- Aspire: Aspire (formerly AspireIQ) is a creator marketing platform that connects brands with influencers for campaigns and affiliate programs—overlapping directly with toridori's marketplace and campaign services.
- LTK (rewardStyle): LTK is a global creator-driven shopping and influencer marketing platform that connects brands with creators for affiliate and campaign activations—broadly comparable to toridori's creator marketplace model.
- Traackr: Traackr is an influencer marketing platform focused on discovery, relationship management, and performance analytics for global brands—closely aligned with toridori's platform capabilities.
- Influencer.com (Japan) / BitStar: BitStar is a Japanese influencer marketing agency and platform that connects brands with creators in Japan—a direct domestic peer competing for the same Japanese brand budgets as toridori.
Regional players
- AnyMind Group: AnyMind Group is an Asia-headquartered marketing, monetization, and influencer platform serving brands and creators across APAC—a regional peer overlapping with toridori's Japan focus.
Market position
Customer concentration
toridori social profiles
Digital presencetoridori financial estimates
Financial estimateRevenue estimate
Valuation estimate
toridori leadership team
Management profileNumber of profiles
Profiles1 record
toridori funding detail
Funding detailFunding overview
Funding rounds1 record
Investors5 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
toridori M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about toridori
What does toridori do?
Toridori operates an influencer marketing platform that connects influencers with businesses seeking to improve their marketing effectiveness. The platform enables companies to discover, engage, and run coordinated influencer-driven marketing campaigns as an outsourced channel for brand promotion.
When was toridori founded?
toridori was founded in 2016. It employs 51 to 100 people.
Where is toridori based?
toridori is headquartered in Tokyo, Japan, in the Asia region.
Who are toridori's main competitors?
Direct peers on record are Upfluence, IZEA Worldwide, CreatorIQ, Klear, Grin, Aspire, LTK (rewardStyle), Traackr and Influencer.com (Japan) / BitStar. AnyMind Group is listed as a regional player.
Does toridori have an API?
No public API is recorded for toridori.
What industry is toridori in?
toridori's product category is Influencer Marketing Platform. Its primary akta.pro industry code is BPAMALAG, Influencer Marketing & Creator Marketplaces, with a secondary code of MPACAGAA, Influencer Marketing Platforms (Discovery/Search/CRM). Its NAICS code is 5418 and its SIC code is 7311.